--- title: 'Senior Product Marketing Manager, Healthcare at Cresta' canonical: 'https://feeny.ai/job/senior-product-marketing-manager-healthcare-cresta-new-york-jysatpfyecmc' type: 'job' last_seen: '2026-10-27' --- # Senior Product Marketing Manager, Healthcare at Cresta - **Company:** Cresta - **Location:** New York, NY / San Francisco, CA / United States - **Work type:** remote - **Posted:** 2026-10-21 - **Last confirmed live:** 2026-10-27 - **Apply:** https://job-boards.greenhouse.io/cresta/jobs/5458612008 ## Job description Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day. Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, [Ping Wu](https://www.linkedin.com/in/pingwu/), founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences. Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta. About the role: We’re looking for an exceptional Senior Product Marketing Manager, Healthcare to own and scale Cresta’s positioning, messaging, and GTM strategy for the Healthcare industry. This role reports to the VP of Product Marketing and will play a critical role in shaping how Cresta positions, sells, and grows in one of our most strategic verticals. Responsibilities: - You’ll own the development and continuous refinement of Cresta’s positioning and messaging for the Healthcare industry, translating our platform capabilities into clear, differentiated industry narratives that resonate with buyers, operators, and executives at payers, providers, DSOs, and retail health organizations - You’ll help establish Cresta as a thought leader in Healthcare, shaping the market conversation around the future of AI-powered patient and member experience through strategic content, industry events, analyst engagement, and customer storytelling - You’ll develop and maintain deep buyer personas, advancing our internal understanding of Healthcare-specific pain points, priorities, compliance requirements, and decision dynamics to ensure our messaging drives relevance and confidence in deals - You’ll partner closely across product, sales, solutions, and marketing, serving as the connective tissue to build and execute Healthcare-specific go-to-market strategies that accelerate pipeline and revenue growth - You’ll bring new product capabilities and innovations to market through a Healthcare lens, leading vertical launches and creating the sales enablement and supporting materials needed to drive adoption and impact - Your deep understanding of what drives our wins and losses across Healthcare will help you provide a data-driven point of view to influence product roadmap priorities, sharpen our positioning, and optimize our vertical strategy over time - You love to move fast, get your hands dirty, and solve open-ended problems, balancing strategic thinking with hands-on execution to help Cresta win in Healthcare Qualifications: - At least 7 years of product marketing or solutions marketing experience, with deep domain knowledge of the Healthcare industry (payer, provider, or both) - Domain expertise in the regulatory and compliance considerations that shape how Healthcare organizations evaluate and adopt AI - Experience managing cross-functional or cross-team projects - Excellent communication skills and comfortable presenting in executive-level settings - Excellent research skills and experience producing data-driven market analysis - Bachelor’s degree in Marketing, Business Administration, a related technical field, or equivalent practical experience Preferred Qualifications: - Experience in software categories related to contact centers, customer experience, and AI Agents - Operational experience in Healthcare patient access, member services, or revenue cycle - Experience in hypergrowth scale-ups Compensation at Cresta: Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table. The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family. Salary Range: $150,000 - 200,000 base + Equity Perks & Benefits: We offer a comprehensive and people-first benefits package to support you at work and in life: - Comprehensive medical, dental, and vision coverage with plans to fit you and your family - Flexible PTO to take the time you need, when you need it - Paid parental leave for all new parents welcoming a new child - Retirement savings plan to help you plan for the future - Remote work setup budget to help you create a productive home office - Monthly wellness and communication stipend to keep you connected and balanced - In-office meal program and commuter benefits provided for onsite employees Our use of AI in recruiting: We may use AI tools in our recruiting process, which require human review and oversight. If you have questions about our use of AI or wish to opt out, please contact recruiting@cresta.ai (if you are opting out, please use the subject ‘Opt-Out’ in your email). Recording & AI transcription: We do not authorize candidates to record or use AI transcription of any interview by phone, notetaker app, AI glasses, or other device. Candidates may request an exception or accommodation for review during the interview process as needed. Recruiting impersonation scams: We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored. ## About Cresta ## Company Overview - **One-liner**: Cresta is the generative AI platform for customer experience, unifying human and AI agents to drive measurable business outcomes for the world's largest enterprises. - **Entity Type**: Private (Series D, $125M raised in 2024) - **Headquarters**: Sunnyvale, California, USA (with additional offices in San Francisco, New York, Toronto, London, Berlin, Bucharest, Cluj-Napoca, Tokyo, Taipei, Melbourne) - **Founded**: 2017 - **Founders**: Zayd Enam, Sebastian Thrun, Tim Shi ## Core Business - **Primary industry**: Generative AI for Customer Experience (CX) / Contact Center AI - **Target customers**: Enterprise (Fortune 500), B2B; verticals include customer service, sales, collections - **Mission or purpose statement**: "Turn every conversation into a competitive advantage" by combining the best of human intelligence and AI. ## Products & Services - **Cresta AI Agent**: Autonomous voice and digital agent that resolves customer conversations end-to-end (SaaS/AI agent). - **Cresta Agent Assist**: Real-time AI guidance, suggestions, and knowledge for human agents during live conversations (SaaS). - **Cresta Conversation Intelligence**: AI that analyzes 100% of conversations to surface insights, behaviors, and revenue opportunities (SaaS). - **Cresta Knowledge Agent**: Proactive, real-time answers from enterprise knowledge bases delivered to agents (SaaS). - **Cresta Quality Management**: Automated QA across 100% of contact center conversations (SaaS). ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed - **Key Metric**: Total funding raised $270M+ (as of 2026) - **Notable Investors**: Sequoia, Greylock, a16z, Tiger Global, World Innovation Lab (WiL) - **Growth Signals**: - 600+ employees across 10+ global hubs - Expanded into APAC and EMEA markets in 2025 - Partnerships with TELUS Digital (June 2026) and New York Mets (June 2026) - Launched Conductor (AI agent development tool) in June 2026 - Reported 20% higher revenue and 30pt NPS improvement for customers ## Competitive Advantages - **Real-time transformer-based models** deployed at scale since 2018 (Intuit was first customer) - **Patented conversational AI technology** (multiple patents secured) - **Unified platform** that combines AI agents, human agent assist, and conversation intelligence - **Human-centric AI approach** differentiating from pure automation players - **Fortune 500 trust** and deep enterprise integrations ## Strategic Focus - **Accelerate adoption of human-centric agentic AI** across global enterprises - **Expand globally** with new hubs in APAC and EMEA - **Continue product innovation** (e.g., Conductor for AI agent development, voice AI enhancements) - **Deepen partnerships** with system integrators and telcos ## Why Work Here - **Mission-driven culture**: "Mission is the boss" – decisions align with company goals, not hierarchy - **Flexible work**: Hybrid model with many fully remote roles; offices in major cities worldwide - **Global team**: 10+ hubs across North America, Europe, Asia, and Australia - **Perks & benefits**: Multiple medical/dental/vision plans, inclusive parental leave, generous time-off policy, workspace support, learning opportunities (hackathons, guest speakers) - **Growth mindset**: Autonomy, high-impact roles, and continuous learning encouraged - **Engineering culture**: Strong emphasis on AI/ML, real-time systems, and building at scale ## Sources 1. [Cresta Careers Page](https://cresta.com/careers) 2. [Cresta About Page](https://cresta.com/about-us) 3. [Cresta Official Website](https://cresta.com/) 4. [Cresta Greenhouse Jobs](http://job-boards.greenhouse.io/cresta) ## Other roles at Cresta - [Sales Enablement Manager](https://feeny.ai/job/sales-enablement-manager-cresta-united-states-0x1adm8w5cm2) — United States - [EMEA Marketing Manager](https://feeny.ai/job/emea-marketing-manager-cresta-united-kingdom-g09vdcxp05bg) — United Kingdom - [Senior Technical Product Marketing Manager, AI Agent](https://feeny.ai/job/senior-technical-product-marketing-manager-ai-agent-cresta-new-york-bnp6pgh4vk55) — New York, NY / San Francisco, CA / United States - [Senior Product Marketing Manager, Vertical Solutions](https://feeny.ai/job/senior-product-marketing-manager-vertical-solutions-cresta-new-york-5cpqgwxjqh4a) — New York, NY / San Francisco, CA / United States - [Senior Mobile Software Engineer - Android & iOS](https://feeny.ai/job/senior-mobile-software-engineer-android-ios-cresta-canada-united-states-a1vt5m98j2h3) — Canada / United States - [Growth Engineer](https://feeny.ai/job/growth-engineer-cresta-united-states-w53z8ssgxxz3) — United States - [Enterprise Solutions Engineer](https://feeny.ai/job/enterprise-solutions-engineer-cresta-united-states-qg4p0fjxwe5m) — United States - [AI Strategist](https://feeny.ai/job/ai-strategist-cresta-united-states-sjmgkv9ys2zr) — United States - [Event & Field Marketing Manager – East / Central](https://feeny.ai/job/event-field-marketing-manager-east-central-cresta-united-states-wz99xkpcf31p) — United States - [GTM Strategy & Operations Manager, EMEA](https://feeny.ai/job/gtm-strategy-operations-manager-emea-cresta-united-kingdom-kh6bwr8q9m2w) — United Kingdom