---
title: 'Senior Product Marketing Manager at Pacvue'
canonical: 'https://feeny.ai/job/senior-product-marketing-manager-pacvue-united-states-gy2qkh43zjzv'
type: 'job'
last_seen: '2026-09-09'
---

# Senior Product Marketing Manager at Pacvue

- **Company:** Pacvue
- **Location:** United States
- **Work type:** remote
- **Posted:** 2026-07-01
- **Last confirmed live:** 2026-09-09
- **Apply:** https://job-boards.greenhouse.io/pacvue/jobs/6107126004

## Job description

About Us:

Pacvue is the leading Commerce Media OS, powering over $12B in advertising spend across 100+ global retail media networks including Amazon, Walmart, Target, Kroger, Instacart, Criteo, and CitrusAd. Powered by industry-leading AI and real-time data, Pacvue enables over 70,000 brands and agencies to maximize advertising performance, drive incrementality, and expand reach across the commerce universe from a single mission control. As of 2025, Pacvue powers 12% of total retail media ad spend worldwide excluding China. Combined with Helium 10’s SMB solutions, Pacvue delivers the industry’s most comprehensive platform for businesses of all sizes.

At Pacvue and Helium 10, great careers don’t just happen — they’re built. Here, you’ll rise as an industry leader, push the boundaries of innovation, own your journey, and thrive as part of an inclusive global community that’s redefining the future of commerce.

About the Role:

We are seeking an experienced Senior Product Marketing Manager to drive the success of Pacvue’s innovative product portfolio. You'll be a champion of our products and develop compelling narratives that resonate with our target audience. You'll define positioning, craft impactful messaging, and execute go-to-market strategies that support product adoption and contribute to revenue growth. You'll collaborate closely with product management, sales, marketing, and partnerships teams to ensure alignment on product positioning, messaging, and go-to-market execution

Responsibilities:

- Value Proposition & Messaging: Craft compelling and differentiated value propositions that highlight product benefits and resonate with customer needs. Develop comprehensive messaging frameworks that clearly articulate product features and advantages.
- Go-to-Market Strategy & Execution: Develop and execute go-to-market strategies for new product launches and feature releases, encompassing messaging, communication channels, and rollout timelines
- Market Intelligence & Segmentation: Conduct market and competitive analyses to identify key target segments and develop customer personas, informing product positioning decisions
- Cross-Functional Collaboration: Partner closely with product management, sales, marketing, and partnerships teams to ensure alignment on product positioning, messaging, and go-to-market strategies.
- Sales Enablement: Develop and deliver enablement resources, including sales decks, battle cards, and one-pagers, helping sales teams communicate product value effectively

Skills & Qualifications:

- 8+ years of proven experience in product marketing or a related field, preferably within a B2B or technology environment.
- Demonstrated success in developing and executing impactful product marketing strategies that drive product adoption and revenue growth.
- Strong understanding of market dynamics, customer insights, and competitive landscapes within a defined product area.
- Exceptional communication, presentation, and storytelling skills, with the ability to articulate complex concepts clearly and persuasively.
- Proven ability to work effectively in a cross-functional environment, collaborating with product management, sales, marketing, and partnerships teams.
- Strong analytical skills, with proficiency in market research, data analysis, and customer segmentation techniques.
- Familiarity with marketing automation platforms and CRM systems.

Benefits:

- Flexible Paid Time Off
- Paid Holidays and Floating Holidays
- Medical, Dental, Vision, FSA, HSA with employer contribution, Life Insurance and Pet Insurance
- 401k with Employer Match
- Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
- Paid Parental Leave
- Company-subsidized membership to Wellhub and Peloton
- Fertility and family-building information platform through Carrot

The annual base salary range for this position is $130,000-$145,000 USD. The actual salary will vary depending on the applicant’s experience, skills, and abilities as well as internal equity and market data for their location. This position is also eligible for an additional annual bonus compensation through one of Pacvue’s highly attractive incentive plans, full details will be provided during the recruitment process.

#LI-Remote Pacvue is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

## About Pacvue

## Company Overview
- **One-liner**: Pacvue is the leading commerce acceleration platform that unifies retail media, commerce management, and measurement to help brands and agencies maximize advertising performance and drive growth across global marketplaces.
- **Entity Type**: Private (acquired by Assembly in 2021) [linkedin.com](https://www.linkedin.com/company/pacvue)
- **Headquarters**: Los Angeles, California, United States [linkedin.com](https://www.linkedin.com/company/pacvue)
- **Founded**: 2018 [pacvue.com/about/about-us](https://pacvue.com/about/about-us/)
- **Founders**: Three retail industry veterans (names not publicly disclosed) [pacvue.com/about/about-us](https://pacvue.com/about/about-us/)

## Core Business
- **Industry**: Retail Media & Commerce Acceleration (AdTech / MarTech / eCommerce SaaS)
- **Target Customers**: B2B – brands (enterprise and SMB) and agencies selling on major online retailers
- **Mission/Purpose**: “Empower teams to win in the future of eCommerce” by providing the leading solutions that accelerate brands’ success in the evolving commerce and retail media landscape [pacvue.com/about/about-us](https://pacvue.com/about/about-us/)

## Products & Services
- **Pacvue Commerce**: Integrated omnichannel solution connecting store operations, inventory management, digital shelf, promotions, and search across retailers like Amazon, Walmart, Target, and Instacart – SaaS. [pacvue.com/platform](https://pacvue.com/platform/)
- **Pacvue Advertising**: Unified campaign management for search, DSP, social, and retail media across 100+ retailers; includes AI-powered automation (Pacvue Agent) for bid/budget optimization. [pacvue.com/platform](https://pacvue.com/platform/)
- **Pacvue Revenue Recovery**: AI-driven auditing and dispute management to recover lost revenue from deductions, shortages, and chargebacks; proactive prevention tools. [pacvue.com/platform](https://pacvue.com/platform/)
- **Pacvue Market Insights**: Real-time competitive intelligence and category performance analytics to uncover growth opportunities and align media strategy. [pacvue.com/platform](https://pacvue.com/platform/)
- **Pacvue Data-as-a-Service (DaaS)**: Standardized commerce data feeds from 100+ retailers for integration into BI tools and data warehouses. [pacvue.com/platform](https://pacvue.com/platform/)

## Market Standing
- **Valuation**: Not publicly disclosed (private company acquired by Assembly)
- **Key Metrics**:
  - $150B+ total GMV driven for brands and agencies (over past three years) [pacvue.com](https://pacvue.com/)
  - $13B total ad spend managed (over past three years) [pacvue.com](https://pacvue.com/)
  - 70,000+ global brands and agencies powered [pacvue.com/about/careers](https://pacvue.com/about/careers/)
  - Estimated annual revenue: $20M (per LinkedIn, likely third-party estimate) [linkedin.com](https://www.linkedin.com/company/pacvue)
- **Notable Investors/Partners**: Acquired by Assembly; retail media integrations with Amazon, Walmart Connect, Target, Instacart, and 100+ other retailers. [pacvue.com/platform](https://pacvue.com/platform/)
- **Growth Signals**:
  - 800+ employees globally [pacvue.com/about/careers](https://pacvue.com/about/careers/)
  - 23% year-over-year headcount growth [linkedin.com](https://www.linkedin.com/company/pacvue)
  - Operations in 15 countries [pacvue.com/about/careers](https://pacvue.com/about/careers/)
  - Launched Walmart Display Campaign Management (March 2025) and fully integrated Pacvue Commerce for Target (Feb 2025) [pacvue.com/blog](https://pacvue.com/blog/pacvue-launches-walmart-display-campaign-management/) [pacvue.com/blog](https://pacvue.com/blog/introducing-pacvue-commerce-for-target/)

## Competitive Advantages
- **First fully integrated Commerce Operating System** that unifies retail media, commerce management, and advanced measurement in one platform.
- **AI-powered automation** (Pacvue Agent) for governed, real-time optimization of bids, budgets, and pacing.
- **First-to-market retail media integrations** with major platforms (Amazon, Walmart, Target, Instacart) – powers 12% of total retail media ad spend worldwide. [pacvue.com](https://pacvue.com/)
- **Scale & reach**: 100+ retailers / 30+ countries for unified campaign execution and data.

## Strategic Focus
- Expand AI-driven automation and agentic workflows to reduce manual effort and improve profitability.
- Deepen integrations with new retailers (Walmart Display, Target omnichannel) and continue global expansion.
- Strengthen revenue recovery and market intelligence offerings to move clients from reactive operations to proactive growth.

## Why Work Here
- **Culture**: Emphasis on “Rise as an industry leader,” “Thrive in a global community,” and “Push the boundaries of innovation.” Employee Resource Groups, inclusive floating holidays, paid volunteer days, and customer-obsessed hackathons. [pacvue.com/about/careers](https://pacvue.com/about/careers/)
- **Work Environment**: Flexible PTO, generous paid parental leave, annual wellness benefits, company-wide fitness challenges. Global presence (15 countries) suggests hybrid/remote flexibility, though explicit policy not detailed.
- **Growth**: Cross-functional exposure, PacPartners Mentorship Program, Manager Excellence Training. Described as a place to “design growth pathways that nurture ambition and sharpen skills.”
- **Recognition**: Won 2024 MarTech Breakthrough Award for Campaign Management Innovation. [pacvue.com/about/about-us](https://pacvue.com/about/about-us/)

## Sources
1. [Pacvue About Us](https://pacvue.com/about/about-us/)
2. [Pacvue Platform Overview](https://pacvue.com/platform/)
3. [Pacvue Careers Page](https://pacvue.com/about/careers/)
4. [LinkedIn Company Profile](https://www.linkedin.com/company/pacvue)
5. [Pacvue Blog – Walmart Display Campaign Management](https://pacvue.com/blog/pacvue-launches-walmart-display-campaign-management/)
6. [Pacvue Blog – Commerce for Target](https://pacvue.com/blog/introducing-pacvue-commerce-for-target/)

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