---
title: 'Senior Sales Engineer, Data Products at CentralReach'
canonical: 'https://feeny.ai/job/senior-sales-engineer-data-products-centralreach-united-states-18p1xt2q678f'
type: 'job'
last_seen: '2026-11-05'
---

# Senior Sales Engineer, Data Products at CentralReach

- **Company:** CentralReach
- **Location:** United States
- **Compensation:** $125k–$160k
- **Work type:** remote
- **Posted:** 2026-10-26
- **Last confirmed live:** 2026-11-05
- **Apply:** https://job-boards.greenhouse.io/centralreach/jobs/4463051009

## Job description

CentralReach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market-leading industry expertise, and world-class customer satisfaction.

CentralReach's Data Products team is seeking a Senior Sales Consultant to own the technical side of every data opportunity we pursue. You will partner with Account Managers across our existing provider base and with new business Account Executives to understand customer data problems, design credible solutions and lead the technical evaluation from first discovery through close. You should be equally comfortable discussing business outcomes with a CFO as you are discussing data architecture with a head of data.

The Data Products team is a startup operating inside CentralReach. We are establishing our own playbook and processes as we build. We are looking for someone with low patience for heavy process and a high ownership mentality. You challenge weak requirements, you kill poorly scoped evaluations early and you do not wait for a playbook to be handed to you. You will have meaningful influence over product direction and the data sales process.

Key Accountabilities:

- Own the technical portion of the sales process from discovery through technical validation and close
- Partner with Account Managers and new business Account Executives on account strategy, qualification, deal planning and stakeholder management
- Work with the VP of Data Products to evaluate the existing customer base, identify which accounts are ready for which products and help build target lists with Account Managers
- Lead technical discovery to uncover the customer's architecture, workflows, pain points, decision criteria and business objectives, then translate what you find into clear solution designs across Advanced BI, Data Warehouse, APIs and Benchmarking
- Deliver tailored demos that connect capability to measurable customer outcomes rather than scripted product tours
- Scope and run proofs of concept and technical evaluations with success criteria defined up front, and drive each one to a yes or a no on a timeline
- Build and defend the business case, including TCO and ROI comparisons against a customer building the capability in-house
- Map each customer to the right product for their current stage and name what they will need at the next one
- Handle technical objections spanning architecture, security, data access, scalability, deployment, APIs, entitlements and integration, and test what competitors actually deliver rather than absorbing what prospects believe they deliver
- Create reusable evaluation plans, ROI models, solution patterns and technical collateral that let the broader sales organization participate
- Provide structured feedback to Product and Engineering from customer conversations, competitive evaluations and recurring technical requirements, and support handoff after close so expectations, architecture decisions and success criteria are documented
- Use AI tooling (LLMs, code copilots, semantic search) as a core part of your workflow. This is how the team works, not a nice-to-have

Desired Skills and Experience:

- 5+ years in sales engineering, solutions consulting or pre-sales architecture supporting a technical B2B product in data infrastructure, analytics, developer tools, observability or enterprise AI
- A track record of evaluations that ended in a decision rather than in an indefinite pilot, and of deals you can point to as technically won
- Experience selling to data and engineering leaders alongside business buyers such as CEOs, CFOs and COOs
- Exceptional written and verbal communication, with the ability to explain complex methodology to a non-technical executive without losing precision
- Comfortable in a team still building its processes, with a bias toward action

Commercial Judgment

- Willingness to disqualify and to challenge weak requirements before an evaluation gets scoped
- Understanding of how architecture and delivery decisions affect pricing, packaging and renewal outcomes, including consumption-based models
- Sound instincts about where technical effort is worth spending across several live opportunities at once
- Low ego, with real curiosity about how customers work rather than about what the product does

Technical Skills

- Working knowledge of modern data architecture: warehouses, databases, APIs, cloud infrastructure and pipelines
- Understanding of data governance, de-identification, suppression, entitlements and the audit requirements of externally facing analytics
- Enough architecture depth to hold a credible conversation with a head of data who has already stood up their own stack, without reaching for unnecessary complexity

## Preferred Qualifications

- Experience at a data, analytics, cloud, infrastructure or observability company and familiarity with platforms such as Snowflake, Databricks, dbt or Looker
- Experience with enterprise security review, procurement and technical diligence
- Experience joining or helping build an early sales engineering organization or selling an emerging category where customer education is part of the cycle
- Healthcare data exposure such as claims, quality measures or de-identification standards

#LI-Remote Base Salary Range $125,000—$160,000 USD

Backed by Roper Technologies, Inc. (Nasdaq: ROP), CentralReach is entering an exciting phase of growth, innovation, and scale.

Recognized as one of the best places to work over 10 times by organizations such as Inc, Built In, and NJBIZ, our culture is centered around impact, inclusion, and flexibility. As a hybrid company with collaborative offices in Ft. Lauderdale, FL; Holmdel, NJ; and Verona, Italy, we foster a workplace where top talent can thrive and make a real difference in the lives of those we serve.

We offer competitive compensation, comprehensive health benefits, generous PTO, 401(k) matching, and paid parental leave to our full-time employees. Our team members also enjoy hybrid work schedules, career development support, wellness programs, and opportunities to give back through CR Cares™, our community engagement initiative.

Be part of a market leader driving the future of care. Explore opportunities at [centralreach.com/careers](https://nam12.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcentralreach.com%2Fcareers%2F&data=05%7C02%7Cjamie.madarasz%40centralreach.com%7Cb7b1c0d4e2354127669a08dda36f3df3%7C515bdea7d91847b3b73f5700d21635ec%7C0%7C0%7C638846420463140236%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=WNerHqhY5w8%2Fh6TrRUbAh6uyPQJS8ymWAWaKuyJfaHo%3D&reserved=0).

Protecting your information is important to us.  Please take a moment to review our Notice of Privacy Practices for Job Applicants. [Applicant-Privacy-Notice-110725](https://centralreach365.sharepoint.com/:b:/s/ApplicantPrivacyNotice/IQBl-WqOdm5oQI9tZ2avE2_7AYJGJ5xXuv-ubvZ989Cf9tk?e=KdZc3m) to understand how we collect, use, store, and protect your personal information during the recruitment process.

## About CentralReach

## Company Overview
- **One-liner**: CentralReach provides the #1 AI-powered software platform for autism and intellectual/developmental disability (IDD) care, serving applied behavior analysis (ABA) practices, multidisciplinary clinics, and PreK-12 special education.
- **Entity Type**: Private (funding rounds not publicly disclosed)
- **Headquarters**: Fort Lauderdale, Florida, USA (with a second office in Holmdel, New Jersey)
- **Founded**: 2012
- **Founders**: A practicing Board Certified Behavior Analyst (BCBA) – name not publicly disclosed

## Core Business
- **Primary industry**: Healthcare IT / Autism & IDD Care Software
- **Target customers**: B2B – ABA therapy providers, multidisciplinary practices, PreK-12 school districts, and employers who support neurodiverse employees.
- **Mission or purpose statement**: “Unlock potential in autism and IDD care” – to help children and adults diagnosed with autism and related IDDs, and those who serve them, achieve better outcomes and live more independent lives.

## Products & Services
- **CentralReach Platform (All-in-One)** : AI-powered SaaS platform for clinical data collection, scheduling, billing, claims management, and compliance. Includes modules for ABA and multi-disciplinary therapies (speech, occupational therapy).
- **cari™ (AI Assistant)**: An AI layer trained on over a billion data points and 40+ BCBA reviews. Provides real-time assistance for note drafting, claim auditing, and scheduling.
- **ClaimCheckAI®**: Pre-submission claims auditing tool that reduces denials by catching missing or incorrect information.
- **ClaimAcceleratorAI™**: Automates claims checks and intelligently routes clean claims to shorten reimbursement cycles.
- **NoteGuardAI™**: Reviews clinical notes for errors, compliance risks, and completeness before submission.
- **NoteDraftAI™**: Generates real-time first drafts of session notes from session details to save provider time.
- **ScheduleAI®**: Intelligent staff and client scheduling automation that minimizes conflicts and adapts to changing needs.
- **CR BillMax**: Revenue cycle management (RCM) service for billing and collections.

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: Over 185,000 professionals trust the platform (as of 2025); 400 total employees.
- **Notable Investors/Partners**: Not disclosed (private company)
- **Growth Signals**:
  - Named to Inc. Magazine’s 2025 list of fastest-growing private companies in the Southeast for the 5th time.
  - Named a Top AI Company of 2025 by the Software Report.
  - Named a 2025 Best Place to Work in New Jersey.
  - Won Dual Stevie® Awards in 2025 for People-Focused CEO (Chris Sullens) and AI Technology Breakthrough of the Year (ClaimCheckAI).
  - User base grew from 115,000 (Built In, 2024) to 185,000+ professionals.

## Competitive Advantages
- **Niche focus**: Deep specialization in autism and IDD care, with roots in ABA therapy – a market with high regulatory and compliance demands.
- **AI moat**: Proprietary AI (cari) trained on the largest dataset in the industry (1B+ data points) and refined by clinical experts.
- **Integrated platform**: Combines clinical, scheduling, billing, and claims in one system, reducing the need for multiple vendors.
- **Established trust**: Trusted by 185,000+ professionals and consistently recognized as a top workplace and fastest-growing company.

## Strategic Focus
- **AI-driven automation**: Continued investment in AI features to reduce administrative burden and improve clinical outcomes.
- **Expanding beyond ABA**: Growing platform capabilities to support multidisciplinary therapies (speech, occupational therapy) and special education.
- **Addressing the care gap**: Using technology to scale access to autism and IDD services amid a growing neurodiverse population.

## Why Work Here
- **Culture & Mission**: Mission-driven work with a direct impact on the autism and IDD community. Recognized as a Best Place to Work in NJ and by Built In for culture.
- **Work Model**: Hybrid work environment – remote-first but with offices in Fort Lauderdale, FL, and Holmdel, NJ. Most roles are remote-eligible within the US.
- **Benefits**:
  - Two robust medical plans, low-cost dental/vision, 24/7 Teladoc, pet insurance, EAP
  - 401(k) with strong company match, employer HSA contribution, financial advisor access
  - Generous PTO, paid holidays, extra PTO day for volunteering (CR Cares)
  - Paid parental leave, family medical leave
  - Comprehensive onboarding, career pathing, leadership development, quarterly CR Talks sessions
  - Company charitable match, diversity and inclusion initiatives (mandated unconscious bias training, inclusive hiring)
- **Engineering Culture**: Tech stack includes Ruby on Rails, React, React Native, Angular, Node.js, AWS, Kubernetes, Terraform, SQL. Emphasis on career growth and innovation.

## Sources
1. [CentralReach Careers – Culture & Benefits](https://centralreach.com/careers/)
2. [CentralReach About – Company Overview](https://centralreach.com/about/company/)
3. [CentralReach Homepage – Products & AI](https://centralreach.com/)
4. [CentralReach Job Board – Greenhouse](https://job-boards.greenhouse.io/centralreach/jobs/4147040009)
5. [Built In – CentralReach Perks & Culture](https://builtin.com/company/centralreach?base_route_name=entity.node.canonical&overridden_route_name=entity.node.canonical&page_manager_page=node_view&page_manager_page_variant=node_view-panels_variant-0&page_manager_page_variant_weight=-1)

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