---
title: 'Senior Software Engineer at Nectar'
canonical: 'https://feeny.ai/job/senior-software-engineer-nectar-palo-alto-anae47xnj4g4'
type: 'job'
last_seen: '2026-10-12'
---

# Senior Software Engineer at Nectar

- **Company:** Nectar
- **Location:** Palo Alto, CA
- **Compensation:** $200k–$300k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-03-10
- **Last confirmed live:** 2026-10-12
- **Apply:** https://jobs.ashbyhq.com/nectar-social/e8afacc5-eb64-4961-9ecb-1fad5d45e8f6

## Job description

## About Us

We're living through a fundamental shift in how people discover, evaluate, and purchase products. The next generation doesn't respond to traditional marketing -- they build relationships with brands through authentic social interactions, seek recommendations from communities they trust, and expect personalized experiences that feel human, not corporate. At Nectar Social, we're building the AI-native social operating system that enables this new era of commerce. We believe every social interaction should deepen the relationship between brands and their communities while creating genuine value for both sides. Founded by ex-Meta product and engineering leaders, we've raised over $30M in total capital from investors including GV and True Ventures. We work with brands like Oura Health, Caraway, e.l.f. Cosmetics, Kosas, OLIPOP, and many more. We're building the future of social commerce -- where community, conversation, and commerce converge.

## The Role

We're looking for a Senior Software Engineer to help architect and scale the core systems that power Nectar's platform. You'll work on the infrastructure that ingests, processes, and analyzes large volumes of social data while enabling AI agents to operate on that data in real time. This role combines deep technical execution with architectural leadership. You'll help define how our systems evolve as we scale customers, data volume, and product capabilities.

## What You'll Be Doing

- Architect and scale the core systems that ingest and process large volumes of social data from platforms like Instagram, TikTok, X, Reddit, and LinkedIn
- Design data pipelines that power AI agents and real-time analytics used by our customers
- Lead major technical decisions across the platform, writing design docs and establishing scalable architecture patterns
- Improve reliability, performance, and cost efficiency across our data and AI infrastructure as the platform scales
- Mentor engineers and review system designs and code to help raise the engineering bar across the team
- Work closely with product and engineering leadership to solve complex technical problems and deliver impactful systems

## What We're Looking For

- 5+ years of experience building and operating production software systems
- Strong experience designing and scaling distributed systems, data infrastructure, or complex production platforms
- Proven ability to architect systems and drive major technical decisions
- Experience mentoring engineers and influencing engineering direction
- Comfortable operating in fast-moving startup environments with high ownership and autonomy
- Strong product intuition and ability to collaborate closely with product and design teams
- Interest in AI-native engineering workflows and how AI is transforming software development

Bonus Points

- Startup experience building early-stage or rapidly scaling products
- Experience working with large-scale data pipelines or real-time analytics systems
- Familiarity with modern infrastructure and developer tooling such as AWS, Pulumi, Postgres, ClickHouse, or similar technologies
- Experience integrating AI or machine learning systems into production platforms

## What We Offer

- Competitive compensation and early equity
- Health, vision, and dental benefits + 401(k) match
- ClassPass membership for fitness and wellness classes
- Hybrid schedule: 4 days in office, plus 3 remote flex days per quarter (after your first 3 months)
- Comprehensive stipends: $1,000/month housing stipend for living near the office, $50/month mobile stipend, and commuter benefits (train stipend or Palo Alto parking reimbursement)
- Free lunch in the heart of University Ave. in Palo Alto
- Clear career growth opportunities as the company scales

## About Nectar

## Company Overview
- **One-liner**: Nectar builds an AI-powered social operating system that automates community management, social listening, and commerce – turning organic social engagement into measurable revenue.
- **Entity Type**: Private (Startup) – Latest round: $30M Series A (May 2026, per PitchBook); prior seed rounds totaling $12.6M (led by Google Ventures and True Ventures).
- **Headquarters**: Palo Alto, California, United States
- **Founded**: 2023
- **Founders**: Misbah Uraizee (CEO) and Farah Uraizee (CTO)

## Core Business
- **Primary industries**: Social Commerce, Marketing Technology (MarTech), Artificial Intelligence / Agentic Automation
- **Target customers**: B2B – disruptor brands and enterprise ecommerce/retail companies (e.g., e.l.f. Beauty, Liquid Death)
- **Mission/purpose**: To bridge community engagement with revenue, enabling brands to scale authentic relationships through AI agents.

## Products & Services
- **Nectar AI Agents**: Autonomous agents that engage one-on-one across social channels (DMs, comments, threads, stories) – handling replies, product recommendations, giveaways, and opt-ins.
- **Social Listening & Intelligence**: Cross-platform listening that captures 100% of brand chatter (including untagged mentions, video frames, audio) and surfaces trends, sentiment, and buying signals 48 hours faster than legacy tools.
- **Content Intelligence**: Post-level performance analytics, competitive benchmarking, and earned media value (EMV) tracking – all in one dashboard.
- **Influencer & Creator Management**: AI-powered scoring to identify rising creators, track competitor wins, and manage influencer outreach.
- **CRM & Revenue Attribution**: Closed-loop attribution that ties social conversations to sales, LTV, and customer journeys – integrates with Klaviyo, Attentive, and downstream retargeting platforms.
- **Brand Voice Studio**: Customizable tone calibration, approval workflows, and brand-safety guardrails to keep AI interactions on-brand.

## Market Standing
- **Valuation / Market Cap**: Not publicly disclosed.
- **Key Metrics**:
  - Total funding: $30M (Series A, May 2026) + $12.6M (prior seed rounds)
  - Attributed $100M in revenue across customer conversations (Menlo Ventures, 2026)
  - 10M+ autonomous conversations per week (up 5x in three months)
  - 50M users engaged across customer brands
- **Notable Investors/Partners**: Google Ventures, True Ventures, Menlo Ventures (led Series A); official data partnerships with Meta, TikTok, LinkedIn, Reddit, X.
- **Growth Signals**:
  - Headcount grew 185.7% YoY (52 employees as of mid-2026)
  - Operating in 6 countries (US, Pakistan, UK, Philippines, Bosnia & Herzegovina, Ukraine)
  - 22 active job postings (up 1000% YoY)
  - Customers include e.l.f. Beauty, Liquid Death – fast-growing disruptor brands

## Competitive Advantages
- **Ex-Meta/Instagram/Twitter founding team** who understand social platforms from the inside.
- **Official API partnerships** with major social networks – enabling real-time access to all conversations, not just tagged mentions.
- **Closed-loop revenue attribution** – a unique ability to tie social interactions directly to purchases, differentiating from pure listening or engagement tools.
- **Brand voice control** with human-in-the-loop validation, ensuring AI agents sound exactly like the brand’s best community manager.

## Strategic Focus
- **Scale autonomous community management** – moving from manual moderation to AI-driven, real-time engagement across all channels.
- **Expand enterprise adoption** – targeting large ecommerce and retail brands with SOC 2 Type II compliance, SSO, and role-based access.
- **Deepen integrations** – with CRM, email/SMS marketing (Klaviyo, Attentive), and analytics platforms to close the loop from social signal to purchase.
- **Continue building the "agentic marketing system"** – collapsing the traditional stack of social intelligence, community, influencer, CX, and analytics into one platform.

## Why Work Here
- **Hyper-growth environment**: 185% headcount growth YoY, fresh Series A funding, and a product already at meaningful scale (10M+ conversations/week).
- **Remote-first culture**: Team spans 6 countries (US, Pakistan, UK, Philippines, Bosnia & Herzegovina, Ukraine); strong remote collaboration practices.
- **Engineering-led DNA**: 33% of employees are in technical roles; founders are former Meta/Instagram engineers.
- **Early-stage impact**: Opportunity to shape product and culture from the ground up – 22 open roles across engineering, sales, marketing, and design.
- **Notable perks**: SOC 2 Type II compliance from day one, premium support, and a "brand voice studio" that gives engineers a direct line to customer experience.
- **Career growth**: Fast promotion cycles typical of high-growth startups; alumni have gone to Amazon, True Ventures, and other top tech companies.

## Sources
1. [nectarsocial.com](https://www.nectarsocial.com/)
2. [linkedin.com/company/nectar-ai](https://www.linkedin.com/company/nectar-ai)
3. [pitchbook.com/profiles/company/538850-89](https://pitchbook.com/profiles/company/538850-89)
4. [menlovc.com/perspective/nectar-social-rewriting-the-modern-marketing-playbook](https://menlovc.com/perspective/nectar-social-rewriting-the-modern-marketing-playbook/)
5. [jobs.ashbyhq.com/nectar-social](https://jobs.ashbyhq.com/nectar-social)

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