---
title: 'Senior Specialist, SEO at Moxie'
canonical: 'https://feeny.ai/job/senior-specialist-seo-moxie-united-states-sy86sw4wymg6'
type: 'job'
last_seen: '2026-09-12'
---

# Senior Specialist, SEO at Moxie

- **Company:** Moxie
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-09-04
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.ashbyhq.com/moxie/46530a24-df5f-4acb-b4ca-723599129819

## Job description

At Moxie, we empower ambitious aesthetic entrepreneurs to build profitable, independent practices—without burnout, overwhelm, or guesswork. In just a few years, we've grown from an idea to a global, remote-first team now supporting 700+ practices nationwide. Our purpose is simple: to unlock sustainable success for aesthetic entrepreneurs, at every stage of their journey.

Senior SEO Specialist (IC3) We're looking for a Senior Specialist, SEO to own SEO as a strategic service line for hundreds of independent med spa practices — setting the strategy, raising and standardizing execution quality across our full book of practices, building the systems and reporting that let that quality scale without proportional headcount growth and leading a team of 2 SEO specialists who execute the day-to-day work across the practice book. You'll also be stepping into ground-floor ownership of how Moxie responds to the shift toward AI-driven search (GEO/AEO), defining our approach before most companies have figured theirs out. SEO is one of Moxie's highest-leverage, lowest-cost-per-lead channels, but today it's delivered as a checklist of tactics, GBP hygiene, citations, on-page fixes, across our Enterprise, Gold, Silver, and Growth tiers, without a single owner. You'll be that owner. You'll sit within Marketing Services alongside paid media and website, report to our Marketing Services Lead, and partner closely with Provider Success, Product, Data, RevOps, and Sales. Getting this right compounds organic growth for practices at a fraction of paid-media cost, strengthens our Enterprise offering, and protects practices from local-search and AI-search shifts that could otherwise erode their visibility overnight. This role is US-based and remote.

Our objectives for the role

- Turn SEO from ad hoc tactics into a standardized, repeatable system. In your first three months, audit a representative sample of practices (launcher, operator, Enterprise), ship 2–3 fast, visible fixes, and design the SEO playbook/SOP — with SLAs, QA checkpoints, and a reporting cadence. By month six, you own the recurring SEO motion (GBP management, citations, on-page and technical audits, reporting) as a system that runs consistently across the full book of practices.
- Move the numbers and prove it. Measurably improve a core SEO metric — keyword ranking movement, Map Pack visibility, organic lead volume — across a defined cohort of practices by month six. By month nine, show defensible before/after growth in organic-channel contribution to lead volume and revenue across the practice book.
- Build the systems that scale. Define a local SEO tool stack (rank tracking, citation management, reporting automation) in partnership with RevOps and Product, and get reporting and optimization running on a largely self-serve system — dashboards, automated alerts, standardized playbooks — that requires minimal manual, per-practice effort from the rest of Marketing Services.
- Define Moxie's answer to AI search. Test and document our approach to GEO/AEO visibility (AI Overviews, ChatGPT, Perplexity, Gemini), and set a 12-month roadmap for how the SEO service evolves across local, technical, content, and AI-search components.
- Be Moxie's SEO voice. Become the recognized internal subject matter expert — mentoring others, informing sales conversations, supporting Enterprise SEO asks and the Marketing Audit & Action Plan (MAAP), and shaping the SEO piece of the Enterprise offering.

We're looking for:

- 5+ years of hands-on SEO, ideally managing SEO across many small or local businesses simultaneously — at an agency or in-house at a multi-location brand — not just one brand.
- Depth across all four pillars: technical SEO (site speed, schema/structured data, crawlability), on-page/content SEO, local SEO (GBP, citations, Map Pack), and emerging GEO/AEO.
- Fluency with the standard stack: GA4, Google Search Console, SEMrush or Ahrefs, Screaming Frog, and a local-SEO/citation platform such as BrightLocal, Whitespark, or Yext.
- A systems thinker, not just a practitioner. You're energized by standardizing and scaling high-quality execution, reporting, and communication across hundreds of practices rather than hand-crafting one strategy at a time.
- 1-3+ years managing or mentoring junior team members, ideally in a marketing or SEO context.
- Comfort owning a service line end to end: setting strategy, defining SLAs and QA, and reporting impact in business terms — leads and revenue — not just rankings and traffic.
- Bonus: local-service, multi-location, or franchise SEO experience, given the parallels to Moxie's hundreds-of-practices model.

Why Join us?

- Above all, we're in this to empower small business owners to own and grow their businesses. If you succeed, Med Spas will remain the opportunity for independent owner-operators instead of being dominated by a small number of large chains. If that speaks to you, speak to us.
- We have much left to build. But given the market feedback we're getting and our founding team's company-building experience, we think we are writing the first chapters of a real success story.
- Experience taking over as the owner of an entire service line. Most SEO roles go deep on one brand or spread thin across a few dozen clients; this one offers real strategy-setting authority plus the scale and data of hundreds of practices to test and prove what works. A role like this molds to its owner, but inevitably stretches and grows you as well.
- Define how Moxie approaches the AI-search shift (GEO/AEO) before most companies have figured it out — and if you've been frustrated by shallow, checklist-driven SEO, build the systems and standards you've always wished existed.
- Competitive salary and stock, and generous health/dental/vision coverage

At Moxie, we believe in creating a workplace where everyone feels valued, trusted, and included. Our team lives by our values: act as owners, give more than we take, move with speed and care, and simplify and learn every day. We welcome people of all backgrounds, experiences, and perspectives to apply. If you require any accommodations to fully participate in the interview process, please let us know, we’re happy to assist.

## About Moxie

## Company Overview
- **One-liner**: Moxie is the clinical-grade growth engine for aesthetic medicine, combining purpose-built software, expert coaching, done-for-you marketing, and compliance infrastructure to help medspa entrepreneurs launch, run, and scale their practices.
- **Entity Type**: Private (Series C, raised $50.7M total)
- **Headquarters**: Atlanta, Georgia, USA (remote-first with offices in Los Angeles, New York, and Pittsburgh)
- **Founded**: 2022
- **Founders**: Sam Gerstenzang, Dan, and Emma (last names not publicly available)

## Core Business
- **Primary industry**: Medspa management software and services (healthcare technology / aesthetic medicine)
- **Target customers**: B2B – aesthetic entrepreneurs and independent medspa owners (90%+ are female first-time business owners)
- **Mission**: To empower and embolden aesthetic entrepreneurs with the tools, technology, and coaching they need to launch, run, and grow their own medspas, successfully competing against even the biggest medspa chains.

## Products & Services
- **[Moxie Suite](https://www.joinmoxie.com/)**: All-in-one medspa management platform combining EMR, CRM, scheduling, payments, e‑prescribe, memberships, packages, payroll, and financial reporting. Replaces 5+ disconnected systems.
- **[Moxie Supplies](https://www.joinmoxie.com/)**: Procurement service giving independent medspas pricing power on injectables, devices, and supplies (strategic partner to Allergan, Revance, and Galderma).
- **[Launch Accelerator](https://www.joinmoxie.com/)**: Program to help clinicians go from idea to open in as little as 30 days, including practice setup, compliance, and launch planning.
- **[Scale Society](https://www.joinmoxie.com/)**: Invite‑only peer community for aesthetic practice owners featuring advisory board access, expert‑led education, and peer‑to‑peer strategy conversations.
- **Advisory & Coaching**: Hands‑on support from former medspa operators including margin optimization, compensation design, workflow audits, and expansion planning.
- **AI Assistant (Maia)**: AI‑powered assistant embedded in the platform for operational and clinical support.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Total Funding – $50.7M (Seed, Series A, B, C)
  - Series C (March 2026): $25M led by Viewpoint Ventures
  - Series B (September 2024): $10M led by SignalFire and Lachy Groom
  - Series A (August 2023): $15.7M led by SignalFire and Boulton & Watt
- **Notable Investors/Partners**: SignalFire, Boulton & Watt, Lachy Groom, Viewpoint Ventures. Strategic partners: Allergan, Revance, Galderma.
- **Growth Signals**: 700+ medspas launched; 104 employees (+50% YoY); expanded from software into supplies, community, and AI; hired former general counsel of the nation’s largest medspa chain; operates in 12 countries.

## Competitive Advantages
- **Purpose‑built for aesthetic medicine** – not a generic EMR or practice management system.
- **Integrated platform** – replaces 5+ tools (EMR, CRM, marketing, inventory, payroll) with one system, reducing complexity.
- **Expert‑led support** – former medspa operators and executives provide hands‑on coaching, not just software.
- **Pricing power** – Moxie Supplies aggregates buying power for independent medspas, giving them margins comparable to large chains.
- **Clinically‑led growth philosophy** – uses 300+ signals across 5+ business dimensions to uncover growth opportunities and catch compliance risks before they escalate.

## Strategic Focus
- **Scaling the platform** – adding AI capabilities (Maia), expanding the supply chain offering, and deepening integration with injectable manufacturers.
- **Community building** – Scale Society aims to reduce the loneliness of aesthetic entrepreneurship and foster peer learning.
- **Helping clinicians become owners** – Launch Accelerator targets nurses and injectors who want to open their own medspas.
- **Expanding internationally** – already operating in 12 countries with a distributed team.

## Why Work Here
- **Remote‑first culture** – employees work remotely; offices available in Atlanta, Los Angeles, New York, and Pittsburgh.
- **Well‑funded early‑stage** – $50.7M in funding provides stability and growth runway.
- **Mission‑driven** – the company explicitly focuses on empowering female first‑time business owners in the aesthetic space.
- **Competitive compensation** – salary and stock, plus generous health/dental/vision coverage.
- **Growth opportunities** – 50% headcount growth YoY; roles span engineering, product, marketing, operations, and medical.
- **Engineering culture** – led by Head of Engineering Ryan Burbank; product design and data roles are active; stack likely modern SaaS (no specific tech stack disclosed).
- **Core values** – emphasis on clinical excellence, durable growth, and supporting entrepreneurs “in business for yourself, but never by yourself.”

## Sources
1. [joinmoxie.com](https://www.joinmoxie.com/) – Company overview, products, mission, and story
2. [joinmoxie.com/careers](https://www.joinmoxie.com/careers) – Careers page, remote-first policy, benefits
3. [LinkedIn – Moxie](https://www.linkedin.com/company/joinmoxie) – Employee count, funding, leadership, financials
4. [Built In – Moxie](https://builtin.com/company/moxie-joinmoxiecom) – Office locations, remote policy, job listings, culture

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