---
title: 'Senior Specialist, Strategic Account Intelligence at Hootsuite'
canonical: 'https://feeny.ai/job/senior-specialist-strategic-account-intelligence-hootsuite-london-0rp90152gha1'
type: 'job'
last_seen: '2026-09-16'
---

# Senior Specialist, Strategic Account Intelligence at Hootsuite

- **Company:** Hootsuite
- **Location:** London, United Kingdom / Toronto, Canada / New York, NY / Luxembourg, Luxembourg / Mexico City, Mexico / Bucharest, Romania
- **Posted:** 2026-09-02
- **Last confirmed live:** 2026-09-16
- **Apply:** https://job-boards.greenhouse.io/hootsuite/jobs/8173225

## Job description

We’re looking for an Account Intelligence & Outbound Specialist to help us create meaningful outbound engagement and pipeline opportunities across priority global strategic accounts. You’ll use Talkwalker insights, market signals, account research and hands-on outbound to build commercially relevant, account specific-outbound that creates movement in the accounts that matter most by identifying the right people, moments and messages to activate complex enterprise accounts working alongside two Global Strategic Account Managers. You will be reporting to the Director, Outbound Strategy. Please note that the role may include 10% of travel to events; other Hootsuite offices, etc.

## WHAT YOU’LL DO:

- Conduct deep research across priority global strategic accounts to understand their business context, market environment, brand activity, audience sentiment, competitive landscape and relevant commercial signals.
- Leverage Talkwalker insights, social listening, news, campaign activity, reputation signals and account history to identify timely and relevant reasons to engage prospective customers.
- Identify and map complex buying groups, decision-makers, influencers and stakeholders across global strategic accounts, including marketing, communications, social media, insights, customer care, digital, analytics, procurement, legal, security, Data Privacy, regional teams and executive leadership.
- Design and execute insight-led, account-specific outbound strategies across email, phone, LinkedIn and other relevant channels, using commercial relevance rather than generic product messaging.
- Develop high-value account intelligence assets including signal summaries, one-page account memos, Talkwalker insight snapshots, competitor views, pre-mortems, executive questions and buying-group maps to support strategic account activation.
- Act as a strategic partner to Global Strategic & Principal Account Executives by jointly prioritizing accounts, align on account strategy, and determine the next best outbound actions.
- Maintain accurate account intelligence, stakeholder mapping, outbound activity and strategic learnings within  Salesforce, Gong Engage and other relevant systems to support clean data, visibility and continuous improvement.
- Perform other related duties as assigned.

## WHAT YOU’LL NEED:

- Some years of experience in outbound, sales development, account development, growth, market intelligence, social listening, insights, or a commercially focused research role within a B2B environment or equivalent combination of education / experience.
- Hands-on experience with outbound activity, including email, LinkedIn and phone-based outreach.
- Strong interest in and working familiarity with social listening, digital marketing, brand reputation, consumer behaviour, customer insight and market trends, with the ability to turn these signals into commercially relevant account intelligence.
- Strong research skills, with the ability to connect account activity, market context, stakeholder priorities and business challenges into a clear reason to engage.
- Strong written and verbal communication skills, with the ability to turn complex insight into clear, relevant and human outbound messaging.
- Good understanding of enterprise sales cycles and how strategic account engagement differs from higher-volume prospecting.
- Hands-on experience using Talkwalker, or an equivalent social listening and insights platform is required. Experience with Gong Engage, Salesforce, LinkedIn Sales Navigator, 6sense, Cognism or similar platforms is a strong advantage.
- Additional language skills in French, German, Italian, Spanish, Portuguese or Arabic would be desirable.
- Please note that the role may include up to 10% of travel to client sites and events, other Hootsuite offices, etc.
- Accountability: holds self accountable to meet commitments.
- Priority Setting: focuses time and energy on the most important tasks with guidance where needed, clearly understanding how to assess the importance of tasks and decisions.
- Collaboration and Teamwork: works with others to deliver results, meaningfully contributing to the team and prioritizing team needs over individual needs.

## WHO YOU ARE:

- Solution seeker: You’re focused on tackling new challenges, solving problems, and moving the business forward—and you don’t wait to be asked.
- Lifelong learner: You have a growth mindset – you’re here to learn, experiment, seek, apply, and provide feedback, share what works with your team, and move on from what doesn’t.
- Resilient adapter: In the face of change and challenges, you bring a thoughtful, calm approach, and a focus on finding the new opportunity.
- Intentional collaborator. You build positive working relationships across the business, bringing people together to foster new opportunities and to facilitate the efficient flow of information.
- Critical challenger: You have the trust in your team to ask difficult questions in order to get to the best end result.
- Active communicator: You listen actively and communicate ideas and information clearly, inclusively, and proactively.
- Integrated thinker: You look beyond your role and responsibilities to understand how your team’s work drives broader organizational goals.
- Accountable owner: You take pride in the work you’re responsible for with a mindset of ultimate accountability and reliability for the outcomes.
- Bar-raiser: You step up to help your team grow and succeed, even when that means going beyond what might be expected.

In all we do, our six guiding principles light the way:

Step Up: Dare to go beyond the expected to achieve greatness. #StepUp

One Team: Make Hootsuite a place we soar together by respecting each other's individuality, building trust, and showing up for the team. #OneTeam #FreeToBeMe

Customer Obsessed: Focus relentlessly on helping our customers succeed. #CustomerObsessed

Go Fast, Be Agile: Widen our competitive advantage by committing to speed and simplicity over perfection and complexity. #GoFastBeAgile

Play to Win: Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders. #PlayToWin #NoExcuses

Neighbours & Allies: Give back to our communities and be an ally. #SocialForGood #Allies

Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.

#LI-IA #LI-Hybrid

Use of AI in Hiring

Hootsuite uses artificial intelligence (AI) to support our recruitment process. These tools may assist with screening and assessing applicants and / or summarizing interview feedback. All final hiring decisions are made by human decision-makers who use their professional judgement to review and evaluate relevant candidate information in addition to AI outputs. For more information about how we use AI and your rights, please see our [Careers Privacy Policy.](https://careers.hootsuite.com/privacy-policy/)

## About Hootsuite

## Company Overview
- **One-liner**: Hootsuite is a social media management platform that helps organizations schedule posts, engage audiences, analyze performance, and deliver customer care across multiple social networks.
- **Entity Type**: Private (Bootstrapped initially, later venture-backed; funding details not publicly disclosed in available sources)
- **Headquarters**: Vancouver, British Columbia, Canada
- **Founded**: 2008
- **Founders**: Ryan Holmes

## Core Business
- **Primary industries**: Social media marketing, social customer service, employee advocacy, social listening
- **Target customers**: B2B – from small businesses to large enterprises (200,000+ customers including 6,000+ enterprise accounts)
- **Mission / Purpose**: “Helping organizations unlock the value of their social media relationships, turning social insights into clear action and measurable business impact.”

## Products & Services
- **[Hootsuite Platform](https://www.hootsuite.com/)**: SaaS suite for creating, scheduling, publishing, and managing content and ad campaigns across social networks from a single dashboard. Includes real-time social listening, AI-powered writing and messaging, and conversational AI for customer care.
- **Social Customer Care**: A messaging platform that combines AI with human agents to deliver scalable, personalized customer service.
- **Employee Advocacy**: Tools that enable employees to share brand content on their own social channels.
- **Integrations**: Over 100 integrations with tools like Salesforce, CRM systems, and other marketing platforms – the largest integration library in the industry.

## Market Standing
- **Valuation / Market Cap**: Not publicly available (private company)
- **Key Metrics**: 25 million total users; 200,000+ customers; 6,000+ enterprise customers; 18 years of operation
- **Notable Investors/Partners**: Not disclosed in available sources (integration partners include major social networks and business tools)
- **Growth Signals**: Continued market leadership for 18 years; expansion into AI-powered features; customer base spans 200+ countries; employee rating improved 5% over the past 12 months on Glassdoor

## Competitive Advantages
- **First mover advantage**: Pioneered the social media management category in 2008.
- **Largest integration ecosystem**: More than 100 integrations – significantly more than any competing platform.
- **Enterprise‑grade security and support**: Award‑winning customer support, enterprise‑grade security, and industry‑leading service.
- **AI‑first approach**: Proprietary AI designed specifically for social media pros, covering writing, posting, messaging, and listening.

## Strategic Focus
- Deepening AI capabilities across the entire platform to accelerate content creation and customer engagement.
- Scaling enterprise sales and expanding mid‑market and enterprise customer base.
- Enhancing social listening and business intelligence features to turn social data into actionable insights.
- Growing the partner ecosystem and integration network.

## Why Work Here
- **Flexible work model**: Hootsuite offers in‑person, hybrid, and fully remote options depending on role and location; hybrid teams near offices follow a flexible schedule.
- **Culture & values**: Six guiding principles – One Team, Go Fast Be Agile, Play to Win, Neighbours & Allies, Step Up, Customer Obsessed. Strong emphasis on DEI, including annual pay equity assessments and employee resource groups (ERGs).
- **Perks & benefits**: Holistic compensation (salary + equity), health & wellness benefits, generous vacation and leave policies, learning & growth opportunities.
- **Glassdoor ratings**: 4.0/5 overall (703+ reviews); 72% would recommend to a friend; Work/Life Balance 4.3, Culture & Values 4.1, Compensation & Benefits 3.9, Career Opportunities 3.8.
- **CEO approval**: 75% approval rating.

## Sources
1. [careers.hootsuite.com](https://careers.hootsuite.com/)
2. [hootsuite.com/about](https://www.hootsuite.com/about)
3. [hootsuite.com](https://www.hootsuite.com/)
4. [glassdoor.ca](https://www.glassdoor.ca/Reviews/Hootsuite-Reviews-E617216.htm)
5. [builtin.com](https://builtin.com/company/hootsuite)

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