--- title: 'Senior Team Lead, GTM Instructional Design at ZoomInfo Technologies LLC' canonical: 'https://feeny.ai/job/senior-team-lead-gtm-instructional-design-zoominfo-technologies-llc-bethesda-0qfdhknerpyg' type: 'job' last_seen: '2026-09-15' --- # Senior Team Lead, GTM Instructional Design at ZoomInfo Technologies LLC - **Company:** ZoomInfo Technologies LLC - **Location:** Bethesda Maryland, United States / Vancouver Washington, United States / Waltham Massachusetts, United States - **Posted:** 2026-08-14 - **Last confirmed live:** 2026-09-15 - **Apply:** https://www.zoominfo.com/careers?gh_jid=8525804002 ## Job description ZoomInfo is where careers accelerate. We move fast, think boldly, and empower you to do the best work of your life. You’ll be surrounded by teammates who care deeply, challenge each other, and celebrate wins. With tools that amplify your impact and a culture that backs your ambition, you won’t just contribute. You’ll make things happen–fast. The Senior Team Lead, GTM Instructional Design will help manage the day-to-day execution of customer-facing learning content across ZoomInfo University and related customer enablement programs. This role will oversee content operations for the team members responsible for building and maintaining eLearning, video, and customer education assets. The role is focused on project managing content builds, reviewing and improving content quality, supporting ticket intake and assignment, coordinating with cross-functional SMEs, using AI tools to improve content workflows, and reporting on key Customer Enablement metrics. This is a player-coach role: the Senior Team Lead will guide execution across the team while also contributing directly to content creation, editing, or maintenance when priority work requires hands-on support. This role reports to the Director of Customer Education & Enablement. What You Will Do: Content Operations & Project Management - Manage the day-to-day execution of course, video, and customer enablement content builds across the instructional designers and Customer Enablement Managers. - Help manage the Customer Enablement Jira board, including ticket intake, triage, assignment, prioritization, sequencing, status updates, and follow-through. - Translate approved content requests into clear build requirements, including audience, objective, source material, SME input needed, format, timing, and review expectations. - Coordinate content production workflows across eLearning, video, product release education, customer onboarding, adoption, and ongoing content maintenance work. - Identify blockers, unclear requirements, duplicate work, capacity constraints, and prioritization conflicts, and escalate as needed. Content Quality, Cohesion & Brand Alignment - Review outlines, scripts, courses, videos, and other customer-facing learning assets before build and prior to publishing. - Provide clear, actionable feedback to improve content quality, clarity, accuracy, consistency, structure, tone, and alignment to the intended audience. - Contribute directly to content creation, editing, and maintenance when needed to support priority builds, urgent updates, or team capacity. - Help ensure customer-facing education assets are cohesive across ZoomInfo University, video content, and related customer enablement programs. - Partner with content creators to ensure learning assets are aligned to customer workflows, product use cases, and business priorities. - Help maintain content standards, templates, review processes, and quality expectations across the Customer Enablement team. AI-Enabled Content Workflows - Use ZoomInfo’s AI tools and internal AI systems to improve content creation, review, maintenance, and reporting workflows. - Partner with the AI/content operations lead to identify repeatable content processes that can be improved through AI, automation, templates, or reusable workflows. - Help the team adopt AI-supported workflows for tasks such as outlining, summarization, content review, metadata, content updates, and source material synthesis. - Support quality control for AI-assisted content to ensure outputs are accurate, clear, on-brand, and customer-ready. Cross-Functional Coordination - Work cross-functionally with Product, Product Marketing, Customer Success, Support, and other SMEs to gather the product context and validation needed for customer-facing education. - Coordinate SME involvement for recordings, reviews, content QA, source material validation, and release-related education work. - Help ensure content strategy and production priorities are aligned to larger business needs, product priorities, customer pain points, and field feedback. - Serve as a key point of coordination between Customer Enablement content creators and internal stakeholders requesting or reviewing customer education assets. Analytics & Reporting - Own monthly reporting for key Customer Enablement metrics, including content production status, learner engagement, content usage, completion trends, feedback, and identified content gaps. - Pull and analyze data from relevant systems to monitor team performance, content health, and customer learning activity. - Present updates in team and leadership meetings, including progress against goals, key risks, areas of opportunity, and recommended actions. - Use data, customer feedback, stakeholder input, and content performance signals to recommend updates, improvements, retirements, or new content priorities. ## Team Leadership - Provide day-to-day guidance, coaching, and execution support for instructional designers and Customer Enablement Managers responsible for customer learning content. - Help establish clear expectations for content quality, project ownership, communication, review timelines, and follow-through. - Support team members by removing blockers, clarifying priorities, and helping them deliver high-quality work on time. - People management experience is strongly preferred, as this role may include direct people leadership responsibilities depending on final team structure and internal leveling. What You Bring: - 5+ years of experience in Customer Enablement, Customer Education, Learning & Development, Content Operations, Instructional Design, Learning Experience Design, or a related SaaS function. - Experience managing or coordinating content projects across multiple stakeholders, formats, and deadlines. - Strong understanding of digital learning content, including eLearning, video, customer training, onboarding, or product education. - Experience reviewing content for quality, clarity, accuracy, consistency, and audience fit. - Experience working cross-functionally with Product, Product Marketing, Customer Success, Support, or other internal SMEs. - Strong project management skills, including intake, prioritization, ticket management, status reporting, and follow-through. - Experience using data and feedback to identify content gaps, measure impact, and recommend improvements. - Clear written and verbal communication skills. ## Preferred Qualifications - Experience leading, managing, mentoring, or coaching team members. - Experience with Jira or similar intake/project management tools. - Experience using AI tools to improve content creation, content maintenance, reporting, or team workflows. - Experience in B2B SaaS, customer success, product education, or customer onboarding. - Knowledge of ZoomInfo’s product suite, customer workflows, user personas, and common use cases. - Familiarity with LMS platforms, authoring tools, video production workflows, knowledge bases, reporting tools, or customer education analytics. - Experience supporting product releases, customer education launches, adoption programs, or scalable self-service learning programs. This role is a hybrid in-office position, with an expectation of 3 days in office and 2 days at home. The US base salary range for this position is $70,000 - $110,000 + bonus + benefits Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive. In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits[here](https://www.zoominfo.com/careers#benefits). #LI- #LI-Hybrid About us: ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. ZoomInfo is committed to protecting your privacy when you apply for jobs with us. Please review our Job Applicant [Privacy Notice](https://drive.google.com/file/d/1yiG-k0YX_sW10PiJk_xliDc3W-veJCrK/view?usp=drive_link) for more details on how we handle your personal information. ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available [here](https://www.zoominfo.com/legal/nyc-local-law-144-notice). ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements. For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location. ## About ZoomInfo Technologies LLC ## Company Overview - **One-liner**: ZoomInfo is a go-to-market (GTM) intelligence platform that provides B2B data, buying intent signals, and AI-powered automation to help sales, marketing, and recruiting teams find, engage, and win customers. - **Entity Type**: Public (Nasdaq: GTM) - **Headquarters**: Vancouver, Washington, USA - **Founded**: 2007 - **Founders**: Henry Schuck (also CEO and Chairman) ## Core Business - **Primary industry/industries**: B2B Go-to-Market (GTM) Intelligence, Sales & Marketing Technology, Data as a Service - **Target customers**: B2B companies of all sizes (SMB to Enterprise), specifically sales, marketing, recruiting, and revenue operations teams. - **Mission or purpose statement**: “To remove guesswork from go-to-market execution” and “unlock the growth potential of professionals and businesses with better data.” [zoominfo.com](https://www.zoominfo.com/about) ## Products & Services - **ZoomInfo Platform**: The core GTM Intelligence Platform that combines company and contact-level data with real-time buying signals and automation tools. - **ZoomInfo Copilot**: An AI-powered assistant that delivers insights, AI-guided recommendations, and automated actions to help sales teams focus on top accounts and win deals faster. - **GTM Studio**: A newer offering that applies generative AI and machine learning to every stage of the customer journey, enabling personalized outreach at scale. - **Data-as-a-Service**: Access to a vast database of verified B2B contacts, firmographic, technographic, and intent data, updated via proprietary technology, machine learning, and a contributory network. ## Market Standing - **Valuation/Market Cap**: As a public company, market cap fluctuates; check current data on a financial site (e.g., Yahoo Finance). The company went public in 2020 in what was described as the largest software IPO in a decade. - **Key Metric**: Trusted by **35,000+** customers globally. Employs **over 3,000** people. [zoominfo.com](https://www.zoominfo.com/) - **Notable Investors/Partners**: The company was originally founded as DiscoverOrg and acquired ZoomInfo in 2019, later taking the ZoomInfo name. It is publicly traded with a broad institutional investor base. - **Growth Signals**: Continued investment in AI (Copilot, GTM Studio), global expansion (offices in US, Israel, UK, Canada, India, Australia), and a large and growing customer base. ## Competitive Advantages - **Data Depth & Accuracy**: Claims to have “unmatched depth of data” with millions of verified contacts and companies tracked globally, sourced from proprietary technology, machine learning, public sources, and a contributory network. - **Unified Platform**: Unlike many point-solution AI tools, ZoomInfo offers a single integrated platform combining data, intent signals, and automation, which reduces the need for a fragmented tech stack. - **Market Leadership**: The company is a dominant player in the B2B data and GTM intelligence space, trusted by a massive number of businesses. ## Strategic Focus - **AI-First Innovation**: Deep investment in AI and machine learning to power its Copilot and GTM Studio products, aiming to automate workflows and provide predictive insights. - **Platform Consolidation**: Continuing to build out an all-in-one GTM platform that increases operational efficiency and reduces the number of tools a revenue team needs. - **Global Expansion**: Growing its international footprint with offices and a distributed workforce to tap into global talent and markets. ## Why Work Here - **Culture & Values**: The company emphasizes a high-energy, fast-paced, and impact-driven culture. Core values include being **Entrepreneurial**, **Relentless**, a **Team**, **Innovators**, and **Experts**. The motto is “Get to Impact, Fast.” [zoominfo.com](https://www.zoominfo.com/careers) - **Hybrid/Remote Policy**: ZoomInfo offers a **flexible hybrid remote working model** to promote equity, employee wellness, and work-life balance. [zoominfo.com](https://www.zoominfo.com/careers/working-at-zoominfo) - **Compensation & Benefits**: Offers a “highly competitive total rewards program” including: - **Equity**: Competitive equity awards for select roles upon hire and during annual programs. - **Time Off**: Paid Time Off, Parental Leave, and FMLA/State Leave. - **Family Planning**: Partnership with Carrot for fertility healthcare and family-forming benefits. - **Learning**: Numerous self-paced, interactive live and online learning opportunities. [zoominfo.com](https://www.zoominfo.com/careers) - **Engineering Culture**: Described as a place where employees build, shape, and “unleash the power of data.” Engineers are empowered to take ownership from day one and work with AI-powered tools and real-time data insights. [zoominfo.com](https://www.zoominfo.com/careers/working-at-zoominfo) ## Sources 1. [ZoomInfo About Us Page](https://www.zoominfo.com/about) 2. [ZoomInfo Careers Page](https://www.zoominfo.com/careers) 3. [ZoomInfo Working at ZoomInfo Page](https://www.zoominfo.com/careers/working-at-zoominfo) 4. [ZoomInfo Homepage](https://www.zoominfo.com/) 5. 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