---
title: 'Senior User Acquisition Specialist at Jam City'
canonical: 'https://feeny.ai/job/senior-user-acquisition-specialist-jam-city-culver-city-aa5atd1jyypm'
type: 'job'
last_seen: '2026-09-09'
---

# Senior User Acquisition Specialist at Jam City

- **Company:** Jam City
- **Location:** Culver City, CA
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2025-09-10
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.lever.co/jamcity/3b427f76-17bc-4d55-b34c-e08c6d62e413

## Job description

As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re on the hunt for innovators who consider themselves dynamic, collaborative and thrive in a fast-paced environment.

## PERKS & BENEFITS

Unlimited Vacation, Paid Sick Days, Kin Care & Holidays* 100% Covered Medical and Company-Sponsored Dental & Vision (Plans Vary)* Life Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & More* Wellness Activities & Programs 12 Weeks Paid Parental Leave* Happy Hours Company Events Dog-Friendly* *Only applies to full-time positions.

Jam City is on the hunt for the best and brightest Senior User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We're looking for a talented media buyer with a passion for marketing, user acquisition and games. This role will support the marketing team’s efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye-catching creative, and manage budgets and marketing strategy.

## RESPONSIBILITIES

- You'll be responsible for managing a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio
- Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing
- Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale
- Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy
- Communicate regularly and clearly to cross-functional teams, including the product/game team and leadership
- Identify opportunities for automation and process improvements
- Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.

## QUALIFICATIONS

- 2+ years of experience in performance marketing
- Experience with Google, ad networks, DSPs or other media platforms
- Strong Excel (and their Google suite equivalents) and analytical skills
- Ridiculously awesome work ethic
- Experience managing relationships with media platforms
- Excellent written and spoken communication skills
- Ability to thrive in a fast-paced environment, managing multiple priorities effectively
- Quick and willing learner with a proactive approach to problem-solving
- A passion for casual and mobile games!

In compliance with local law, we are disclosing the compensation for this role.  The range listed is just one component of Jam City's total compensation package for employees, which may also include annual bonuses, short- and long-term incentives, and program-specific awards. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled.  Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, certifications, location, business needs, or market demands. This range is based on a full-time position. This range may be modified in the future. In addition, Jam City provides a variety of benefits to employees, including but not limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan, life, disability, and accident insurance.  Pay Range: $75,000 — $90,000 salary per year.

CHECK OUT LIFE AS A JAM CITIZEN:

- Company news and events on our LinkedIn
- Company Blog
- Employee Feedback on our Comparably page
- Find videos on our teams and games on our Youtube

OUR COMMITMENT TO EQUITY, DIVERSITY, & INCLUSION We believe in creating games that unite people across the world and that showcase our commitment to providing an environment that is both inclusive and diverse for our players and employees. We strive to create a workforce that is reflective of our global player community as we know that we are stronger and better when we play together. To help promote an inclusive culture, we celebrate the visible and invisible diversity of our Jam Citizens through initiatives including Employee Resource Groups, cultural events, trainings, speaker series, and more.

Jam City is an equal opportunity employer. We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.

## ABOUT JAM CITY

Jam City is an award-winning mobile entertainment studio providing unique and deeply engaging games that appeal to a broad, global audience.

Led by CEO Josh Yguado, former 20th Century Fox executive, Jam City is the creative powerhouse behind some of the highest-grossing and most enduring mobile games. Jam City’s global franchise Cookie Jam has generated more than half a billion dollars, and Panda Pop has more than 120 million downloads to date.

The company also is the go-to studio for Hollywood, having developed immersive, narrative-rich mobile games around iconic entertainment brands. The company’s popular RPG game Harry Potter: Hogwarts Mystery was the #1 game in more than 40 countries at its launch in April 2018.

Jam City has nine studios located in Los Angeles (HQ), Berlin, Buenos Aires, Bogotá, Burbank, Cedar Falls, San Diego, San Francisco, and Toronto.

## About Jam City

## Company Overview
- **One-liner**: Jam City is a mobile game developer and publisher known for hit titles like *Cookie Jam*, *Harry Potter: Hogwarts Mystery*, and *Panda Pop*, with a focus on data-driven, free-to-play games.
- **Entity Type**: Private (minority stake held by Netmarble; formerly planned SPAC merger in 2021, canceled)
- **Headquarters**: Culver City, California, United States
- **Founded**: 2010 (originally as Platform G, then MindJolt, then Social Gaming Network)
- **Founders**: Chris DeWolfe, Colin Digiaro, Aber Whitcomb, Josh Yguado

## Core Business
- **Primary industry**: Mobile video games (free-to-play, microtransactions)
- **Target customers**: B2C – casual and mid-core mobile gamers, often leveraging licensed IP (Disney, Harry Potter, Jurassic World)
- **Mission or purpose**: To provide unique, deeply engaging mobile games that generate revenue for years while using data science and storytelling to create lasting entertainment.

## Products & Services
- **Cookie Jam**: Match-3 puzzle game; franchise has generated over $500 million in revenue.
- **Panda Pop**: Bubble shooter game; over 140 million downloads.
- **Harry Potter: Hogwarts Mystery**: RPG based on the Wizarding World; #1 in 40+ countries at launch and fastest to reach $100M revenue.
- **Disney Emoji Blitz**: Match-3 with Disney characters; acquired through a multi-year Disney deal.
- **Frozen Adventures**: City-building game based on *Frozen* and *Frozen 2*.
- **Bingo Pop**: Social bingo game; acquired from Uken Games.
- **Jurassic World Alive**: AR location-based game (formerly developed by Ludia, which Jam City acquired and later sold).

## Market Standing
- **Valuation/Market Cap**: Estimated over $2 billion in mid-2020; SPAC merger valued the company at $1.2 billion in 2021 (deal canceled). Current valuation not publicly disclosed.
- **Key Metric**: Annual revenue of approximately $400 million (LinkedIn, 2025 data). Total funding raised: $652 million.
- **Notable Investors/Partners**: Netmarble (largest shareholder), Austin Ventures, JPMorgan Chase, Bank of America Merrill Lynch, Disney.
- **Growth Signals**: Recent headwinds – layoffs of 150–200 people in 2022 (17% of workforce) and 85 in 2024. Sale of Ludia studio in March 2025. Employee count dropped from 825 (2021) to roughly 473 (LinkedIn, 2025). Growth has stalled, but existing games still generate revenue.

## Competitive Advantages
- **Data science and audience insights**: Deep integration of analytics to optimize game design, monetization, and retention.
- **Hollywood partnerships**: Exclusive multi-year deal with Disney/Pixar; rights to Harry Potter and Jurassic World IP provide strong brand recognition.
- **Proprietary cross-platform technology (MasterKey)**: Allows faster development and deployment across iOS, Android, and web.
- **Global studio network**: Nine studios in the US, Canada, South America, and Europe, enabling diverse talent and 24/7 operations.

## Strategic Focus
- **Current priorities**: Stabilizing the business after layoffs and studio sales; focusing on core franchises (Cookie Jam, Panda Pop, Harry Potter) and continuing the Disney partnership. Reducing reliance on external IP and investing in original games.
- **Direction for growth**: Improving live operations and monetization of existing games rather than aggressive expansion. Selective M&A (e.g., 231 Play in 2019, Bingo Pop) but now divesting non-core assets.

## Why Work Here
- **Culture highlights**: Creative, data-driven environment with a focus on storytelling and technical innovation. The company values “creative excellence” and has a strong track record of launching global hits.
- **Remote/hybrid/office policy**: Hybrid and on-site options available. Open roles in Montevideo (hybrid) and San Francisco (on-site) as of 2025. Some roles are fully remote – check specific listings.
- **Notable perks or engineering culture**: The company uses AI tools to support hiring (reviewing applications, analyzing resumes) but states final decisions are made by humans. Engineering teams work on MasterKey, data pipelines, and game engines. Benefits likely include standard health, equity (private company, so options), and possibly gaming perks.

## Sources
1. [jamcity.com](https://www.jamcity.com/about-us/)
2. [linkedin.com](https://linkedin.com/company/jam-city)
3. [wikipedia.org](https://en.wikipedia.org/wiki/Jam_City_(company))
4. [pitchbook.com](https://pitchbook.com/profiles/company/42887-53)
5. [jobs.lever.co](https://jobs.lever.co/jamcity)

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