---
title: 'SEO/AEO Client Strategist at Yotpo'
canonical: 'https://feeny.ai/job/seo-aeo-client-strategist-yotpo-toronto-py85y2j67sex'
type: 'job'
last_seen: '2026-11-06'
---

# SEO/AEO Client Strategist at Yotpo

- **Company:** Yotpo
- **Location:** Toronto, Canada
- **Posted:** 2026-10-20
- **Last confirmed live:** 2026-11-06
- **Apply:** https://www.yotpo.com/careers/gid-8303527?gh_jid=8303527

## Job description

Yotpo is leading the next era of trust and loyalty in eCommerce. With AI-powered Reviews and Loyalty solutions, we help brands turn browsers into customers and customers into advocates. Through deep integrations across the eCommerce ecosystem and the trust of over 30,000 global brands, Yotpo delivers seamless omnichannel experiences that increase conversion, strengthen customer relationships, and drive profitable, long-term growth.

We’re looking for our first Customer Success Manager dedicated to Yotpo Discover—a strategic, hands-on operator who’s excited to help define what great looks like. This is a unique opportunity to join a new product at an early stage and build the Customer Success motion from the ground up. You’ll partner closely with Product and Sales while acting as a trusted advisor to eCommerce brands, helping them understand and improve how they appear across modern, AI-driven discovery experiences.

The ideal candidate has 3+ years of experience across SEO, AEO, organic growth, or digital strategy, ideally with an agency or consultancy background. You bring hands-on SEO expertise, experience advising clients on search strategy, and a track record of translating insights into actionable recommendations that drive customer outcomes. You thrive in ambiguity and can translate technical concepts into clear, actionable business value.

You’ll own customer relationships end-to-end—from post-onboarding through renewal—while shaping playbooks, success frameworks, and feedback loops that will scale alongside Discover.

Yotpo Discover helps eCommerce brands understand and improve how they appear across AI-driven discovery experiences, including search, AI answers, and shopping assistants. As discovery expands beyond traditional search, Discover gives SEO/AEO and eCommerce teams clear visibility into performance, gaps, and opportunities.

## What You Will Do

- Own post-onboarding customer relationships through renewal, driving retention and expansion in close partnership with Account Managers and Customer Success teams across product lines.
- Help design and scale the Discover Customer Success motion, including optimization frameworks, success plans, QBR templates, expansion signals, and early customer playbooks.
- Lead AEO optimizations using Yotpo Discover, translating AI discovery insights into concrete recommendations and measurable outcomes for customers.
- Partner deeply with Product to shape roadmap direction through structured customer feedback, use cases, and validation sessions.
- Lead strategic QBRs and executive-level conversations that align customer goals with Build strong, multi-threaded relationships across customer organizations—from day-to-day operators to C-suite stakeholders.
- Proactively track adoption and performance, identifying risk early and leading resolution strategies when challenges arise.

## About You

- 3+ years of experience in SEO, AEO, organic search, or digital strategy, ideally within an SEO agency, digital marketing agency, or consultancy.
- A strong understanding of SEO/AEO strategy, technical audits, organic search performance, content optimization, and identifying opportunities to improve brand visibility. Experience advising clients on SEO/AEO strategy and execution is strongly preferred.
- Experience managing client relationships, presenting strategic recommendations, and translating complex search insights into actionable plans that drive measurable results.
- A genuine interest in how AI-powered search, LLMs, and Generative Engine Optimization (GEO) are changing the discovery landscape. Hands-on AEO/GEO experience is a plus.
- Able to explain complex SEO and AI-driven discovery concepts clearly, build credibility with clients, and present recommendations to stakeholders at different levels.
- Naturally curious and consultative, with the ability to dig into a challenge, uncover opportunities, and recommend practical solutions.
- Excited to work in an evolving space, learn quickly, and help shape best practices for a new product and emerging category.

If you don’t meet 100% of the qualifications outlined above, that’s okay! We believe in hiring people, not just skills. If you have a passion to learn and are excited about eCommerce and technology, then we want to hear from you.

About Yotpo CA:

- Company sponsored RRSP matching.
- 100% coverage of additional benefits programme.
- Equity in options.
- Individualized career development, rewards and recognition.
- Wellness and philanthropic programming and events.
- We are working in a hybrid model, typically in the office 3-4 days per week.

At Yotpo, our culture is built around our people. We listen to employee feedback and turn it into meaningful opportunities to connect, learn, and celebrate — from team events and Lunch & Learns to end-of-year celebrations, affinity groups, and community partnerships. We’re always looking for new ways to make Yotpo a place where people feel connected, supported, and empowered to do their best work.

Yotpo is for everyone, and we’re committed to anti-racist work. We welcome and employ people regardless of race, color,  gender identity, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We are proud to be an equal opportunity employer,  a place where your voice is heard and your perspective is encouraged. Come join us and help us build a global company where we're all proud to belong.

Base salary: $105,000-130,000 CAD

In addition to base salary, this role includes a variable compensation component.

Base salary ranges are determined by multiple factors unique to each candidate, including skills and local market benchmarks.

Artificial Intelligence (AI) Disclosure If AI is used to screen, assess, or select applicants, employers must disclose this in the publicly advertised job posting. “AI” is broadly defined to mean “a machine-based system that, for explicit or implicit objectives, infers from the input it receives in order to generate outputs such as predictions, content, recommendations or decisions that can influence physical or virtual environments. #LI-Hybrid

## About Yotpo

## Company Overview
- **One-liner**: Yotpo is an eCommerce retention marketing platform that helps brands build trust and loyalty through AI-powered reviews, loyalty programs, referrals, and AI visibility tools.
- **Entity Type**: Private (Series F, last raised $230M in 2021 at a $1.4B valuation)
- **Headquarters**: New York, New York, United States
- **Founded**: 2011
- **Founders**: Tomer Tagrin and Omri Cohen

## Core Business
- **Primary industry/industries**: eCommerce marketing platform, customer retention, user-generated content, loyalty management
- **Target customers**: B2B – direct-to-consumer brands, retailers, and eCommerce merchants of all sizes (SMB to enterprise)
- **Mission or purpose statement**: “We help brands earn trust, build loyalty, and grow with confidence. Yotpo turns customer voice into proof, and everyday moments into long‑term relationships.”

## Products & Services
- **Reviews & UGC**: AI-driven review collection, display, and moderation; includes smart review prompts, multi-language support, and AI summaries of common themes.
- **Loyalty & Referrals**: Points-based and tiered loyalty programs, referral campaigns, and rewards to drive repeat purchases and advocacy.
- **AI Visibility (Yotpo Discover)**: Helps brands control how their products appear in AI engines (ChatGPT, Gemini, etc.) by optimizing on-site and off-site signals, tracking AI rankings, and surfacing recommendations.
- **SMS & Email Marketing**: Tools for sending personalized messages, milestone celebrations, and urgency campaigns integrated with the loyalty and reviews data.

## Market Standing
- **Valuation**: $1.4 billion (March 2021, Series F) per Forbes; no recent public valuation update.
- **Key Metric**: Annual revenue of approximately $100M (LinkedIn estimate as of 2025); total funding reported as $406M (Forbes) or $451M (LinkedIn) – conflicting reports.
- **Notable Investors/Partners**: Bessemer Venture Partners (led Series F), Blumberg Capital, Marker, Access Industries. 180+ integrations with platforms like Shopify, Salesforce, Klaviyo, and Adobe Commerce.
- **Growth Signals**: Named to Forbes Cloud 100 (2023); powers tens of thousands of brands globally; expanded to 6 office locations across North America, Europe, Asia-Pacific, and Israel; recently launched AI Visibility product to address AI-driven commerce trends.

## Competitive Advantages
- **Platform approach**: Integrates reviews, loyalty, referrals, and AI visibility into a single retention marketing platform, reducing the need for multiple point solutions.
- **Deep integration ecosystem**: 180+ pre-built integrations with leading eCommerce, marketing, and CRM tools.
- **AI-native capabilities**: From AI review summaries to controlling product rankings in AI engines, Yotpo positions itself as a leader for the AI era of eCommerce.
- **Proven scale**: Trusted by tens of thousands of ambitious brands including Steve Madden, Away, Rothy’s, Princess Polly, Brooklinen, and Moroccanoil.

## Strategic Focus
- **Current priorities**: Doubling down on AI-powered features (Yotpo Discover, AI summaries) to help brands maintain visibility and trust in an AI-driven shopping landscape; expanding global reach with local offices; strengthening platform integrations.
- **Direction for growth**: Becoming the central retention engine for eCommerce brands navigating the shift toward personalized, AI-influenced customer experiences.

## Why Work Here
- **Culture highlights**: Described as a “community of builders, operators, and creatives” focused on solving real problems for brands. Forbes ranked Yotpo among America’s Best Startup Employers (2021).
- **Remote/hybrid/office policy**: Global presence with offices in New York, Tel Aviv, London, Sydney, Sofia (Bulgaria), and Toronto. Roles span multiple locations; specific remote/hybrid policies vary by role and are not publicly detailed.
- **Notable perks or engineering culture**: Significant engineering presence (19% of workforce in technical roles) working on modern stacks (full-stack, backend, DevOps, platform). Recent job postings include Senior Full-Stack Engineer, DevSecOps Engineer, and Frontend Team Leader. Employee reviews on LinkedIn rate culture 3.5/5, work-life 3.5/5, compensation 3.1/5.

## Sources
1. [yotpo.com](https://www.yotpo.com/careers/) – Careers & Jobs page
2. [yotpo.com](https://www.yotpo.com/about/) – About Us page
3. [forbes.com](https://www.forbes.com/companies/yotpo/) – Forbes Company Overview & News (valuation, funding, employee count)
4. [linkedin.com](https://www.linkedin.com/company/yotpo) – LinkedIn Company Page (revenue, funding, headcount, employee breakdown, reviews)

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