---
title: 'SEO Lead at Mindvalley'
canonical: 'https://feeny.ai/job/seo-lead-mindvalley-malaysia-e2fec84y7c88'
type: 'job'
last_seen: '2026-09-11'
---

# SEO Lead at Mindvalley

- **Company:** Mindvalley
- **Location:** Malaysia
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-06-08
- **Last confirmed live:** 2026-09-11
- **Apply:** https://jobs.ashbyhq.com/mindvalley/c17913cf-3648-4533-8e60-1ce13a3513f3

## Job description

## About the Role

As SEO Lead, you’ll drive Mindvalley’s organic growth by shaping how our brand is discovered in a world where AI-driven search is the new standard. You’ll lead the evolution from traditional SEO to Generative Engine Optimization (GEO), ensuring our content is visible, cited, and trusted in AI-powered search results. Your work will directly impact how millions find and engage with Mindvalley’s transformational content.

What you'll do:

- Develop and execute a forward-thinking SEO strategy focused on AI visibility, citability, and brand authority
- Structure and optimize content for AI-driven search, ensuring factual, concise, and machine-readable information
- Own and track organic growth metrics—visibility, engagement, lead generation, and revenue
- Collaborate with content, social, email, and PR teams to align messaging and maximize organic reach
- Lead on-page and technical SEO improvements, staying ahead of search trends and algorithm changes
- Mentor and guide a team of SEO and analytics specialists, fostering collaboration and continuous learning
- Explore and test emerging channels and platforms to expand Mindvalley’s organic footprint

What success looks like:

- Mindvalley’s content is consistently cited in AI-generated search results and overviews
- Organic visibility and engagement metrics show measurable growth across key channels
- The team delivers structured, AI-friendly content that drives brand authority and trust
- Clear, actionable reporting on organic performance is established and shared across teams

What we're looking for?

- Proven experience leading SEO strategies in fast-evolving digital environments
- Deep understanding of AI-driven search, structured data, and entity-based optimization
- Strong analytical skills and a data-driven approach to decision-making
- Experience managing and mentoring teams
- Excellent collaboration and communication skills
- Experience with AI tools for SEO, background in content or PR, familiarity with emerging digital platforms

Mindvalley is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, gender identity or expression, national origin, age, disability, marital status, sexual orientation, or any other legally protected status. We are committed to creating a diverse and inclusive workplace and encourage applications from all qualified individuals.

## About Mindvalley

## Company Overview
- **One-liner**: Mindvalley delivers world-class personal transformation education via its Quest platform, while building the augmented reality interface for human learning and an AI for unifying brains.
- **Entity Type**: Private (Bootstrapped)
- **Headquarters**: Kuala Lumpur, Malaysia (with a hub in London, UK)
- **Founded**: 2003
- **Founders**: Vishen Lakhiani

## Core Business
- **Primary industry**: Personal transformation, online education, e-learning
- **Target customers**: B2C (individuals seeking personal growth); B2B (schools, governments, and companies redesigning curriculums)
- **Mission**: “To create personal transformation that raises human consciousness.” [mindvalley.com](https://www.mindvalley.com/about)

## Products & Services
- **Mindvalley Quest Platform**: A SaaS learning platform with 5× better completion rates than traditional online learning, featuring bite-sized micro-learnings, community motivation, and scientifically backed tools. [mindvalley.com](https://www.mindvalley.com/about)
- **Mindvalley Coaching Certifications**: Professional development programs that empower team members and customers to become certified coaches.
- **AI‑Powered Personalization Engine**: In‑development engine that designs customized curriculums and lifestyles based on each user’s authentic nature, goals, and passions. [careers.mindvalley.com](https://careers.mindvalley.com/)
- **Augmented Reality Learning Interface**: A next‑generation AR interface for human learning, currently being built. [careers.mindvalley.com](https://careers.mindvalley.com/)

## Market Standing
- **Valuation / Market Cap**: Not publicly disclosed; identified as a top 10 potential unicorn in Malaysia. [careers.mindvalley.com](https://careers.mindvalley.com/)
- **Key Metric**: 20 million students worldwide. [mindvalley.com](https://www.mindvalley.com/about)
- **Notable Investors / Partners**: Collaboration with Apple (mentioned on the careers page). [careers.mindvalley.com](https://careers.mindvalley.com/)
- **Growth Signals**: 
  - Expansion into London, UK with a new entity.
  - Early adoption of AI across all roles, with specialized training and mastery classes.
  - Won WorldBlu’s Award for Most Democratic Workplaces 11 years straight.
  - Winner of Malaysia’s Healthiest Workplace by AIA Vitality 2019 Awards.
  - Named one of the World’s 10 Most Beautiful Offices of 2019 by Inc. Magazine.

## Competitive Advantages
- **Proprietary learning platform** with completion rates 333% above industry average.
- **Large, engaged community** of 20 million students and 200+ world‑class authors, speakers, and activists.
- **Strong brand and mission** that attracts top talent and loyal customers.
- **Early mover in AI‑driven personalized education** and AR learning interfaces.
- **Award‑winning workplace culture** (democratic, inclusive, repeatedly recognized).

## Strategic Focus
- **AI & AR Integration**: Building the “world’s most advanced AI for unifying brains” and an AR interface for learning.
- **Curriculum Redesign**: Partnering with schools, governments, and companies to redesign curricula using AI and data.
- **Global Expansion**: Establishing a hub in London to tap into European talent and markets.
- **Platform Optimization**: Continuing to enhance the Quest platform with cutting‑edge techniques and tools.

## Why Work Here
- **Culture & Mission**: “Rebels and dreamers” driven by a mission to raise human consciousness; inclusive, democratic workplace (WorldBlu award winner 11 years straight).
- **Remote/Hybrid**: Remote-first with purposeful collaboration; many roles tied to specific regions/time zones for overlap. Offices in Kuala Lumpur (voted one of the world’s most beautiful) and London. [careers.mindvalley.com](https://careers.mindvalley.com/locations)
- **Benefits**:
  - Flexible hybrid/remote options.
  - Competitive compensation and bonuses.
  - Unlimited access to Mindvalley content and coaching certifications.
  - LinkedIn Learning subscription for thousands of professional courses.
  - AI excellence training and mastery classes (early adopters).
  - Generous paid parental leave.
  - Customized learning paths and career growth support. [careers.mindvalley.com](https://careers.mindvalley.com/benefits)
- **Engineering Culture**: Cutting‑edge projects in AI, data, and AR; encouraged to be a leader in AI transformation.

## Sources
1. [careers.mindvalley.com](https://careers.mindvalley.com/)
2. [careers.mindvalley.com/positions](https://careers.mindvalley.com/positions)
3. [careers.mindvalley.com/benefits](https://careers.mindvalley.com/benefits)
4. [careers.mindvalley.com/locations](https://careers.mindvalley.com/locations)
5. [mindvalley.com/about](https://www.mindvalley.com/about)

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