---
title: 'SFDC Developer at Showpad'
canonical: 'https://feeny.ai/job/sfdc-developer-showpad-pune-cn771hjtzywk'
type: 'job'
last_seen: '2026-09-09'
---

# SFDC Developer at Showpad

- **Company:** Showpad
- **Location:** Pune, India
- **Posted:** 2026-04-23
- **Last confirmed live:** 2026-09-09
- **Apply:** https://job-boards.greenhouse.io/showpad/jobs/7844773

## Job description

Lead Salesforce Developer

We are looking for a highly skilled Lead Salesforce Developer to thrive as part of a small team. Your primary focus will be hands-on, mission-critical development, leveraging your mastery of the Apex programming language. You will be responsible for the "heavy lifting" — writing high-quality, bulkified Apex, developing Lightning Web Components (LWC), and ensuring the technical health of our Salesforce platform alongside your teammate.

## Key Responsibilities

- Apex-First Development: Write clean, well-tested, and bulkified Apex code for complex business logic, triggers, and controllers, prioritizing performance and maintainability.
- Component Building: Develop and maintain responsive user interfaces using Lightning Web Components (LWC).
- Solution Implementation: Collaborate on the design and implement scalable, well-architected solutions that utilize both programmatic and declarative features.
- Platform Governance: Enforce coding standards, manage metadata, and actively participate in DevOps processes (Git, CI/CD) with team members.
- System Integration: Implement robust integrations between Salesforce and our external tech stack using APIs and middleware.
- Data Strategy: Maintain data integrity and security models (Shield/Sharing) to ensure the system remains performant as we scale.

## Requirements

- Experience: 8–12+ years in the Salesforce ecosystem, with a deep focus on hands-on development.
- Certifications: Platform Developer II is required. Application or System Architect certification is a plus.
- Apex Mastery: Deep expertise in programmatic Salesforce, including Triggers, Controllers, Asynchronous Apex, and comprehensive Unit Testing.
- LWC Expertise: Proven ability to build complex, responsive user interfaces using Lightning Web Components (LWC).
- Declarative Excellence: Expert understanding of the Salesforce platform, knowing precisely when to utilize Flow versus custom Apex code for maintainability.
- Integrations: Expert knowledge of implementing integrations using REST/SOAP APIs, JSON, and OAuth.
- Security: Advanced understanding of the Salesforce Sharing Model, Profiles, Permission Sets, and Field Level Security as they pertain to code security.
- Collaboration & Shared Ownership: A proven ability to work effectively on a small, high-output team, sharing responsibilities and maintaining code quality standards across the team.
- Pragmatism: You build for 2 years from now, not 20 years from now. You value speed-to-market without sacrificing system health.
- Communication: The ability to clearly articulate technical solutions and challenges, including explaining technical debt to stakeholders and defining requirements within the team.

## About Showpad

## Company Overview
- **One-liner**: Showpad provides an AI-native revenue effectiveness platform that unites content management, sales readiness, buyer engagement, and analytics for field-selling organizations.
- **Entity Type**: Private (Acquired by Vector Capital and merged with Bigtincan in 2025)
- **Headquarters**: Dual-headquartered in Chicago, Illinois (USA) and Ghent, Belgium
- **Founded**: 2011
- **Founders**: Not publicly available (founded in Ghent, Belgium)

## Core Business
- **Primary industry**: Revenue Enablement, Sales Technology, Content Management, AI-Powered Sales Platforms
- **Target customers**: B2B, Enterprise, field-selling organizations in regulated and complex industries
- **Mission or purpose statement**: To empower revenue teams to sell smarter, faster, and together by connecting the human side of field selling with the intelligence of AI.

## Products & Services
- **Showpad Platform (GenieAI-powered)**: An AI-native revenue effectiveness platform that combines content management, sales readiness training, buyer engagement tools, and analytics. The platform is designed for field sellers and includes GenieAI, an engine that provides verified content, real-time coaching, and actionable insights.
- **Sales Readiness**: Tools for learning, practice, and real-time coaching to prepare sellers for customer conversations.
- **Content Management**: A content engine that delivers the right spec sheets, pricing, and proof points to sellers to close deals.
- **Buyer Engagement**: Features that bring physical products to life with digital demos and collaborative deal rooms to keep buying committees engaged.
- **Analytics & Insights**: Question-based analytics (Analytics AI) that allows users to ask natural language questions to surface data and identify patterns behind top performers and high-converting content.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company, acquired by Vector Capital)
- **Key Metric**: Over 2,000 global companies rely on Showpad; customers in 50+ locations; employees in 7 countries
- **Notable Investors/Partners**: Vector Capital (acquired Showpad and merged it with Bigtincan in 2025)
- **Growth Signals**: Named a Leader in the 2025 Gartner® Magic Quadrant™ for Revenue Enablement Platforms; recognized as a Customers’ Choice in Revenue Enablement platforms by the Gartner® Peer Insights™ report; named a Leader in the Forrester Wave™ for Sales Readiness and Revenue Enablement Solutions; launched GenieAI and multiple AI features including Showpad Assist (an AI agent for field sales) and Analytics AI.

## Competitive Advantages
- **AI-native platform**: GenieAI is purpose-built for field-selling, using trusted first-party data to provide verified content, real-time coaching, and insights.
- **Category creator**: Showpad defined the "revenue effectiveness" category and is positioned as a standard for complex, field-selling organizations.
- **Merger with Bigtincan**: The combination of Showpad and Bigtincan (both acquired by Vector Capital) created a larger, more comprehensive platform with a global footprint.
- **Focus on regulated industries**: Accuracy and verified content are critical differentiators for companies in regulated sectors.
- **75+ pre-configured integrations and open API**: Flexibility to fit into existing workflows.

## Strategic Focus
- **AI-first innovation**: Continued investment in AI features like GenieAI, Showpad Assist, and Analytics AI to streamline seller workflows and improve revenue outcomes.
- **Field-selling specialization**: Deep focus on the needs of field sellers and complex B2B sales cycles, differentiating from general sales enablement tools.
- **Global expansion**: Dual headquarters in Chicago and Ghent, with offices in London, Bucharest, and Pune, India, and a presence in 7 countries.

## Why Work Here
- **Culture**: Emphasizes transparency, inclusion, and innovation. Described as a safe, welcoming, and inspiring environment where employees can realize their full potential.
- **Global & diverse team**: 1,675+ employees (Showpadders) representing 50+ nationalities, with offices in the US, Belgium, UK, Romania, India, and Australia.
- **Benefits**: Robust medical and mental health resources, transportation benefits, financial savings options, generous leave policy, and equitable reward policies (performance-based and spotlight rewards).
- **Learning & development**: Strong focus on growth with learning and development resources.
- **Work environment**: Hybrid/office presence across multiple global locations. The company values work-life balance ("We love our work. But there’s more to life.").
- **Engineering culture**: Opportunities for engineers to work on a modern AI-native platform with a focus on data intelligence, knowledge graphs, and product management.

## Sources
1. [showpad.com](https://www.showpad.com/)
2. [showpad.com/careers](https://www.showpad.com/careers)
3. [showpad.com/about-us](https://www.showpad.com/about-us)
4. [showpad.com/company/about-us/our-history](https://www.showpad.com/company/about-us/our-history)
5. [job-boards.greenhouse.io/showpad](https://job-boards.greenhouse.io/showpad)

## Other roles at Showpad

- [Business Development Representative](https://feeny.ai/job/business-development-representative-showpad-london-85ztrx6d3wdb) — London, United Kingdom
- [Senior Marketing Analyst, Reporting & Insights](https://feeny.ai/job/senior-marketing-analyst-reporting-insights-showpad-pune-1h85crtxegvy) — Pune, India
- [L2 Engineer - Coach](https://feeny.ai/job/l2-engineer-coach-showpad-pune-q90q3cyw108e) — Pune, India
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-showpad-ghent-harz8et7yewa) — Ghent, Belgium
- [Enterprise Account Manager](https://feeny.ai/job/enterprise-account-manager-showpad-austin-s5gdd4p01prq) — Austin, TX
- [Enterprise Account Manager](https://feeny.ai/job/enterprise-account-manager-showpad-chicago-hs63dh07e49m) — Chicago, IL
- [Enterprise Account Manager](https://feeny.ai/job/enterprise-account-manager-showpad-boston-gbmcn8amw06e) — Boston, MA
- [Principal Enablement Advisor](https://feeny.ai/job/principal-enablement-advisor-showpad-london-dd4hpztjc3af) — London, United Kingdom
- [Principal Enablement Advisor](https://feeny.ai/job/principal-enablement-advisor-showpad-chicago-e6x5yh10658w) — Chicago, IL
- [Principal Enablement Advisor](https://feeny.ai/job/principal-enablement-advisor-showpad-boston-15gjwdkggz8m) — Boston, MA