---
title: 'SG Campus Recruitment - Application Product Manager at NetEase Games'
canonical: 'https://feeny.ai/job/sg-campus-recruitment-application-product-manager-netease-games-guoco-midtown-xms2c3wcdta1'
type: 'job'
last_seen: '2026-09-11'
---

# SG Campus Recruitment - Application Product Manager at NetEase Games

- **Company:** NetEase Games
- **Location:** Guoco Midtown, Singapore
- **Posted:** 2026-09-08
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/neteasegames/jobs/5232113007

## Job description

Department Overview：

NetEase is a globally renowned game developer and publisher. As a core business unit under NetEase, the Game Application and Platform Development Group consistently explores new opportunities and technological innovations across the gaming ecosystem and broader internet industry. We have launched a suite of industry-leading, award-winning products favored by massive global user groups.

Our flagship products for the Chinese market include UU Booster, MuMu Player, BUFF Market and UU Remote. We are also aggressively expanding our global footprint, exploring innovative AI Agent technologies and launching a wide range of well-received gaming tools and trading platforms for overseas users.

Focused on the development of commercial internet applications, our team serves the worldwide gaming community with a cumulative user base of hundreds of millions.

Application Product Manager

## What You Will Do

- Create brand-new internet platform products or iterate on existing projects to deliver products that prioritize user experience.​
- Research into and provide  insights into global industry trends, identify emerging market opportunities, and incubate new products to explore and capture new market segments.
- Monitor competitor dynamics, define product positioning, roadmap and overall product strategies to maintain market competitiveness.
- Analyze user feedback, extract core user needs and demands, and drive the continuous iterative optimization of products.
- Design and iterate user growth strategies, and support cross-functional teams in product promotion and brand outreach.
- Track core product data metrics, formulate data-driven operational strategies, and maximize product value and market influence.
- Develop comprehensive product monetization strategies to drive sustainable revenue growth.

Job Requirements

- Bachelor’s degree or higher, with an expected graduation date in 2027.
- Exhibit outstanding logical reasoning, verbal communication and cross-team collaboration skills.
- Possess sharp market observation and analytical capabilities, with a strong aptitude for identifying user pain points and core needs.
- Have solid data analysis competencies, capable of leveraging data to pinpoint product and operational problems and support data-driven decision-making.
- Maintain strong intellectual curiosity and excellent learning aptitude with a proactive attitude to embrace challenging work assignments.
- Have a genuine passion for the gaming and internet industries.
- Fluent in English and Chinese (written and spoken), with the ability to collaborate effectively with regional teams and stakeholders.

## About NetEase Games

## Company Overview
- **One-liner**: NetEase Games is the global video game development and publishing division of NetEase, Inc., known for titles like *Marvel Rivals*, *Naraka: Bladepoint*, and *Knives Out*.
- **Entity Type**: Public (division of NetEase, Inc., listed on NASDAQ: NTES and HKEX: 9999)
- **Headquarters**: Guangzhou, China
- **Founded**: 2001
- **Founders**: NetEase, Inc. was founded by William Ding; the games division was established as part of the company.

## Core Business
- **Primary industry**: Computer Games / Video Games
- **Target customers**: B2C – global gamers across mobile, PC, and console platforms
- **Mission or purpose**: "Driving Innovation with Ingenuity" – creating premium interactive entertainment experiences and infusing play with culture and education.

## Products & Services
- **Marvel Rivals**: A team-based PvP shooter featuring Marvel superheroes (PC/console).
- **Naraka: Bladepoint**: A battle royale melee combat game (PC, mobile).
- **Knives Out**: A battle royale shooter popular in Japan and Asia (mobile).
- **Where Winds Meet**: An open-world martial arts RPG (PC/mobile).
- **Harry Potter: Magic Awakened**: A collectible card RPG set in the Wizarding World (mobile).
- **Licensed & Co-Developed Titles**: Partnerships with Blizzard Entertainment (e.g., *Diablo Immortal* co-development in China), Mojang (Minecraft China), Warner Bros., and others.
- **Global Studio Network**: Independent studios in North America, Europe, Japan, and Canada (e.g., Quantic Dream, Grasshopper Manufacture, SkyBox Labs) that develop and publish original IP.

## Market Standing
- **Valuation/Market Cap**: NetEase, Inc. market cap is publicly traded; exact figure not provided here – refer to stock exchanges.
- **Key Metric**: Annual Revenue of NetEase Games: **USD 1.9 billion** (LinkedIn estimate)
- **Notable Investors/Partners**: Blizzard Entertainment, Mojang (Microsoft), Warner Bros., Marvel Entertainment.
- **Growth Signals**:
  - Acquired Quantic Dream (2022), Grasshopper Manufacture (2021), SkyBox Labs (2023).
  - Global headcount of ~2,169 with +0.7% YoY growth.
  - Operates in 9+ countries with offices in China, Japan, South Korea, Singapore, UK, Canada, US.

## Competitive Advantages
- **Large in-house R&D**: One of the world’s largest internal game development teams, enabling rapid iteration and self-publishing.
- **IP Portfolio & Partnerships**: Strong relationships with global entertainment brands (Marvel, Warner Bros., Blizzard) and ownership of cult studios.
- **Cross-Platform Expertise**: Proven track record in mobile, PC, and console markets, especially in Asia and expanding globally.

## Strategic Focus
- **Global Expansion**: Establishing and supporting independent studios in North America, Europe, and Japan to create locally relevant content.
- **Premium IP Development**: Investing in original and licensed IP for worldwide audiences.
- **Multi-Platform Publishing**: Expanding PC/console presence while maintaining mobile leadership.

## Why Work Here
- **Culture**: Emphasizes "integrity, collaboration, and responsibility" with a creative environment for game makers.
- **Work Policy**: Hybrid/remote options available for many roles (e.g., Community Manager in UK – Remote; Senior Gameplay Engineer in Canada – Remote).
- **Global Opportunities**: Offices in Guangzhou, Shanghai, Tokyo, Seoul, Singapore, London, Montreal, Vancouver, Pasadena – offering relocation and cross-cultural collaboration.
- **Perks & Engineering Culture**: Competitive compensation (Senior Game Designer ~$156k USD/yr, SRE ~$153k USD/yr), involvement with major IP, and access to cutting-edge game tech.
- **Employer Rating**: 3.4/5 on LinkedIn (544 reviews) – work-life balance rated 3.0, compensation 3.6, culture 3.0, career 3.4.

## Sources
1. [neteasegames.com](https://www.neteasegames.com/index.html)
2. [linkedin.com/company/netease-games](https://www.linkedin.com/company/netease-games)
3. [ir.netease.com](https://ir.netease.com/company-overview/corporate-profile)
4. [job-boards.greenhouse.io/neteasegames](http://job-boards.greenhouse.io/neteasegames)

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