---
title: 'SG Campus Recruitment - Product / Live Operations Associate at NetEase Games'
canonical: 'https://feeny.ai/job/sg-campus-recruitment-product-live-operations-associate-netease-games-guoco-0c1h9n1hv20b'
type: 'job'
last_seen: '2026-09-11'
---

# SG Campus Recruitment - Product / Live Operations Associate at NetEase Games

- **Company:** NetEase Games
- **Location:** Guoco Midtown, Singapore
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/neteasegames/jobs/5224881007

## Job description

## About Company：

As a leading internet technology company based in China, NetEase, Inc. (NASDAQ: NTES and HKEX:9999, “NetEase”) provides premium online services centered around content creation. With extensive offerings across its expanding gaming ecosystem, the Company develops and operates some of China’s most popular and longest-running mobile and PC games. Powered by industry-leading in-house R&D capabilities in China and globally, NetEase creates superior gaming experiences, inspires players, and passionately delivers value for its thriving community worldwide. By infusing play with culture and education with technology, NetEase transforms gaming into a meaningful vehicle to build a more entertaining and enlightened world.

NetEase’s ESG initiatives are among the best in the global media and entertainment industry, earning it a distinction as one of the S&P Global Industry Movers and an “A” rating from MSCI. For more information, please visit: http://ir.netease.com/

Position Overview：

Responsible for day-to-day product operations and LiveOps campaign execution; drive user engagement, retention and monetization conversion through events, seasons and limited-time merge events.

## Responsibilities：

- Participate in the planning, configuration and launch of operations events / seasons / limited-time events
- Track event data (participation rate, retention, monetization conversion); produce post-event reviews and propose optimization suggestions
- Support in-game economy monitoring (resource output / consumption / monetization touchpoints) and coordinate with the economy team on tuning
- Maintain the operations calendar and coordinate event cadence for target markets
- Collect player feedback and competitor dynamics to feed into operations iteration

Requirements:

- Bachelor's degree or above; any major acceptable, with Business, Data, Media, Communications or Computer Science preferred
- Genuine player experience with casual / merge genres and the ability to deconstruct them
- Basic data analysis skills; able to read operations funnels and retention curves
- Detail-oriented with strong execution; able to handle multi-threaded configuration tasks
- Fluent English

Preferred Qualifications:

- Internship experience in game operations / community / event planning
- Familiarity with game economy systems or numerical frameworks
- Multilingual ability, beneficial for multi-market operations

Fair Employment Practices

At NetEase, we are committed to fair employment practices. We welcome applications from all individuals, irrespective of age, gender, race, religion, marital status and family responsibilities, or disability.

## About NetEase Games

## Company Overview
- **One-liner**: NetEase Games is the global video game development and publishing division of NetEase, Inc., known for titles like *Marvel Rivals*, *Naraka: Bladepoint*, and *Knives Out*.
- **Entity Type**: Public (division of NetEase, Inc., listed on NASDAQ: NTES and HKEX: 9999)
- **Headquarters**: Guangzhou, China
- **Founded**: 2001
- **Founders**: NetEase, Inc. was founded by William Ding; the games division was established as part of the company.

## Core Business
- **Primary industry**: Computer Games / Video Games
- **Target customers**: B2C – global gamers across mobile, PC, and console platforms
- **Mission or purpose**: "Driving Innovation with Ingenuity" – creating premium interactive entertainment experiences and infusing play with culture and education.

## Products & Services
- **Marvel Rivals**: A team-based PvP shooter featuring Marvel superheroes (PC/console).
- **Naraka: Bladepoint**: A battle royale melee combat game (PC, mobile).
- **Knives Out**: A battle royale shooter popular in Japan and Asia (mobile).
- **Where Winds Meet**: An open-world martial arts RPG (PC/mobile).
- **Harry Potter: Magic Awakened**: A collectible card RPG set in the Wizarding World (mobile).
- **Licensed & Co-Developed Titles**: Partnerships with Blizzard Entertainment (e.g., *Diablo Immortal* co-development in China), Mojang (Minecraft China), Warner Bros., and others.
- **Global Studio Network**: Independent studios in North America, Europe, Japan, and Canada (e.g., Quantic Dream, Grasshopper Manufacture, SkyBox Labs) that develop and publish original IP.

## Market Standing
- **Valuation/Market Cap**: NetEase, Inc. market cap is publicly traded; exact figure not provided here – refer to stock exchanges.
- **Key Metric**: Annual Revenue of NetEase Games: **USD 1.9 billion** (LinkedIn estimate)
- **Notable Investors/Partners**: Blizzard Entertainment, Mojang (Microsoft), Warner Bros., Marvel Entertainment.
- **Growth Signals**:
  - Acquired Quantic Dream (2022), Grasshopper Manufacture (2021), SkyBox Labs (2023).
  - Global headcount of ~2,169 with +0.7% YoY growth.
  - Operates in 9+ countries with offices in China, Japan, South Korea, Singapore, UK, Canada, US.

## Competitive Advantages
- **Large in-house R&D**: One of the world’s largest internal game development teams, enabling rapid iteration and self-publishing.
- **IP Portfolio & Partnerships**: Strong relationships with global entertainment brands (Marvel, Warner Bros., Blizzard) and ownership of cult studios.
- **Cross-Platform Expertise**: Proven track record in mobile, PC, and console markets, especially in Asia and expanding globally.

## Strategic Focus
- **Global Expansion**: Establishing and supporting independent studios in North America, Europe, and Japan to create locally relevant content.
- **Premium IP Development**: Investing in original and licensed IP for worldwide audiences.
- **Multi-Platform Publishing**: Expanding PC/console presence while maintaining mobile leadership.

## Why Work Here
- **Culture**: Emphasizes "integrity, collaboration, and responsibility" with a creative environment for game makers.
- **Work Policy**: Hybrid/remote options available for many roles (e.g., Community Manager in UK – Remote; Senior Gameplay Engineer in Canada – Remote).
- **Global Opportunities**: Offices in Guangzhou, Shanghai, Tokyo, Seoul, Singapore, London, Montreal, Vancouver, Pasadena – offering relocation and cross-cultural collaboration.
- **Perks & Engineering Culture**: Competitive compensation (Senior Game Designer ~$156k USD/yr, SRE ~$153k USD/yr), involvement with major IP, and access to cutting-edge game tech.
- **Employer Rating**: 3.4/5 on LinkedIn (544 reviews) – work-life balance rated 3.0, compensation 3.6, culture 3.0, career 3.4.

## Sources
1. [neteasegames.com](https://www.neteasegames.com/index.html)
2. [linkedin.com/company/netease-games](https://www.linkedin.com/company/netease-games)
3. [ir.netease.com](https://ir.netease.com/company-overview/corporate-profile)
4. [job-boards.greenhouse.io/neteasegames](http://job-boards.greenhouse.io/neteasegames)

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