--- title: 'SMB Sales Manager at Goodshuffle Pro' canonical: 'https://feeny.ai/job/smb-sales-manager-goodshuffle-pro-washington-0v7tb2nzr2tq' type: 'job' last_seen: '2026-09-14' --- # SMB Sales Manager at Goodshuffle Pro - **Company:** Goodshuffle Pro - **Location:** Washington, DC - **Posted:** 2026-07-23 - **Last confirmed live:** 2026-09-14 - **Apply:** https://pro.goodshuffle.com/careers/?gh_jid=4699438006 ## Job description Have you ever been to a wedding and really noticed everything in the space? The flowers, tables, lighting, and dance floor didn't just appear - dozens of vendors worked behind the scenes to create that magic. The events industry Goodshuffle powers runs on passion and determination. These small businesses have managed operations with spreadsheets at best, memory at worst. We believe they deserve tools that match their dedication to creating life's most memorable moments. Our mission: bring joy to the business of events. ## The Role You’ll take Goodshuffle’s growth goals and turn them into clear expectations, scalable systems, and strong execution across the sales team. Your value will come from building the people, playbooks, and operating rhythms that make strong performance repeatable. A major part of the role is owning the BDR function end to end. You’ll strengthen the outbound motion, hire and develop the people responsible for running it, create a meaningful path from BDR to AE, and address performance directly when someone is not meeting the bar. You’ll also give leadership a clear and honest view of the funnel. That means identifying problems before they affect revenue, building a forecast based on what is actually happening in the pipeline, and bringing forward both the risk and your recommendation for what we should do next. Goodshuffle has a strong inbound foundation and an outbound motion that is still taking shape. You’ll inherit an established sales methodology, meaningful call and performance data, and early playbooks that need to become more consistent, measurable, and scalable. Success looks like a sales organization that becomes more consistent and capable as it grows: more fully ramped reps hitting quota, more reliable forecasts, a healthier outbound pipeline, and enough strength on the bench that one departure does not stall progress. Core Responsibilities Pipeline Engine - Build the outbound BDR motion into a consistent source of AE-accepted, DRIVE-qualified opportunities. - Use call data, conversion performance, and AE feedback to improve targeting, messaging, coaching, and handoff quality. - Hold the team accountable to both activity and outcomes without confusing more volume with better performance. ## Team and Talent - Maintain a strong hiring pipeline for future BDR openings. - Develop BDRs toward clear AE promotion standards and make advancement decisions based on demonstrated readiness. - Address underperformance early, coach directly, and make timely decisions when improvement does not happen. Funnel Discipline and Forecasting - Monitor rep performance against meaningful expectations and identify risk early enough to intervene. - Build and defend the forecast through deal-by-deal inspection—not rep optimism. - Own the standards and accountability that keep CRM data and DRIVE documentation reliable. AI and Automation - Use AI and automation to improve outbound quality, coaching, call analysis, and CRM workflows. - Look for ways to increase productivity and pipeline coverage without treating additional headcount as the first answer. Market and Product Authority - Build meaningful expertise in the event rental industry and the customers Goodshuffle serves. - Translate customer, competitive, and vertical insight into practical coaching that improves how the team sells. Non-Negotiables Proven builder: You have led at least two distinct examples of building, rebuilding, or meaningfully scaling an SDR or BDR function. Systems-oriented: You reach for clear standards, playbooks, data, and coaching rhythms rather than relying on personal heroics. Disciplined: You hold the team to a consistent standard and communicate the forecast leadership needs to hear—even when it is not the number anyone wants. Decisive: You make timely, evidence-based decisions about hiring, performance, promotion, and termination. Discerning: You can diagnose the most important problem in a rep’s performance rather than trying to fix everything at once. Curious: You are prepared to become a student of the events industry and go deeper than surface-level product knowledge. You’ll Have an Edge With - Bilingual fluency; English and Spanish is strongly preferred, and English and French is also a plus. - HubSpot administration or strong CRM data fluency. - Experience managing a quota-carrying team of five or more reps. - A vertical SaaS or SMB sales-management background. - A track record of successfully developing and promoting reps internally. You May Thrive Elsewhere If You - Want to be the top individual seller rather than build the system underneath the team. - Prefer inheriting a mature playbook to building and improving one. - Tend to delay difficult conversations about performance. - Prefer managing from dashboards rather than staying close to calls, reps, and individual deals. - Want strategic ownership without the operational responsibility that comes with it. ## Compensation OTE: $150,000–$180,000 Base salary: $100,000–$120,000 The remainder will be variable compensation tied to team performance, outbound pipeline, forecast accuracy, and successful talent development. The final offer will be determined by experience and internal leveling. ## About Goodshuffle Pro ## Company Overview - **One-liner**: Goodshuffle Pro is an all-in-one SaaS platform that provides event rental companies with software to manage their entire business, from quoting and inventory to logistics and payments. - **Entity Type**: Private (Startup) - **Headquarters**: Washington, D.C., USA - **Founded**: 2013 (Goodshuffle founded; Goodshuffle Pro SaaS launched in beta in 2017, officially premiered January 2018) - **Founders**: Andrew Garcia (Co-Founder & CEO) and Erik Dreyer (Co-Founder) ## Core Business - **Primary industry**: Event technology / Rental software - **Target customers**: B2B — specifically event rental companies of all sizes (SMB to mid-market) - **Mission or purpose**: To empower event professionals by simplifying the rental process through easy-to-use technology, enabling them to run their entire business from one system. ## Products & Services - **Goodshuffle Pro (SaaS Platform)**: A comprehensive, cloud-based software suite for event rental companies. Key modules include: - **CRM & Client Management**: Message center, email templates, client portal (coming soon), automated emails, saved terms & preferences. - **Sign & Pay Quotes**: Drag-and-drop quote builder, digital signatures, deposits, quote expiration, multi-language support (EN/ES/FR). - **Inventory Management**: Real-time tracking, conflict detection, barcoding, AI search (coming soon). - **Website Integration**: Connects inventory and services to a company’s website to accept booking requests and wishlist submissions. - **Vehicle Routing & Dispatch**: Drag-and-drop route builder, auto-route, crew assignment, SMS notifications (coming soon). - **Team Operations**: Task delegation and automation, mobile fulfillment, Google Calendar integration, saved views, activity logs. - **Financial Hub**: Invoicing, payments, reporting, QuickBooks Online integration. ## Market Standing - **Valuation/Market Cap**: Not publicly available - **Key Metric**: Total Funding — Not publicly disclosed (bootstrapped/early-stage private) - **Notable Investors/Partners**: Not publicly listed. The company’s leadership includes Karen Gordon (SVP), who brought experience from both event and tech sectors. - **Growth Signals**: - By 2019, the software was in 45 US states, Canada, and Mexico. - Named “Best Tech Startup in DC” and one of the “Coolest Places to Work” in 2020. - LinkedIn data shows 37 employees, with a 2.4% yearly headcount growth and 7 active job postings. - Job postings have increased 40% year-over-year, indicating expansion. ## Competitive Advantages - **All-in-one platform**: Replaces the need for multiple separate tools (CRM, inventory, accounting, routing) with a single system designed specifically for event rentals. - **Industry-specific focus**: Built by event professionals for event professionals, with deep domain knowledge that generalist software lacks. - **Ease of use and speed**: Emphasizes creating professional quotes in under 10 minutes and automating repetitive tasks. - **Customer support**: Offers 24/7 responsive chat support and a dedicated onboarding specialist on Standard plans and above. ## Strategic Focus - **Product expansion**: Launching AI-powered search, SMS notifications, and a client portal to further streamline operations. - **Market growth**: Expanding sales presence across the US with new junior sales executive roles in Houston, Chicago, Long Island, and Milwaukee. - **Customer education**: Providing free industry guides, webinars, events, and a blog to support the event professional community. ## Why Work Here - **Culture**: Described as an exciting mix of event and technology professionals with a common goal of empowering event businesses. The company values equity and inclusion, encouraging applicants of all backgrounds. - **Work environment**: Based in Washington, D.C., the company has been voted one of the best places to work in DC by local tech professionals. - **Remote/Hybrid**: Not explicitly stated, but roles are listed with specific locations (e.g., Houston, Chicago, Long Island, Milwaukee), suggesting a hybrid or office-based model for sales roles. - **Notable perks**: Free onboarding specialist, 24/7 support for users; team includes former event pros who are “passionate problem-solvers.” - **Engineering culture**: Product and engineering roles are central, with a focus on building easy-to-use, delightful software. The team includes Lead Software Engineers and Product Designers who work closely with customer success. ## Sources 1. [pro.goodshuffle.com](https://pro.goodshuffle.com/) 2. [pro.goodshuffle.com/careers](https://pro.goodshuffle.com/careers/) 3. [pro.goodshuffle.com/about](https://pro.goodshuffle.com/about/) 4. [LinkedIn - Goodshuffle](https://www.linkedin.com/company/goodshuffle) 5. [LeadIQ - Goodshuffle Employee Directory](https://leadiq.com/c/goodshuffle/5a1daca82300005c00a203c7/employee-directory) ## Other roles at Goodshuffle Pro - [Staff Software Engineer](https://feeny.ai/job/staff-software-engineer-goodshuffle-pro-washington-jq2nfe6vq4pc) — Washington, DC - [Bilingual Sales Executive (North America) - English and Spanish or French](https://feeny.ai/job/bilingual-sales-executive-north-america-english-and-spanish-or-french-pr9dvr00tb0g) - [Bilingual Customer Success Manager (Spanish/English)](https://feeny.ai/job/bilingual-customer-success-manager-spanish-english-goodshuffle-pro-washington-crazr0k6ydp7) — Washington, DC - [Customer Success Manager](https://feeny.ai/job/customer-success-manager-goodshuffle-pro-washington-q9vxxh5crhjz) — Washington, DC - [SMB Account Executive - Milwaukee, WI (Great Lakes Region)](https://feeny.ai/job/smb-account-executive-milwaukee-wi-great-lakes-region-goodshuffle-pro-milwaukee-0f47c9hrdngk) — Milwaukee, WI - [SMB Account Executive - Long Island, NY (Northeast)](https://feeny.ai/job/smb-account-executive-long-island-ny-northeast-goodshuffle-pro-long-island-25paxaad4kek) — Long Island, NY - [Business Development Representative](https://feeny.ai/job/business-development-representative-goodshuffle-pro-washington-wv7hgjv2rnpc) — Washington, DC - [SMB Sales Manager](https://feeny.ai/job/smb-sales-manager-harvey-sydney-k6rjhc1jta3g) — Sydney, Australia - [SMB Sales Manager](https://feeny.ai/job/smb-sales-manager-bill-united-states-7ekyp4feyx3x) — United States - [SMB Sales Manager](https://feeny.ai/job/smb-sales-manager-block-sydney-xmz7snvd2tv9) — Sydney, Australia