---
title: 'Social Copywriter (Contract) at Linktree'
canonical: 'https://feeny.ai/job/social-copywriter-contract-linktree-united-states-w5rh8zm9qad8'
type: 'job'
last_seen: '2026-09-18'
---

# Social Copywriter (Contract) at Linktree

- **Company:** Linktree
- **Location:** United States
- **Employment:** contract
- **Work type:** remote
- **Posted:** 2026-09-17
- **Last confirmed live:** 2026-09-18
- **Apply:** https://jobs.gem.com/linktree/am9icG9zdDpmfIzXuN585a7qTTDBsErx

## Job description

## The Role

We’re looking for a Social Copywriter to own the hooks, captions, scripts, and voice that make social content perform across channels. This is a high-output role for a writer who combines sharp creative instincts with an experimental mindset and wants to give a brand a recognizable point of view.

You will turn brand priorities, product stories, creator and customer voices, audience insights, and cultural moments into concise, platform-native copy. You will work across social formats and channels, adapting each idea to how people discover, watch, read, and respond in that environment.You will develop copy that aligns to brand standards, and test variations to learn what resonates without compromising the brand’s personality. You will partner closely with channel managers, video editors, designers, Creator, Product Marketing, and Growth teams. You will be accountable for the quality, consistency, and performance of social copy and serve as the organization’s go-to expert on social voice.

## What You’ll Own

- Social voice and point of view: Define and evolve a recognizable social voice, including tone, vocabulary, humor, recurring language, and the principles that keep it consistent without making it repetitive.
- Hooks and openings: Write sharp, platform-native hooks that stop the scroll, establish the promise quickly, and give each post a clear reason to keep watching or reading.
- Captions and publishing copy: Own captions, titles, on-screen copy, cover lines, descriptions, calls to action, and supporting copy that strengthen the idea rather than simply summarize it.
- Scripts and concepts: Turn briefs, product stories, creator insights, and cultural observations into tight social scripts, outlines, interview prompts, and repeatable formats.
- Channel adaptation: Adapt ideas across social media platforms so the voice stays recognizable while the execution feels native to each channel.
- Trend and audience language: Track cultural conversations, comment language, memes, formats, and audience behavior; identify language and angles Linktree can credibly use.
- Testing and optimization: Develop hook, caption, and script variants; partner on structured creative tests and use performance data and audience response to improve the next round of copy.
- Editorial operations: Manage a high-volume copy pipeline across calendars, briefs, review cycles, approvals, revisions, and publishing deadlines while maintaining strong copy hygiene.
- Cross-functional partnership: Work closely with channel managers, Community, Creator, Product Marketing, and Growth teams to sharpen briefs, shape ideas, and protect the social point of view.

## What You’ll Bring

- 3-5 years writing social copy for a brand, agency, publisher, creator, or your own audience, ideally in a high-volume content environment.
- A portfolio that demonstrates both voice and performance, including hooks, captions, scripts, campaigns, or posts you wrote and an explanation of what worked and why.
- Exceptional command of concise writing, with the ability to create clarity, tension, humor, specificity, and momentum in very little space.
- The range to shift between entertainment, education, product storytelling, creator content, community response, and brand moments without losing a coherent voice.
- Deep fluency in social culture and platform conventions, including how copy functions differently across TikTok, Reels, Shorts, YouTube, and other social formats.
- The speed and editorial judgment to generate strong options, take feedback, revise quickly, and maintain accuracy and consistency across a high-volume pipeline.
- Strong collaboration communication and skills.
- A test-and-learn mindset, with the ability to use audience feedback, performance data, and AI-enabled workflows to sharpen ideas without outsourcing judgment or originality.

## About Linktree

## Company Overview
- **One-liner**: Linktree provides a link-in-bio platform that enables creators, brands, and businesses to curate, share, sell, and grow their digital presence across social media and other online channels.
- **Entity Type**: Private (Series B, $167.4M total funding)
- **Headquarters**: Melbourne, Victoria, Australia
- **Founded**: 2016
- **Founders**: Not publicly available in provided sources

## Core Business
- Primary industry: Software Development / Creator Economy Platform
- Target customers: B2B and B2C – creators, brands, artists, publishers, agencies, small businesses, charities, and enterprises
- Mission: To empower everyone with the tools to curate, monetize, and grow their digital universe.

## Products & Services
- **Link-in-bio tool**: The core product – a single landing page that aggregates links to a user’s content, store, social profiles, etc. Supports customization, analytics, and monetization features.
- **Link shortener & QR code generator**: Tools to create short links and QR codes for easier sharing.
- **Social integrations**: Direct integrations with TikTok, Snap, YouTube, GoFundMe, Spotify, Google, Stripe, Reddit, and more to unify digital spaces.
- **Monetization tools**: Features for selling products, accepting tips, and promoting paid content (e.g., Pro plans, product shelves).
- **Mobile app**: Allows users to manage their Linktree on the go, capture content, and track audience insights.

## Market Standing
- **Valuation/Market Cap**: Unicorn status – estimated between $1B–$2.5B (conflicting reports: Dealroom shows $1–2.5B range) [dealroom.co](https://dealroom.co/companies/linktree/)
- **Key Metric**: Annual Revenue – conflicting reports: LinkedIn states $25M [linkedin.com](https://linkedin.com/company/linktree); Dealroom estimates $50–100M [dealroom.co](https://dealroom.co/companies/linktree/)
- **Total Funding**: $167.4M across 6 rounds, including a $110M Series B (2022) led by Index Ventures and Coatue [linkedin.com](https://linkedin.com/company/linktree)
- **Notable Investors/Partners**: Index Ventures, Coatue, UK Space Agency (grant); platform partners include TikTok, Snap, YouTube, Spotify, Google, Stripe, Reddit, Amazon, Nike, Lululemon, and more [linkedin.com](https://linkedin.com/company/linktree)
- **Growth Signals**: 70M+ users, 48,000 new accounts per day; headcount of 222 (+14.8% YoY); among top 300 most popular websites globally; 1.2B unique visitors per month [linktr.ee](https://linktr.ee/s/about/careers) [linkedin.com](https://linkedin.com/company/linktree)

## Competitive Advantages
- **First-mover advantage**: Created the link-in-bio category and remains the market leader.
- **Massive user base**: 70M+ users including high-profile brands (Adidas, TikTok, NFL, Manchester United) and creators (Sabrina Carpenter, Olivia Rodrigo).
- **Deep platform integrations**: Partnerships with major social and commerce platforms create stickiness and network effects.
- **Brand recognition**: Widely known and trusted by both individual creators and enterprise clients.

## Strategic Focus
- **Evolving beyond link-in-bio**: Transforming into a “control center” for creators and businesses to understand audience performance and decide next steps.
- **AI & mobile first**: Investing in AI agents and native mobile experiences to help users create, personalize, and automate their presence. Hiring for Staff AI Engineer and Head of Data Science roles [linktr.ee](https://linktr.ee/s/about/careers)
- **Global expansion**: Distributed team across Australia, UK, US, Brazil, Philippines, and more; offices in Melbourne, London, LA, and San Francisco.

## Why Work Here
- **Culture**: People-first, empathetic, globally-minded, and inclusive. Emphasizes flexibility, autonomy, and collaboration.
- **Work model**: Fully remote or hybrid (office in Melbourne, LA, San Francisco, London). Asynchronous work supported across time zones.
- **Benefits**:
  - $7,000 AUD / $4,900 USD annual flex benefit for wellness, growth, lifestyle, and social impact.
  - 18-week parental leave for all parents (birthing and non-birthing), with return-to-work support.
  - 10 mental health days per year + access to counseling via Mindfit and Calm subscription.
  - Transpositive Inclusion Policy with gender inclusion training, mental health stipend, and financial/leave support for gender affirmation.
  - 20 hours of volunteering and mentorship leave annually.
  - Company equity for all employees.
- **Engineering culture**: Tackling fun technical challenges, building interactive tools, forming partnerships, and leveraging state-of-the-art AI. Teams are cross-functional and collaborative.

## Sources
1. [linktr.ee](https://linktr.ee/s/about/careers) – Official careers page with benefits, culture, and open roles
2. [linkedin.com](https://linkedin.com/company/linktree) – LinkedIn company profile with financials, headcount, and funding details
3. [builtin.com](https://builtin.com/company/linktree) – Built In company overview, perks, and culture description
4. [dealroom.co](https://dealroom.co/companies/linktree/) – Dealroom valuation and revenue range data

## Other roles at Linktree

- [TikTok Channel Manager (Contract)](https://feeny.ai/job/tiktok-channel-manager-contract-linktree-united-states-v6zvercwrn9r) — United States
- [Social Video Editor (Contract)](https://feeny.ai/job/social-video-editor-contract-linktree-united-states-e4j7hesn6kch) — United States
- [Staff Data Scientist, Office of the Founders](https://feeny.ai/job/staff-data-scientist-office-of-the-founders-linktree-melbourne-xknzpqve7qvg) — Melbourne, Australia
- [YouTube Creator Manager](https://feeny.ai/job/youtube-creator-manager-linktree-los-angeles-2xje7n05a2fy) — Los Angeles, CA
- [Principal Product Designer](https://feeny.ai/job/principal-product-designer-linktree-united-states-25nkkmm9n6wr) — United States
- [Principal Product Designer Lead](https://feeny.ai/job/principal-product-designer-lead-linktree-united-states-6cdtv6yzmxcd) — United States
- [Staff Product Manager, Growth (Acquisition)](https://feeny.ai/job/staff-product-manager-growth-acquisition-linktree-los-angeles-kd2ftq9v856r) — Los Angeles, CA
- [FP&A Manager](https://feeny.ai/job/fp-a-manager-linktree-melbourne-smw6m8dsq1ph) — Melbourne, Australia
- [Head of Operations Engineering](https://feeny.ai/job/head-of-operations-engineering-linktree-melbourne-jmf6e6x6r66g) — Melbourne, Australia
- [Content & Audience Insights Manager](https://feeny.ai/job/content-audience-insights-manager-linktree-los-angeles-f4qsy9dhr4nr) — Los Angeles, CA