--- title: 'Social Media & Community Specialist | DTC E-commerce | 100% Remote EU at Foxelli Group' canonical: 'https://feeny.ai/job/social-media-community-specialist-dtc-e-commerce-100-remote-eu-foxelli-group-1r3advenzyan' type: 'job' last_seen: '2026-09-10' --- # Social Media & Community Specialist | DTC E-commerce | 100% Remote EU at Foxelli Group - **Company:** Foxelli Group - **Location:** Lithuania - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-08-05 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.ashbyhq.com/foxelligroup/9e57aa02-9373-466d-8a31-5f3b6ab7bb04 ## Job description Please be informed that Foxelli Group hires exclusively in-house and doesn't work with any external recruitment agencies. Any company or individual claiming to recruit on behalf of Foxelli Group is not affiliated with us. At Foxelli, we’re building more than e-commerce brands - we’re building a tribe of thoughtful humans: AI enthusiasts, curious builders, and ambitious minds who care about doing meaningful work together. Ten years in, our D2C brands reach millions and generate over $20M annually. Our focus stays simple: create products customers love and a team that actually enjoys building them. If you love to learn, experiment, think boldly, make decisions, and build things that matter -you’ll feel at home with us. ## THE ROLE This is a full-stack role where you help bring ideas to life from concept to real sales and where you're just as excited to shoot content as you are to help plan around it. You'll be working across three of our own brands - Mrs. Quilty, Hooks & Needles, and This Month's Craft Box. You'll work closely with marketing, design, and development - helping turn customer insights into landing pages, funnels, and campaigns that people actually want to click, read, and buy from. And on the social side, you're the one actually making the content: filming, shooting, editing, posting, and chasing the next trend before it's over. If you love: - creating content as much as helping plan it - mixing strategy with execution - testing ideas - improving funnels - making pretty things convert …and you've played with AI tools to move faster, build smarter, or test better ideas, you might be our person 👀 ## 🚀 WHAT YOU'LL BE DOING 📱 Social Media & Content Creation - Actively produce content for posts - photos, video, edits, captions, all of it. - Order and unbox brand product boxes (company-covered) and turn them into content: filming, photographing, styling. - Bring new content ideas to help grow our following and hit engagement targets. - Keep an eye on current trends and find fun, on-brand ways to jump on them fast. - Help manage and grow our social channels, including our Facebook community. - Keep track of what's performing and flag what's working (and what's not). - Checking Loox reviews (if needed) - Managing influencer ad comments 🧠 Marketing Support - Help put marketing plans into action. - Assist with customer research and keeping tabs on market trends. - Pull together performance data and share it with the team. - Bring fresh ideas to help improve our funnels and campaigns. - Help keep marketing projects on track from idea to launch. ✍️ Creative & Content Magic - Write copy for ads, landing pages, and funnels that sounds human and sells. - Review design work and give feedback so it looks on-brand and converts. - Work with the design team on ad creative production. 🌐 Landing Pages & Website Optimization - QA landing pages like a detective: checking UX, flow, and functionality. - Help run A/B tests to improve conversion rates. - Work closely with developers on website updates and improvements. 🤝 Team Glue - Help connect marketing, design, and development. - Put together clear briefs so everyone knows what to build and why. - Keep track of project progress and update the team. 🔍 Customer Research & Insights - Collect and organize customer feedback and data. - Help spot pain points and opportunities for improvement. - Use insights to support acquisition and sales efforts. 🤖 AI Tools & Smarter Execution - Use AI tools (like GPT, image/video generators, automation platforms) to speed up tasks, test ideas faster, and get more done with less grind. - Spot areas where AI can help the team move quicker or build smarter. 🦊 WHY FOXELLI? We’re not into boring corporate marketing. We like: - smart ideas - quirky personality - strong execution - and people who take ownership You’ll have space to think, test, build, and grow with us - and actually see the impact of your work. ## THE RECRUITMENT PROCESS Apply - A simple form that helps us know who’s stepping into our world. Ribbon AI Interview - Ribbon is a short, guided video step that helps us understand your thinking style in a calm, private space. Interview -A conversation with your manager to feel the work chemistry, get to know each other, and explore what we could build together. ## FIXED SERVICE FEE up to € 1,400 euros after taxes, depending on your skills, competencies, and experience. ❕Please note that this role is based on a contract/freelance agreement. ## PERKS & BENEFITS - Full flexibility with your schedule in a fully remote setting, while Apploye ensures transparency and fairness. - Complimentary gym memberships and company-sponsored outdoor adventures for your strength and to keep your physical well-being in check. - A personal development budget is at your disposal for your personal and professional growth to ensure you keep growing continuously. - Generous paid time off, including parental leave and vacation days, to recharge and rejuvenate and ensure you’re well-rested. - A budget for your home office setup so you’re comfortable working how you like and where you like. - Strong company culture and a network of unique individuals that celebrate you. ## ELIGIBILITY & LOCATION REQUIREMENTS ❕This role is 100% remote. - Our tribe works primarily in the Eastern European Time Zone (EET — UTC+2/UTC+3). We also use Revolut for payments, so we are open to hiring candidates in countries where Revolut payments are supported. - For full-time roles, we ask that you’re available for at least 5 hours during typical EET working hours - it keeps collaboration smooth and communication easy. (This doesn’t apply to part-time roles.) ## About Foxelli Group ## Company Overview - **One-liner**: Foxelli Group is a remote-first e-commerce company that builds and scales subscription-based direct-to-consumer (D2C) brands across multiple industries. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: Amsterdam, Netherlands - **Founded**: 2015 - **Founders**: Armantas Bakas (Co-founder & CEO) and Alex Bake (Co-founder & CMO) ## Core Business - **Primary industry**: E-commerce / Direct-to-Consumer (D2C) Subscription Boxes - **Target customers**: B2C consumers in the US market, spanning niches like mindfulness, crafts, food & beverage, fashion, and pet care. - **Mission or purpose statement**: To build a world-class e-commerce enterprise by developing innovative brands that significantly enhance customers' lives and deliver real value. ## Products & Services Foxelli Group focuses on creating and operating a portfolio of digital D2C brands. Key verticals include: - **Mindfulness & Well-being**: Subscription boxes promoting self-care, mindful living, and spiritual growth (e.g., Mindful Souls brand). - **Crafts & Hobbies**: Subscription boxes for activities like crocheting, knitting, and quilting. - **Food & Beverages**: Gourmet food subscription offerings. - **Fashion & Lifestyle**: Apparel and lifestyle product subscriptions. - **Pet Care & Wellness**: Subscription products for pet owners. The company manages all aspects of these brands, from product sourcing and creative production to high-volume digital marketing and customer support. ## Market Standing - **Valuation/Market Cap**: Not publicly available (privately held, bootstrapped). - **Key Metric**: The company states a goal of achieving $300 million in annual revenue. Current revenue is not publicly disclosed. - **Notable Investors/Partners**: Bootstrapped; no institutional investors listed. Key platform partners include Shopify, Klaviyo, and Gorgias (Diamond-tier customer service tier). - **Growth Signals**: The company aggressively invests in scaling via paid ads with 5-figure daily budgets. It has a high volume of active job postings (273), with a yearly job posting growth trend of +435.3% [linkedin.com]. The company operates in 15 countries with a team of 35 people. ## Competitive Advantages - **Bootstrapped & Profitable**: The company was built from the founders' savings (€2,500) and operates without venture capital, suggesting a disciplined, profitable business model focused on sustainable growth. - **Full-Stack D2C Capability**: The company controls the entire value chain in-house (product design, creative production via a large in-house team, ad buying, email marketing, and customer service), allowing for rapid iteration and high margins. - **Data-Driven, High-Budget Marketing**: Foxelli runs large-scale ad campaigns (5-figure daily budgets) and leverages rigorous A/B testing and AI to optimize performance, a sophisticated level of marketing for a mid-sized company. ## Strategic Focus - **AI Integration**: The company is actively integrating AI across its operations, as evidenced by multiple job postings for "AI Product Engineer," "AI Filmmaker," and "AI & Shopify" roles. They are also hiring for an "AI Product Engineer (Founding Member / High-Speed Builder)", suggesting the buildout of proprietary AI tools [builtin.com]. - **Portfolio Expansion**: The company is aggressively expanding into new verticals beyond its core crafts and mindfulness brands, including food, fashion, and pet care. - **Remote-First Global Talent**: The company is doubling down on its fully remote, global operating model to hire top talent in marketing, engineering, and creative roles from anywhere. ## Why Work Here - **Culture**: The company emphasizes a culture of "Freedom, Adventure, Customers, and Tribe." It promotes a high-autonomy, high-responsibility environment where employees are empowered and share in the company’s success [foxelligroup.com]. - **Remote-First**: The role is 100% remote, allowing employees to work from anywhere in the world with flexible hours [builtin.com]. - **Growth & Compensation**: The company has an employer rating of 4.0/5.0 on LinkedIn, with high marks for Compensation (4.2) and Career (4.1). The massive spike in job postings (+435% YoY) indicates a high-growth phase with rapid advancement potential [linkedin.com]. - **Engineering & Tech Focus**: The company is heavily investing in AI and tech roles, offering high-speed builders and engineers the chance to be "Founding Members" of new product initiatives, indicating significant technical challenges and ownership [builtin.com]. ## Sources 1. [foxelligroup.com](https://www.foxelligroup.com/) 2. [linkedin.com](https://www.linkedin.com/company/foxelli-group/) 3. [cbinsights.com](https://www.cbinsights.com/company/foxelli-group) 4. [builtin.com](https://www.builtin.com/company/foxelli-group) 5. 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