--- title: 'Social Media Manager at Dutch' canonical: 'https://feeny.ai/job/social-media-manager-dutch-oakland-at8bsyz3jhhy' type: 'job' last_seen: '2026-09-12' --- # Social Media Manager at Dutch - **Company:** Dutch - **Location:** Oakland, CA - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-06-09 - **Last confirmed live:** 2026-09-12 - **Apply:** https://jobs.lever.co/dutch/f528c3a5-c412-44d8-bafb-519709362794 ## Job description ## About Us Dutch Vet is transforming veterinary care by making expert treatment accessible anytime, anywhere. Our mission is simple: help every pet live their happiest, healthiest life by connecting pet parents with licensed vets through seamless virtual visits. We’re the only veterinary telemedicine service that can diagnose, prescribe, and ship medications directly to customers in most states. For less than $100 per year, Dutch offers real relief and convenience for pets and their families. As one customer put it: “Dutch was the only site that would diagnose and prescribe meds as well as ship the meds.” Here’s what other customers have said about Dutch Vet: "The easiest vet visit you'll ever have.” "More thorough than my in-person vet.” "No nonsense, quick, easy and friendly veterinarian. Much cheaper than our regular local vet that couldn’t get us in. So glad I found Dutch!" Backed by world-class investors including Forerunner Ventures, Eclipse Ventures, and Bling Capital, our team is made-up of successful startup founders (Hims, PlushCare, Nasty Gal) with expertise in scaling enterprises (TripAdvisor, Walmart, BARK). Featured in TechCrunch, Forbes, Wired, and Axios, Dutch is setting the standard for quality, accessibility, and compassion in pet care. ## The Role We’re looking for a Social Media Manager to build and scale Dutch’s social presence into a high-impact growth and brand channel. This role is ideal for someone who understands how to create content that captures attention, drives engagement, shares, views, and converts balancing storytelling with performance. You’ll work closely with Growth, Brand, PR, and Content to develop a social media plan and content calendar that drives awareness, builds trust, and contributes to member growth and CAC efficiency. Please note this is a fully remote role, but you must reside in Canada OR any of the following states: Tennessee, California, Illinois, Florida, Iowa, North Carolina, New Jersey, New York, Texas, Oregon, Colorado, Washington. ## WHAT YOU'LL DO: - Own and execute Dutch’s social strategy across Facebook, TikTok, Instagram, YouTube Shorts, and emerging platforms - Create and publish high-performing content (short-form video, static, reactive, and trend-based) - Partner with Creative and Content teams to develop scroll-stopping, on-brand assets - Manage content calendar aligned to campaigns, launches, and cultural moments - Drive engagement through community management (comments, DMs, conversations) - Identify trends, memes, and cultural moments to create timely, relevant content - Collaborate with Growth to test paid amplification, whitelisting, and creator content - Work with PR and Partnerships on influencer and celebrity integrations - Analyze performance, create reports, and optimize based on engagement, reach, shares, SOV, and conversion signals - Support lifecycle and cross-channel content (email, SMS, landing pages) as needed ## WHAT WE'RE LOOKING FOR: - 3–6 years of experience managing and growing social media for a brand - Proven ability to create content that drives engagement, growth, and subscriptions - Deep understanding of TikTok, Instagram Reels, and short-form video trends - Strong creative instincts with an eye for what performs vs. what looks good - Experience working cross-functionally with Growth, Creative, Product, and PR teams - Data-driven mindset comfortable using insights to iterate quickly - Ability to move fast, test, learn, and adapt in a high-growth environment - Willingness to take chances, disrupt and try new things - Strong project management and analytic skills - Strong writing and communication skills with attention to tone and brand voice Nice To Haves - Experience in consumer, health, pet, or subscription businesses - Experience with influencer/creator partnerships and whitelisting - Familiarity with performance marketing and paid social - Experience launching or scaling a brand’s social presence ## WHY THIS ROLE IS AWESOME: - You’ll build and scale Dutch Vet’s social presence - Your work will directly impact brand awareness, engagement, and acquisition - You’ll operate at the intersection of brand, performance, and culture - You’ll help define how pet care shows up in modern media - The chance to make a meaningful impact on pets (and their people) - You’ll make trusted veterinary care more accessible to millions of pet parents WHY WORK FOR DUTCH? - Competitive compensation offering $80,000 plus equity package - Health, dental, and vision insurance - Flexible PTO - Remote role with quarterly visits to SF HQ and other meetings as necessary - 401k plan - Robust holiday schedule - Growth opportunities! ## DUTCH'S GUIDING PRINCIPLES: Pets First – Business and medical decisions are always guided by the pet’s best interest. Agile Like a Cat – We move quickly with thoughtfulness and precision. Creativity is our Catnip – We push boundaries and make complex topics easier to understand. Be the Human Your Dog Thinks You Are – Lead with kindness, clarity, and care. ## About Dutch ## Company Overview - **One-liner**: Dutch is a virtual veterinary care platform providing on-demand diagnosis, treatment, and prescription delivery for dogs and cats via telemedicine. - **Entity Type**: Private (Series B) - **Headquarters**: Oakland, California, United States - **Founded**: 2021 - **Founders**: Joe Spector (CEO), Carlos Moreno (Co-Founder, CTO) ## Core Business - **Primary Industry**: Veterinary Telemedicine / Pet Healthcare - **Target Customers**: B2C – pet parents (dog and cat owners) across the United States - **Mission Statement**: “To provide pet parents with affordable vet care that’s always there.” The company aims to increase access and care for pets, delivering relief to both pets and their parents. ## Products & Services - **Dutch Virtual Vet Visits**: Unlimited 24/7 access to licensed veterinarians via phone or laptop for diagnosis, treatment, and prescriptions. Covers 150+ conditions including sudden issues, chronic conditions, and prevention. - **Prescription Delivery**: Medications and treatments are shipped directly to the pet owner’s door, eliminating trips to the pharmacy. - **AI & Data-Powered Platform**: The company is building the future of pet healthcare using AI and data analytics to improve care outcomes and operational efficiency. ## Market Standing - **Valuation**: Not publicly disclosed - **Key Metric**: Total Funding of **$43M** (Seed: $5M in July 2021; Series A: $20M in February 2022; Series B: $18M in October 2023) - **Notable Investors**: Key investors include those from the Series B round (3 investors), Series A (2 investors), and Seed round (4 investors). Specific names are not listed in the search results, but the company is backed by a syndicate of venture capital firms. - **Growth Signals**: - Facilitated nearly **1 million visits** since 2021. - Named the **#1 virtual vet service in the US**. - Headcount grew **35.5% YoY** (to 67 employees as of the latest data). - Job postings increased **422% YoY**, indicating rapid scaling (47 active openings as of the search date). - Revenue estimated at **$4.5M annually** (private estimate). ## Competitive Advantages - **First-Mover & Scale**: Positioned as the leading virtual vet service in the US, with a large and growing user base (nearly 1M visits). - **Founding Team Expertise**: Founded by Joe Spector, former co-founder of Hims & Hers, bringing deep experience in scaling direct-to-consumer telemedicine platforms. - **Clinical Authority**: Led by Chief Medical Officer Dr. Kate Elden and backed by board-certified veterinary specialists in dermatology and behavior. - **Integrated Model**: Combines telemedicine consultations with a proprietary prescription delivery service, creating a seamless, sticky customer experience. ## Strategic Focus - **Geographic Expansion**: Hiring remotely across the US and Canada, with a strong push into the Canadian market (multiple Canadian job postings). - **Product Development**: Building out an AI and data-driven platform to enhance veterinary care, with a focus on e-commerce and insurance (open roles for GM, Insurance and Senior Product Manager, Ecommerce). - **Scaling the Team**: Aggressively hiring across engineering, product, marketing, and veterinary roles to support rapid growth. ## Why Work Here - **Culture & Mission**: A fast-growing tech company with a clear, emotionally resonant mission to improve pet healthcare. The team is described as “excited by tackling the hard problems.” - **Remote & Hybrid Flexibility**: Many roles are fully remote (e.g., QA Engineer, Virtual Care Veterinarian, Social Media Manager). Some roles in Oakland, CA, are hybrid. - **Growth Trajectory**: With 422% YoY growth in job postings and a 35.5% headcount increase, employees have significant opportunities for impact and career advancement in a scaling startup. - **Engineering & Data Focus**: The company is “Powered by AI and data,” offering engineers and data scientists the chance to work on cutting-edge problems in healthcare. Open roles include Lead Data/Analytics Engineer, SDET, and Software Engineer. - **Notable Perks**: Unlimited access to veterinary care for employees’ own pets is a likely perk, given the company’s core product. The team is distributed across 5 countries (US, Canada, Kenya, Philippines, Puerto Rico), indicating a global, diverse workforce. ## Sources 1. [dutch.com - Our Story](https://www.dutch.com/pages/our-story) 2. [dutch.com - Careers](https://www.dutch.com/pages/careers) 3. [jobs.lever.co/dutch](https://jobs.lever.co/dutch) 4. [linkedin.com/company/dutchpet](https://linkedin.com/company/dutchpet) 5. [jobr.pro - Dutch Careers](https://jobr.pro/company/1398124758/dutch) ## Other roles at Dutch - [Recruiting Coordinator- Temp to Hire](https://feeny.ai/job/recruiting-coordinator-temp-to-hire-dutch-california-sjyt3c25c0fv) — California - [Contract Veterinary Technician Mobile Clinic](https://feeny.ai/job/contract-veterinary-technician-mobile-clinic-dutch-oakland-0r5y949hx3fq) — Oakland, CA - [Director of Customer Experience](https://feeny.ai/job/director-of-customer-experience-dutch-oakland-9dwkwf2d35fg) — Oakland, CA - [Senior Product Manager, Ecommerce](https://feeny.ai/job/senior-product-manager-ecommerce-dutch-canada-2x4g7xc01c5w) — Canada - [Senior Product Manager, Ecommerce](https://feeny.ai/job/senior-product-manager-ecommerce-dutch-oakland-skstmcxm0mm0) — Oakland, CA - [SDET (Software Development Engineer in Test)](https://feeny.ai/job/sdet-software-development-engineer-in-test-dutch-vancouver-v0tk5a38nzg2) — Vancouver, Canada - [Lead Data/Analytics Engineer](https://feeny.ai/job/lead-data-analytics-engineer-dutch-vancouver-7sz9dxszyasz) — Vancouver, Canada - [Senior Technical Program Manager](https://feeny.ai/job/senior-technical-program-manager-dutch-vancouver-w40d7a6w06ar) — Vancouver, Canada - [Software Engineer (Web Developer)](https://feeny.ai/job/software-engineer-web-developer-dutch-oakland-b8vkybad1z1j) — Oakland, CA - [QA Engineer](https://feeny.ai/job/qa-engineer-dutch-vancouver-y5qw1f5fm1sb) — Vancouver, Canada