--- title: 'Social Media Manager at Key to Web3' canonical: 'https://feeny.ai/job/social-media-manager-key-to-web3-remote-m3g6npg0tw88' type: 'job' last_seen: '2026-09-12' --- # Social Media Manager at Key to Web3 - **Company:** Key to Web3 - **Location:** Remote - **Employment:** full-time - **Work type:** remote - **Posted:** 2025-06-11 - **Last confirmed live:** 2026-09-12 - **Apply:** https://jobs.gem.com/key-to-web3/am9icG9zdDqjLpKPocfdXvNjQYuzKVOt ## Job description The Social Media Manager will lead social media marketing efforts, working closely with internal teams and clients to develop and execute impactful social strategies. This role requires a strong mix of project management, client communication, and performance analysis to ensure campaigns align with strategic objectives and deliver measurable results. The Social Media Manager will collaborate closely with creative, social, influencer, and community teams to manage client communications, campaign execution, and team alignment. Key Responsibilities: Key Client Management: Serve as a primary or secondary contact for clients regarding social media initiatives. Build strong relationships that support long-term partnerships and ensure social output aligns with client objectives. Key Campaign Management: Lead the planning and execution of social media campaigns for multiple clients. Support the development of timelines, budgets, and strategy with input from social and creative teams. Key Content Delivery: Coordinate with creative and social teams to ensure asset requests are submitted and content is delivered in line with project goals and brand standards. Key Team Collaboration: Partner with cross-functional teams (creative, growth, influencer, and community) to execute campaigns cohesively and efficiently. Key Community Engagement: Collaborate with community managers to strengthen engagement and expand the reach of client brands. Key Performance Reporting & Optimization: Use analytics tools to evaluate social campaign performance. Work with internal team members to produce client-facing reports and optimize strategies based on key metrics. Team Mentorship: Support and mentor junior social team members to ensure continuity across processes and strong cross-department collaboration. Key Qualifications: Demonstrated experience in social media management. Hands-on experience with major platforms: Twitter, LinkedIn, YouTube, TikTok, and Twitch (Farcaster and Lens a plus). Proven work experience in Web3, blockchain, or other emerging tech sectors. Strong project management skills and ability to multitask across clients and timelines. Highly collaborative with the ability to engage cross-departmentally and externally. Familiarity with influencer engagement and community-driven social campaigns. Data-driven decision-maker with experience using social analytics tools. Clear, concise communicator with strong writing and verbal skills. ## About Key to Web3 ## Company Overview - **One-liner**: Key to Web3 is an elite global recruitment and consulting agency specializing in placing talent across Web3, crypto, blockchain, gaming, fintech, AI, aerospace, maritime, and other emerging technologies. - **Entity Type**: Private (Partnership; bootstrapped) - **Headquarters**: Austin, Texas, United States - **Founded**: 2023 - **Founders**: Sarah Otsuki ## Core Business - **Industries**: Staffing and Recruiting (specialized in emerging technology sectors) - **Target Customers**: B2B – companies of all sizes, from startups to Fortune 500s, seeking specialized talent in blockchain, crypto, Web3, AI, gaming, fintech, compliance, aerospace, and maritime. - **Mission**: To connect top talent with cutting-edge opportunities and proactively shape the job market in emerging technology sectors. ## Products & Services - **Global Recruitment Services**: End-to-end talent placement for roles such as software engineers, smart contract developers, growth marketers, technical writers, and business development managers. Focus on hard-to-fill positions in Web3, crypto, AI, and related fields. - **Consulting & Advisory**: Strategic guidance for companies scaling teams in emerging tech, leveraging the founder’s decade of experience and extensive global network. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private, small agency) - **Key Metric**: Total headcount of 3 employees (as of mid‑2026); 9,318 LinkedIn followers. - **Notable Investors/Partners**: No external investors; operates as a partnership. Works with clients ranging from startups to Fortune 500 companies. - **Growth Signals**: Despite a 28.6% monthly headcount decline (likely normal fluctuation in a micro‑agency), the company maintains active hiring for 29+ open remote roles (as of June 2026), indicating ongoing client demand. The founder has a strong personal brand and the company regularly attends industry events (e.g., Permissionless IV by Blockworks). ## Competitive Advantages - **Deep Niche Specialization**: Focus exclusively on emerging technology verticals (Web3, crypto, blockchain, AI, gaming, fintech) where traditional recruiters lack domain expertise. - **Founder‑Led Expertise**: Sarah Otsuki brings over a decade of experience and a global network, enabling the agency to source rare talent and build high‑performing teams. - **Flexible, Remote‑First Model**: Operates with a lean, distributed team (US and Czechia) and offers fully remote roles to clients, aligning with the remote‑native nature of many Web3 companies. ## Strategic Focus - **Current Priorities**: Expanding recruitment services into adjacent emerging tech sectors (aerospace, maritime, AI) while deepening its core Web3 and crypto talent pipeline. Actively building brand presence through industry events and LinkedIn engagement. - **Direction for Growth**: Scaling the agency’s capacity to handle larger client engagements, likely by adding more recruiters and consultants while maintaining a boutique, high‑touch service model. ## Why Work Here - **Culture Highlights**: A startup‑style, lean team environment where every member has significant ownership. Emphasis on innovation, technology, and shaping the future of work in emerging industries. - **Remote/Hybrid Policy**: Fully remote‑friendly; the team is distributed across the US and Czechia, and the company actively hires for remote roles globally. - **Notable Perks**: Opportunity to work at the intersection of cutting‑edge technologies, direct mentorship from a founder with deep industry connections, and exposure to high‑growth startups and Fortune 500 clients. - **Engineering Culture**: Recruiters and consultants work closely with technical talent; the agency itself is small and agile, offering a chance to wear multiple hats and directly impact client outcomes. ## Sources 1. [LinkedIn – Key to Web3](https://www.linkedin.com/company/keytoweb3) 2. [Key to Web3 – Founder Page](https://keytoweb3.io/founder) 3. [TapTalent – Key to Web3 Agency Profile](https://taptalent.ai/recruitment-agencies/key-to-web3-recruitment-agency-profile/) 4. 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