--- title: 'Social Media Strategist at CATORCE' canonical: 'https://feeny.ai/job/social-media-strategist-catorce-barcelona-7j3kb8typ9bd' type: 'job' last_seen: '2026-10-19' --- # Social Media Strategist at CATORCE - **Company:** CATORCE - **Location:** Barcelona, Spain - **Posted:** 2026-10-16 - **Last confirmed live:** 2026-10-19 - **Apply:** https://job-boards.greenhouse.io/catorce/jobs/5454904008 ## Job description ## About us Do you live to create? Looking for your next big challenge? How about a breath of fresh air? As part of the Omnicom Agencies Group, the 14 Agency network handles all global advertising for CUPRA and SEAT car brands. With offices in 11 countries and counting, 14 is a place for those who like to bend the rules. It’s a place for rock’n’roll. At the heart of Barcelona, and beyond. It is also a place where a diverse mix of talented people want to come, to stay and do their best work. Our dedication to promoting diversity, multiculturalism, and inclusion is clearly reflected in our teams and across all of our work.  Diversity is more than a commitment for us — it is the foundation of what we do. ## Role Purpose We are looking for a Social Media Strategist to join the CUPRA Global Social Strategy team. Someone with an insatiable curiosity about digital culture, platforms, and communities, and the ability to translate all of that into strategy. Someone who experiences the internet beyond their feed; who understands the lore, knows what's behind the screenmaxing, and recognizes when something is "that's so AI." Someone who scrolls with curiosity, knows how to separate the noise from the signals that matter, and connects what's happening online with what's happening in the real world. Your challenge will be to transform this constant reading of culture into strategic opportunities for CUPRA. Because knowing what's happening online is good; understanding what it means for the brand and what to do with it is what makes the difference. ## Responsibilities 1. Social Media Strategy Develop social strategies aligned with CUPRA's positioning and objectives. Define opportunities, territories, and strategic approaches to build a relevant and distinctive social presence. Translate brand and business challenges into actionable strategies, briefs, and recommendations. Contribute to evolving the role of social media within CUPRA's global strategy. 1. Cultural & Audience Intelligence Identify cultural shifts, behaviors, communities, and conversations relevant to the brand. Analyze platforms and audiences to understand what motivates them, how they engage, and what they expect from brands. Transform cultural and social insights into strategic perspectives and opportunities for CUPRA. Distinguish between a trend that deserves attention and an opportunity that warrants a brand response. 1. Strategic Development & Measurement Develop strategic frameworks and criteria to guide social media decisions. Work with Social Creative, Content Planning, and Data to connect strategy, ideas, and results. Evaluate the contribution of social media initiatives to brand objectives, incorporating lessons learned into future strategies. Present and defend strategic recommendations to teams and stakeholders. Profile we are looking for: Experience in Social Media Strategy, Digital Strategy, or brand and communications strategy. Solid knowledge of the main social media platforms and their codes. Curiosity about contemporary culture, communities, entertainment, and audience behavior. Ability to transform information into insights and insights into a clear strategic direction. Critical thinking, independent judgment, and the ability to construct and defend a point of view. Ability to connect brand, business, culture, and social media without resorting to generic approaches. Good communication and presentation skills, autonomy, and the ability to work in a team. Advanced English; experience with global brands is a plus. Demonstrable experience understanding social media and internet culture. In short: someone who not only understands what's happening on social media, but also what it means for CUPRA and what the brand should do about it. All qualified applicants will receive consideration for employment without regard to race, sexual orientation, or age. Your personal information will be used according to our Recruitment Privacy Notice. View our Recruitment Privacy Notice [here](https://www.ddb.com/wp-content/uploads/2024/03/DDB-Recruitment-Privacy-Notice.pdf) when you apply. ## About CATORCE ## Company Overview - **One-liner**: CATORCE (also known as Catorce/DDB) is a creative agency network within the Omnicom Group that handles global advertising for the SEAT, CUPRA, and SEAT MÓ automotive brands. - **Entity Type**: Private (subsidiary of Omnicom Group, a public company listed on NYSE) - **Headquarters**: Barcelona, Spain (with offices in 11 countries including Mexico) - **Founded**: Not publicly available as a standalone entity; operates as part of the DDB Worldwide network, which was founded in 1949 - **Founders**: Not publicly available for CATORCE specifically; the agency is part of the DDB network ## Core Business - Primary industry/industries: Advertising, Marketing, Creative Services, Automotive Brand Communications - Target customers: B2B (primarily large automotive brands like SEAT, CUPRA, SEAT MÓ) - Mission or purpose statement: "A place for those who like to bend the rules. It’s a place for rock’n’roll." — focused on creative innovation and breaking conventional advertising norms. ## Products & Services - **Global Advertising & Creative Campaigns**: Full-service creative strategy, concept development, and campaign implementation for automotive brands across print, OOH, retail, digital display, and social media. - **Brand Strategy & Communication**: Strategic brand positioning and communication planning, as highlighted by their multi-year contract with SEAT/CUPRA. - **HTML & Digital Asset Production**: In-house studio services including HTML banner creation, email design, landing page components, and digital asset adaptation. - **Multilingual/Cross-Market Execution**: Campaign adaptation and execution across 11 countries, requiring fluency in English and Spanish. ## Market Standing - **Valuation/Market Cap**: Not publicly available as a standalone entity; parent company Omnicom Group has a market cap of approximately $20+ billion (as of recent trading). - **Key Metric**: Annual revenue not disclosed for CATORCE specifically; parent DDB Worldwide has an estimated annual revenue of $1.2B. - **Notable Investors/Partners**: Part of Omnicom Group (NYSE: OMC), DDB Worldwide network. Key client: SEAT, CUPRA, and SEAT MÓ (contract renewed in 2023 for three years). - **Growth Signals**: In August 2023, CATORCE/DDB Mexico secured a three-year global contract renewal with SEAT, CUPRA, and SEAT MÓ, indicating strong client retention and trust. The agency operates in 11 countries with offices expanding. ## Competitive Advantages - **Exclusive Automotive Expertise**: Deep specialization in automotive advertising, particularly for the SEAT/CUPRA brands, creating a strong moat in that vertical. - **Omnicom Backing**: Access to the resources, global network, and financial stability of Omnicom Group, one of the world's largest advertising holding companies. - **Global Reach with Local Touch**: Offices in 11 countries allow for both global campaign consistency and local market adaptation, a key requirement for multinational automotive clients. - **Long-Term Client Relationships**: The renewed multi-year contract with SEAT (since 2016) demonstrates deep, stable client partnerships. ## Strategic Focus - **Deepening Automotive Leadership**: Continuing to serve as the lead creative agency for SEAT, CUPRA, and SEAT MÓ globally, with a focus on brand evolution and market growth. - **Digital & HTML Production Excellence**: Building in-house studio capabilities for digital asset production, including HTML, email, and landing page components, to meet modern advertising demands. - **Talent Development**: Recruiting creative and technical talent (Studio Designers, HTML Programmers) to support both offline and digital production workflows. ## Why Work Here - **Creative & Innovative Culture**: The agency describes itself as a place for those who "like to bend the rules" and "rock’n’roll," suggesting a dynamic, non-corporate, and creatively free environment. - **Global Exposure**: Working on a major global automotive account (SEAT/CUPRA) with campaigns across 11 countries offers international experience. - **Hybrid Work Policy**: The agency has a policy requiring a set number of days per week in the office, indicating a structured hybrid model. - **Diversity & Inclusion**: The company explicitly states a dedication to promoting diversity, multiculturalism, and inclusion, reflected in their teams and work. - **Notable Perks**: Being part of the Omnicom network provides access to large-scale resources, training, and career mobility within a global agency group. - **Barcelona Location**: Based in the heart of Barcelona, a vibrant European tech and creative hub. ## Sources 1. [Greenhouse.io - CATORCE Careers](https://job-boards.greenhouse.io/catorce/jobs/5034293008) 2. [Neurona Magazine - SEAT renews contract with DDB globally](https://neuronamagazine.com/seat-renueva-su-contrato-con-ddb-a-nivel-global/) 3. [LinkedIn - María Magdalena Hernández de la Fuente (Founder of Catorce)](https://linkedin.com/in/magdalenahdf) 4. [LinkedIn - DDB Company Profile](https://www.linkedin.com/company/ddb) 5. [ResumeSet - Catorce Careers](https://app.resumeset.com/jobs/company/catorce/) ## Other roles at CATORCE - [Social Media Manager](https://feeny.ai/job/social-media-manager-catorce-barcelona-9z8ta7x6xd4e) — Barcelona, Spain - [Project Manager Germany](https://feeny.ai/job/project-manager-germany-catorce-barcelona-0rv5ea2j8ygx) — Barcelona, Spain - [Social Media Account Executive](https://feeny.ai/job/social-media-account-executive-catorce-barcelona-1ycvc85n5saj) — Barcelona, Spain - [Creative Community Moderator](https://feeny.ai/job/creative-community-moderator-catorce-barcelona-6bs3k6hpjdv0) — Barcelona, Spain - [Account Executive Sr - Country Coordination](https://feeny.ai/job/account-executive-sr-country-coordination-catorce-barcelona-z6prn8sbkws6) — Barcelona, Spain - [Account Manager UK](https://feeny.ai/job/account-manager-uk-catorce-barcelona-jzpbcnq15fq1) — Barcelona, Spain - [Account Supervisor UK](https://feeny.ai/job/account-supervisor-uk-catorce-barcelona-p857dvz8w21w) — Barcelona, Spain - [Account Executive Germany](https://feeny.ai/job/account-executive-germany-catorce-barcelona-je6tkxaydka5) — Barcelona, Spain - [Account Manager Germany](https://feeny.ai/job/account-manager-germany-catorce-barcelona-40m1da1kbqw9) — Barcelona, Spain - [Creative Director - Spain Hub](https://feeny.ai/job/creative-director-spain-hub-catorce-barcelona-jfgtw6j62q9a) — Barcelona, Spain