---
title: 'Software Development Manager at Coupang'
canonical: 'https://feeny.ai/job/software-development-manager-coupang-bengaluru-nbkdd7w1p1bt'
type: 'job'
last_seen: '2026-09-04'
---

# Software Development Manager at Coupang

- **Company:** Coupang
- **Location:** Bengaluru, India
- **Posted:** 2026-02-05
- **Last confirmed live:** 2026-09-04
- **Apply:** https://www.coupang.jobs/en/jobs/?gh_jid=7483265

## Job description

Description

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we are collectively disrupting the multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and reliable force in South Korean commerce.We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been at since our inception. We are all entrepreneurial surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day.Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.

Role Overview:

We are looking for talented people who want to help shape the future of the e-commerce markets of Korea and Asia! One of Korea’s largest innovative and independent e-commerce firms, Coupang has revolutionised Korean customers’ shopping experience through a constant series of innovation. With more than 12 million customers making about 200 million purchases from Coupang, we are seeing billions of hits every year. Coupang is engaged in a fierce competition in Korea’s e-commerce sector, which accounts for about $60 billion of the country’s $342 billion distribution market. Recording an average of 15-20% growth, we are on track to become a $130 billion worth firm by 2020.

In your role as the software development manager (SDM), you will be leading a team of best-in-class engineers dedicated to projects aimed at enhancing customer experience. Make the best use of your technical expertise and HR management skills to create a team of smart and curious troubleshooters.

What You Will Do :

As a SDM, you will also lead the future of a system that can fulfill computing needs based on a distributed system, high scalability, low latency and high availability. Your other duties will include standardising processes, tracking indices, and providing feedback regarding the system domains. As an engineering leader, you will be expected to demonstrate technical leadership that can help solve complicated issues and achieve a balance between strategies and tactics.

To fulfill the role of a SDM successfully, you need to take a customer-centered approach, delving into what delivery features they want, and an excellent technical vision that will help attract the best engineers. You will also be required to have the ability to motivate and guide your team of engineers to develop their careers and grow professionally.

As the SDM, you will:

- manage an agile team of professional developers dedicated to building a scalable, stable, and manageable system;

- recruit and hire developers to in line with the team’s goals;

- assist each team member with career-building through 1:1 evaluation and counseling sessions;

- define the system architecture with other developers;

- understand and prioritise requirements; collaborate with product owners and stakeholders to establish a roadmap and execute plans;

- define, measure, and report indices;

- Support the team’s software implementation and operation;

- lead improvements in development and management support;

- lead standardisation of and improvements in business processes.

Basic Qualifications:

- more than 10 years’ software development

- more than 4 years’ software development management and architecture-related duties

- good verbal and written communication; proven technical leadership

- agile software methodology

Preferred Qualifications :

- excellent practical skills and expertise; implementation and operation of large-scale, highly-scalable web service

- launching of product on time in a dynamic environment

- prioritisation of tasks in an ever-changing environment and the corresponding capabilities

Type of Work Model :

Hybrid - Coupang hybrid work model is designed to enable a culture of collaboration that acts a catalyst to enrich the experience of employees. Employees are required to work at least 3 days in the office per week, with the flexibility to work from home 2 days a week, depending on the role requirement. Some businesses may require more time in office due to nature of work.

Details to Consider :

Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.

Privacy Notice :

Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/

Equal Opportunities for All :

Coupang is an equal opportunity employer and is committed to equal opportunity regardless of color, ancestry, religion, sex, nation origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. Our unprecedented success could not be possible without the valuable inputs of our globally diverse team.

## About Coupang

## Company Overview
- **One-liner**: Coupang is a global technology and Fortune 150 company that reimagines commerce by integrating e-commerce, logistics, last-mile delivery, restaurant delivery, video streaming, and fintech services to wow customers.
- **Entity Type**: Public (NYSE: CPNG)
- **Headquarters**: Seattle, Washington, USA (global HQ); operates major hubs in Seoul, South Korea, and other locations.
- **Founded**: 2010
- **Founders**: Bom Kim (Bong-Seok Kim)

## Core Business
- **Primary industry/industries**: E-commerce, Logistics & Fulfillment, Retail, Food Delivery, Fintech, Content Streaming, AI-driven Commerce.
- **Target customers**: B2C (primarily consumers in South Korea, with growing global operations including Taiwan, Singapore, and the U.S.).
- **Mission or purpose statement**: "We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, 'How did I ever live without Coupang?'"

## Products & Services
- **[Coupang (Rocket Delivery)](#)**: Core e-commerce platform offering millions of products with over 99% of orders delivered same or next day via a proprietary logistics network. Includes Rocket Fresh (groceries) and Rocket Now (ultra-fast delivery).
- **[Coupang Eats](#)**: Restaurant food delivery service.
- **[Coupang Play](#)**: Video streaming service (original content, sports, and licensed shows).
- **[Farfetch](#)**: Global luxury fashion platform acquired by Coupang.
- **[Coupang Fintech](#)**: Payment and financial services (e.g., Coupang Pay, credit card partnerships).
- **[Coupang Logistics & Fulfillment Services](#)**: End-to-end logistics for third-party sellers and brands.
- **[Rocket Growth](#)**: SaaS-like tools and services for sellers/suppliers to manage inventory, analytics, and advertising.

## Market Standing
- **Valuation/Market Cap**: ~$25.8 billion (as of mid-2026) [LinkedIn].
- **Key Metric**: Annual Revenue of **$34.5 billion** (most recent fiscal year) [LinkedIn].
- **Notable Investors/Partners**: Publicly traded on NYSE (institutional investors include SoftBank, BlackRock, Fidelity, and others). Key partners include major global brands and local Korean suppliers.
- **Growth Signals**: 
    - Ranked **#132 on the 2026 Fortune 500**, jumping significantly [investor relations].
    - Rapid AI-driven global commerce expansion (e.g., Taiwan, Singapore, and U.S. tech hubs).
    - 5,940 employees (linkedIn data, with monthly headcount growth of +1.1% and quarterly job posting growth of +154.2%).

## Competitive Advantages
- **Fully Integrated Infrastructure**: Coupang owns and operates over 100 fulfillment and logistics centers (covering tens of millions of square feet) combined with proprietary software, AI, and machine learning to predict demand and route deliveries — a moat that competitors in Korea and emerging markets find hard to replicate.
- **Speed & Reliability**: Over 99% of orders delivered same or next day (including dawn delivery) 365 days a year, setting a bar that most global e-commerce players cannot match.
- **Customer Obsession Culture**: "Wow the Customer" is a core leadership principle, driving constant innovation to break traditional tradeoffs (speed, selection, price).
- **Startup Culture with Fortune 150 Resources**: Offers the agility and risk-taking of an early-stage company combined with the stability, compensation, and scale of a large public corporation.

## Strategic Focus
- **AI & Technology Leadership**: Heavy investment in AI/machine learning for demand forecasting, dynamic routing, and customer personalization. Actively hiring senior ML and data engineers [careers page].
- **Global Expansion**: Leveraging its Korean infrastructure playbook to enter new markets (Taiwan, Singapore) and grow its global footprint.
- **Diversification into Fintech & Content**: Building out Coupang Pay, Coupang Play, and fintech products to create an ecosystem (similar to Amazon Prime's strategy).
- **Farfetch Integration**: Turning the luxury fashion platform into a global growth driver.

## Why Work Here
- **Culture**: "Best of both worlds" — startup energy (fast decision-making, ownership, risk-taking) with the resources of a Fortune 150 company. Flat hierarchy, open culture, and a strong "bias for action" ethos [coupang.jobs].
- **Remote/Hybrid/Office Policy**: Flexible working hours and work-from-home options are available. Many roles are based in offices (Seattle, Mountain View, Seoul, etc.) with state-of-the-art amenities including cafeterias serving three meals a day, lounge spaces, and coffee/snack bars.
- **Benefits**:
    - Medical insurance for employee and direct family.
    - Paid family leave (for celebration or bereavement).
    - Learning programs (foreign languages, soft skills).
    - Global project opportunities (collaborate with teams across continents).
    - Team and company events (games, food, bonding).
- **Engineering Culture**: High-impact projects — building the commerce infrastructure of the future (large-scale AI, logistics optimization, mobile-first, search & discovery). Emphasizes "Hire and Develop the Best" and "Learn & Iterate" principles.
- **Career Growth**: Opportunities for internal rotations, upskilling, and taking on entrepreneurial initiatives within a massive scale.

## Sources
1. [Coupang Careers](https://www.coupang.jobs/en/)
2. [Why Work at Coupang](https://www.coupang.jobs/en/why-coupang/)
3. [Coupang About Us](https://www.aboutcoupang.com/aboutus/)
4. [Coupang Investor Relations](https://ir.aboutcoupang.com/overview/)
5. [LinkedIn - Coupang](https://www.linkedin.com/company/coupang)

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