---
title: 'Software Engineer, Applied AI at Rilla'
canonical: 'https://feeny.ai/job/software-engineer-applied-ai-rilla-new-york-ytmtrmmksd3s'
type: 'job'
last_seen: '2026-09-10'
---

# Software Engineer, Applied AI at Rilla

- **Company:** Rilla
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2025-07-23
- **Last confirmed live:** 2026-09-10
- **Apply:** https://jobs.ashbyhq.com/rilla/fad15157-b4cc-44ff-92b7-4afd4fe3388e

## Job description

A Foundational Company Rilla is on a mission to index the offline world.

Today, we’ve built the leading sales coaching software for organizations doing sales offline. We have over 1000 customers, including The Home Depot, KKR, Neighborly, and PulteGroup, using our product to enable AI sales coaching across their organization.

We are backed by Google Ventures, Bessemer Ventures, Crew Capital, and Broom Ventures, along with others.

We’re an in office team in NYC with builders who operate like high speed reinforcement learners. We obsess over our customers, move at a high velocity, are not afraid of failure, and look to maximize our real-world impact.

If you want to build the products and systems for how billions of conversations in the real world are captured and indexed, Rilla is the place to do it.

## The Role

The Applied AI team at Rilla is redefining how humans interact with machines—using voice, intelligence, and a whole new class of data. Every day, you’ll architect and ship AI-powered systems that make it possible for people to talk to Rilla like they would a human. You’ll help build agents that operate natively on real-world audio, extract insights from conversations no one else can even access, and push the boundaries of what’s possible in AI. We’re building:

- A voice-first interface that lets users command Rilla directly through natural speech
- A search engine that uncovers business-critical insights from voice data that’s never been searchable
- A first-of-its-kind audio intelligence pipeline—designed for the messy, noisy, wildly unstructured conversations that happen in the real world, not in an online meeting

As an early AI engineer, you’ll shape the foundations of our AI stack and drive the invention of new techniques, tooling, and models. You’ll work across the full AI lifecycle—from data acquisition to real-time inference and user-facing chat interfaces. If you’re obsessive about your craft, think like a founder, and want to be on the frontier of voice and offline AI, this is your team. The scale of the problems we’re solving is unmatched—and the surface area for ownership is only getting bigger.

Technologies We Use

- We work primarily in Python and TypeScript, with FastAPI for API development
- AI/ML technologies including PyTorch, OpenAI APIs, Baseten, and LiteLLM
- Cloud infrastructure with AWS and LiveKit for real-time communications
- PostgreSQL, Redis, and S3 for data storage

## What We Value

- An infinite learner. Someone who is relentless in their curiosity.
- A customer obsessive. Someone who deeply care about delighting customers and solving real pains, not vanity metrics.
- A winning attitude. You thrive with extreme accountability, learning as a team, and both giving and receiving rapid feedback.
- Extreme empathy. Our customers are not tech companies. They live and work in the real world. Empathy is critical to arriving at correct solutions.
- Unafraid of failure. You take risks. You see failure as an opportunity to learn, grow, and be better the next time. In a weird way, you trick your brain into being excited when you fail, because it means you got a new opportunity to learn more.

## What We Require

- Experience building and deploying AI/LLM systems in production
- Familiarity with tools that power today's AI: eval frameworks, agent tooling, and prompt engineering
- Comfort working directly with customers to understand their needs and solve real-world problems

Don’t Work Here Please don't join if you're not excited about:

- Building an AI product for an industry untouched by modern software
- Constantly talking to and visiting customers in the field
- Working ~60 hrs/week in person with some of the most ambitious people in NYC
- Attempting to build a generational company, and the intensity required to do so

## Compensation

The estimated salary range for this position is $200,000 - $300,000/year. Successful candidates with competing offers will receive matching and competitive offers. Total compensation for this position may also include Incentive Stock Options, sign-on bonus, and other potential future incentives. This estimate excludes the value of any potential sign-on bonus; the value of any benefits offered; and the potential future value of any long-term incentives. Our benefits aim to empower Rilla employees in removing roadblocks to achieving their life’s work. The list below details our available benefits and some of the perks that can be enjoyed as an employee of Rilla.

## Benefits

- Medical, dental, and vision insurance
- Breakfast, lunch, dinner, and supplementary food and drink
- 401(k) retirement plan
- Gym membership
- Commuter benefits
- Relocation assistance
- Take what you need paid time off, not accrual based
- $1,000 stipend for learning and personal growth
- $1,500 a month rent stipend
- Tech equipment

## About Rilla

## Company Overview
- **One-liner**: Rilla provides an AI-powered coaching platform that records, transcribes, and analyzes in-person sales conversations to give managers 100% field visibility and accelerate rep performance.
- **Entity Type**: Private (Seed Stage – raised $3.9M total)
- **Headquarters**: New York, New York, United States
- **Founded**: 2019
- **Founders**: Sebastian Jimenez (CEO), Chris Martin (CTO, Co-Founder), Michael Castellanos (Chief Data Scientist, Co-Founder)

## Core Business
- **Primary industry**: AI-powered sales enablement and conversation intelligence for in-person sales teams.
- **Target customers**: B2B – field sales organizations in home services, home building, automotive, dental, senior living, multifamily, and other verticals where sales happen offline.
- **Mission statement**: *“Make the offline world as searchable as the web.”* The company aims to create the first living map of offline commerce.

## Products & Services
- **Rilla AI Coaching Platform**: A mobile app and web platform that records in-person sales conversations, then automatically transcribes, analyzes, and delivers coaching feedback. Managers can perform “virtual ridealongs” in minutes instead of hours. The AI adapts to each team’s sales process and best performers.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held).
- **Key Metric – Annual Revenue**: $25M–$50M (LinkedIn estimate, 2026).
- **Key Metric – Total Funding**: $3.9M across three seed rounds. Lead investor in latest round (Seed, Dec. 2022): **Crew Capital**.
- **Notable Investors/Partners**: Crew Capital; also 7 additional investors in the last round. Advisors include Filip Kaliszan (CEO & Founder of Verkada), Jim Kowalski (fmr Group VP North America, Oracle), Daniel Dines (CEO & Founder of UiPath), Nikolay Storonsky (CEO & Founder of Revolut), Steve Zahm (Cofounder of Procore).
- **Growth Signals**:
  - Headcount grew **64.5% YoY** to 108 employees.
  - Net revenue retention reported at **232%** (from careers page).
  - Average increase in close rates of **+40%** and average increase in ticket price of **+17%** for customers.
  - Trusted by thousands of sales teams in verticals like home improvement, home building, dental, and automotive.
  - Recently partnered with Neighborly (March 2026) to empower plumbers and HVAC technicians with AI.

## Competitive Advantages
- **Purpose-built for offline sales** – unlike generic conversation intelligence platforms, Rilla focuses exclusively on in-person field sales, capturing voice, location, and context.
- **Rapid onboarding** – claims setup in 1 hour 45 minutes.
- **Unprecedented visibility** – managers can review every rep’s appointment every day without being physically present.
- **High-performance coaching** – customers report 40–50% performance improvement within the first month, with reps achieving 627% monthly sales increases from instant feedback.

## Strategic Focus
- Continue dominating verticals with heavy offline commerce (home services, building, dental, automotive, senior living).
- Expand AI capabilities to serve more industries and deepen personalization of coaching.
- Build the “first living map of offline commerce” by indexing millions of in-person sales interactions.

## Why Work Here
- **Compensation**: 90th percentile of market rate; competitive salaries and equity.
- **Benefits**:
  - Full medical, dental, and vision coverage.
  - Unlimited PTO.
  - Free daily breakfast, lunch, dinner, and snacks.
  - Gym membership (fitness benefits).
  - Commuter benefits (fully covered transit/ride-shares).
  - Parental leave.
  - $1,000 annual learning stipend (courses, books, conferences).
  - Proximity stipend for employees near the office.
- **Culture & Work Environment**:
  - Values: Obsession, Speed, Simplicity, Fun.
  - Hybrid-friendly: New York HQ with a proximity stipend; also operates in Canada, Australia, Nigeria, UK, and Poland.
  - Company offsites twice a year (past trips: San Diego, Cape Cod, Palm Springs).
  - Leadership team includes former founders, D1 athletes, and top tech company alumni.
  - High-growth environment (22 active job postings as of mid-2026).
- **Engineering Culture**: Emphasis on building fast, solving hard problems, and pioneering AI for the real economy. Tech roles include Senior Software Engineer, Software Engineer (Platform & Applied AI).

## Sources
1. [Rilla Careers Page](https://www.rilla.com/careers)
2. [Rilla About Page](https://www.rilla.com/company/about)
3. [Rilla LinkedIn Profile](https://www.linkedin.com/company/rilla-co)
4. [Rilla Homepage](https://www.rilla.com/)

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