---
title: 'Software Engineer, Performance Marketing at Bigger Games'
canonical: 'https://feeny.ai/job/software-engineer-performance-marketing-bigger-games-istanbul-53p7mxnmtv3c'
type: 'job'
last_seen: '2026-09-05'
---

# Software Engineer, Performance Marketing at Bigger Games

- **Company:** Bigger Games
- **Location:** Istanbul, Turkey
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-03-26
- **Last confirmed live:** 2026-09-05
- **Apply:** https://jobs.ashbyhq.com/biggergames/14511bd4-b8eb-4a5d-9b88-44fa9a48ada8/application

**Skills:** Unity, C#, HTML5, AI tools, Software architecture design, Object-Oriented Programming (OOP), Performance optimization, Playable ad development, Kitchen Masters

> Create and iterate high-impact, playable ads for performance marketing campaigns. The role involves building interactive experiences for millions of users, optimizing for performance and cross-device compatibility, and collaborating with creative teams using AI tools and Unity.

## Job description

We're looking for a Software Engineer to join our performance marketing team. As a Software Engineer, you’ll create and iterate playable ads.

In this role, you will build high-impact interactive experiences that reach millions of players worldwide through our marketing channels. You will work at the intersection of game development and performance marketing, rapidly experimenting, iterating, and bringing ideas to life.

If you are a passionate Software Engineer who enjoys building, testing, and scaling playable ads with real-time impact, come and join us!

## ABOUT THIS ROLE:

- Build high-quality playable ads to reach and engage millions of users
- Have a strong understanding of AI tools to accelerate development
- Design, implement, and iterate on core gameplay mechanics tailored for playable ads
- Collaborate closely with Product Managers, Marketing Managers, and Artists to bring creative concepts to life
- Optimize projects for performance, size, and cross-device compatibility
- Rapidly prototype and test new ideas in a fast feedback loop environment
- Own your projects end-to-end with a strong sense of responsibility and impact

YOU COULD BE A GREAT FIT IF:

- Bachelor’s Degree in a related field
- Experience developing with Unity (C#) and HTML5
- Strong engineering skills and programming fundamentals
- Understanding of performance optimization and lightweight development constraints
- Experience with AI tools and technologies
- Experience in developing playable ads is a big plus
- Knowledge of software architecture design, OOP, and best practices in game development
- Ability to work cross-functionally with marketing and creative teams
- Good sense of gameplay experience and attention to detail
- 3+ years of industry experience is a plus

## BONUS POINT IF:

- You’re familiar with hybrid casual games and actively keep up with the latest trends. If not, now’s a great time to start!
- You’re curious about the gaming industry and eager to learn more.
- You enjoy working in fast-moving, dynamic environments.

## BENEFITS:

- Be part of a top-tier team, learn from the best, and create games players love.
- Competitive compensation.
- Health insurance with unlimited coverage.
- A beautiful, centrally located office in the heart of Istanbul.
- Opportunities to attend global conferences and stay connected with the industry
- Relocation support to make your move hassle-free if needed.

Follow Bigger Games on Linkedin http://www.linkedin.com/company/biggergames

## About Bigger Games

## Company Overview
- **One-liner**: Bigger Games is a mobile gaming company crafting intuitive, social casual games, best known for its hit cooking adventure *Kitchen Masters*.
- **Entity Type**: Private (Series A)
- **Headquarters**: Şişli, Istanbul, Turkey
- **Founded**: 2019
- **Founders**: Hakan Ulvan (Co-Founder & CEO), Erkan Gürel (Co-Founder)

## Core Business
- **Primary industry**: Mobile gaming (casual social games)
- **Target customers**: B2C – global mobile gamers, primarily on iOS and Android
- **Mission**: “Craft intuitive games where every action matters – making fun effortless, engaging, and meaningful.”

## Products & Services
- **[Kitchen Masters](https://www.biggergames.com/)**: A social cooking adventure game with intuitive gameplay and rewarding challenges. The company’s flagship title, it has driven over 110 million downloads and is the primary focus for growth.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Annual revenue estimated at $6.0M (LinkedIn data) / Total funding: $31M (Seed $6M in 2020 led by Index Ventures; Series A $25M in June 2025 led by Goodwater Capital)
- **Notable Investors/Partners**: Goodwater Capital (lead Series A), Index Ventures, Play Ventures, Arcadia Gaming Partners
- **Growth Signals**: 54 employees (+21.8% YoY); 110M+ total downloads; $25M Series A raised in 2025 to accelerate global expansion; presence in Turkey, UK, Singapore, and US.

## Competitive Advantages
- **Proven hit title**: *Kitchen Masters* has reached massive scale in the competitive casual gaming space.
- **Strong investor backing**: Top-tier VCs (Index, Goodwater) provide both capital and strategic guidance.
- **Lean, experienced team**: Founders and core team come from successful Turkish gaming studios (e.g., Peak, Rollic, Dream Games), bringing deep domain expertise.
- **User-obsessed culture**: The company emphasizes player-first design, iterative improvement, and high execution standards.

## Strategic Focus
- **Global expansion of *Kitchen Masters***: Scaling the title to reach more players and deepen engagement.
- **Portfolio growth**: Using the Series A funding to develop new games and expand the team.
- **Building a lasting game studio**: Aiming to create “games that will be remembered forever” rather than chasing short-term trends.

## Why Work Here
- **Culture**: Values include user obsession, excellence, ownership, and honest feedback. The team describes a collaborative, ambitious environment where “we push limits, learn from each other, and grow through feedback.”
- **Office & location**: Centrally located in Istanbul (Şişli), with a modern office designed for creativity and collaboration. The company also has a small presence in the UK, Singapore, and the US.
- **Team events**: Regular off-sites (e.g., annual summer retreat in Akyaka), game jams, and industry conferences (EGX 2025).
- **Growth opportunities**: With a headcount of ~54 and active hiring (4 open roles as of mid-2025), new hires can have outsized impact. Roles include Data Scientist, Senior Game Developer, 2D Game Animator, and Software Engineer, Performance Marketing.
- **Remote/hybrid**: Not explicitly stated, but the culture appears office-first in Istanbul; some roles may allow flexibility.

## Sources
1. [biggergames.com/about-us](https://www.biggergames.com/about-us)
2. [biggergames.com/careers](https://www.biggergames.com/careers)
3. [biggergames.com](https://www.biggergames.com/)
4. [linkedin.com/company/biggergames](https://www.linkedin.com/company/biggergames/)

## Other roles at Bigger Games

- [Performance Marketing Manager](https://feeny.ai/job/performance-marketing-manager-bigger-games-istanbul-srfsbnv3n4ga) — Istanbul, Turkey
- [Product Manager](https://feeny.ai/job/product-manager-bigger-games-istanbul-brbeee4zn4dw) — Istanbul, Turkey
- [Product Specialist](https://feeny.ai/job/product-specialist-bigger-games-istanbul-5wb37ev0sfq7) — Istanbul, Turkey
- [Data Scientist](https://feeny.ai/job/data-scientist-bigger-games-istanbul-jp6kty2t7eh2) — Istanbul, Turkey
- [2D Artist](https://feeny.ai/job/2d-artist-bigger-games-istanbul-4ppf2ps0a0w4) — Istanbul, Turkey
- [Game Developer](https://feeny.ai/job/game-developer-bigger-games-istanbul-wbbatmb1jzka) — Istanbul, Turkey
- [Motion Graphics Designer | Marketing](https://feeny.ai/job/motion-graphics-designer-marketing-bigger-games-istanbul-g7a8vf8st4dj) — Istanbul, Turkey
- [Senior Game Developer](https://feeny.ai/job/senior-game-developer-bigger-games-istanbul-j8b85x7x30n8) — Istanbul, Turkey
- [Software Engineer](https://feeny.ai/job/software-engineer-bigger-games-istanbul-77c4kn65s97w) — Istanbul, Turkey
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-bigger-games-istanbul-zx15237fb2zd) — Istanbul, Turkey