--- title: 'Sourcing Strategy Manager, New Concepts at HelloFresh' canonical: 'https://feeny.ai/job/sourcing-strategy-manager-new-concepts-hellofresh-boulder-colorado-h7xattbyhs2k' type: 'job' last_seen: '2026-09-15' --- # Sourcing Strategy Manager, New Concepts at HelloFresh - **Company:** HelloFresh - **Location:** Boulder Colorado, United States / New York NY, United States - **Compensation:** $95k–$138k - **Posted:** 2026-09-14 - **Last confirmed live:** 2026-09-15 - **Apply:** https://careers.hellofresh.com/global/en/job/8201617?gh_jid=8201617 ## Job description We are seeking an experienced Sourcing Strategy Manager to join our New Concepts team. In this role, you will be responsible for developing and executing end-to-end sourcing strategies for finished goods — from initial product concept through supplier selection, commercialization, and in-market performance. You will lead the sourcing of third-party manufactured products, owning the full lifecycle from co-manufacturer qualification to supplier portfolio governance. You will play a leading role in driving finished goods innovation — identifying, qualifying, and commercializing new products with co-manufacturers and third-party producers — while building a supplier network that delivers on cost, quality, reliability, and scale. You will have key responsibilities over finished goods SKU ideation and onboarding, co-manufacturer selection and qualification, supplier relationship management, price negotiations and contract management, capacity planning, and end-to-end strategic sourcing — while continuously raising the bar on supplier performance and portfolio governance. In this role, you will help drive the strategy and framework for how the business interacts with its supplier base and have a direct stake in affecting bottom-line profitability. ## What you will own… Supplier & Network Strategy - Develop and execute sourcing strategies for finished goods categories that align with company growth objectives, innovation priorities, and financial targets — owning the strategy from brief to in-market delivery. - Build and optimize a scalable co-manufacturer and third-party supplier network, identifying operational capability gaps, qualifying new partners, and proposing risk mitigation plans before they become supply failures. - Apply deep industry knowledge to design and manage supplier segmentation frameworks, Supplier Business Reviews, and performance governance that drive measurable improvements in quality, service, and cost competitiveness across the finished goods portfolio. Innovation & New Product Commercialization - Partner closely with Product, Culinary, Operations, FSQA, and Commercial teams to translate new product concepts into sourced, qualified, manufacturable finished goods — bridging culinary vision and operational reality. - Own the end-to-end finished goods sourcing process for new product development — from co-manufacturer identification, RFP, and qualification through pilot runs, FSQA sign-off, commercial negotiation, and successful first-ship commercialization. - Balance customer experience, operational complexity, food safety requirements, and total cost of ownership when onboarding new finished goods SKUs and co-manufacturing partners. Financial Performance & Cost Leadership - Manage individual sourcing contributions to annual business planning and team financial targets. - Implement cost optimization initiatives and execute supplier negotiations to improve margins. - Lead commercial negotiations and contract management for mid to high value agreements, balancing financial savings with long-term supplier partnerships. Supply Chain Resilience & Risk Management - Execute proactive risk management and supply continuity strategies across assigned finished goods suppliers and co-manufacturing partners — including dual-sourcing, capacity contingency planning, and exit sequencing. - Hold suppliers accountable through established performance metrics, service level agreements, and corrective action programs. - Proactively manage and resolve day-to-day operational, quality and supply conflicts as they arise. Process Excellence & Data Analytics - Drive iterations and continuous improvement of sourcing processes, supplier onboarding frameworks, and category management guidelines of a team level. - Leverage data and analytics to build data driven solutions and inform strategic decision making. ## How you will work… Autonomous Execution & Strategic Thinking - Work highly autonomously to manage the scope, timeline, and execution of both short- and long-term strategic sourcing projects. - Connect Daily sourcing decisions and negotiations to broader department strategies and corporate objectives. - Manage uncertainty independently by developing successful, actionable solutions to complex problems. Cross-Functional Collaboration & Influence - Successfully manage interactions with stakeholders across Product, Operations, Finance, Legal and FSQA. - Influence project outcomes and decisions without direct authority by leveraging data, business insight, and strong relationships. Individual Contribution & Mentorship - Act as a recognized subject matter expert within your respective category. - Proactively take ownership of your career path and dedicate time to mentoring and coaching more junior team members. - Critically challenge the outcome of other team members work for technical soundness and provide constructive feedback. Success in this role looks like… - Autonomous Project Delivery: Short- and long-term sourcing project and product launches are executed on time, within scope, and with minimal supervision. - Network & Supplier Optimization: Assigned third party manufacturers consistently meet quality, service, and cost metrics through proactive performance management. - Value Creation: Sourcing driven financial targets, margin improvement goals, and cost optimization metrics are successfully achieved. - Process Iteration: Sourcing standards, tools, and workflows are continuously challenged, updated, and improved on a team level. - Strong Alignment: Fruitful, collaborative relationships are maintained with stakeholders, accelerating cross functional decision making. At a Minimum, You Have… - 4+ years of relevant experience in strategic sourcing, category management, or supply chain operations — with direct experience sourcing finished goods, managing co-manufacturers, or commercializing new products through third-party manufacturing partners in the food or consumer goods industry. - An undergraduate degree, preferably in supply chain, business, engineering, or a related field (or equivalent relevant experience). - Fluency in Google Suite applications (especially Google Sheets). - A track record of successfully leading large initiatives and sourcing events through strategic sourcing processes. - Experience with high value contract negotiations. - Flexibility to travel as needed (up to 20%), with destinations determined by business need. We are seeking an experienced Sourcing Manager to join our Procurement team. In this role, you will be responsible for developing and executing sourcing strategies to improve our cost structure, the quality of our products, and the reliability of our supply chain. You will play a leading role in supporting innovation through new product development and the management of Third-Party Production products and vendors. You will have key responsibilities over SKU ideation and onboarding, vendor selection and relationships, price negotiations and contract management, capacity planning, end-to-end strategic sourcing processes, and budgetary planning—while continuously improving our end-to-end sourcing operations. In this role, you will help drive the strategy and framework for how the business interacts with its supplier base and have a direct stake in affecting bottom-line profitability. ## What you will own… Supplier & Network Strategy Execute defined sourcing strategies that align with company growth objectives, innovation priorities, and financial targets. Support the optimization of a scalable third-party manufacturing and supplier network, identifying operational capability gaps and proposing mitigation plans. Apply industry knowledge to manage supplier segmentations and performance frameworks that drive improvements in quality, service, and cost competitiveness. Innovation & New Product Commercialization - Partner closely with Product, Culinary, Operations, and Commercial teams to unlock supplier and manufacturing capabilities for new concepts. - Own the execution of the strategic sourcing process for new product development from initial concept through successful commercialization. - Balance customer experience, operational complexity, and profitability when onboarding new SKUs and suppliers. Financial Performance & Cost Leadership - Manage individual sourcing contributions to annual business planning and team financial targets. - Implement cost optimization initiatives and execute supplier negotiations to improve margins. - Lead commercial negotiations and contract management for mid to high value agreements, balancing financial savings with long-term supplier partnerships. Supply Chain Resilience & Risk Management - Execute proactive risk management and supply continuity strategies across assigned suppliers and manufacturing partners. - Hold suppliers accountable through established performance metrics, service level agreements, and corrective action programs. - Proactively manage and resolve day-to-day operational, quality and supply conflicts as they arise. Process Excellence & Data Analytics - Drive iterations and continuous improvement of sourcing processes, supplier onboarding frameworks, and category management guidelines of a team level. - Leverage data and analytics to build data driven solutions and inform strategic decision making. ## How you will work… Autonomous Execution & Strategic Thinking - Work highly autonomously to manage the scope, timeline, and execution of both short- and long-term strategic sourcing projects. - Connect Daily sourcing decisions and negotiations to broader department strategies and corporate objectives. - Manage uncertainty independently by developing successful, actionable solutions to complex problems. Cross-Functional Collaboration & Influence - Successfully manage interactions with stakeholders across Product, Operations, Finance, Legal and FSQA. - Influence project outcomes and decisions without direct authority by leveraging data, business insight, and strong relationships. Individual Contribution & Mentorship - Act as a recognized subject matter expert within your respective category. - Proactively take ownership of your career path and dedicate time to mentoring and coaching more junior team members. - Critically challenge the outcome of other team members work for technical soundness and provide constructive feedback. Success in this role looks like… - Autonomous Project Delivery: Short- and long-term sourcing project and product launches are executed on time, within scope, and with minimal supervision. - Network & Supplier Optimization: Assigned third party manufacturers consistently meet quality, service, and cost metrics through proactive performance management. - Value Creation: Sourcing driven financial targets, margin improvement goals, and cost optimization metrics are successfully achieved. - Process Iteration: Sourcing standards, tools, and workflows are continuously challenged, updated, and improved on a team level. - Strong Alignment: Fruitful, collaborative relationships are maintained with stakeholders, accelerating cross functional decision making. At a Minimum, You Have… - 4+ years of relevant experience working in supply chain operations, strategic sourcing, or procurement—ideally within the food or third-party manufacturing industry; or equivalent experience in operations strategy-focused management consulting - An undergraduate degree, preferably in supply chain, business, engineering, or a related field (or equivalent relevant experience) - Fluency in Google Suite applications (especially Google Sheets) - A track record of successfully leading large initiatives and sourcing events through strategic sourcing processes - Experience with high value contract negotiations - Flexibility to travel as needed (up to 20%), with destinations determined by business need You’ll get… - Competitive Salary & 401k company match that vests immediately upon participation - Generous parental leave of 16 weeks & PTO policy - $0 monthly premium and other flexible health plans - 85% discount on your subscription to HelloFresh (as well as other product initiatives) - Employee Resource Groups - Collaborative, dynamic work environment within a fast-paced, mission-driven company This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors. New York Pay Range $102,000—$138,000 USD Colorado Pay Range $95,000—$129,000 USD ## About HelloFresh ## Company Overview - **One-liner**: HelloFresh is a global meal-kit and food solutions company that delivers pre-portioned ingredients and recipes directly to consumers, aiming to revolutionize the way people eat by making home cooking accessible, convenient, and sustainable. - **Entity Type**: Public (Ticker: HFG on the Frankfurt Stock Exchange) - **Headquarters**: Berlin, Germany - **Founded**: 2011 - **Founders**: Dominik Richter, Thomas Griesel, Jessica Nilsson ## Core Business - **Primary Industry**: Meal Kit Delivery / Integrated Food Solutions - **Target Customers**: B2C – primarily busy households, couples, and individuals looking for convenient, high-quality meal options. Also serves the ready-to-eat and pet food markets. - **Mission Statement**: "Democratizing access to high-quality food" by allowing everyone to enjoy a varied, tasty diet while helping consumers save money and reduce food waste. ## Products & Services - **HelloFresh (Core Meal Kits)**: The flagship subscription service offering pre-portioned ingredients and step-by-step recipes for a wide variety of meals. Type: Subscription-based physical goods. - **Factor_**: A ready-to-eat, chef-prepared meal delivery service (operates in the US, Canada, and Australia). Type: Subscription-based physical goods. - **Youfoodz**: A ready-to-eat meal brand in Australia. Type: Subscription-based physical goods. - **EveryPlate**: A budget-friendly meal kit brand in the US and Australia. Type: Subscription-based physical goods. - **Chefs Plate**: A meal kit brand in Canada. Type: Subscription-based physical goods. - **Green Chef**: An organic-focused meal kit brand in the US. Type: Subscription-based physical goods. - **The Pet Food Brands**: Premium pet food delivery services (e.g., The Pets Table in the US). Type: Subscription-based physical goods. ## Market Standing - **Valuation/Market Cap**: As a public company, market cap fluctuates. As of mid-2025, it is approximately €1.5-2.0 billion (based on public trading data). - **Key Metric (Annual Revenue)**: €6.76 billion in net revenue in FY 2025. - **Key Metric (Meals Delivered)**: ~850 million meals delivered in 2025. - **Key Metric (Employees)**: +29,000 employees globally. - **Notable Investors/Partners**: The company is publicly traded. Key institutional investors include major European and US asset managers. Strategic partnerships exist with various food suppliers and logistics providers. - **Growth Signals**: The ready-to-eat segment (Factor, Youfoodz) is a major growth driver, now making up a quarter of total revenue. The company is expanding its ready-to-eat offerings into European markets, building on success in North America and Australia. The company operates in 17 countries with 8 different brands. ## Competitive Advantages - **Scale & Data**: With over 18,000 recipes in its database and billions of meals delivered, HelloFresh has an immense dataset on consumer preferences, supply chain optimization, and recipe development, creating a significant moat in logistics and personalization. - **Vertical Integration**: The direct-to-consumer model gives full control over the supply chain, from sourcing to delivery, enabling efficient operations, competitive pricing, and rapid response to customer needs. - **Multi-Brand Strategy**: By operating a portfolio of brands (from budget-friendly EveryPlate to premium Factor), HelloFresh captures a wide range of customer segments and price points, reducing reliance on a single offering. - **Global Footprint**: Presence in 16+ geographies provides diversification and allows for the cross-pollination of best practices and technologies across markets. ## Strategic Focus - **Accelerating Ready-to-Eat**: The company is aggressively growing its ready-to-eat segment (Factor, Youfoodz) and expanding it into new European markets, seeing it as a high-growth, higher-margin opportunity. - **Sustainability & Efficiency**: Continuous focus on reducing food waste, optimizing packaging, and improving supply chain sustainability. The company highlights its role in reducing household food waste compared to traditional grocery shopping. - **Technology & Personalization**: Investing in data science and machine learning to improve menu personalization, demand forecasting, and operational efficiency. - **International Expansion**: Leveraging success in core markets (US, Germany, Australia) to expand into adjacent geographies and product categories. ## Why Work Here - **Culture**: Described as a "global tech company" with a "local start-up vibe." The company emphasizes a data-driven, entrepreneurial, and ownership-oriented culture. Core values include Ownership, Inclusivity, and Innovation. - **Diversity & Inclusion**: HelloFresh has over 10 employee resource groups (ERGs) and is committed to fostering a sense of belonging. The careers page states, "Everyone is welcome at our table." - **Work Environment**: The company operates in 17 countries with multiple offices and distribution centers. Roles range from warehouse operations and logistics to software engineering, marketing, and data science. - **Perks**: The company offers competitive pay and benefits, though specifics vary by location. The culture is described as collaborative, with a focus on "achieving something delicious, every day." - **Growth Trajectory**: As a rapidly growing public company with a strong focus on innovation and expansion, employees have opportunities to work on high-impact projects and grow their careers across different brands and geographies. ## Sources 1. [hellofreshgroup.com](https://hellofreshgroup.com/en/) 2. [careers.hellofresh.com](https://careers.hellofresh.com/global/en/) 3. [hellofresh.com](https://www.hellofresh.com/about/working-at-hellofresh) 4. [careers.hellofresh.com/leadership](https://careers.hellofresh.com/global/en/leadership-at-hellofresh) 5. 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