---
title: 'Sports Technology Analyst at Hawk-Eye Innovations (HEI)'
canonical: 'https://feeny.ai/job/sports-technology-analyst-hawk-eye-innovations-hei-sofia-1zxb7xenvp7y'
type: 'job'
last_seen: '2026-11-06'
---

# Sports Technology Analyst at Hawk-Eye Innovations (HEI)

- **Company:** Hawk-Eye Innovations (HEI)
- **Location:** Sofia, Bulgaria
- **Employment:** contract
- **Work type:** onsite
- **Posted:** 2026-10-20
- **Last confirmed live:** 2026-11-06
- **Apply:** https://jobs.ashbyhq.com/hawkeyeinnovations/60cf4b0c-5d62-4acc-8aea-7a4cf3b4fdb7

## Job description

Contract: Consultant Hours: Flexible Shifts (includes daytime shifts, weekday evening and weekends) Location: Remote Operations Centre, Mladost 4, Sofia Fee: 80 EUR / shift Start: immediate

» About the position We’re looking for a Sports Technology Analyst to join our Sofia Remote Operations Centre. You’ll work with a global team supporting technology used across major sporting events. Your role will include data processing, quality control and system monitoring to help ensure successful event delivery. Hours are flexible and based on event schedules, with 8-hour shifts covering weekdays, evenings and weekends. Shifts are planned around event schedules, availability and skillset. Consultants are expected to be available for at least 4 days per week.

» What you’ll be doing

- Before, during and after events: Carry out checks to make sure systems and data are ready and working as expected
- Monitor live data: Keep an eye on data quality during live sporting events and spot anything that doesn’t look right
- Investigate and fix issues: Identify, investigate and resolve data issues or anomalies using Hawk-Eye tools and software
- Process and deliver data: Process and export data for storage and distribution
- Complete post-match reports: Prepare reports for client delivery after events
- Spot opportunities to improve: Analyse data and identify ways to improve quality and efficiency.

» Your Knowledge & Skills

- A strong technical mindset and confidence working with data and technology
- Flexibility is essential, with regular evening and weekend shifts based on the global sporting calendar
- Experience with video editing or working with video content would also be an advantage
- Excellent communication skills
- Fluent in English
- Ability to collaborate with Hawk-Eye colleagues around the world
- A passion for sport, in particular Football, Baseball and Basketball

Why join us?

- 🎯 Get behind the scenes of elite sport
- 💻 Build real-world sports tech experience
- 🌍 Work with a global team
- 🧠 Learn from some of the best in the industry
- 🚀 Develop your skills in a fast-moving environment
- 🏟️ Get closer to the sports you love

Apply Today! This is a fantastic opportunity to partner with Hawk-Eye Innovations and apply your expertise in sports technology. If you enjoy solving real-world problems on a global scale, we’d love to hear from you!

## About Hawk-Eye Innovations (HEI)

## Company Overview
- **One-liner**: Hawk-Eye Innovations is the global leader in sports officiating and broadcast enhancement technology, providing optical tracking, video replay, and data analytics to make sport fairer, safer, and more engaging.
- **Entity Type**: Private (Subsidiary of Sony Group)
- **Headquarters**: Basingstoke, Hampshire, United Kingdom (with additional offices in Southampton, London, Bristol, Atlanta, and remote centers across 43 countries)
- **Founded**: 2001
- **Founders**: Paul Hawkins (inventor of the Hawk-Eye system)

## Core Business
- **Primary industry/industries**: Sports Technology, Officiating Technology, Broadcast Production, Performance Analytics
- **Target customers**: Professional sports leagues, federations, broadcasters, and teams (B2B) across football, cricket, tennis, baseball, American football, basketball, rugby, ice hockey, and more.
- **Mission or purpose statement**: "To pioneer change in sport, challenging convention for its betterment through a unique blend of creativity, tech, and innovation." Their vision is "To be the trusted choice for pioneering and inspiring change in sport."

## Products & Services
- **Optical Tracking & Camera Calibration**: Powers performance, ball, and object tracking across all sports.
- **Video Replay & Officiating Systems**: Multi-angle replay technology underpinning VAR (football), Goal Line Technology, Semi-Automated Offside, TMO (rugby), Electronic Line Calling (tennis), and MLB/NHL/NFL replay systems.
- **Insight & Data Analytics**: Data collation, aggregation, and visualization for broadcast, team analytics, and fan engagement.
- **StatCast (MLB)**: Core ball, player, and bat tracking data for Major League Baseball since 2019.
- **Beyond Sports Integration**: Real-time 3D game recreations for broadcast (sister company within Sony Sports).

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private subsidiary of Sony Group).
- **Key Metric**: Operates across 95+ countries, covering 400+ seasons, 400+ stadiums, and 45,000+ matches per year. Employs over 1,000 team members.
- **Notable Investors/Partners**: Part of the Sony Sports family (alongside Pulselive and Beyond Sports). Key clients include FIFA, UEFA, MLB, NFL, NHL, NBA, ICC, ATP, and WTA.
- **Growth Signals**: Rapidly expanding in North America (Atlanta hub for MLB, NFL, MLS). Implementing new technologies like ABS (Automated Ball-Striking) Challenge system in baseball. Expanding into new sports and leagues globally.

## Competitive Advantages
- **Unmatched Credibility & Longevity**: Over 20 years as the gold standard in sports officiating, trusted by the world's top leagues and federations.
- **Proprietary Technology**: Sub-second skeletal tracking, advanced camera calibration, and optical tracking systems that are deeply integrated into major sports (e.g., MLB StatCast, NFL replay, VAR).
- **Sony Ecosystem Backing**: Access to Sony's resources, R&D, and global distribution network provides stability and scale.
- **Global Scale & Data Moat**: The sheer volume of matches and data processed (45,000+ matches/year) creates a massive data advantage that is difficult for competitors to replicate.

## Strategic Focus
- **North American Expansion**: Growing the Atlanta office to support MLB, NFL, and MLS, hiring exceptional talent for the region.
- **Innovation in Officiating**: Developing and deploying new technologies like Semi-Automated Offside (SAOT) and ABS Challenge systems.
- **Broadcast & Fan Engagement**: Enhancing real-time 3D recreations and data visualization through the Sony Sports ecosystem.
- **Talent Acquisition**: Actively hiring globally for software engineering, operations, product management, and commercial roles to support growth.

## Why Work Here
- **Global Impact**: Work on technology that directly influences the world's biggest sporting events (UEFA Champions League, World Cup, Super Bowl, Wimbledon, etc.).
- **Culture & Values**: "Be Brave, Be Owners, Be Inclusive." The company emphasizes bold problem-solving, entrepreneurial ownership, and a diverse, united community.
- **Flexible & Remote Working**: Offers flexible and remote working options, with a global presence allowing for travel and relocation opportunities.
- **Benefits**: Generous annual leave, pension scheme, Sony discounts, free access to the Unmind app (mental health), health & wellness activities, and an onsite gym at the Basingstoke HQ.
- **Career Growth**: Opportunities to travel the world as a systems operator, or grow within engineering, product, and leadership teams. The company is scaling rapidly, especially in North America.

## Sources
1. [Hawk-Eye Innovations Official Site](https://www.hawkeyeinnovations.com/)
2. [Hawk-Eye About Page](https://www.hawkeyeinnovations.com/about)
3. [Hawk-Eye Careers Page](https://careers.hawkeyeinnovations.com/)
4. [Hawk-Eye Jobs (Ashby)](https://jobs.ashbyhq.com/hawkeyeinnovations)
5. [CB Insights Company Profile](https://www.cbinsights.com/company/hawk-eye-innovations-limited)

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