--- title: 'Sr. Business Analyst at Centerfield' canonical: 'https://feeny.ai/job/sr-business-analyst-centerfield-united-states-xfhmw4eef0fm' type: 'job' last_seen: '2026-10-28' --- # Sr. Business Analyst at Centerfield - **Company:** Centerfield - **Location:** United States - **Compensation:** $95k–$115k - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-10-26 - **Last confirmed live:** 2026-10-28 - **Apply:** https://jobs.ashbyhq.com/centerfield/41d3c0b1-eaf5-40e8-9657-3ac8410d4c06 ## Job description Hi, We're Centerfield! Supercharged customer acquisition. Centerfield delivers outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands. Powered by our proprietary Dugout platform, Centerfield acquires customers at scale for leading residential service, insurance, e-commerce, and B2B brands. Centerfield’s digital experiences and digital brands, such as [Business.com](http://Business.com) and [BroadbandNow.com](http://BroadbandNow.com), reach more than 150 million in-market shoppers annually. Centerfield is headquartered in Silicon Beach and is proud to be recognized by Built in LA as a Best Place to Work in Los Angeles. Role Overview... We are seeking a Senior Business Analyst to help improve revenue, profitability, and operational performance across our insurance business. You will own analytical projects from defining the business question through delivering recommendations and measuring results. Working with Media, Operations, Product, Data Engineering, and client teams, you will turn complex data into clear insights that guide business decisions. Core Responsibilities... - Analyze lead and call funnels, campaign performance, client conversion, revenue, and costs to identify growth and efficiency opportunities. - Investigate performance changes, distinguish underlying drivers from normal variation, and recommend actions with clear estimates of business impact. - Build and maintain SQL queries and Looker dashboards that provide reliable, actionable reporting for business teams and leadership. - Partner with stakeholders to define KPIs, translate business needs into analytical requirements, and prioritize work based on impact. - Work with Data Engineering to resolve data discrepancies, validate reporting logic, and document metric definitions and assumptions. - Automate recurring reporting and performance monitoring using SQL, Python, and appropriate AI tools, with validation of outputs. - Present concise findings and recommendations, follow through with business owners, and support other analysts through reviews and knowledge sharing. Job Requirements... - 5+ years of experience in data analytics, business intelligence, or a related role, with demonstrated ownership of complex analytical projects. - Strong SQL skills, including querying, filtering, aggregating, and joining data. - Experience building dashboards in Looker, Tableau, Power BI, or a similar platform; strong Excel skills. - Ability to analyze funnels, segmentation, trends, and experiments, and connect findings to revenue, profitability, or operational outcomes. - Strong communication and stakeholder management skills; ability to explain technical findings to nontechnical audiences. - Sound judgment, attention to data accuracy, and the ability to manage competing priorities independently. - Bachelor's degree in a quantitative or related field, or equivalent practical experience. - Experience in insurance, performance marketing, lead generation, marketplace analytics, or contact center operations. - Experience with BigQuery, LookML, and Python for analysis and reporting automation. Life at Centerfield… - Competitive salary + generous quarterly bonus - Unlimited PTO – take a break when you need it! - Industry-leading medical, dental, and vision plans + generous parental leave 401(k) company match plan – fully vested day 1 - Award-winning culture & unprecedented team spirit (featured in LA Business Journal & Built In LA) - Paid charity and volunteer days (local mentor programs, adopt a pet, beach cleanup, etc.) - Career growth – we enjoy promoting from within! ## #LI-TM1 #LI-Remote AI & Interview Policy At Centerfield, we use AI tools internally to support efficiency and fairness in our hiring process, including resume screening and administrative tasks. Candidates are welcome to use AI tools ethically to prepare for interviews, such as practicing responses or researching questions. However, all responses during the interview process should reflect your own knowledge, experience, and judgment. The use of AI tools to generate responses during live interviews, technical assessments, or written submissions is not permitted unless explicitly stated otherwise. To learn more, visit us [Here](https://www.centerfield.com/about/). Interviews will take place after resumes have been screened for the minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change. For more information about our collection, use, and disclosure of your personal information in connection with our evaluating your candidacy, please visit our Privacy Policy at https://www.centerfield.com/privacy-policy/. Centerfield Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law. ## About Centerfield ## Company Overview - **One-liner**: Centerfield delivers outcome-based digital marketing solutions and personalized omnichannel experiences to help Fortune 100 brands acquire customers at scale. - **Entity Type**: Private (acquired by Platinum Equity in 2020) - **Headquarters**: Los Angeles (Silicon Beach), California, United States - **Founded**: 2011 - **Founders**: Not publicly available ## Core Business - **Primary industry**: Advertising Services / Digital Marketing / Performance Marketing - **Target customers**: B2B, primarily Fortune 100 brands in residential services, insurance, e-commerce, and B2B sectors - **Mission or purpose statement**: "Super-charged customer acquisition" — delivering outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands. ## Products & Services - **Dugout Platform™**: Proprietary technology platform that powers customer acquisition at scale, managing performance media, first-party data insights, full-funnel attribution, and personalized experiences. - **Marketing Services**: Paid search, paid social, affiliate management, multivariate testing, and first-party data insights for Fortune 100 brands. - **Sales Services**: Handles over 25 million phone calls, chats, emails, and SMS annually for Fortune 100 companies, including inbound/outbound calls, appointment setting, and AI-powered selling. - **Proprietary Audiences**: Reaches more than 200 million in-market shoppers through digital brands like Business.com, AutoInsurance.com, BroadbandNow.com, Savings.com, and TheSeniorList.com. - **Industry Solutions**: Specialized services for Insurance (auto, home, life, health, Medicare), Home Services (2M+ new sales annually), E-Commerce, and Business Services. ## Market Standing - **Valuation/Market Cap**: Not publicly available (private company, acquired by Platinum Equity) - **Key Metric**: Annual Revenue of **$704.0M** (LinkedIn estimate) | Total Funding of **$967.0M** (including a $675M debt financing in April 2026) - **Notable Investors/Partners**: Parent company is **Platinum Equity** (acquired in 2020). Prior investors include H.I.G. Capital, H.I.G. Growth Partners, and Prospect Capital Corporation. - **Growth Signals**: 25% of Fortune 100 brands are clients. Reaches 200M+ in-market shoppers annually. Headcount of ~2,300 employees across 3 continents (LinkedIn reports 540 employees, but the careers page states 2,300+). Has made several acquisitions: Business.com (2021), Datalot (2021), Brainjolt (2024), and ConsumerVoice (2025). LinkedIn shows 17.8% YoY headcount growth. ## Competitive Advantages - **Proprietary Technology (Dugout Platform)**: A custom-built platform for outcome-based digital marketing, giving Centerfield a data and optimization edge over generic ad agencies. - **Scale & Reach**: Reaches 200M+ in-market shoppers annually through owned digital brands (Business.com, BroadbandNow.com, Savings.com, etc.), providing a massive first-party data advantage. - **Fortune 100 Clientele**: 25% of Fortune 100 brands are customers, demonstrating strong enterprise trust and retention. - **Full-Funnel Capability**: Combines marketing services, sales services (25M+ annual interactions), and proprietary audiences into a single, integrated solution. ## Strategic Focus - **AI-Powered Selling**: Investing in AI to enhance sales services and customer acquisition efficiency. - **Expansion via Acquisition**: Actively acquiring complementary businesses (Brainjolt, ConsumerVoice in 2024-2025) to expand audience reach and capabilities. - **Omnichannel Personalization**: Deepening personalized omnichannel experiences across digital media, email, SMS, and phone to improve conversion and client ROI. - **First-Party Data Leadership**: Leveraging its massive first-party data layer (200M+ shoppers) as third-party cookies decline, making its audience solutions more valuable. ## Why Work Here - **Culture & Values**: Values-driven culture centered on three core principles: "Be Great On and Off the Field," "Lead by Example," and "Continually Evolve." Described as positive, pragmatic, and proactive. - **Work Model**: Hybrid workspace — employees work onsite Tuesday through Thursday, with remote work on Monday and Friday. - **Headcount & Global Presence**: Over 2,300 employees across 3 continents (offices in the US, Jamaica, UK, Philippines, Canada, and Egypt). 138 Product + Tech employees. - **Perks & Benefits**: - Health, Vision, and Dental benefits (UnitedHealthcare) - Flexible PTO - Generous parental leave - Company 401k match (4%, immediately vested) - Semi-annual performance-based bonuses - Mental health support programs - Family planning benefits - Learning & Development resources - Interest clubs - **Diversity & Inclusion**: Mandated unconscious bias training, highly diverse management team, hiring practices that promote diversity. - **Recognition**: Recognized as a "Best Place to Work in Los Angeles." ## Sources 1. [centerfield.com](https://www.centerfield.com/) 2. [centerfield.com/careers](https://www.centerfield.com/careers/) 3. [centerfield.com/services](https://www.centerfield.com/services/) 4. [builtin.com](https://builtin.com/company/centerfield) 5. [linkedin.com](https://www.linkedin.com/company/centerfield-media) ## Other roles at Centerfield - [Business Analyst](https://feeny.ai/job/business-analyst-centerfield-los-angeles-r2ztw5hph7t9) — Los Angeles, CA - [Data Scientist](https://feeny.ai/job/data-scientist-centerfield-los-angeles-z7411pgw0rxe) — Los Angeles, CA - [IT Helpdesk Technician](https://feeny.ai/job/it-helpdesk-technician-centerfield-montego-bay-gbmwg4h382tr) — Montego Bay, Jamaica - [Industrial Relations Investigator (full-time)](https://feeny.ai/job/industrial-relations-investigator-full-time-centerfield-portmore-8s01xap1nct1) — Portmore, Jamaica - [Industrial Relations Investigator (part-time)](https://feeny.ai/job/industrial-relations-investigator-part-time-centerfield-portmore-vgnn2fzgjxw6) — Portmore, Jamaica - [Account Manager, Retail](https://feeny.ai/job/account-manager-retail-centerfield-united-states-cmagzp45ban3) — United States - [Sr. Medicare Compliance Manager](https://feeny.ai/job/sr-medicare-compliance-manager-centerfield-los-angeles-qe0fwaw4d123) — Los Angeles, CA - [Sales Development Representative](https://feeny.ai/job/sales-development-representative-centerfield-boston-vwkx6bxpmgfw) — Boston, MA - [People Systems Analyst](https://feeny.ai/job/people-systems-analyst-centerfield-los-angeles-0xyjhq0cdwcz) — Los Angeles, CA - [Senior Product Manager, AI](https://feeny.ai/job/senior-product-manager-ai-centerfield-los-angeles-wcmvh319v0kb) — Los Angeles, CA