---
title: 'Sr. Data Analyst at Gen Digital Inc.'
canonical: 'https://feeny.ai/job/sr-data-analyst-gen-digital-inc-prague-vtw1wyfhtmz9'
type: 'job'
last_seen: '2026-09-10'
---

# Sr. Data Analyst at Gen Digital Inc.

- **Company:** [Gen Digital Inc.](https://feeny.ai/companies/gen-digital-inc)
- **Location:** Prague, Czech Republic
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-07-14
- **Last confirmed live:** 2026-09-10
- **Apply:** https://jobs.ashbyhq.com/gen-digital/3f314277-2b2e-45d2-b756-f25d046526e2

## Job description

About Us: Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries. Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We’re always looking for smart, fearless and high-impact talent who see AI as a teammate – leveraging it to move faster and deliver meaningful results. When you’re part of Gen, you’ll have the flexibility, tools and support to do your best work and grow your career – from flexible working options and time off to competitive pay, benefits and well-being programs. At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You’ll work with people who back each other, respect each other and understand that our differences are a competitive advantage. If this sounds like you, we’d love you to be part of Gen.

About The Role: As a Senior Data Analytics Specialist, you'll be a key member of the Marketing Analytics and Data Science team based in Prague, partnering with stakeholders across our global consumer brands, including Norton, Avast and LifeLock. Reporting to the Senior Manager of Data Analytics, you'll help drive data-informed marketing decisions by delivering insightful analysis, performance reporting and scalable analytics solutions. Your work will span campaign performance, web and mobile analytics, experimentation and dashboard development, enabling marketing teams to optimize investments and improve business outcomes. We're looking for someone who combines strong analytical thinking with technical expertise, business curiosity and a passion for turning data into actionable insights. You'll also leverage AI tools to accelerate analysis, improve productivity and support smarter decision-making.

In This Role, You Will:

- Deliver timely, accurate reporting on marketing performance across our global consumer brands.
- Analyze campaign performance across paid, owned and earned channels, identifying trends, optimization opportunities and actionable recommendations.
- Monitor website and mobile app performance to uncover customer behavior insights.
- Partner closely with marketing stakeholders to understand new initiatives and ensure analytics support evolving business needs.
- Lead ad hoc analyses that answer strategic business questions and influence decision-making.
- Design, build and maintain dashboards and reporting solutions that improve visibility into marketing performance.
- Continuously improve and automate reporting processes to reduce manual effort and increase analytical efficiency.
- Work with experimentation frameworks, including A/B testing design, measurement and interpretation.
- Interpret outputs from attribution and lifetime value (LTV) models to support marketing investment decisions.
- Leverage AI tools responsibly to improve analytical workflows, coding productivity, reporting and communication.

About You:

- Bachelor's degree in a quantitative field such as Mathematics, Statistics, Data Science, Economics or Computer Science (advanced degree is a plus).
- 4+ years of experience in Marketing Analytics, preferably within a digital-first or direct-to-consumer environment.
- Advanced SQL skills with experience analyzing large datasets.
- Experience working with modern cloud data platforms such as Snowflake or BigQuery.
- Experience using BI and visualization tools such as Power BI, Tableau or Looker.
- Familiarity with collaborative analytics environments such as Hex or Deepnote.
- Strong understanding of digital marketing measurement, campaign analytics and marketing KPIs.
- Experience with A/B testing, experimentation and statistical analysis.
- Familiarity with attribution methodologies and lifetime value (LTV) models.
- Experience with web analytics and/or mobile app analytics.
- Strong Excel and PowerPoint skills.
- Comfortable using AI tools to accelerate coding, analysis, reporting and communication.
- Excellent communication skills with the ability to present complex analytical findings to business stakeholders.
- Strong collaboration skills, intellectual curiosity and a proactive approach to problem solving.
- Comfortable working independently while contributing to a collaborative, global team.

Nice To Have:

- Experience with Python and/or R.
- Analytics Engineering experience, including data pipelines, DAGs, YAML and semantic modeling.
- Experience with Git and version control.
- Experience supporting AI-enabled analytics environments.
- Experience working in large-scale global marketing organizations.

What's Next: The interview process consists of four stages:

- An introductory conversation with our Talent Acquisition team.
- A hiring manager interview, including a practical SQL assessment.
- Panel interviews focused on collaboration, technical capability and stakeholder partnership.
- A final interview with the Senior Director of Marketing Analytics and Data Science.

## About Gen Digital Inc.

## Company Overview
- **One-liner**: Gen is a global leader in Cyber Safety, powering Digital Freedom through its trusted consumer brands Norton, Avast, LifeLock, and MoneyLion.
- **Entity Type**: Public (ticker not confirmed in provided sources; refer to SEC filings)
- **Headquarters**: Dual headquarters in Tempe, Arizona, United States, and Prague, Czech Republic
- **Founded**: Not explicitly disclosed; the merged entity (Gen) was formed in 2022 following the combination of NortonLifeLock and Avast
- **Founders**: Not publicly available for the merged company; predecessor brands were founded by Peter Norton (Norton) and Pavel Baudiš & Eduard Kučera (Avast)

## Core Business
- **Primary industry**: Cybersecurity (Cyber Safety), digital privacy, identity protection, and financial wellness
- **Target customers**: B2C (individuals and families), with some B2B2C offerings for enterprises and institutions (breach response, employee benefits)
- **Mission or purpose statement**: “Powering Digital Freedom” – giving people the confidence, tools, and insights to control, manage, and grow their digital and financial lives

## Products & Services
- **Norton**: Award-winning cybersecurity, online privacy, and device protection for individuals and families (SaaS security suites, VPN, password manager, etc.)
- **Avast**: AI-powered threat detection and digital security products focused on malware, privacy, and real-time protection (freemium model, top-ranked by industry experts)
- **LifeLock**: Identity theft protection with proactive monitoring, alerts, and dedicated Identity Restoration Specialists (U.S. leader)
- **MoneyLion**: Digital financial wellness platform offering Instacash, RoarMoney, Credit Builder Plus, and a marketplace for financial products (B2C and B2B2C)

## Market Standing
- **Valuation/Market Cap**: Not provided in search results; as a publicly traded company, refer to SEC filings for current market cap
- **Key Metric**: Nearly 500 million global users across the brand ecosystem; MoneyLion has processed $7.5B+ in transaction volume and served 81M+ users since launch
- **Notable Investors/Partners**: No specific investors cited; the company partners with leading institutions for breach response, employee benefits, and identity protection
- **Growth Signals**: 
  - Total cyberattacks blocked in 2024 is a key metric (exact number not shared)
  - MoneyLion’s rapid growth in transaction volume and user base
  - Expanding from protection into financial wellness and AI-driven personalization

## Competitive Advantages
- Family of trusted, globally recognized consumer brands (Norton #1 top-of-mind Cyber Safety brand, LifeLock leader in identity protection)
- Deep visibility into a vast threat network (machine learning and AI across ~500M users) enables superior threat detection and personalization
- Unique platform combining cybersecurity, privacy, identity restoration, and financial wellness – a “trust layer” for the digital economy
- Dual HQ presence (U.S. and Europe) provides diverse talent and regulatory insight

## Strategic Focus
- Building a unified AI-powered platform that delivers personalized, proactive, and automated Cyber Safety and financial empowerment
- Deepening leadership in Cyber Safety while extending into financial wellness to compound lifetime customer value
- Positioning Gen as the “trust layer” for the AI economy – bridging what AI can do and what consumers trust it to do
- Expanding B2B2C partnerships (breach response, employee benefits, identity protection for institutions)

## Why Work Here
- **Culture**: Emphasizes collaboration, innovation, a giving mindset, and customer obsession. Values include “Think Big. Be Bold.”, “Be Scrappy. Make it Happen.”, and “Play to Win. Together.”
- **Work model**: Hybrid – choose which days to be in the office with an expectation of three days per week; unlimited paid time off; recognized holidays; parental leave and leaves of absence
- **Benefits**: 
  - Employee Stock Purchase Plan (ESPP) 
  - Performance-based bonuses
  - Learning & development (Learn@Gen, mentorship, degree/certification reimbursement, 24/7 eLearning)
  - Wellness: virtual fitness, on-site gyms, Employee Assistance Program (EAP) extending to dependents
  - Adoption, foster care, fertility, and surrogacy benefits in 15+ countries
  - Global recognition program (“Inspire”) and diverse employee communities
- **Interview process**: Transparent – 15-30 min recruiter chat, 2-3 skill/team interviews (may include a task), then offer. Reflects the company’s collaborative culture.

## Sources
1. [gendigital.com](https://www.gendigital.com/us/en/) – Company overview, brand family, mission, and metrics
2. [gendigital.com](https://www.gendigital.com/us/en/who-we-are/) – Who We Are, strategy, and solution details
3. [gendigital.com](https://www.gendigital.com/us/en/life-gen/) – Careers page with culture, values, and interview process
4. [gendigital.com](https://www.gendigital.com/us/en/life-gen/jobs/) – Open roles listing
5. [gendigital.com](https://www.gendigital.com/us/en/benefits/) – Benefits overview (hybrid work, wellness, learning, compensation)

## Other roles at Gen Digital Inc.

- [Principal Product Manager, Enterprise Content Hub](https://feeny.ai/job/principal-product-manager-enterprise-content-hub-gen-digital-inc-united-states-snzjqdqjmzm7) — United States / New York, NY
- [Principal Product Manager - MoneyLion Marketplace](https://feeny.ai/job/principal-product-manager-moneylion-marketplace-gen-digital-inc-united-states-gx5gtgp2ntgv) — United States / New York, NY
- [LifeLock Lead Product Manager, Core Experiences & AI Assistant](https://feeny.ai/job/lifelock-lead-product-manager-core-experiences-ai-assistant-gen-digital-inc-1r5sp5qv3fr8) — United States / Mountain View, CA
- [Product Marketing & GTM Lead Manager - LifeLock](https://feeny.ai/job/product-marketing-gtm-lead-manager-lifelock-gen-digital-inc-united-states-tempe-1r7k6jpqvdwb) — United States / Tempe, AZ
- [Identity Alerts Specialist](https://feeny.ai/job/identity-alerts-specialist-gen-digital-inc-united-states-tempe-az-y2ek1b5dxcc9) — United States / Tempe, AZ
- [Customer Service Agent](https://feeny.ai/job/customer-service-agent-gen-digital-inc-united-states-tempe-az-xt4scaz9zxe2) — United States / Tempe, AZ
- [Senior Solutions Engineer](https://feeny.ai/job/senior-solutions-engineer-gen-digital-inc-united-states-new-york-ny-x4gzjfcn4z1y) — United States / New York, NY
- [Sr Princ Product Manager - Digital Footprint Control](https://feeny.ai/job/sr-princ-product-manager-digital-footprint-control-gen-digital-inc-united-yv7917kacr77) — United States / Mountain View, CA
- [Head of Enterprise Marketing](https://feeny.ai/job/head-of-enterprise-marketing-gen-digital-inc-united-states-new-york-ny-8t9d3xdsn55c) — United States / New York, NY
- [Privacy Support Analyst](https://feeny.ai/job/privacy-support-analyst-gen-digital-inc-chennai-rdctz4ce6nqr) — Chennai, India