--- title: 'Sr. Director, Analyst Relations at AvePoint' canonical: 'https://feeny.ai/job/sr-director-analyst-relations-avepoint-jersey-city-nj-ek5m3jr2hf0k' type: 'job' last_seen: '2026-09-07' --- # Sr. Director, Analyst Relations at AvePoint - **Company:** AvePoint - **Location:** Jersey City NJ, United States - **Posted:** 2026-08-24 - **Last confirmed live:** 2026-09-07 - **Apply:** https://www.avepoint.com/careers/job-detail?gh_jid=8154504 ## Job description ## Overview AvePoint is seeking a strategic and results-oriented Senior Director of Analyst Relations to lead and evolve our global analyst relations program. This role will define and execute a multi-year strategy that strengths AvePoint's position with leading industry analysts, advances our presence in flagship research such as Gartner Magic Quadrants, Forrester Waves, and Omdia-Canalys Leadership Matrices, and translates analyst insights into meaningful business impact. Working closely with executive leadership, Product, Marketing, Sales, and Communications, the Senior Director will build trusted analyst relationships, shape market perception, influence category positioning, and ensure analyst validation is leveraged across go-to-market initiatives to support brand growth, customer confidence, and revenue outcomes. Key Responsibilities: Analyst Strategy & Program Leadership - Define and execute AvePoint's multi-year analyst relations strategy and roadmap, prioritizing engagements based on category importance, revenue impact, and competitive positioning - Build and manage a structured AR program architecture — including tiered analyst segmentation, engagement cadences, briefing frameworks, and annual planning cycles aligned to product launches, earnings, and GTM priorities - Set clear AR goals and KPIs that connect analyst engagement to business outcomes: category positioning improvement, research inclusion, analyst sentiment shifts, and GTM activation metrics - Partner with the VP, Content & Communications on AR's role in the broader Content & Communications strategy, ensuring AR intelligence informs content narrative, PR messaging, and brand positioning - Manage the AR budget including analyst firm subscriptions, advisory services, event sponsorships, and research investments Marquee Research Advancement - Lead AvePoint's strategy and execution for marquee analyst evaluations — Gartner Magic Quadrants, Forrester Waves, IDC MarketScapes, and equivalent — across priority categories including data protection, data resilience, data governance, and AI-driven platforms - Personally own high-stakes evaluation submissions, coordinating cross-functional teams on positioning strategy, customer references, product demonstrations, and analyst Q&A preparation - Develop long-cycle advancement plans for each priority evaluation, identifying the specific capability gaps, messaging shifts, and analyst relationship investments needed to improve AvePoint's position over 2–3 year evaluation cycles - Coordinate with Product Management and Product Marketing to ensure analyst feedback is translated into roadmap priorities and competitive positioning adjustments - Ensure evaluation submissions reflect AvePoint's evolving platform narrative — particularly the shift from point product to unified Confidence Platform positioning Analyst Relationship Building & Advocacy - Build durable, trust-based relationships with top-tier analysts at Gartner, Forrester, IDC, Canalys, Omdia, and influential boutique firms — becoming the analyst community's primary point of contact at AvePoint - Develop analyst champions who reference AvePoint proactively in research, inquiry responses, conference presentations, and client advisory sessions - Execute a structured engagement cadence including regular briefings, strategy days, advisory sessions, inquiry calls, and informal relationship-building touchpoints - Host and coordinate analyst events, advisory days, and executive roundtables that deepen analyst understanding of AvePoint's strategy, roadmap, and market traction - Ensure AvePoint's executive team is prepared and confident for analyst interactions through structured briefing prep, talking point development, and post-engagement follow-up Measurement, Impact & GTM Enablement - Track and report AR KPIs including: research mentions and positioning, inquiry volume and sentiment, analyst champion development, evaluation advancement, and GTM activation metrics - Produce executive-ready AR reporting that connects analyst engagement to business outcomes — not activity volume - Activate analyst validation across demand generation, sales enablement, content, and PR — including reprints, gated assets, quote integration, and campaign amplification - Partner with Sales Enablement to ensure analyst insights and research are integrated into sales motions, competitive battle cards, and customer-facing materials - Coordinate with PR and Social Media on analyst-related earned media amplification — press releases, social coverage, and event promotion tied to research milestones Cross-Functional Leadership & Executive Readiness - Serve as the voice of the analyst community internally — synthesizing analyst feedback and market intelligence into actionable recommendations for Product, Marketing, and Executive Leadership - Partner directly with the CEO, CTO, CPO, CMO, and CRO on executive briefing preparation, spokesperson readiness, and strategic narrative alignment for analyst interactions - Build and manage the AR team as it scales: setting standards, coaching team members, and ensuring execution quality - Collaborate with Content and Thought Leadership on research-driven content that reinforces analyst narratives — original research, executive bylines, and category POV content - Coordinate with Brand on category positioning and naming conventions that align with how analysts define and segment the market Required Skills & Capabilities - Analyst relations strategy leadership — proven ability to build, lead, and scale a global AR program from foundational to mature, with clear strategic planning, tiered analyst segmentation, and measurable outcomes tied to business impact - Marquee research expertise — deep, hands-on experience managing Gartner Magic Quadrant, Forrester Wave, IDC MarketScape, and equivalent evaluation cycles — including multi-year advancement strategies, submission orchestration, and positioning under competitive pressure - Senior analyst relationship management — established, trust-based relationships with analysts at Gartner, Forrester, IDC, and adjacent firms, with a reputation for credibility, responsiveness, and strategic engagement - Executive communication and briefing — comfort preparing and advising C-level executives for high-stakes analyst interactions, with the ability to push back constructively and maintain quality standards - Cross-functional influence — proven ability to partner with Product, Marketing, Sales, and executive leadership without direct authority, driving alignment through clarity, credibility, and shared outcomes - Long-cycle strategic discipline — patience and rigor to execute 2–3 year evaluation advancement plans while delivering short-term engagement wins that maintain organizational confidence in the AR investment - People leadership — experience building, managing, and developing an AR team, setting standards, and coaching team members through complex research cycles and stakeholder dynamics - Market and competitive intelligence — deep understanding of the data protection, data governance, resilience, and AI-driven platform landscape — including competitor positioning, analyst firm dynamics, and category evolution ## Qualifications - 10–12+ years of experience in analyst relations, product marketing, or competitive intelligence — with at least 5 years in a dedicated AR leadership role - Direct, hands-on experience leading Gartner MQ, Forrester Wave, or equivalent evaluation cycles from strategy through submission and post-evaluation advancement planning - Established relationships with analysts at Gartner, Forrester, IDC, Canalys, and/or Omdia in relevant categories (data protection, backup/recovery, data governance, information security, SaaS management) - Experience managing or building an AR team of 2–4 professionals - Strong executive-facing communication skills with experience preparing C-level leaders for analyst interactions - Experience in B2B SaaS, enterprise software, data management, cybersecurity, or adjacent technology categories - Bachelor's degree in marketing, communications, business, or a related field — or equivalent professional experience; MBA or advanced degree is a plus Benefits we offer: - Competitive market-based compensation (salary + yearly bonus) - Career progression and internal mobility opportunities across our global footprint in North America, EMEA, and APAC - Unlimited PTO The Salary Range for this role is $220,000 - $290,000. At AvePoint, we strive to offer competitive, fair, and equitable total rewards. The listed salary range represents a good faith estimate, with final offers based on location, experience, skills, and qualifications. The listed range reflects base salary only; our total rewards include base salary, comprehensive benefits (medical, dental, vision, 401(k) with match, unlimited PTO), and depending on the role, bonuses, commissions, or equity (RSUs). We welcome compensation discussions—apply even if your expectations fall outside the range. Any personal data you share with us during the application process will be processed strictly in compliance with applicable data protection laws and our [Privacy Notice](https://www.avepoint.com/company/privacy-notice). ## About AvePoint ## Company Overview - **One-liner**: AvePoint is a global leader in data security, governance, and resilience, providing a unified platform to help organizations protect, manage, and optimize their data across Microsoft, Google, Salesforce, and other collaboration environments in an AI-driven world. - **Entity Type**: Public (NASDAQ: AVPT) - **Headquarters**: Jersey City, New Jersey, United States - **Founded**: 2001 - **Founders**: The company was founded by a team of entrepreneurs; the journey began in a public library in Somerset, New Jersey. ## Core Business - Primary industry/industries: Enterprise SaaS (Data Security, Governance, and Resilience) - Target customers: B2B, heavily focused on Enterprise and Government (including highly regulated industries) - Mission or purpose statement: To enable organizations to confidently embrace the future of work by simplifying collaboration, securing data, and unlocking the potential of AI. Their platform, the AvePoint Confidence Platform, acts as the "Trust Layer" for modern data challenges. ## Products & Services - **[AvePoint Confidence Platform]**: A unified, cloud‑native SaaS platform that integrates data security, governance, and resilience. It addresses four core data challenges: 1. **Digital Sprawl**: Scalable backup and granular restore from a single platform. 2. **Legacy & Fragmented Data**: Full lifecycle management from creation to retirement, including discovery and cleanup of Redundant, Outdated, and Trivial (ROT) data. 3. **Overexposed Data**: Visibility and least-privilege access controls, automated policy reviews, and configuration drift remediation. 4. **Data Loss & Interruption**: Proactive security and compliance controls to mitigate reputational risk. - **Specialized Solutions**: The platform includes specific tools for Microsoft 365 Copilot analytics, workspace management (MyHub), and rapid cloud backup (Cloud Backup Express). - **Certifications & Compliance**: The platform is certified against major standards including ISO 27001:2022, ISO 27701:2019, ISO 27017:2015, SOC 2 Type II, FedRAMP (Moderate), IRAP (Australia), and CSA STAR. ## Market Standing - **Valuation/Market Cap**: (Not publicly available from search results, but as a NASDAQ-traded company, this fluctuates. Check Yahoo Finance or a similar service for current data.) - **Key Metric**: Annual Revenue (Public) OR Total Funding (Private): **Public Company** - refer to SEC filings (10-K/10-Q) for the most recent quarterly/annual revenues. - **Notable Investors/Partners**: Deeply embedded partnership with **Microsoft** (has won the Global Microsoft Partner of the Year Award six times). Other key ecosystem partners include Google and Salesforce. - **Growth Signals**: - Serves **28,000+ customers** in **100 countries**. - Over **3,000 employees** globally, with a strategically distributed workforce (two-thirds in APAC). - Expanded FedRAMP authorization to include three new products in 2024. - Launched an **AI Lab in Singapore** in 2024 to drive industry-focused innovation. - Hosted across **14 global data centers**. ## Competitive Advantages - **Deep Microsoft Ecosystem Integration**: AvePoint is a long-standing, premier partner of Microsoft with one of the largest SaaS userbases in the Microsoft 365 ecosystem. Their history dates back to providing backup for SharePoint 2001. - **Comprehensive "Trust Layer"**: They are one of the few vendors to unify data security, governance, and resilience (backup & recovery) into a single platform, meeting the needs of highly regulated industries and governments. - **Highest Security Standards**: Holds extensive, globally recognized security and compliance accreditations (FedRAMP, SOC 2, ISO 27701, IRAP), making them a trusted partner for the public sector and regulated industries. - **Global Infrastructure & Support**: A strategically distributed global workforce and 14 data centers support data sovereignty requirements worldwide. ## Strategic Focus - **AI-Ready Data Governance**: Centered on the idea that AI is only as good as the data it uses. AvePoint focuses on helping organizations prepare, secure, and govern their data for AI adoption (e.g., providing benchmarking and analytics for Microsoft 365 Copilot). - **Serving the Public Sector**: Actively expanding its FedRAMP authorized product portfolio to capture more government business in the US and other regulated regions. - **Continued Platform Expansion**: Adding new analytics, workspace management, and rapid backup solutions to broaden the scope of the Confidence Platform. ## Why Work Here - **Award-Winning Culture**: Recognized as an **Inc. Best Workplace** (back-to-back), a **Built In Best Place to Work (2024)**, and a **Great Place to Work** (93% of US employees say it's a great place to work vs. 57% at a typical US-based company). Also received awards in the Philippines, Australia, and from kununu (Top 2025 Company). - **Culture & Values**: The company describes its culture with five core values and leadership behaviors: - **Ownership and Accountability** ("We take full accountability, set high standards...") - **Teamwork** ("promoting global collaboration and taking pride in helping, sharing, mentoring...") - **Agility** ("quick, informed decision-making... a growth mindset") - **Visionary and Practical** ("bold ideas... turning them into groundbreaking realities") - **Inclusive and Empathetic** ("Diversity is at the core of our success... fostering inclusive collaboration") - **Growth Trajectory**: With over 3,000 employees and a history of rapid growth, there are significant opportunities to make an impact and "craft your career." - **Global & Remote-Flexible**: Opportunities are available across **North America, APAC, and EMEA** in cities like Jersey City, New York, London, Singapore, Sydney, and many more. They also have remote positions in Poland and other locations. - **Entrepreneurial Spirit**: The company encourages a "builder" mindset, where employees are empowered to "seize" opportunities and take ownership. ## Sources 1. [Avepoint.com - Company Site](https://www.avepoint.com/) 2. [Avepoint.com - History Page](https://www.avepoint.com/history) 3. [Avepoint.com - Careers Page](https://www.avepoint.com/careers) 4. [LinkedIn - AvePoint](https://www.linkedin.com/company/avepoint) 5. 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