---
title: 'Sr. Paid media search analyst at LatamCent'
canonical: 'https://feeny.ai/job/sr-paid-media-search-analyst-latamcent-saint-paul-fnskkczd1kme'
type: 'job'
last_seen: '2026-11-04'
---

# Sr. Paid media search analyst at LatamCent

- **Company:** LatamCent
- **Location:** Saint Paul, MN
- **Employment:** full-time
- **Posted:** 2026-08-24
- **Last confirmed live:** 2026-11-04
- **Apply:** https://jobs.ashbyhq.com/latamcent/6013b077-540b-41e4-ba52-fbc380050f35

## Job description

The Opportunity You will own paid search end to end for a handful of clients, from strategy through execution to the results conversation on the call. This is a senior seat: you set the SEM direction, decide where the budget does the most work, and you are the person the client trusts to tell them the truth about what's working. Ninety days in, you're running your accounts independently. By month six, you're the strategic voice clients lean on and the person junior analysts take direction from.

## What You'll Own

- Set and drive the paid search strategy for your book of clients, tying every decision back to their actual business goals
- Find the highest-leverage moves across each account and prioritize them over busywork
- Run the full account lifecycle: keyword research, competitor analysis, builds, optimization, and the reporting that proves impact
- Manage ecommerce campaigns, product feeds, and Merchant Center so Shopping performance holds up
- Lead client relationships directly, running meetings and presenting results people can act on
- Build the forecasts and measurement frameworks that connect spend to revenue
- Delegate cleanly to supporting analysts and give them enough context to execute without hand-holding

## What We're Looking For

- 3+ years managing paid search or SEM programs hands-on
- Deep Google Ads expertise, plus real Microsoft Ads experience
- Ecommerce paid search experience, including Google Merchant Center and product feed management
- Strong command of keyword research, campaign structure, optimization, reporting, and forecasting
- Track record juggling multiple client accounts or stakeholders at once
- Confident client communicator who can present performance and own the room solo
- Sharp organizational instincts and the judgment to catch risks before they become problems

## Nice to Have

- Meta Ads Manager or broader paid social experience
- Video and display advertising background
- Prior agency or client-services experience
- Comfort collaborating with SEO or wider digital marketing teams

Tools and Stack Google Ads, Microsoft Ads, Google Merchant Center. Project and time management in ClickUp, Slack, and Harvest. Details

- Location: In office, Saint Paul Minnesota
- Bonus: Quarterly profit-sharing tied to company and individual performance
- 32-hour work week
- Type: Full-time

## About the Company

A performance marketing agency that builds outcome-driven paid search programs and keeps clients for the long haul. Small enough that you own real accounts and real relationships, established enough that the work is steady and the clients are serious. They run a 32-hour week, so the culture rewards focus over face time.

## About LatamCent

## Company Overview
- **One-liner**: LatamCent is a nearshore hiring partner that helps AI & B2B SaaS companies build remote teams with vetted professionals from Latin America.
- **Entity Type**: Private (bootstrapped; funding not disclosed)
- **Headquarters**: Miami Beach, Florida, United States
- **Founded**: 2023
- **Founders**: Luiz Cent

## Core Business
- **Primary industry**: Staffing and Recruiting, specialized in nearshore talent for AI and B2B SaaS companies.
- **Target customers**: U.S.-based B2B SaaS and AI startups, scale-ups, and enterprises.
- **Mission**: “Helping great companies and great talent grow together” – making hiring faster, smarter, and more human for teams that want to scale.

## Products & Services
- **Talent as a Service (TaaS)**: Fully managed service providing vetted LATAM professionals to join client projects on short notice. Payroll, compliance, and onboarding are handled by LatamCent. Candidates can start within days.
- **Direct Hire**: Full-time recruitment of AI & B2B SaaS professionals. LatamCent handles sourcing, multi-step vetting, and coordination. Typical time-to-hire is 21 days.
- **Contingency Recruitment**: Flexible model where LatamCent embeds as an extension of client teams, managing contracts, payroll, and compliance when needed.
- **Contractor-on-Record Services**: For companies without a LATAM entity, LatamCent acts as the legal employer, managing payroll, tax, and compliance to reduce establishment risk.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company).
- **Key Metric**: 170+ candidates hired, 50+ client expansions, and a 93% first-placement success rate as of 2026. [latamcent.com](https://latamcent.com/about/)
- **Notable Investors/Partners**: Not publicly available.
- **Growth Signals**: Founded in 2023, the company already operates across 8 countries (Argentina, Colombia, Venezuela, Suriname, Australia, and more) and has offices in Miami and Medellín. LinkedIn reports 20,982 followers and a 400% quarterly increase in active job postings. [linkedin.com](https://www.linkedin.com/company/latamcent)

## Competitive Advantages
- **Deep specialization**: Exclusively focuses on AI & B2B SaaS companies – founders and recruiters are former operators in that space, understanding product velocity, revenue targets, and team dynamics.
- **Stringent vetting**: Multi-step process includes role-specific interviews, technical/role-play exercises, responsiveness checks, reference verifications, and international background checks. Drives a 93% first-placement success rate with a 60-day replacement guarantee.
- **Flexible engagement models**: TaaS, Direct Hire, and Contingency options let clients scale up or down without overhead.
- **Speed**: First candidates presented in 7 days; most roles closed in 21 days; offers sent within 24 hours of decision.
- **Compliance and risk management**: Acts as contractor-on-record, handling payroll, legal, and tax for clients in up to 8 LATAM countries – nearly 99% of clients choose this service.

## Strategic Focus
- Deepen the nearshore talent pipeline from Latin America for high-growth AI and B2B SaaS teams.
- Expand hiring across multiple departments (engineering, GTM, finance, marketing) while maintaining a curated, high-touch approach.
- Continue building a remote-first, operationally efficient platform that reduces time-to-hire and compliance friction for clients.

## Why Work Here
- **Remote-first culture**: All open positions are remote. [latamcent.com/careers](https://latamcent.com/careers/)
- **Small, agile team**: Approximately 15 employees spanning several countries, offering a startup environment with direct impact.
- **Core values**: Action, ownership, clarity, and follow-through guide internal and client-facing work.
- **Exposure to cutting-edge tech**: Roles support AI, ML, blockchain, and B2B SaaS clients – employees work on real-world AI use cases and modern tech stacks.
- **Growth opportunity**: Rapidly growing company (170+ hires placed, 50+ client expansions in ~3 years) with a trajectory that offers career advancement.
- **Current open roles (as of mid-2026)**: SDR, SEO & GEO Analyst, Forward Deployed Engineer, Senior AI Engineer – indicating a mix of go-to-market and engineering positions. [jobs.ashbyhq.com/latamcent](https://jobs.ashbyhq.com/latamcent)

## Sources
1. [latamcent.com](https://latamcent.com/)
2. [latamcent.com/about](https://latamcent.com/about/)
3. [latamcent.com/careers](https://latamcent.com/careers/)
4. [linkedin.com/company/latamcent](https://www.linkedin.com/company/latamcent)
5. [jobs.ashbyhq.com/latamcent](https://jobs.ashbyhq.com/latamcent)

## Other roles at LatamCent

- [Head of Sales](https://feeny.ai/job/head-of-sales-latamcent-mexico-cktg9wh6xhtj) — Mexico
- [Senior Product Manager](https://feeny.ai/job/senior-product-manager-latamcent-argentina-wygwph7zfj3f) — Argentina
- [Enterprise BDM](https://feeny.ai/job/enterprise-bdm-latamcent-brazil-f6ze7zjkz5sr) — Brazil
- [Staff Accountant](https://feeny.ai/job/staff-accountant-latamcent-mexico-cmpmyx47dnya) — Mexico
- [Forward Deployed Engineer](https://feeny.ai/job/forward-deployed-engineer-latamcent-brazil-venwfekkkzbp) — Brazil
- [Senior AI Systems Engineer](https://feeny.ai/job/senior-ai-systems-engineer-latamcent-brazil-2rh5tgr2kwtw) — Brazil
- [Senior AI Researcher](https://feeny.ai/job/senior-ai-researcher-latamcent-brazil-k3tpr31qx1t1) — Brazil
- [Enterprise Account Executive](https://feeny.ai/job/enterprise-account-executive-latamcent-mexico-fjsfxjp0fmrn) — Mexico
- [Enterprise Account Executive](https://feeny.ai/job/enterprise-account-executive-latamcent-brazil-z5a4rzpa4qg0) — Brazil