---
title: 'Sr Product Marketing Manager at Verisign'
canonical: 'https://feeny.ai/job/sr-product-marketing-manager-verisign-reston-rkx2ppgsg911'
type: 'job'
last_seen: '2026-09-10'
---

# Sr Product Marketing Manager at Verisign

- **Company:** Verisign
- **Location:** Reston, VA
- **Posted:** 2026-07-27
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/verisign/jobs/7809648003

## Job description

Verisign helps enable the security, stability, and resiliency of the internet. We are a trusted provider of internet infrastructure services for the networked world and deliver unmatched performance in domain name system (DNS) services.

We are a mission focused, values driven company where each individual can contribute to building a stronger, more secure internet.  We offer a dynamic and flexible work environment with competitive benefits and the ability to grow your career.

The Sr Product Marketing Manager will help drive market preference and demand for Verisign’s top-level domains (TLDs) and related products and services globally. A successful candidate will have the ability to think creatively and analytically to identify and analyze problems and data to find creative solutions grounded in logic. They will be an expert at understanding our customers and turning technical concepts in persuasive and compelling stories that motivate action.

This position will help manage Verisign's product portfolio through activities including, but not limited to, messaging, proof point, and brand benefits/value proposition development in support of new product launches; channel programs; and general marketing initiatives.

The Sr Product Marketing Manager will serve as the subject matter expert on buyer personas, market trends, and the competitive landscape in addition to producing customer-facing and sales collateral, including whitepapers, webinars, case studies, website copy, etc. This role will also work closely with the Product team to validate product strategy, specifications, and messaging; and manage and align on roadmaps for product launches and enhancements. Lastly, the Sr Product Marketing Manager will need to work cross-functionally to shepherd key projects through the company prioritization and approval process, and support other business operation needs as required.

Key responsibilities:

- Generate awareness and drive demand for Verisign’s TLDs and related services by developing unique and compelling messaging and supporting content and assets that clearly articulate the value propositions to target audiences and customers.
- Develop and execute comprehensive launch plans for new products and feature enhancements.
- Conduct competitive intelligence and primary and secondary research, and track industry news to stay abreast of the competitive landscape and identify opportunities.
- Work collaboratively across multiple departments to gain understanding, buy-in, and approval of strategies and content to support go-to-market activities.

Qualifications:

- 4-year Bachelors degree in related field, or equivalent work experience
- 10+ years of brand management and/or product marketing management experience
- Self-motivated and proactive
- Ability to operate at an operational and strategic level
- Strong business acumen, good judgment, attention to detail, objectivity, and accountability
- Ability to think both analytically and creatively, making data-informed decisions
- Ability to collaborate and communicate effectively in a matrixed environment
- Ability to manage a large number of internal stakeholders
- Strong interpersonal and influencing skills
- Strong presentation development abilities

This position is based in our Reston, VA office and offers a hybrid work schedule.

The pay range is $135,800 - $183,800.

The anticipated annual base salary range for this position is noted above, however, base pay offered may vary depending on job-related knowledge, skills, experience. Verisign offers a discretionary bonus which is based on individual and company performance, and certain roles may be eligible for discretionary stock awards. Verisign is an equal opportunity employer. That means we recruit, hire, compensate, train, promote, transfer, and administer all terms and conditions of employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, age, protected veteran status, disability, or other protected categories under applicable law.

Additional Information: [Our Careers Page](https://www.verisign.com/en_US/company-information/verisign-careers/index.xhtml?dmn=verisign.careers) [Our Benefits Summary](https://www.verisign.com/careers/benefits/) [Verisign in the Community](https://www.verisign.com/about-us/verisign-cares/) [Our EEO Statement](https://www.verisign.com/assets/Equal-Employment-Opportunity.pdf) [Our Privacy Notice for Job Applicants/Candidates](https://www.verisign.com/legal-center/privacy/privacy-job-applicants/) [Reasonable Accommodations](https://www.verisign.com/en_US/company-information/verisign-careers/index.xhtml?loc=en_US#:~:text=Reasonable%20Accommodations%20for%20Those%20With%20Disabilities)

Staffing agency policy: No fees will be paid for unsolicited resumes submitted to Verisign or our employees by third parties.

## About Verisign

## Core Business
- Primary industry/industries: Internet infrastructure, domain name registry services, DNS security and stability
- Target customers: ICANN-accredited registrars (B2B), the global internet community (indirectly B2C through domain registrations)
- Mission or purpose statement: "Verisign enables the world to connect online with reliability and confidence – anytime, anywhere."

## Products & Services
- **.com and .net Registry Services**: Authoritative resolution and registration for the two largest top-level domains, supporting the majority of global e-commerce.
- **Root Zone Maintainer**: Operates two of the 13 global internet root servers and provides root zone maintainer services for the DNS.
- **DNS Security & Stability**: Proprietary infrastructure and tools to protect the Domain Name System from cyber threats, with uninterrupted resolution since 1997.
- **Data & Insights**: Publishes data about .com and .net zone trends and contributes to internet standards development.

## Market Standing
- **Valuation/Market Cap**: Public company (NYSE: VRSN) – current market cap not disclosed in provided sources.
- **Key Metric**: Annual Revenue – not publicly available in provided sources. (Public financials can be found in SEC filings.)
- **Notable Investors/Partners**: U.S. Department of Commerce (Cooperative Agreement for .com), Internet Corporation for Assigned Names and Numbers (ICANN), approximately 3,000 ICANN-accredited registrars worldwide.
- **Growth Signals**: Manages relationships with ~3,000 registrars who typically submit over 100 million domain name transactions daily; operates two of the 13 global root servers; continues to invest in DNS infrastructure to meet growing global internet engagement.

## Competitive Advantages
- **Uninterrupted service**: Provided resolution for .com and .net without interruption since 1997.
- **Proprietary infrastructure**: Custom-built DNS registration infrastructure and toolset designed for high dependability in an evolving cyber threat environment.
- **Content neutrality obligation**: Under the Cooperative Agreement with the U.S. Department of Commerce, .com registry must remain content neutral – a unique obligation that ensures equal access.
- **Root zone stewardship**: As root zone maintainer and operator of two root servers, Verisign holds a critical, irreplaceable role in the global DNS.
- **Scale and trust**: Billions of people and a significant portion of the world’s economy rely on the infrastructure Verisign helps manage.

## Strategic Focus
- **Infrastructure investment**: Committed to investing in DNS infrastructure to meet ever-growing demand as global internet engagement continues to rise.
- **Security leadership**: Working with government regulators, ICANN, industry groups, and law enforcement to combat DNS-related security threats and illegal activity.
- **Community collaboration**: Actively contributes to policy development and internet standards, sharing expertise through publicly available data on .com and .net zones.

## Why Work Here
- **Mission-driven culture**: Employees help keep the internet secure, stable, and resilient – with impact felt globally.
- **Diversity and inclusion**: Equal opportunity employer with active employee communities (APIC, BELIEVE, BienVenidos, Women in Technology, Young Professionals Group).
- **Comprehensive benefits**: Medical, dental, vision, 401(k) with match, employee stock purchase plan, tuition reimbursement, parental bonding leave, volunteer hours, and more.
- **Work environment**: Emphasis on work-life balance; onsite fitness center in Reston; telemedicine and family building support.
- **Veteran-friendly**: Mission-focused and veteran-driven culture; many veterans thrive in the company’s purpose-oriented environment.
- **Remote/hybrid policy**: Not explicitly stated in provided sources; likely office-based with flexibility (Reston HQ and international locations).

## Sources
1. [verisign.com - About Us](https://www.verisign.com/about-us/)
2. [verisign.com - Careers Overview](https://www.verisign.com/careers/)
3. [verisign.com - Our Culture](https://www.verisign.com/careers/our-culture/)
4. [verisign.com - Jobs](https://www.verisign.com/careers/jobs/)
5. [verisign.com - Employee Benefits](https://www.verisign.com/careers/benefits/)
6. [job-boards.greenhouse.io - Verisign Careers](https://job-boards.greenhouse.io/verisign)

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