---
title: 'Sr. User Acquisition Manager at Fizz'
canonical: 'https://feeny.ai/job/sr-user-acquisition-manager-fizz-new-york-8kzqrw2ee0bz'
type: 'job'
last_seen: '2026-09-09'
---

# Sr. User Acquisition Manager at Fizz

- **Company:** Fizz
- **Location:** New York, NY
- **Compensation:** $120k–$150k
- **Employment:** full-time
- **Posted:** 2026-08-24
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/fizz/cdd8c20c-f784-42ce-b44a-2ea0a1f86155

## Job description

What is Fizz

Fizz is the hottest Gen Z social platform in the world. Having started as America’s biggest college social app, Fizz is now allowing Gen Z globally to connect around their shared experiences and identities. College Fizz communities feature a private, moderated feed of posts from verified students, making it the most entertaining and authentic way to experience student life. Our newest product, Global Fizz, brings together all of Gen Z both domestically and abroad, providing a space to satisfy the 99% of life not on entertainment platforms like Instagram and TikTok. Fizz is on a mission to bring social back to social media.

## What We've Done

We first launched Fizz at Stanford in July 2021 and have since seen >95% of undergraduates join the app, half of which use Fizz every day. Since raising a $25M Series B in July 2023, we have established ourselves as the dominant social app at 700+ colleges, have begun to generate revenue through advertising, and are actively expanding to communities beyond college. Most recently, Fizz hit #1 overall on the App Store charts in Saudi Arabia.

Where We're Going

We have three primary goals for 2026: continue our expansion to the entire US college market, drive revenue growth through our revolutionary ads business, and rapidly expand to non-college students — both domestically and abroad. This role is central to that third goal.

## The Role

We're looking for a Sr Manager, User Acquisition to own and scale Fizz's paid growth engine as we expand beyond college campuses into the broader US market and internationally. This is a builder role — you'll be an early hire for our performance marketing team, setting strategy, standing up infrastructure, and running campaigns hands-on.

You'll sit at the intersection of marketing, product, and data. You understand that great performance marketing isn't just about CAC — it's about finding the right users, in the right markets, at the right moment in their lives, and then using product and retention data to validate that the growth actually worked.

## Responsibilities

- Own paid acquisition end-to-end across all channels (TikTok, Snap, Meta, Apple Search Ads, and emerging channels) for both US expansion and international market entry
- Lead international growth strategy, identifying priority markets, localizing creative and targeting approaches, and navigating platform and attribution challenges in non-US environments
- Own the MMP stack — maintain integration with mobile measurement partners (Airbridge), ensuring clean attribution, deep link tracking, SKAdNetwork compliance, and fraud monitoring across all paid channels
- Build a full-funnel measurement framework connecting paid acquisition data to in-app product analytics — tracking not just installs and signups, but downstream retention, engagement, and community activation metrics by cohort, channel, and creative
- Partner with the Product and Engineering teams to instrument the right events, interpret retention curves, and feed performance insights back into campaign strategy
- Own creative strategy and testing — develop a rigorous creative testing framework across static, video, and UGC formats; collaborate with design and social to iterate on winning concepts

## Qualifications

- 4+ years of performance marketing experience with a proven track record of scaling paid channels in a high-growth consumer app
- Deep hands-on expertise with Meta Ads Manager, TikTok for Business, Google UAC, and Apple Search Ads
- Strong command of mobile measurement: MMP implementation and management (AppsFlyer, Airbridge, Branch, etc), SKAdNetwork/privacy-safe attribution, A/B testing, and fraud prevention
- Fluency in product analytics tools (Amplitude, Mixpanel, or equivalent) and the ability to independently pull and interpret cohort retention data, funnel analyses, and engagement metrics — not just rely on a BI team to do it for you
- Experience running international campaigns, including geo-targeted launches and navigating platform differences across regions
- Strong creative intuition with a structured approach to creative testing and iteration

## Compensation & Benefits

We care more about finding the right person than fitting them into a predefined title. This role may be hired at the Manager or Director level, depending on experience and scope. If you’re excited about the opportunity but don’t think you perfectly match the level described, we’d still encourage you to apply.

The targeted compensation range for this role is $120,000-$150,000 a year, based on job-related skills and experience.

Fizz full-time employees are eligible for company-sponsored benefits and equity.

This is an onsite role based out of our New York, NY (Soho) office.

## About Fizz

## Company Overview
- **One-liner**: Fizz is a private, authenticated social networking platform that connects college students with their hyperlocal campus communities through anonymous posts, feeds, and a marketplace.
- **Entity Type**: Private (Series B; latest SAFE investment with a $200M valuation cap)
- **Headquarters**: New York, NY, USA (primary office at 584 Broadway; also has an office in Palo Alto, CA)
- **Founded**: 2020
- **Founders**: Ashton Cofer (Co-Founder & CTO) and Teddy Solomon (Co-Founder & CEO)

## Core Business
- Primary industry: Social networking platforms
- Target customers: B2C – college and university students (currently 800+ campuses onboarded, 1M+ US users)
- Mission or purpose statement: “Redefine the definition of a true social network” by creating safe, authentic, hyperlocal communities, starting with college.

## Products & Services
- **Fizz App**: A mobile social platform (iOS) where verified students can post anonymously, share photos/videos/polls/confessions, scroll a “for you” feed, and buy/sell items via an in-app marketplace. Features include community-based moderation and direct messaging.
- **Fizz Advertising**: Branded polls, native app takeovers, in-feed ads, and audience targeting (by campus, state, college tier, age, etc.). Early advertisers include Sony Pictures, Amazon, Perplexity, Kalshi, Quizlet, and Cerca.

## Market Standing
- **Valuation/Market Cap**: $200M valuation cap on the most recent SAFE investment (date undisclosed; ~2026). Not publicly traded.
- **Key Metric**: Annual Revenue ~$4.5M (estimated); Total Funding ~$42.25M ($41.5M per Tracxn).
- **Notable Investors/Partners**: New Enterprise Associates (led Series A), Owl Ventures (led Series B), Rakesh Mathur (led Seed), and an undisclosed strategic round with celebrities, creators, and tech execs.
- **Growth Signals**: 
  - 75 employees (+5.5% YoY); headcount is growing despite slight monthly dip.
  - 2.2M+ global downloads, 1M+ monthly active users, ~50% daily active usage.
  - Expanded internationally to Saudi Arabia and Kuwait in early 2026; average user age in Middle East is 25.
  - Revenue positive (first time for a free social platform); building out ad sales team.
  - Hired Andrew Zalk (ex-Flipboard) as Head of Business Solutions to scale advertising.
  - Planning to expand beyond college in the US by 2027.

## Competitive Advantages
- **Authentic hyperlocal focus**: Verified .edu email login ensures a trusted, campus-specific community – reminiscent of early Facebook.
- **Privacy & moderation**: Anonymous posting with full identity control and a combination of AI + human moderators. Rated 18+ on App Store (no high schoolers).
- **Engagement moat**: Strong daily active usage (50% of active users every day) and virality within college networks.
- **Advertiser appeal**: Direct access to Gen Z in a brand-safe, authenticated environment with granular targeting; already attracting major entertainment, AI, and finance brands.

## Strategic Focus
- **Advertising revenue**: Scaling the ad sales team and account management to turn Fizz into a sustainable advertising business (currently generating revenue).
- **Global expansion**: Deepening presence in the Middle East (Saudi Arabia, Kuwait) and piloting subscription plans for that region.
- **Beyond college**: Preparing to launch Fizz for the broader post-graduate “real world” in 2027, targeting users aged 18–30+.
- **Product evolution**: Experimenting with direct messaging features, subscription tiers, and new user behaviors (e.g., using the platform for local discovery in cities).

## Why Work Here
- **Culture**: Mission-driven team of ~75 people working to “make social media social again” – fast-paced, startup environment with roots at Stanford.
- **Office & flexibility**: HQ in New York City (584 Broadway) and a Palo Alto office; likely hybrid/remote-friendly given small team and engineering roles (lead iOS engineer, etc.).
- **Growth opportunities**: Early-stage company with aggressive expansion plans (ad sales, global markets, new verticals) – employees can shape a product that could become the next major social network.
- **Notable perks/engineering culture**: Work on a high-traffic consumer app (2.2M+ downloads); engineering team is small but impactful; founder-led with deep product involvement.
- **Active hiring**: Currently recruiting a User Acquisition Manager; frequent past hires from top universities and companies like Starbucks, Target, and Deloitte.

## Sources
1. [linkedin.com](https://www.linkedin.com/company/fizzsocial)
2. [tracxn.com](https://tracxn.com/d/companies/fizz-social/__mbUB8ZfUv_1-USbOsvAjRpThIwgcWPg7VXu65SrH1Do)
3. [businessinsider.com](https://www.businessinsider.com/fizz-college-social-app-global-growth-advertising-venture-capital-2026-7)
4. [fizz.social](https://fizz.social/)
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/fizz)

## Other roles at Fizz

- [Growth Engineer](https://feeny.ai/job/growth-engineer-fizz-new-york-htsrk2vq1q0g) — New York, NY
- [Social Media Manager Intern](https://feeny.ai/job/social-media-manager-intern-fizz-united-states-z2vbrskcrhe7) — United States
- [Director of User Acquisition](https://feeny.ai/job/director-of-user-acquisition-fizz-new-york-kfv286btdrsj) — New York, NY
- [Account Executive/Sr Account Executive](https://feeny.ai/job/account-executive-sr-account-executive-fizz-new-york-pdz7jvw8kh5y) — New York, NY
- [Product Designer](https://feeny.ai/job/product-designer-fizz-new-york-z3eq5vars54b) — New York, NY