---
title: 'Staff Business Analyst, PlayStation Store at PlayStation Global'
canonical: 'https://feeny.ai/job/staff-business-analyst-playstation-store-playstation-global-united-states-san-xxpcf6qfkz9s'
type: 'job'
last_seen: '2026-09-12'
---

# Staff Business Analyst, PlayStation Store at PlayStation Global

- **Company:** PlayStation Global
- **Location:** United States San Mateo, CA
- **Compensation:** $178k–$267k
- **Posted:** 2025-09-12
- **Last confirmed live:** 2026-09-12
- **Apply:** https://job-boards.greenhouse.io/sonyinteractiveentertainmentglobal/jobs/5639568004

## Job description

Why Sony Interactive Entertainment?

Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.

Staff Business Analyst, PlayStation Store San Mateo, CA preferred remote considered- west coast only

Please note, this is a senior individual contributor Business Analyst role, not a Product Management or Data Analyst position.

## About the Role

Join the Commercial Development team at PlayStation and help shape the future of our Direct-to-Consumer businesses - PlayStation Store and PlayStation Direct!

You will be accountable for translating commercial opportunities into business requirements and change in business processes, using experimentation to build the case for change, and influencing senior stakeholders using actionable recommendations supported by commercial reasoning. You’ll also collaborate with business, product, data analytics, data science and engineering teams to ensure new product features meet those business requirements. You will not own a product roadmap, feature backlog, or delivery team.

This role sits at the intersection of business strategy, data analytics, data science, product, and engineering, with a strong emphasis on decision quality, experimentation, and commercial impact.

What You’ll Do

- Lead complex business analysis for global, high-impact initiatives across digital commerce, personalization, subscriptions, and publishing operations
- Translate complex commercial objectives into actionable business requirements with measurable outcomes
- Partner with product, engineering, data analytics and data science teams to ensure product requirements meet the needs of the business and then facilitate successful product development and delivery
- Partner with data analytics teams to define, execute and evaluate experiments around personalization, revenue growth, and operational improvements
- Map business processes and guide the organization in process improvement and automation to deliver operational efficiencies
- Influence senior stakeholders through structured problem framing, financial reasoning, and data-informed recommendations
- Mentor team members in business analysis, AI / ML, product development methodologies, and encourage continuous learning across teams

What This Role Is Not

- Not a Product Manager role, nor owning a product roadmap
- Not a delivery or execution management role
- Not a purely technical ML, data science or data analyst role

What We’re Looking For

- 8+ years of experience in Business Analysis within digital commerce, subscriptions or retail businesses
- Bachelor’s degree or equivalent preferred
- Decompose vague business problems into structured questions and clear business requirements
- Strong experience partnering product, engineering and data science teams to design and deliver commerce and tooling solutions that meet the needs of business teams
- Challenge assumptions and build arguments using data and financial reasoning
- Map complex business process and direct teams through process improvement and automation initiatives
- Deep understanding of experimentation and measurement
- Commercial mindset with comfort discussing unit economics, marginal vs absolute lift, and ROI
- Executive-level communication skills, able to explain complex concepts clearly and credibly, backed by data-driven arguments

## Nice to Have

- Experience with personalization, next best action frameworks, or decision automation
- Familiarity with AI governance, ethics, and responsible data practices
- Experience operating in global, cross-functional environments

At SIE, we consider several factors when setting each role’s base pay range, including the competitive benchmarking data for the market and geographic location.

Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location.

In addition, this role is eligible for SIE’s top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Click [here](https://careers.playstation.com/benefits) to learn more.

The estimated base pay range for this role is listed below. $178,100—$267,100 USD

Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks.

Please refer to our [Candidate Privacy Notice](https://www.playstation.com/legal/careers-privacy-notice/) for more information about what personal information we collect, how we use it, who we share it with, and your data protection rights.

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

Sony Interactive Entertainment is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

## About PlayStation Global

## Company Overview
- **One-liner**: Sony Interactive Entertainment (SIE) is the global leader in interactive entertainment behind the PlayStation brand, delivering generation-defining hardware, pioneering network services, and award-winning games.
- **Entity Type**: Private (wholly owned subsidiary of Sony Group Corporation)
- **Headquarters**: San Mateo, California, USA (with global functions in London, United Kingdom, and Tokyo, Japan)
- **Founded**: 1994 (with the launch of the original PlayStation in Japan)
- **Founders**: Not publicly available as a single founder; the PlayStation brand was created by Sony Corporation

## Core Business
- **Primary industry**: Gaming & Interactive Entertainment
- **Target customers**: B2C (gamers and consumers worldwide), B2B (game developers, publishers, and partners)
- **Mission or purpose statement**: "To be the best place to play" – pushing the boundaries of play and inspiring remarkable experiences for players everywhere.

## Products & Services
- **PlayStation 5 (PS5)**: Flagship home video game console, including PS5 Pro model, with cutting-edge hardware and immersive gaming experiences.
- **PlayStation Network (PSN)**: Online service platform enabling multiplayer, digital storefront, and social features.
- **PlayStation Plus**: Subscription service offering online multiplayer, monthly games, and cloud storage.
- **PlayStation VR2**: Next-generation virtual reality headset for PS5.
- **PlayStation Studios**: A collective of first-party game development studios producing iconic franchises (The Last of Us, God of War, Horizon, Spider-Man, etc.).
- **PlayStation Accessories**: Controllers (DualSense), headsets, and other peripherals.
- **PlayStation Store**: Digital marketplace for games, add-ons, and media.
- **PlayStation 5 Console & Games**: Hardware and software sold globally.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (wholly owned subsidiary of Sony Group Corporation)
- **Key Metric**: PS5 generation has generated more than **$136 billion in sales** and **$13 billion in operating income** as of March 31, 2026. PlayStation 5 sold-in over **93 million units** worldwide. **125 million monthly active users** (as of March 31, 2026). **Over 1.64 billion software units** sold across PS4 and PS5. **51 billion hours** of annual gameplay (as of March 31, 2025).
- **Notable Investors/Partners**: Sony Group Corporation (parent company); extensive network of third-party publishers, developers, and platform partners.
- **Growth Signals**: Record-high engagement levels; continued expansion of first-party studios; successful launch of PS5 Pro; increasing digital and subscription revenue; strong global brand recognition.

## Competitive Advantages
- **Integrated Ecosystem**: End-to-end control over hardware, software, network services, and first-party content creation.
- **Iconic IP Portfolio**: Beloved franchises (The Last of Us, God of War, Horizon, Gran Turismo, etc.) that drive platform loyalty.
- **Global Brand Power**: PlayStation is one of the most recognized entertainment brands worldwide.
- **Scale & Reach**: 125 million MAU, 93 million PS5 consoles sold, and a massive library of software.
- **Innovation Track Record**: Consistently pushing boundaries in graphics, haptics, VR, and online services.

## Strategic Focus
- Continuing to grow the PlayStation 5 install base and expand into new hardware (PS5 Pro, PS VR2).
- Strengthening first-party game development and acquiring/expanding studios.
- Growing network services and subscription revenue through PlayStation Plus.
- Leveraging IP across other media (film, TV, merchandise) via Sony Pictures.
- Enhancing cloud gaming and streaming capabilities.
- Fostering an inclusive, diverse, and innovative workplace culture.

## Why Work Here
- **Culture**: Celebrated for being "trailblazers, passionate, one" – a united, diverse, and innovative global team. Recognized as a 2025 & 2026 Company Leader in LGBTQ+ Workplace Inclusion (Human Rights Campaign Corporate Equality Index 100).
- **Flexible Work**: "Flex Modes" blend in-person collaboration and remote flexibility, allowing teams to connect when it counts and work from anywhere.
- **Benefits & Perks**: Comprehensive benefits package including learning & development tailored paths, well-being initiatives, and top-tier amenities.
- **Engineering & Tech**: Opportunities across software engineering, game development, network services, cybersecurity, data analytics, and more.
- **Global Presence**: Offices in San Mateo (HQ), London, Tokyo, and additional studios worldwide.
- **Internship Program**: "Internships that Inspire" for students and early-career talent.

## Sources
1. [playstation.com](https://www.playstation.com/en-us/corporate/about-us/) – About Us, facts, and leadership
2. [sonyinteractive.com](https://sonyinteractive.com/en/our-company/) – Company overview, values, fast facts
3. [careers.playstation.com](https://careers.playstation.com/) – Careers page with culture, benefits, and hiring process
4. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/sonyinteractiveentertainmentglobal) – Current job listings (e.g., Corporate Development, Business Analyst)

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