---
title: 'Staff Marketing Analyst at Earnest'
canonical: 'https://feeny.ai/job/staff-marketing-analyst-earnest-san-francisco-fcp6fdt8y6qn'
type: 'job'
last_seen: '2026-09-14'
---

# Staff Marketing Analyst at Earnest

- **Company:** Earnest
- **Location:** San Francisco, CA
- **Work type:** remote
- **Posted:** 2026-07-27
- **Last confirmed live:** 2026-09-14
- **Apply:** https://app.careerpuck.com/job-board/earnest/job/8089177?gh_jid=8089177

## Job description

Earnest empowers ambitious professionals to make confident financial decisions and build the life they envision.

Earnies are committed to helping borrowers move forward with confidence by offering smarter borrowing options with a clearer path to taking control of their debt. If you’re as passionate as we are about our mission, read more below, and let’s build something great together.

The Staff Marketing Analyst will report to the Senior Analytics Manager.

As the Staff Marketing Analyst, you will:

- Partner directly with Marketing leadership to architect budget allocation, channel mix, and long-term strategy, taking full ownership of the data-driven narrative.
- Own the end-to-end performance analytics across all channels, serving as the subject matter expert who translates complex channel performance into clear, actionable growth strategies.
- Serve as the definitive subject matter expert for measurement, establishing and evolving advanced frameworks for MMM, MTA, attribution, and incrementality analysis to solve the hardest problems in channel effectiveness.
- Build and champion a high-trust marketing analytics ecosystem, creating actionable dashboards and KPIs that serve as the single source of truth for marketing performance, growth, and efficiency.
- Drive the evolution of the marketing data foundation, ensuring pipelines, data models,  and definitions are reliable, scalable, and built for complex, high-velocity decision-making in partnership with our Analytics Engineering team.
- Act as a strategic thought partner and visible leader, influencing executive decision-making and modeling data-driven excellence for the entire organization.
- Elevate the marketing team’s analytical capabilities by establishing rigorous standards and frameworks for experimentation, documentation, and data storytelling.

## About You

- You bring 8+ years of experience in marketing or growth analytics, with deep expertise in marketing analytics and a track record of influencing strategy at a senior level.
- You have exceptional business acumen, are intellectually curious, and motivated to solve difficult marketing problems in a highly regulated space.
- You have strong intuition and experience with assessing performance and opportunities across Paid, Lifecycle, Direct Mail, and Partnership channels, and understand how these channels work together to drive growth.
- You are highly fluent in marketing measurement, including attribution methodologies, incrementality testing, funnel analysis, and ROI modeling.
- You have strong technical skills in SQL and experience using Python or R to perform advanced analysis, build models, or support experimentation.
- You care deeply about data quality and have experience improving data reliability, definitions, and analytics infrastructure.
- You excel at translating complex analyses into clear, actionable insights and are comfortable influencing senior stakeholders.
- You are passionate about enabling others - whether through building intuitive dashboards, improving documentation, or training business partners to self-serve analytics.

Even Better

- Experience working in the financial services industry
- Experience partnering with senior marketing leaders on annual planning, forecasting, and long-term strategy.
- Experience working closely with data platform teams to improve marketing data models and tracking.
- Familiarity with martech platforms and tools (ESPs, CDPs, etc.) and their data ecosystems.

Where:

- This role will be based in the US.

Salary Range: $164,000 - $205,000 USD. Employees are also eligible for an annual performance-based bonus and equity.

## #LI-JP

Earnest believes in enabling our employees to live their best lives. We offer a variety of perks and competitive benefits, including:

- Health, Dental, & Vision benefits plus savings plans
- Mac computers + work-from-home stipend to set up your home office
- Monthly internet and phone reimbursement
- Employee Stock Purchase Plan
- Restricted Stock Units (RSUs)
- 401(k) plan to help you save for retirement plus a company match
- Robust tuition reimbursement program
- $1,000 travel perk on each Earnie-versary to anywhere in the world
- Competitive days of annual PTO
- Competitive parental leave

What Makes an Earnie:

At Earnest, our people bring our cultural principles to life. These principles define how we work, how we win, and what we expect of ourselves and each other:

- Every Second Counts: Speed is our competitive advantage. Our customers need better solutions, and the faster we execute, the greater our chance of success.
- Choose To Do Hard Things: We win by tackling the hard things that others avoid, fueled by grit and resilience.
- Pursue Excellence: Great companies, teams, and individuals never settle and are proud of the work that they do. What’s good enough today won’t be good enough tomorrow. Excellence isn’t a destination; it’s a mindset of continuous improvement.
- Lead Together: Our success comes from how we work together. Leadership is not about titles—it is about action. We take ownership, drive results, and move forward as a team.
- Don’t Take Yourself Too Seriously: We take our work seriously, not ourselves. The stakes are high, but a sense of humor keeps us grounded, creative, and resilient.

At Earnest, we are committed to building an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity, inclusion, equity, and belonging enables us to move forward with our mission. We are dedicated to adding new perspectives to the team and encourage anyone to apply if your experience is close to what we are looking for.

Earnest provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, veteran status, disability or genetics. Qualified applicants with criminal histories will be considered for the position in a manner consistent with the Fair Chance Ordinance.

## About Earnest

## Company Overview
- **One-liner**: Earnest provides low-interest student loan refinancing, private student loans, and personal loans, using a modern, data-driven approach to assess creditworthiness beyond just a credit score.
- **Entity Type**: Private (Debt Financing Stage)
- **Headquarters**: Oakland, California, United States
- **Founded**: 2013
- **Founders**: Louis Beryl, Ben Williams

## Core Business
- **Primary industry/industries**: Financial Services (Fintech), Consumer Lending
- **Target customers**: B2C (ambitious professionals, students, and recent graduates), B2B (1,300+ university partnerships)
- **Mission or purpose statement**: To make higher education accessible and affordable for everyone, and to help more people find financial independence by empowering them to make confident financial decisions.

## Products & Services
- **Student Loan Refinancing**: Consolidates federal and private student loans into one payment with flexible terms and no fees.
- **Private Student Loans**: New student loans for undergraduate and graduate programs.
- **Personal Loans**: Unsecured personal loans for life’s next chapter (e.g., moving, weddings, major purchases), with no fees and flexible repayment.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: $24 billion in total student loans refinanced; served over 420,000 clients.
- **Notable Investors/Partners**: Investors include Maveron, Battery Ventures, and other top-tier venture firms. Partners with 1,300+ universities.
- **Growth Signals**: Revenue estimated at $100M-$500M annually. Headcount grew 13.5% year-over-year to 221 employees. Named "Best Private Student Loan Lender" by U.S. News (2026), and recognized by Money.com and CNBC.

## Competitive Advantages
- **Merit-based underwriting**: Considers education, career trajectory, and financial habits (not just a FICO score) to offer lower rates.
- **No-fee philosophy**: No origination, late payment, or prepayment fees — a rare offering in the lending space.
- **Flexible repayment**: Eligible borrowers can skip a payment without penalty, a key differentiator for customer-centricity.
- **Speed and service**: Average customer support call wait time under 90 seconds.

## Strategic Focus
- **Growth through product expansion**: Moving beyond student loans to offer personal loans, aiming to serve customers at every life stage ("from debt to wealth").
- **Deepening university and employer partnerships**: Expanding the 1,300+ university network to drive new student loan origination.
- **Technology-driven efficiency**: Continued investment in data science, analytics, and engineering to automate underwriting and improve customer experience.

## Why Work Here
- **Culture**: Guided by five principles: Every Second Counts, Choose to Do Hard Things, Pursue Excellence, Lead Together, and Don’t Take Yourself Too Seriously. Emphasizes high ownership, speed, and resilience.
- **Remote-first**: Fully remote team with a $1,000 initial home office stipend and $100 monthly phone/internet reimbursement.
- **Perks**: $1,000 annual travel perk ("Earniversary"), generous PTO, no-meeting Tuesdays, annual company-wide offsites.
- **Benefits**: Dollar-for-dollar 401k match up to 5%, up to 12 weeks paid parental leave, tuition reimbursement up to $5,250/year.
- **Diversity & Inclusion**: Active Employee Resource Groups (BEE, PRIDE, LatinEST, FeminEST, E.A.S.T., WellnEST) with events like Drag Bingo and Financial Literacy workshops.
- **Engineering Culture**: Technical staff makes up 19% of the workforce. Recent open roles include Staff Software Engineer, Engineering Manager, and Analytics Engineer. Alumni go on to top tech firms like Google, Meta, Stripe, and Uber.

## Sources
1. [Earnest Careers Page](https://www.earnest.com/careers)
2. [Earnest About Us](https://www.earnest.com/about-us)
3. [Earnest Homepage](https://www.earnest.com/)
4. [Earnest Cultural Principles](https://www.earnest.com/principles)
5. [LinkedIn Company Profile](https://www.linkedin.com/company/earnest-llc)

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