--- title: 'Staff Marketing Manager at NerdWallet' canonical: 'https://feeny.ai/job/staff-marketing-manager-nerdwallet-nerdwallet-30waf33zsep8' type: 'job' last_seen: '2026-09-25' --- # Staff Marketing Manager at NerdWallet - **Company:** NerdWallet - **Location:** Nerdwallet, United States - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-09-23 - **Last confirmed live:** 2026-09-25 - **Apply:** https://jobs.ashbyhq.com/nerdwallet/6752fa92-a845-4315-ba43-7848bf35fb29 ## Job description At NerdWallet, we’re on a mission to bring clarity to all of life’s financial decisions and every great mission needs a team of exceptional Nerds. We’ve built an inclusive, flexible, and candid culture where you’re empowered to grow, take smart risks, and be unapologetically yourself (cape optional). Whether remote or in-office, we support how you thrive best. We invest in your well-being, development, and ability to make an impact because when one Nerd levels up, we all do. We're looking for a deeply analytical Staff Marketing Manager to help our customers navigate some of the biggest financial decisions of their lives, from choosing a credit card to refinancing a loan to building an emergency fund. In this role, you will operate as a lead individual contributor who owns the email and push notification channel end-to-end, from strategic planning through execution, testing, and scaled program management. You’ll create and manage email and push notifications in partnership with creative and data science, optimizing for business and customer outcomes via personalization and data driven insights. You will lead through influence - partnering closely with Product, Engineering, Analytics, and Design to shape system architecture, run rigorous A/B tests, and build experiences that move business metrics. As the primary driver of channel performance, you will translate data into actionable insights and reporting results and ROI up to leadership. This role reports to the Chief Product Officer. Where you can make an impact: - Own and execute email channel strategy from end-to end, including: planning, launch, post-test analysis, and program scaling and management. - Collaborate on email and push notification system architecture with product, engineering, analytics, and data science - providing input on system architecture, objective function, and net new model development. - Partner cross-functionally with Product, Analytics, and Design to create and test integrated user experiences and optimizations that drive impact towards business goals. - Manage program performance and track ROI across email and push, identifying trends and reporting results to leadership. - Drive rigorous A/B testing across creative, landing pages, and audience targeting. - Build and maintain reporting frameworks to scale the program, constantly evaluating systems to look for opportunities. - Effectively communicate campaign metrics, trial data, and best practices to relevant stakeholders to advise future campaign strategy. - As an a mentor providing guidance and sharing best practices as needed to support team growth and development - Proactively look for ways to optimize day-to-day processes to increase team and campaign velocity Your experience: - 7+ years of experience in a professional setting, working with data and cross functional stakeholders. - Strong analytical skills; comfortable pulling insights from data to guide strategy and prove impact. Familiarity with SQL and / or HTML is a plus. - Experience managing budgets and reporting on performance against KPIs. - Excellent collaboration skills - you work well with cross-functional partners and can influence without direct authority. - Owner mentality with a bias for action. - AI literate, with ability to wield tools to build on your own. - Bachelor's degree in a technical field (mathematics, economics, engineering, statistics) or equivalent experience. Preferred Qualifications: - Experience in fintech, consumer finance, or a regulated industry — nice to have. - Experience with Braze Engagement platform Where: - This role will be remote (based in the U.S.). - We believe great work can be done anywhere. No matter where you are based, NerdWallet offers benefits and perks to support the physical, financial, and emotional well being of you and your family. What we offer: Work Hard, Stay Balanced (Life’s a series of balancing acts, eh?) - Industry-leading medical, dental, and vision health care plans for employees and their dependents - Rejuvenation Policy – Flexible Vacation Time Off + 11 holidays + holiday company shutdown - New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care - Mental health support - Paid sabbatical after 5 years for Nerds to recharge, gain knowledge, and pursue their interests - Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution - Monthly Wellness Stipend, Cell Phone Stipend, and Wifi Stipend (Only remote Nerds are eligible for the Wifi Stipend) - Work from home equipment stipend and co-working space subsidy (Only remote Nerds are eligible for these stipends) Have Some Fun! (Nerds are fun, too) - Nerd-led group initiatives – Employee Resource Groups for Parents, Diversity, and Inclusion, Women, LGBTQIA, and other communities - Hackathons and team events across all teams and departments - Company-wide events like NerdLove (employee appreciation) and our annual Charity Auction - Our Nerds love to make an impact by paying it forward – Take 8 hours of volunteer time off per quarter and donate to your favorite causes with a company match Plan for your future (And when you retire on your island, remember the little people) - 401K with 4% company match - Be the first to test and benefit from our new financial products and tools - Financial wellness, guidance, and unlimited access to a Certified Financial Planner (CFP) through Northstar - Disability and Life Insurance with employer-paid premiums If you are based in California, we encourage you to read this important information for California residents linked[here](https://www.nerdwallet.com/privacy-policy). NerdWallet is committed to pursuing and hiring a diverse workforce and is proud to be an equal opportunity employer. We prohibit discrimination and harassment on the basis of any characteristic protected by applicable federal, state, or local law, so all qualified applicants will receive consideration for employment. NerdWallet will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act and the San Francisco Fair Chance Act, which requires this[notice](https://www.sf.gov/sites/default/files/2022-12/FCO%20poster2020_0.pdf), as well as the Los Angeles Fair Chance Act, which requires this[notice](https://dcba.lacounty.gov/wp-content/uploads/2024/08/FCOE-Official-Notice-Eng-Final-8.30.2024.pdf). NerdWallet participates in the Department of Homeland Security U.S. Citizenship and Immigration Services E-Verify program for all US locations. For more information, please see: - E-Verify Participation Posterhttps://www.e-verify.gov/sites/default/files/everify/posters/EVerifyParticipationPoster.pdf) - Right to Work Posterhttps://www.uscis.gov/sites/default/files/USCIS/Verification/E-Verify/E-Verify_Native_Documents/OSC_Right_to_Work_Poster.pdf /https://www.uscis.gov/sites/default/files/USCIS/Verification/E-Verify/E-Verify_Native_Documents/OSC_Right_to_Work_Poster_ES.pdf #LI-Remote ## About NerdWallet ## Company Overview - **One-liner**: NerdWallet is a personal finance platform that provides tools, reviews, and educational content to help consumers make informed decisions about credit cards, banking, mortgages, insurance, investing, and other financial products. - **Entity Type**: Public (NASDAQ: NRDS) - **Headquarters**: San Francisco, California, United States - **Founded**: 2009 - **Founders**: Tim Chen, Jacob Gibson ## Core Business - **Primary industry/industries**: Personal Finance, Financial Services, Fintech, Consumer Software - **Target customers**: B2C (consumers of all income levels seeking to manage money, build credit, save, invest, and borrow); B2B partners (banks, credit unions, insurance carriers, and other financial institutions that pay for customer leads and advertising) - **Mission or purpose statement**: To provide clarity around money matters and help people make smarter financial decisions. ## Products & Services - **Credit Card & Banking Recommendations**: Comparison engine that reviews and ranks credit cards, high-yield savings accounts, and checking accounts. - **Mortgage & Lending Marketplace**: Tools to compare mortgage rates, personal loan offers, and student loan refinancing options. - **Insurance Comparison**: Platform for comparing auto, home, life, and renters insurance quotes. - **NerdWallet Cash Account**: A high-yield savings/investing product offering a competitive APY (currently 3.9% APY) through Atomic Brokerage. - **Credit Score Monitoring & Education**: Free credit score tracking, personalized tips, and financial health resources. - **Small Business Tools**: Guides and comparison tools for small-business financing, credit cards, and banking. - **Mobile App**: iOS and Android app (4.8 stars, 100k downloads) for tracking net worth, budgeting, and managing finances on the go. - **NerdWallet Editorial & Educational Content**: A library of 15,000+ articles, guides, and expert reviews covering personal finance topics. ## Market Standing - **Valuation/Market Cap**: Market Cap ~$750M (as of mid-2026, based on stock price ~$11.32 and 65M shares outstanding) - **Key Metric**: Annual Revenue of **$836.6M** (FY2025 reported) - **Total Funding**: $238.8M prior to IPO, plus $131M Post-IPO equity raise - **IPO Date**: November 4, 2021 - **Notable Investors/Partners**: Camelot Financial Capital Management (lead Series A), plus partnerships with hundreds of financial institutions (banks, insurers, lenders) including major names like Capital One, Chase, and others. - **Growth Signals**: - 10M+ app downloads and 7M+ monthly active users. - Revenue of $836.6M reflects significant scale. - Remote-first workforce across 17 countries. - Named a 2024-2025 "Best Company to Work For" by U.S. News & World Report. - Expanded into Canada and UK with localized content. ## Competitive Advantages - **Trusted Brand & Content Moat**: 15,000+ pieces of expert-reviewed financial content and a high-traffic organic presence. High trust scores (4.8 stars on app stores, 5-star ratings in multiple product categories). - **Revenue Model Breadth**: Diversified across affiliate marketing (lead generation for credit cards, loans, insurance), advertising, and its own Cash Account product. - **Data & Personalization**: Uses aggregate financial data to tailor product recommendations, improving conversion rates and user stickiness. - **Scale & Reach**: 10M+ monthly active users and partnerships with 100+ financial experts create a flywheel of content and user acquisition. ## Strategic Focus - **Mobile & App Growth**: Building the app as the primary engagement hub (net worth tracking, savings, investing). - **AI & Personalization**: Investing in AI-driven recommendations and personalized financial guidance (currently hiring a Senior PM for AI Growth). - **Expansion into Adjacent Verticals**: Deepening small business offerings and insurance marketplace. - **International Expansion**: Ongoing buildout of content and partnerships in Canada and the UK. - **Product Diversification**: Launching and scaling proprietary products like the Cash Account (3.9% APY) to reduce reliance on third-party affiliate fees. ## Why Work Here - **Culture & Values**: Emphasizes "candor, respect, humility, and curiosity." Employees report high levels of cross-functional collaboration and a "consumer-first" mission. - **Remote-First**: The company has transitioned to a remote-first workplace; most roles are fully remote from anywhere in the U.S. (offices still exist in San Francisco, New York, and the UK). - **Work-Life Balance**: Rated 4.3/5 on work-life balance by employees. Company-wide mental health days, generous parental leave, and flexible scheduling. - **Compensation & Perks**: Competitive health insurance for employee + family, mental health support, retirement plans, and an emphasis on employee growth/empowerment. - **Engineering & Data Focus**: Strong engineering culture (120 technical staff). Opportunities to work on massive data sets (credit card products, personal finance data) and shape AI-driven features. - **Employee Reviews (Glassdoor-style)**: Overall 3.5/5.0 on employer rating (Culture: 3.9, Compensation: 3.9, Career: 3.2) — positive sentiment around mission and flexibility, moderate on career advancement pace. - **Diversity & Inclusion**: Active DEI programs, inclusive environment, and commitment to employee belonging (per careers page). - **Current Openings**: ~20+ active roles including: Staff Data Scientist, Senior IT System Administrator, Staff Data Product Manager, Senior PM (AI Growth), Staff Software Engineer, Senior Engineering Manager, and more. ## Sources 1. [NerdWallet Official Site](https://www.nerdwallet.com/) 2. [NerdWallet Careers Page](https://www.nerdwallet.com/careers) 3. [NerdWallet Jobs (Ashby)](https://jobs.ashbyhq.com/nerdwallet?embed=js&locationId=0b9f774b-79d1-400a-b374-c228816c97ee) 4. [LinkedIn Company Profile](https://www.linkedin.com/company/nerdwallet) 5. [Wikipedia - NerdWallet](https://en.wikipedia.org/wiki/NerdWallet) ## Other roles at NerdWallet - [Account Executive - NerdWallet Small Business](https://feeny.ai/job/account-executive-nerdwallet-small-business-nerdwallet-scottsdale-ym6z19xqh9a2) — Scottsdale, AZ - [Senior Account Executive - NerdWallet Small Business](https://feeny.ai/job/senior-account-executive-nerdwallet-small-business-nerdwallet-scottsdale-d6tmdphmd1a5) — Scottsdale, AZ - [Account Executive - NerdWallet Small Business](https://feeny.ai/job/account-executive-nerdwallet-small-business-nerdwallet-new-york-daq3geva8xbp) — New York, NY - [Senior Account Executive - NerdWallet Small Business](https://feeny.ai/job/senior-account-executive-nerdwallet-small-business-nerdwallet-new-york-whxn9f1xv90q) — New York, NY - [Software Engineering Manager, Mobile Products](https://feeny.ai/job/software-engineering-manager-mobile-products-nerdwallet-nerdwallet-mvdsw173js44) — Nerdwallet, United States - [Head of Economic Research & Data Insights](https://feeny.ai/job/head-of-economic-research-data-insights-nerdwallet-nerdwallet-6308q7cnb860) — Nerdwallet, United States - [Senior IT System Administrator](https://feeny.ai/job/senior-it-system-administrator-nerdwallet-nerdwallet-t69cbfs1n35m) — Nerdwallet, United States - [Business Development Associate](https://feeny.ai/job/business-development-associate-nerdwallet-nerdwallet-s3d22ms486zt) — Nerdwallet, United States - [Senior Financial Analyst](https://feeny.ai/job/senior-financial-analyst-nerdwallet-nerdwallet-haxj5d96mhed) — Nerdwallet, United States - [Software Engineer, AI & Automation](https://feeny.ai/job/software-engineer-ai-automation-nerdwallet-nerdwallet-pz732455drdz) — Nerdwallet, United States