---
title: 'Staff Product Manager, Advertiser Experience (Ads) at Fetch'
canonical: 'https://feeny.ai/job/staff-product-manager-advertiser-experience-ads-fetch-united-states-j58htjxg3n4p'
type: 'job'
last_seen: '2026-11-09'
---

# Staff Product Manager, Advertiser Experience (Ads) at Fetch

- **Company:** Fetch
- **Location:** United States
- **Compensation:** $182k–$214k
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-11-06
- **Last confirmed live:** 2026-11-09
- **Apply:** https://jobs.gem.com/fetch/am9icG9zdDq4Ea46mjMZdwZZKtKd3jQ4

## Job description

Meet Fetch Product At Fetch, Product is a multidisciplinary practice that brings together product management, design, and illustration to shape how users experience our platform. Product teams translate complex systems, data, and business needs into simple, compelling, and trustworthy experiences.

Teams operate in problem spaces where ambiguity is common, and the right answer is rarely obvious. Success requires strong judgment, user empathy, and the ability to make informed tradeoffs across usability, feasibility, and impact while maintaining a high bar for craft, accessibility, and trust.

Product partners work closely with engineering, AI & data, and business stakeholders to define direction, test ideas, and guide work from discovery through delivery, ensuring what we build creates meaningful value for millions of users.

About the Role: We're looking for a Staff Product Manager to lead the strategy and build of Fetch’s new outcome-based ad platform. This is a 0-to-1 build of Fetch’s next generation ad manager, an AI-native platform that reimagines how advertisers buy, manage, and measure campaigns on Fetch.

Your scope is the end-to-end Ad Manager experience. You’ll own key business decisions including what kind of ads to allow vs deprecate, how to present and bundle Fetch’s ad formats, and how to build an ad buying and setup experience in an AI-first world. Campaign creation, reporting, product catalog, billing, and creative generation/management are all features you’ll need to deeply think about.

We're looking for someone who can effectively balance strategic thinking with execution. You’ll be setting a year-long strategy and communicating it to our exec team as well as diving into the details of Fetch’s ads systems in order to improve them.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities:

- Define and evangelize Fetch’s ad manager strategy - owning the operational foundation that enables advertisers to transact on Fetch at scale
- Build the core ad buying experience including campaign creation and reporting - deeply thinking about how agents and AI can and should change the advertiser experience
- Ensure that our new ad manager serves the need of internal stakeholders including Finance, AdOps, AIOps, Fraud, and the Catalog teams through integrations with internal systems-of-record
- Drive the migration of Fetch’s many large advertisers from existing systems to the new ad buying experience
- Partner closely with Engineering, Design, GTM, and Data teams to balance the needs of the business while building an industry-leading advertiser experience
- Mentor 2 Product Managers owning integrations and core ad buying capabilities

Minimum Requirements:

- 6+ years of product management experience, including 3+ years building advertising technology, particularly ad managers and buying experiences
- Deep end-to-end understanding of advertising platforms, including campaign management, reporting, billing, and the operational systems that support advertisers
- Experience building 0-to-1 products and leading customer migrations from legacy systems to new platforms
- Comfortable partnering with engineering on platform architecture, APIs, system design, and data flows, translating complex business requirements into scalable technical solutions
- Strong analytical skills: you define success metrics, prioritize investments using data, and measure business impact
- AI-native mindset: you use AI tools daily and proactively identify opportunities to redesign products and operational workflows through AI and automation
- Proven ability to lead through influence, aligning Engineering, Finance, Sales, Sales Ops, Data, and executive stakeholders around a clear product strategy, and to raise the bar for other PMs
- Strong product judgment And ownership mindset. You thrive in ambiguity, drive complex initiatives from strategy through execution, and dive into the details to deliver exceptional user experiences.

## About Fetch

## Company Overview
- **One-liner**: Fetch is a rewards app and outcomes-based advertising platform that gives users points for everyday shopping, dining, and gaming activities, redeemable for gift cards and other rewards.
- **Entity Type**: Private (Series E)
- **Headquarters**: Madison, Wisconsin, United States
- **Founded**: 2013
- **Founders**: Wes Schroll

## Core Business
- **Primary industry/industries**: Consumer rewards, digital advertising, mobile apps, data analytics
- **Target customers**: B2C (consumers via the Fetch app) and B2B (brands and retailers via its outcomes-based advertising platform)
- **Mission or purpose statement**: To create the rewards destination for everyone, turning everyday moments into opportunities for consumers to earn something back while helping brands acquire and retain lifelong consumers.

## Products & Services
- **Fetch Rewards App (Consumer)**: A mobile app that awards users "Fetch Points" for submitting receipts from any retailer, as well as for dining out, playing games, and other daily activities. Points can be redeemed for free gift cards to popular retailers, restaurants, and charities. The app personalizes offers and becomes more rewarding the more it's used.
- **Fetch for Business (Advertising Platform)**: An outcomes-based advertising platform that gives brands SKU-level visibility into over $212 billion in annual gross merchandise value. It helps brands target shoppers with purchase-based offers, drive incremental sales, and build lasting brand loyalty through a non-disruptive, reward-based ad model.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Over $855.3 million in total funding across 13 rounds; annual revenue estimated at $102 million [linkedin.com](https://linkedin.com/company/fetch-rewards)
- **Notable Investors/Partners**: Not explicitly listed in search results, but the company has raised significant capital (Series E stage) from venture capital firms.
- **Growth Signals**: Employs 792 people (with a -5.6% YoY change) [linkedin.com](https://linkedin.com/company/fetch-rewards); processes over 13 million receipts daily; has visibility into $212 billion in annual GMV; named one of America’s Best Startup Employers by Forbes for two consecutive years [fetch.com](https://fetch.com/careers/jobs); has offices or coworking spaces in Madison, Chicago, Birmingham, Boston, New York, and Mexico City.

## Competitive Advantages
- **Massive, proprietary data set**: Fetch possesses the largest retail-agnostic, SKU-level view of household spending, giving it unique consumer insights that power its advertising platform.
- **Mutually beneficial model**: Unlike disruptive ads, Fetch’s model creates a win-win where consumers get rewards and brands get measurable, outcomes-based results.
- **Scale and adoption**: With millions of active users and over 13 million receipts submitted daily, Fetch has a large, engaged user base that is difficult for competitors to replicate.
- **Third-party validated measurement**: The platform’s effectiveness is rigorously measured and validated by industry-leading third parties, building trust with brand partners.

## Strategic Focus
- **Continued platform expansion**: The company is focused on growing its rewards ecosystem beyond just receipt scanning, including dining, gaming, and other daily moments.
- **Deepening advertising capabilities**: Fetch is investing in its outcomes-based ad platform to help brands acquire and retain consumers more effectively.
- **AI and data science**: The company is actively hiring for roles like Staff Product Designer, AI Labs and Senior Data Scientist, indicating a focus on leveraging AI to enhance personalization and product innovation [fetch.com](https://fetch.com/careers/jobs).
- **International and talent growth**: With offices in Mexico City and remote roles, Fetch is expanding its geographic footprint and talent base.

## Why Work Here
- **Culture and recognition**: Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, with a people-first culture rooted in trust, accountability, and innovation [fetch.com](https://fetch.com/careers/jobs).
- **Generous compensation and benefits**:
    - **Equity**: All employees receive Restricted Stock Units (RSUs), giving them a stake in the company’s success [fetch.com](https://fetch.com/careers/faq).
    - **401(k)**: 100% match on the first 4% of contributions [fetch.com](https://fetch.com/careers).
    - **Parental Leave**: 20 weeks for primary caregivers, 14 weeks for secondary caregivers, plus a $2,000 stipend [fetch.com](https://fetch.com/careers).
    - **Education**: $10,000+ per year in education reimbursement for job-related courses or programs [fetch.com](https://fetch.com/careers).
    - **Family Planning**: Support for egg retrieval, adoption, IVF, and surrogacy through partner Carrot, with a $10k lifetime stipend [fetch.com](https://fetch.com/careers).
    - **Health & Wellness**: Medical, Dental, Vision (with perks like teeth whitening and laser eye surgery discounts), HSA with employer contributions, wellness coach, nutrition counseling, and Gympass membership [fetch.com](https://fetch.com/careers/faq).
    - **Time Off**: Flexible PTO, 9 paid holidays, plus a year-end week-long break [fetch.com](https://fetch.com/careers).
    - **Pet Insurance**: Fully covered for the first pet, and bereavement leave includes furry family members [fetch.com](https://fetch.com/careers/faq).
- **Flexible work environment**: Most roles offer a "Remote Flexible Environment," with offices in Madison, Chicago, Birmingham, Boston, New York, and Mexico City for in-person collaboration [fetch.com](https://fetch.com/careers/faq).
- **Early career programs**: Offers a 12-week Tech Internship and a 12-week Tech Apprenticeship program for those starting their careers in software engineering or data [fetch.com](https://fetch.com/careers/faq).
- **Hiring process**: Typically includes an application review, a take-home exercise, a phone interview, and a panel interview [fetch.com](https://fetch.com/careers/faq).

## Sources
1. [fetch.com - Careers Page](https://fetch.com/careers)
2. [fetch.com - Careers FAQ](https://fetch.com/careers/faq)
3. [fetch.com - About Us](https://business.fetch.com/about-us)
4. [fetch.com - Open Positions](https://fetch.com/careers/jobs)
5. [linkedin.com - Fetch Company Page](https://linkedin.com/company/fetch-rewards)

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