--- title: 'Staff Product Manager, New Models & Markets at Grow Therapy' canonical: 'https://feeny.ai/job/staff-product-manager-new-models-markets-grow-therapy-new-york-zx0m7s22fzkb' type: 'job' last_seen: '2026-10-14' --- # Staff Product Manager, New Models & Markets at Grow Therapy - **Company:** Grow Therapy - **Location:** New York, NY - **Compensation:** $200k–$233k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-09-23 - **Last confirmed live:** 2026-10-14 - **Apply:** https://jobs.ashbyhq.com/grow-therapy/422e745c-8f62-4c64-b493-d6e334338cca/application **Skills:** Product Management, Mobile Product Development, iOS, Android, AI Product Development > Own the strategy and roadmap for the consumer mobile experience, leading 0→1 product development for AI-powered features that help clients manage mental health goals between therapy sessions. ## Job description About Us: Grow was born to tackle a critical challenge: making mental health care more effective and accessible for everyone. Since launching in 2020, 15 million sessions have started on Grow, and we've barely scratched the surface. We do it through a three-sided marketplace that empowers providers, augments insurance payors, and serves patients. Every solution we build reveals ten more waiting to be delivered, and that's just what gets us going. We've backed that ambition with more than $328M in funding, including our Series D at a $3B valuation from Sequoia Capital, Transformation Capital, TCV, SignalFire, Menlo Ventures, Goldman Sachs Alternatives, and others. At Grow, the work you do can literally change someone's life. Your work here doesn't stay on a screen; it impacts whether someone can find, afford, and access quality care. That ambition sets us apart, and offers you an endless runway to impact one of the world's most urgent issues. We don’t have passenger seats here. Everyone is driving something that matters. This work deserves real commitment. So if you thrive on meeting problems head on, untangling serious complexity, and working at pace with the sharpest yet kindest people around, you've come to the right place. About Us: Grow Therapy is on a mission to serve as the trusted partner for therapists growing their practice, and patients accessing high-quality care. Powered by technology, we are a three-sided marketplace that empowers providers, augments insurance payors, and serves patients. Following the mass increase in depression and anxiety, the need for accessibility is more important than ever. To make our vision for mental healthcare a reality, we’re building a team of entrepreneurs and mission-driven go-getters. Since launching in February 2021, we’ve empowered more than ten thousand therapists and hundreds of thousands of clients across the country and insurance landscape. We’ve raised more than $178mm of funding from Sequoia Capital, Transformation Capital, TCV, SignalFire, and others. The Opportunity: As Staff Product Manager for Grow's New Models & Markets team, you'll own new products and business offerings within Grow, particularly in the payor and EAP space. Behavioral health access is no longer the industry's biggest challenge — now payors (health insurers) are grappling with how to manage cost, quality, and outcomes at scale. As a Staff PM, you will be responsible for both deepening our partnerships with payors, as well as building an entirely new category of B2B offering for employers. You'll be expected to shape both the strategy and the build as you go. This role calls for someone who thinks in systems — not just features — and who can move fluidly between high-level strategy and the tactical complexities of the healthcare ecosystem. What You’ll Be Doing: - Own the next phase of Grow's strategic payor partnership roadmap, including deepening existing partnerships. - Define the product vision and MVP for Grow's next generation EAP offering, building on our existing early customers and first generation offering. - Design for the full pathway a client, employer, or payor takes through Grow's systems — thinking at the systems level, not just the feature level. - Partner directly with our VP of Corporate Development to shape how Grow approaches new payor and employer partnership models. - Navigate the tactical complexity of authorizations, contracts, and payor requirements as part of building something that's still early at Grow. - Shape an early-stage offering from the ground-up, contributing real strategic and product vision along the way – not just executing against a defined spec. You’ll Be a Good Fit If: - You've worked as a Staff-level Product Manager (or equivalent scope), with a track record of owning strategy for a full end-to-end surface area, not just a feature set. - You have experience in healthcare and are intellectually curious about solving hard problems within healthcare. - You've taken something early-stage and defined its direction in a high-ambiguity space before, and you're energized by defining scope rather than being handed it. - You have experience in a role that blends strategy, partnerships, and product execution. - You know how to balance short-term wins with long-term platform investments and focus on what drives the most impact. - A track record of owning outcomes, not just outputs — you care about whether the thing you shipped actually moved the needle. - Demonstrated ability to lead cross-functional teams and deliver impactful products in a fast-paced environment. - Excellent communication skills with the ability to influence across levels. Nice to have: - Deep familiarity with authorizations and payor mechanics — you understand how insurance contracts, claims, and reimbursement actually work. Employment Type: Full Time Base Compensation: The base compensation range for this position is $200,000–$250,000 USD Annually. This is a hybrid role with the expectation to work onsite from our NYC, San Francisco, or Seattle hub location three days per week (Tuesday, Wednesday, and Thursday) and travel 2–3 times per year (e.g., company and department offsites). The base compensation for this role will vary depending on several factors, including relevant experience, qualifications, and the candidate’s working location. Full Time Employee Benefits: - Health Benefits: Comprehensive medical, dental, vision, life, and disability coverage. - Grow for Grow: No cost access to therapy through the Grow platform (available to US employees) - Financial Wellness: Retirement savings programs and equity opportunities to help you invest in your future. - Flexible Time Off, Paid Holidays & Winter Break: Flexible time off, company paid holidays (which vary by country), and a full company wide Winter Break to rest and recharge - Parental Leave: Up to 18 weeks of paid parental leave to support you and your growing family and a new child stipend. - Mental Health Mornings/Afternoons: Dedicated weekly flexible time for self care, whether that's therapy, exercise, journaling, time with family, or simply taking a break. - Wellness & Development Stipend: Annual stipend to support your personal wellbeing and professional growth, from fitness and education to books and learning resources. - Commuter Benefits: Pre tax commuter benefits to support teammates working from one of our hub locations. - Home Office & Meals: Support for your home workspace plus meal benefits, with offerings tailored to both remote and hub based employees. - Additional Perks: A variety of wellbeing benefits, including wellness memberships, virtual care, pet insurance discounts (where available), and global travel assistance. Research shows that some groups hesitate to apply unless they meet every qualification. If you’re excited about this role but don’t check every box, we encourage you to apply. At Grow, we value diverse experiences, transferable skills, and the unique strengths each person brings. Grow Therapy is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Use of AI Tools: We use certain AI and automated tools to support recruitment. These tools help our team review applications, organize interviews, detect potential application integrity issues, and maintain interview records; they do not make final hiring decisions. Application Review: Ashby's AI-Assisted Application Review helps review application materials against role-specific criteria and may flag potential fraud or integrity issues for recruiter review. All advancement decisions are made by our human recruiting team after independent review. See Ashby's[AI Bias Audit Report](https://trust.ashbyhq.com/item/ai-bias-audit-report). Interview Recording: We use BrightHire to record interviews, supporting note-taking and consistency across candidates.[Learn more](https://help.brighthire.ai/en/articles/4484370-brighthire-for-candidates-faq). Interviews are confidential; you may ask your interviewer to stop recording anytime, or[opt out in advance](https://app.brighthire.ai/candidate-opt-out/kcrUeiitS5Khw5AcWW_jLg). Choosing not to be recorded will not, by itself, affect your candidacy. AI-Assisted Recruiter Screen: For select roles, BrightHire's AI features may help structure initial recruiter screens and organize interview notes. All responses are reviewed by our recruiting team; no hiring decisions are made by AI alone. State-specific notices: Depending on your location, you may have additional rights. Illinois: If AI analyzes a video interview, we'll provide notice, explain how it works and what it evaluates, and obtain consent beforehand. New York City: Where required, we'll provide at least 10 business days’ notice before using an automated employment decision tool and explain how to request an alternative process. Maryland: We do not use facial recognition to create facial templates during interviews unless required notice and written consent are obtained. Questions, accommodation requests, requests for an alternative selection process, objections to recording, or concerns about AI use? Contact talentops@growtherapy.com. We’re happy to help or offer an alternative way to participate. ## About Grow Therapy ## Company Overview - **One-liner**: Grow Therapy is a mental health platform that connects clients with licensed therapists through an insurance-covered, technology-enabled network designed to make therapy accessible and affordable. - **Entity Type**: Private (Series D) - **Headquarters**: New York, United States - **Founded**: 2020 - **Founders**: Jake Cooper (CEO & Co-Founder) ## Core Business - Primary industry/industries: Mental Health Care, Healthcare Technology - Target customers: B2B (insurance payors, employers) & B2C (individuals seeking therapy); also serves therapists (providers) by offering practice management tools. - Mission or purpose statement: To build a better way to care for clients and for each other, making mental health care work for every person seeking it. ## Products & Services - **Therapy Marketplace (Client Platform)**: An online platform where clients can search for licensed therapists by specialty, identity, language, and insurance. Sessions are available virtually or in-person, with appointments available in as little as 2 days. - **Provider Platform**: A suite of business tools for independent therapists, handling credentialing, billing, client referrals, and offering a supportive clinical community, CE events, and speaking opportunities. This is designed to let therapists focus on care rather than administrative tasks. - **Payor/Employer Partnerships**: Collaborates with insurers and employers to make mental health a shared priority, integrating care into broader health benefits. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed. - **Key Metric**: Total Funding of **$328M**, with a recent **$150M Series D** round. Annual revenue is estimated at **$34.2M**. - **Notable Investors/Partners**: Backed by Sequoia Capital, Goldman Sachs Alternatives, TCV, Transformation Capital, SignalFire, Village Global, and Plus Capital. Partners include Airbnb, Nurx, and PatientPing. - **Growth Signals**: The company has reached **26,000+ providers**, served **2M+ clients**, and covers **220M+ Americans** through insurance. It has delivered **10M+ therapy sessions** and holds a **4.7-star TrustPilot score**. The company has offices in New York, San Francisco, and Seattle, and employs approximately **460 people**. ## Competitive Advantages - **Insurance Integration**: Unlike many cash-pay-only platforms, Grow Therapy accepts **125+ insurance plans** (including Medicare and Medicaid), making therapy affordable for a much wider population (average client cost is ~$21/session with insurance). - **Provider Empowerment**: By handling the administrative burden (credentialing, billing, referrals) for therapists, Grow attracts and retains a large, high-quality network of independent providers, creating a supply-side moat. - **Speed & Access**: Clients can book appointments and start therapy in as little as 2 days, significantly reducing the friction in accessing care. ## Strategic Focus - **Deepening the Care Experience**: Moving beyond a simple marketplace to build a therapy experience that is continuous, personalized, and where technology elevates the quality of care. - **Scaling the Provider Network**: Continuing to grow the therapist network by making the platform more attractive and supportive for independent practitioners. - **Partnership Expansion**: Growing relationships with payors and employers to embed mental health care into existing health benefits and workplace wellness programs. ## Why Work Here - **Culture**: Described as a "high bar, high care" environment with a focus on sustainability, autonomy, and impact. Leadership is described as ambitious, curious, and without ego. - **Work Model**: Hybrid and remote-friendly, with offices in New York City, San Francisco, and Seattle. Employees typically work on-site 3 days a week. - **Team**: Approximately **460 total employees**, with **125 in Product + Tech** roles. The engineering culture emphasizes solving hard problems that change how millions of people access care. - **Benefits & Perks**: Offers company equity, relocation assistance, home-office stipend, continuing education stipend, mentorship programs, generous parental leave, family medical leave, pet insurance, and a dedicated diversity and inclusion staff with a documented equal pay policy. - **Tech Stack**: Includes tools like CRM, Intercom, and Figma, with a strong focus on AI and platform reliability engineering. ## Sources 1. [growtherapy.com - Careers Page](https://growtherapy.com/careers/) 2. [growtherapy.com - About Us](https://growtherapy.com/about-us/) 3. [builtin.com - Grow Therapy Company Profile](https://builtin.com/company/grow-therapy) 4. [linkedin.com - Grow Therapy Company Page](https://www.linkedin.com/company/grow-therapy) 5. [growtherapy.com - Homepage](https://growtherapy.com/) ## Other roles at Grow Therapy - [Data Analyst, Lives Covered](https://feeny.ai/job/data-analyst-lives-covered-grow-therapy-san-francisco-5t2maaxm6ynv) — San Francisco, CA - [Specialist III, Contract Management & Implementation](https://feeny.ai/job/specialist-iii-contract-management-implementation-grow-therapy-remote-g7cvy71jeht5) - [FP&A Manager](https://feeny.ai/job/fp-a-manager-grow-therapy-new-york-4kwjfajfdqp4) — New York, NY - [Manager, Customer Operations Automation](https://feeny.ai/job/manager-customer-operations-automation-grow-therapy-new-york-x2eksbjva9yc) — New York, NY - [People Business Partner, Operations](https://feeny.ai/job/people-business-partner-operations-grow-therapy-new-york-g3b6wdvdkpqe) — New York, NY - [Commercial Finance and Operations Manager](https://feeny.ai/job/commercial-finance-and-operations-manager-grow-therapy-new-york-nrebsffezr9z) — New York, NY - [Manager, GTM Engineering](https://feeny.ai/job/manager-gtm-engineering-grow-therapy-new-york-vya8sk72r8m4) — New York, NY - [Provider Growth Associate](https://feeny.ai/job/provider-growth-associate-grow-therapy-remote-nzxgvycb80b9) - [Software Engineering Intern (Summer 2027)](https://feeny.ai/job/software-engineering-intern-summer-2027-grow-therapy-new-york-fmss7yep0x5v) — New York, NY - [Manager, Provider Sales](https://feeny.ai/job/manager-provider-sales-grow-therapy-remote-7d0hsszfx4qf)