---
title: 'Staff Software Engineer, Audiences at Fetch'
canonical: 'https://feeny.ai/job/staff-software-engineer-audiences-fetch-united-states-59ejs48k5f8w'
type: 'job'
last_seen: '2026-10-26'
---

# Staff Software Engineer, Audiences at Fetch

- **Company:** Fetch
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-22
- **Last confirmed live:** 2026-10-26
- **Apply:** https://jobs.gem.com/fetch/am9icG9zdDqCRSxBOMRlsA956siyfo3C

## Job description

Meet Fetch Engineering At Fetch, engineering is driven by curiosity, ownership, and a bias toward action. We operate in complex problem spaces where the right answer is not always clear, and success depends on adaptability, critical thinking, and informed decision-making. Our engineers are comfortable navigating ambiguity, understanding tradeoffs, gathering context, and turning uncertainty into progress while maintaining high technical standards.

Engineers at Fetch take pride in building reliable, scalable systems that serve millions of users. You will contribute directly to the codebase, collaborate closely with cross-functional partners, and help shape best practices that elevate the quality of our work. We foster a culture of mentorship and collaboration, where engineers grow by learning from one another and holding a high bar for quality, reliability, and impact.

About the Role: Fetch is building the capabilities to turn purchase insights into a scalable audience business. We want to help advertisers reach both known buyers and prospective customers through predictive and lookalike audiences, combining Fetch’s purchase data with licensed identity and attribute data to expand reach beyond our existing users.

We’re looking for a hands-on Staff Software Engineer to lead the engineering behind these products. You’ll partner with Data Science, Product, and Data Platform to take audience models from prototypes to reliable products that partners can activate through their advertising platforms.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities:

- Build the audience lifecycle. Develop services and workflows for defining seed audiences, incorporating identity and attribute data, scoring eligible populations, validating membership, refreshing segments, and delivering audiences to partners and DSPs.
- Bring predictive and lookalike models into production. Partner with Data Science to build repeatable training, evaluation, deployment, and batch-scoring workflows. Make it straightforward to introduce new models, compare versions, and refresh audiences as data and behavior change.
- Make audience activation reliable. Integrate identity mappings and partner-specific delivery requirements. Track how audience coverage changes through matching and delivery, diagnose losses, and build repeatable integrations that support additional partners.
- Build quality and operational controls into the product. Version datasets, models, and audience definitions so results are reproducible. Implement monitoring, quality checks, safe retries, corrections, and access controls, including enforcement of data-use restrictions.
- Lead technical execution across the domain. Shape the audience engineering roadmap, make architecture and build-versus-reuse decisions, and guide other engineers through delivery. Build on shared ingestion, storage, orchestration, and governance capabilities with the core Data Platform team.

Minimum Requirements:

- 12+ years of professional software engineering experience, including ownership of data-intensive products from design through production adoption.
- Strong coding, API design, data modeling, and distributed-systems skills.
- Experience operationalizing ML or predictive systems, including data dependencies, evaluation workflows, deployment, batch scoring, and monitoring.
- Demonstrated experience setting technical direction for an engineering domain, aligning teams around architecture and priorities, and leading complex initiatives from ambiguous requirements through production adoption.
- Experience making and evolving architectural decisions for production systems, balancing near-term delivery with long-term reliability, scalability, operating cost, and maintainability.
- Ability to explain technical tradeoffs, build agreement across teams, and resolve dependencies and ownership boundaries.
- Experience increasing the effectiveness of other engineers through design reviews, mentoring, technical standards, and breaking complex initiatives into work that multiple engineers can deliver.
- A track record of delivering measurable outcomes and using production results to guide improvements.
- Experience with identity resolution, audience activation, adtech, or partner data integrations.

Compensation: At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. Discover our benefits and how our employees live rewarded at https://fetch.com/careers.

## About Fetch

## Company Overview
- **One-liner**: Fetch is a rewards app and outcomes-based advertising platform that gives users points for everyday shopping, dining, and gaming activities, redeemable for gift cards and other rewards.
- **Entity Type**: Private (Series E)
- **Headquarters**: Madison, Wisconsin, United States
- **Founded**: 2013
- **Founders**: Wes Schroll

## Core Business
- **Primary industry/industries**: Consumer rewards, digital advertising, mobile apps, data analytics
- **Target customers**: B2C (consumers via the Fetch app) and B2B (brands and retailers via its outcomes-based advertising platform)
- **Mission or purpose statement**: To create the rewards destination for everyone, turning everyday moments into opportunities for consumers to earn something back while helping brands acquire and retain lifelong consumers.

## Products & Services
- **Fetch Rewards App (Consumer)**: A mobile app that awards users "Fetch Points" for submitting receipts from any retailer, as well as for dining out, playing games, and other daily activities. Points can be redeemed for free gift cards to popular retailers, restaurants, and charities. The app personalizes offers and becomes more rewarding the more it's used.
- **Fetch for Business (Advertising Platform)**: An outcomes-based advertising platform that gives brands SKU-level visibility into over $212 billion in annual gross merchandise value. It helps brands target shoppers with purchase-based offers, drive incremental sales, and build lasting brand loyalty through a non-disruptive, reward-based ad model.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Over $855.3 million in total funding across 13 rounds; annual revenue estimated at $102 million [linkedin.com](https://linkedin.com/company/fetch-rewards)
- **Notable Investors/Partners**: Not explicitly listed in search results, but the company has raised significant capital (Series E stage) from venture capital firms.
- **Growth Signals**: Employs 792 people (with a -5.6% YoY change) [linkedin.com](https://linkedin.com/company/fetch-rewards); processes over 13 million receipts daily; has visibility into $212 billion in annual GMV; named one of America’s Best Startup Employers by Forbes for two consecutive years [fetch.com](https://fetch.com/careers/jobs); has offices or coworking spaces in Madison, Chicago, Birmingham, Boston, New York, and Mexico City.

## Competitive Advantages
- **Massive, proprietary data set**: Fetch possesses the largest retail-agnostic, SKU-level view of household spending, giving it unique consumer insights that power its advertising platform.
- **Mutually beneficial model**: Unlike disruptive ads, Fetch’s model creates a win-win where consumers get rewards and brands get measurable, outcomes-based results.
- **Scale and adoption**: With millions of active users and over 13 million receipts submitted daily, Fetch has a large, engaged user base that is difficult for competitors to replicate.
- **Third-party validated measurement**: The platform’s effectiveness is rigorously measured and validated by industry-leading third parties, building trust with brand partners.

## Strategic Focus
- **Continued platform expansion**: The company is focused on growing its rewards ecosystem beyond just receipt scanning, including dining, gaming, and other daily moments.
- **Deepening advertising capabilities**: Fetch is investing in its outcomes-based ad platform to help brands acquire and retain consumers more effectively.
- **AI and data science**: The company is actively hiring for roles like Staff Product Designer, AI Labs and Senior Data Scientist, indicating a focus on leveraging AI to enhance personalization and product innovation [fetch.com](https://fetch.com/careers/jobs).
- **International and talent growth**: With offices in Mexico City and remote roles, Fetch is expanding its geographic footprint and talent base.

## Why Work Here
- **Culture and recognition**: Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, with a people-first culture rooted in trust, accountability, and innovation [fetch.com](https://fetch.com/careers/jobs).
- **Generous compensation and benefits**:
    - **Equity**: All employees receive Restricted Stock Units (RSUs), giving them a stake in the company’s success [fetch.com](https://fetch.com/careers/faq).
    - **401(k)**: 100% match on the first 4% of contributions [fetch.com](https://fetch.com/careers).
    - **Parental Leave**: 20 weeks for primary caregivers, 14 weeks for secondary caregivers, plus a $2,000 stipend [fetch.com](https://fetch.com/careers).
    - **Education**: $10,000+ per year in education reimbursement for job-related courses or programs [fetch.com](https://fetch.com/careers).
    - **Family Planning**: Support for egg retrieval, adoption, IVF, and surrogacy through partner Carrot, with a $10k lifetime stipend [fetch.com](https://fetch.com/careers).
    - **Health & Wellness**: Medical, Dental, Vision (with perks like teeth whitening and laser eye surgery discounts), HSA with employer contributions, wellness coach, nutrition counseling, and Gympass membership [fetch.com](https://fetch.com/careers/faq).
    - **Time Off**: Flexible PTO, 9 paid holidays, plus a year-end week-long break [fetch.com](https://fetch.com/careers).
    - **Pet Insurance**: Fully covered for the first pet, and bereavement leave includes furry family members [fetch.com](https://fetch.com/careers/faq).
- **Flexible work environment**: Most roles offer a "Remote Flexible Environment," with offices in Madison, Chicago, Birmingham, Boston, New York, and Mexico City for in-person collaboration [fetch.com](https://fetch.com/careers/faq).
- **Early career programs**: Offers a 12-week Tech Internship and a 12-week Tech Apprenticeship program for those starting their careers in software engineering or data [fetch.com](https://fetch.com/careers/faq).
- **Hiring process**: Typically includes an application review, a take-home exercise, a phone interview, and a panel interview [fetch.com](https://fetch.com/careers/faq).

## Sources
1. [fetch.com - Careers Page](https://fetch.com/careers)
2. [fetch.com - Careers FAQ](https://fetch.com/careers/faq)
3. [fetch.com - About Us](https://business.fetch.com/about-us)
4. [fetch.com - Open Positions](https://fetch.com/careers/jobs)
5. [linkedin.com - Fetch Company Page](https://linkedin.com/company/fetch-rewards)

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