---
title: 'Strategic Finance at Nooks'
canonical: 'https://feeny.ai/job/strategic-finance-nooks-san-francisco-3kaa14f2myy2'
type: 'job'
last_seen: '2026-10-29'
---

# Strategic Finance at Nooks

- **Company:** Nooks
- **Location:** San Francisco, CA
- **Compensation:** $180k–$235k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-10-23
- **Last confirmed live:** 2026-10-29
- **Apply:** https://jobs.ashbyhq.com/nooks/a43854a0-d0c4-4ef2-bf58-778e8cf5a460

## Job description

About [Nooks.ai](http://Nooks.ai): Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals. Today, over 2000 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We've raised over 70M USD from top VCs like Kleiner Perkins, and we've at least tripled ARR each year for 3 years running.

## About the role

Nooks is hiring a Strategic Finance professional in San Francisco to turn our financials into insights & decisions. You will own the company's KPI framework, drive unit economics, manage strategic initiatives, and partner with leaders to drive results.

Working directly with the VP Finance & senior leadership, you'll lead high-impact special projects across Finance, GTM efficiency, fundraising and new initiatives. This role sits adjacent to FP&A: FP&A builds the plan, and Strategic Finance works with them on execution, insights, and strategic decision making. You’ll be hands on, given significant ownership from Day 1, and be trusted to drive real change in our next phase of electric growth.

## What you'll do

Own and drive company KPIs

- Own Nooks' KPI framework and drive insights. Flag risks early and partner with department leaders on the actions that move the number
- Set targets with leaders and hold a regular operating cadence (monthly business reviews) that tracks progress against plan
- Build the dashboards and AI-powered workflows that give leadership a single, trusted view of the business

Shape business strategy

- Be a thought partner to the VP Finance and the executive team on growth strategy, capital allocation and investment trade-offs. Drive narratives.
- Build unit economics by segment, customer cohort and go-to-market motion to decide where we lean in
- Partner with Sales, RevOps, and Marketing on quota and capacity planning, GTM efficiency, and Pipeline analysis
- Own key parts of board and investor materials, and support fundraising and investor diligence
- Work with FP&A and Accounting so that variance analysis leads to decisions & action, not just explanations
- Run high-impact, cross-functional projects from 0->1, including scenario planning, commissions design, pricing economics, and other initiatives

## About you

- 4–7 years in strategic finance, FP&A or corporate finance at a high-growth SaaS or AI company
- Expert financial modeling
- Outcomes-focused and a track record of driving real results. You challenge assumptions and ask why
- Fluency in SaaS metrics and unit economics, and how they connect to the P&L and cash
- Strong written and oral executive and inter-department communication skills. You can drive a narrative and be a strong business partner
- Hands-on building experience with AI tools in finance
- Strong Excel and Google Sheets skills. SQL, database, and a BI tool (Looker, Power BI, Hex or similar) are a strong plus
- High ownership, self-driven, and comfort in a fast-paced, rapid growth environment
- Experience in sales tech, GTM software or usage- and consumption-based pricing
- Exposure to fundraising, board reporting or investor diligence

## Equal Employment Opportunity Statement

Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law. Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.

## About Nooks

## Company Overview
- **One-liner**: Nooks is an AI-powered sales platform that automates prospecting, dialing, sequencing, and coaching to help outbound sales teams dramatically increase pipeline.
- **Entity Type**: Private (Series B)
- **Headquarters**: San Francisco, California, USA
- **Founded**: 2020
- **Founders**: Three co-founders from Stanford – Rohan (CEO), Nikhil (CPO), Dan (CTO) – first names referenced on the careers page; full names not publicly disclosed.

## Core Business
- **Primary industry**: AI-powered sales automation (Sales Tech)
- **Target customers**: B2B, from SMB to Enterprise; focused on Sales Development Representatives (SDRs) and Business Development Representatives (BDRs)
- **Mission**: Democratize growth and turn every company into a 10x sales engine (careers page)

## Products & Services
- **AI Dialer**: Parallel dialing that triples connects per day; automatically detects live answers, skips phone trees and bad numbers so reps focus on conversations.
- **AI Sequencing**: Multi-channel sequences (calls, emails, social) that auto-update based on account activity and intent signals; AI personalization crafts hyper-personalized openers.
- **AI Coaching**: Analyzes call transcripts to score performance, flag coaching moments, and automate feedback loops – acts as a 24/7 coach.
- **List-building**: Build targeted lists using firmographics, first-party data, and live buying signals (not just static filters).
- **AI Signals & Research**: Unmatched insight from CRM, call transcripts, social media, and the web; surfaces what matters to each account.
- **Virtual Salesfloor**: Real-time collaboration environment where sales teams work together while prospecting; managers can listen in, see transcripts, and give live feedback.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: $70M total funding raised; $43M Series B announced approximately 2 years ago (CB Insights)
- **Notable Investors/Partners**: Backed by leading venture capital firms (specific names not listed in provided sources); integrations with common sales tools (CRM, etc.)
- **Growth Signals**: 4X year-over-year growth; 1,000+ customers globally; 200+ person team; named among America’s best startup workplaces (Built In)

## Competitive Advantages
- **Human-in-the-loop feedback**: AI agents learn from every prospect and rep interaction, becoming more autonomous and aligned with each team’s preferences.
- **Deep data unification**: Combines CRM, call transcripts, social, and web signals into one intelligence layer – eliminates silos.
- **Parallel dialer + virtual salesfloor**: Unique combination that lets reps triple outreach volume while managers coach in real time.
- **Applied AI lab approach**: Built on frontier models with structured reasoning, designed to capture and scale top-performer judgment.

## Strategic Focus
- Build AI agents that work alongside GTM teams – accelerating research, surfacing strategic moves, and executing busywork.
- Continue expanding the product suite (Sequencing, Coaching, Dialer) and scaling the customer base (currently 1,000+ customers, targeting broader enterprise adoption).
- Maintain a 4X YoY growth trajectory while deepening the platform’s autonomous capabilities.

## Why Work Here
- **Culture**: Core values include “Extreme ownership,” “Ask why,” “Be a good person,” “Do more with less,” and “Earn customer love.” Emphasizes high integrity, speed, and ruthless prioritization.
- **Work model**: Hybrid (San Francisco HQ; some in-office presence expected per Built In). Office provides catered lunch, dinner, snacks, and drinks.
- **Benefits**: Unlimited PTO, equity incentive plan, comprehensive health (medical/dental/vision), 12-week birthing / 8-week non-birthing parental leave, commuter subsidies, work-from-home stipend, annual company offsite.
- **Engineering culture**: Real-time building for real customers; “give every rep a dedicated 24/7 coach” mentality; fast iteration with high ownership; early employees can shape the platform’s core agents.

## Sources
1. [nooks.ai](https://www.nooks.ai/)
2. [nooks.ai/careers](https://www.nooks.ai/careers)
3. [builtin.com](https://builtin.com/company/nooks)
4. [cbinsights.com](https://www.cbinsights.com/company/nooks)
5. [linkedin.com](https://www.linkedin.com/company/nooksapp)

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