---
title: 'Strategic Sales Transformation Director at UiPath'
canonical: 'https://feeny.ai/job/strategic-sales-transformation-director-uipath-sydney-1x5e51mt3g1x'
type: 'job'
last_seen: '2026-11-12'
---

# Strategic Sales Transformation Director at UiPath

- **Company:** [UiPath](https://feeny.ai/companies/uipath)
- **Location:** Sydney, Australia
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-11-06
- **Last confirmed live:** 2026-11-12
- **Apply:** https://jobs.ashbyhq.com/uipath/1c7e6d21-60ec-4d93-8c8f-b3dbe40bcb1d

## Job description

Life at UiPath The people at UiPath believe in the transformative power of automation to change how the world works. We’re committed to creating category-leading enterprise software that unleashes that power. To make that happen, we need people who are curious, self-propelled, generous, and genuine. People who love being part of a fast-moving, fast-thinking growth company. And people who care—about each other, about UiPath, and about our larger purpose. Could that be you?

Life at UiPath: The people at UiPath believe in the transformative power of automation to change how the world works. We’re committed to creating category-leading enterprise software that unleashes that power. To make that happen, we need people who are curious, self-propelled, generous, and genuine. People who love being part of a fast-moving, fast-thinking growth company. And people who care about each other, about UiPath, and about our larger purpose. Could that be you? Overview: As a Strategic Sales Transformation Director, you will work with UiPath’s most strategic customers in the region to drive transformational deals. Positioning automation as a change lever for their business, you’ll engage at CxO level to understand their organisation and how automation and agentic orchestration can help accelerate their transformation and align with their objectives. From envisioning new possibilities, creating disruptive commercial models and building out bespoke strategic partnerships, the Strategic Transformation Lead will leverage their consultative sales expertise to drive customer-first solutions. You will build, inspire and lead high-functioning, cross organisation sales teams (in partnership with the Account Lead) relentlessly focused on our customers and their objectives. We are seeking high performing candidates with a strong background in consultative sales, excellent commercial acumen and deep focus on customer outcomes. Responsibilities:

- Creative and focused approach to driving new business from business development, CxO engagement, deal creation and close.
- Ability to weave together solutions and offerings that are translated into customer centric value propositions for specific industry segments or organisations.
- Strategic deal leadership. Inspire, plan and execute complex, multi-cycle sales engagements across software, support and services.
- Cross-organisation sales team leadership & deal management.
- Leverage reports and data to gain quantitative insights into business and customer challenges.
- Own the development of the commercial strategy and deal structure to create mutually beneficial partnerships with our customers.
- Build negotiation strategies and lead negotiations with various customer stakeholders.
- Develop creative and innovative approaches or processes to solve new or emerging challenges.
- Challenge the status quo to drive strategic growth opportunities.

Capabilities/experience required:

- Proven ability to generate results in a matrixed organization, working with Sales, Pre-Sales, Customer Success, Marketing, Sales Enablement, and Partner organizations.
- Consultative sales experience in driving multi-faceted transformation deals.
- Ability to influence, contribute and collaborate with a wider team to drive impact.
- Ability to build relationships internally and externally.
- Proven track record of delivering against targets.
- Experience in positioning through to deal closure with both Business Decision Makers and IT decision Makers.
- Customer-centric point of view. You will be passionate about building technology-based value propositions that can help customers transform their business.
- A proven ability to work at CXO level, understanding the complexities that are inherent in large customer organisations.

Personal skills required:

- Driven, proactive and comfortable with setting a fast pace around how you and your teamwork.
- Challenge the traditional status-quo of IT Sales.
- ‘Make it happen’ attitude.
- Rigorous and diligent in how you operate and deal with clients.
- Inquisitive and creative mindset.
- High social IQ and self-awareness.
- Ability to respectfully challenge our customers, to build credibility through bringing new perspectives.
- Ability to quickly build rapport with external and internal stakeholders.
- High standard of communication, presentation and written skills.

Maybe you don’t tick all the boxes above—but still think you’d be great for the job? Go ahead, apply anyway. Please. Because we know that experience comes in all shapes and sizes—and passion can’t be learned. Many of our roles allow for flexibility in when and where work gets done. Depending on the needs of the business and the role, the number of hybrid, office-based, and remote workers will vary from team to team. Applications are assessed on a rolling basis and there is no fixed deadline for this requisition. The application window may change depending on the volume of applications received or may close immediately if a qualified candidate is selected. We value a range of diverse backgrounds, experiences and ideas. We pride ourselves on our diversity and inclusive workplace that provides equal opportunities to all persons regardless of age, race, color, religion, sex, sexual orientation, gender identity, and expression, national origin, disability, neurodiversity, military and/or veteran status, or any other protected classes. Additionally, UiPath provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review these and other legal disclosures, visit our [privacy policy](https://www.uipath.com/legal/trust-and-security/privacy-policy).

## About UiPath

## Company Overview
- **One-liner**: UiPath provides an enterprise AI-powered automation platform that enables AI agents, robots, people, and models to work together to orchestrate complex business processes.
- **Entity Type**: Public (ticker: PATH)
- **Headquarters**: New York, NY, USA (incorporated in Delaware; global operations)
- **Founded**: 2005 (in Bucharest, Romania)
- **Founders**: Not explicitly named in provided sources (co-founders widely known as Daniel Dines and Marius Tirca, but not verifiable from the given search results)

## Core Business
- **Primary industries**: Enterprise software – Robotic Process Automation (RPA), Agentic AI, Intelligent Document Processing, Business Process Automation.
- **Target customers**: B2B – large enterprises and governments across banking, healthcare, insurance, manufacturing, retail, public sector, and more.
- **Mission/purpose**: “Accelerate human achievement by shaping the future of work” and “make work more meaningful through automation.”

## Products & Services
- **UiPath Platform™**: An integrated suite that combines RPA, API automation, AI agents, document understanding, process mining, and orchestration into a single, governed platform. Deployed via SaaS (Automation Cloud™) or on-premises.
- **Enterprise Agent Builder**: Low‑code/pro‑code tool to create, customize, and deploy autonomous AI agents that plan, reason, and act.
- **UiPath Maestro™**: Orchestration layer that manages tasks across agents, robots, and people, enabling end‑to‑end process automation with governance and monitoring.
- **Automation Cloud™**: Multi‑tenant SaaS version of the platform for rapid deployment without infrastructure overhead.
- **Intelligent Xtraction & Processing (IXP)**: Document understanding product that extracts structured/unstructured data from documents to power AI agents and automations.
- **UiPath Test Cloud**: Agentic testing platform for enterprise software quality assurance, with self‑healing automation and AI‑assisted test creation.
- **Process Intelligence**: Process mining and task mining to identify automation opportunities, simulate changes, and monitor performance.
- **Vertical Solutions**: Pre‑built, packaged automation solutions for industries (e.g., medical records summarization, loan quality control, quote generation) to deliver value in weeks.

## Market Standing
- **Valuation/Market Cap**: Not explicitly stated in provided sources; as a public company, market cap fluctuates (see SEC filings).
- **Key Metric**: Over 10,800 customers as of July 31, 2023 (latest figure in provided content); 10,747 customers as of January 31, 2026.
- **Notable Investors/Partners**: Not detailed in provided sources (early investors include Accel, CapitalG, etc.).
- **Growth Signals**:
  - 3,981 full‑time employees as of January 31, 2026.
  - 7‑time Leader in Gartner® Magic Quadrant™ for Robotic Process Automation.
  - Recognized as a Leader in IDC MarketScape (Business Automation Platforms 2025) and Forrester Wave™ (Document Mining & Analytics Platforms Q2 2024).
  - Recent acquisitions: Peak (March 2025, AI pricing/inventory for manufacturing & retail) and WorkFusion (February 2026, AI agents for financial crimes compliance).
  - Grid Leader Fall 2025 for Business Automation Platforms, Agentic AI, AI Agent Builders.
  - Over 3 million developers using AI at work.

## Competitive Advantages
- **Unified agentic automation**: Only platform that tightly combines AI agents, RPA, API integrations, and document understanding in one governed environment.
- **Centralized governance & security**: AI Trust Layer, role‑based access, real‑time audit logs, and customer‑managed LLM support – enabling safe enterprise‑wide AI deployment.
- **Vendor‑agnostic orchestration**: Maestro integrates with any agent or automation tool, avoiding lock‑in.
- **Strong analyst recognition**: Consistently ranked as a Leader by Gartner, Forrester, Everest Group, and IDC across multiple categories.
- **Scalable deployment**: SaaS, on‑premises, hybrid – with full flexibility for regulated industries.

## Strategic Focus
- **Agentic automation**: Shifting from rule‑based RPA to AI agents that think, plan, and act autonomously – the central theme of their 25.10 platform release.
- **Vertical expansion**: Pre‑built solutions for financial services, healthcare, insurance, supply chain, and manufacturing to accelerate time‑to‑value.
- **Acquisitions**: Continuing to buy niche AI and automation companies (Peak, WorkFusion) to broaden capabilities in pricing, compliance, and vertical intelligence.
- **R&D investment**: Significant ongoing investment in AI, agent builder, and governance features.

## Why Work Here
- **Culture**: Values of **Bold** (speak up, think big), **Immersed** (dive deep, customer‑centric), **Fast** (agility, simplicity, results), and **Humble** (open mind, kindness, team player).
- **Work flexibility**: Hybrid, remote, or office‑based roles; hybrid teams are expected onsite at least two days per week.
- **Growth & development**: “Failing forward” mindset – encouraged to take smart risks and learn from mistakes. Opportunities in Engineering, Product, Sales, etc.
- **Diversity & belonging**: Committed to fair opportunity, inclusive workplace, and celebrating uniqueness.
- **Impact**: Pledge 1% member – donated 1.1M shares to ESG initiatives. Focus on “automation for good” in communities and the environment.
- **Perks**: Recognized as a great workplace; emphasis on employee well‑being and professional growth through programs like the Future Forward Internship.
- **Global community**: Diverse team across 100+ customer countries with a strong connection to Bucharest roots.

## Sources
1. [uipath.com/about-us](https://www.uipath.com/about-us)
2. [uipath.com/careers](https://www.uipath.com/careers)
3. [uipath.com/](https://www.uipath.com/)
4. [uipath.com/careers/jobs](https://www.uipath.com/careers/jobs)
5. [SEC 10-K Filing (January 31, 2026)](https://ir.uipath.com/financials/sec-filings/content/0001734722-26-000012/path-20260131.htm)

## Other roles at UiPath

- [Principal Platform Engineer](https://feeny.ai/job/principal-platform-engineer-uipath-bangalore-ce7pc124119b) — Bangalore, India
- [Senior Product Marketing Director - Finance Solutions](https://feeny.ai/job/senior-product-marketing-director-finance-solutions-uipath-florida-m1t9e85ebj88) — Florida, United States
- [Sales Engineer](https://feeny.ai/job/sales-engineer-uipath-mexico-city-43tfb7atqf7e) — Mexico City, Mexico
- [Software Engineer Intern](https://feeny.ai/job/software-engineer-intern-uipath-bellevue-jsqt0azjhs2x) — Bellevue, WA
- [AI Engineer Intern](https://feeny.ai/job/ai-engineer-intern-uipath-bellevue-yc8p6vbmz6fd) — Bellevue, WA
- [Software Engineer II](https://feeny.ai/job/software-engineer-ii-uipath-bangalore-sfhdnr8zb9pj) — Bangalore, India
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-uipath-bengaluru-qsxcm5bpqhyw) — Bengaluru, India
- [Senior Enterprise Account Executive (Agentic AI Automation)](https://feeny.ai/job/senior-enterprise-account-executive-agentic-ai-automation-uipath-hong-kong-x3hcfv0j31y9) — Hong Kong
- [Strategic Engagement Executive, Office of CFO](https://feeny.ai/job/strategic-engagement-executive-office-of-cfo-uipath-pennsylvania-arb6w446z62d) — Pennsylvania, United States
- [Principal Designer](https://feeny.ai/job/principal-designer-uipath-bellevue-y2ghxt5966yk) — Bellevue, WA