--- title: 'Strategist, Growth Marketing at Bespoke Post' canonical: 'https://feeny.ai/job/strategist-growth-marketing-bespoke-post-new-york-qnhwwja1vp9t' type: 'job' last_seen: '2026-09-14' --- # Strategist, Growth Marketing at Bespoke Post - **Company:** Bespoke Post - **Location:** New York, NY - **Compensation:** $70k–$85k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-04-10 - **Last confirmed live:** 2026-09-14 - **Apply:** https://jobs.lever.co/bespokepost/3bccf1a9-b740-4f6d-a27b-7687ae493c40 ## Job description Bespoke Post is a lifestyle brand driven by the spirit of discovery. We’re all about finding under-the-radar goods and guides that enrich the lives of our customers. Through our e-commerce shop, editorial content, and award-winning subscription program, we shine a light on quality products, small brands, and interesting people that spark curiosity and inspire new, richer experiences. Halfday is Bespoke Post’s travel brand, designed for modern travelers who value smart design without the luxury markup. We’re best known for our garment-duffel hybrids and a growing line of travel essentials. We sell direct on halfdaytravel.com (powered by Shopify) and Amazon, and through select third-party retailers. The Role: We’re hiring a Marketing Strategist who will sit across both Bespoke Post and Halfday. You’ll drive the day-to-day campaign strategy and management across all acquisition channels. You’ll manage a multi-million-dollar paid budget, build out the executional strategy for new and existing initiatives, and partner cross-functionally to scale revenue efficiently. What You'll Do: - Drive Paid Social Growth. Plan and manage a multi-million-dollar performance budget across Meta, Pinterest, and other channels. Continuously refine creative, audiences, bidding, and funnel strategy to hit ROAS targets. - Oversee Paid Search Agency. Be the first point of contact for our Google agency in performance management, providing campaign direction, and maintaining cross-media channel efficiencies - Develop Landing Pages: Independently create and test custom landing pages in Shopify to test across relevant growth channels and iterate on learnings. - Integrate Attribution & Incrementality. Make decisions grounded in data using MMM/modeled attribution and experiment design (geo tests, holdouts, post-purchase surveys). - Build Out Tactical Testing Agenda. Design A/B Tests, execute cross-channel lift studies, and report back on learnings to the wider organization. - Report, Forecast, and Align. Own daily growth metric reporting, budget forecasting, and weekly performance readouts. Communicate insights clearly to leadership. - Identify Creative Needs. Collaborate directly with the Growth Creative team to identify gaps, opportunities, and specific deliverables for Paid Social and Video campaigns. - Collaborate on social & influencers. Partner with the social team to align organic content and creators with growth objectives; build programs that generate both revenue and brand equity. What You'll Bring: - 2-4 years in DTC growth/performance marketing with proven ownership of $2M+ annual budgets and full-funnel strategy. - Deep hands-on expertise with Meta and Google - Familiarity with Shopify to merchandise and build landing pages, configure offers/discounts/bundles, and partner with dev team on CVR optimization opportunities. - Strong attribution/incrementality toolkit (e.g., geo experiments, holdouts, MMM/modeled attribution, platform lift studies) and the judgment to balance precision with speed. - Analytical rigor: Excel/Sheets proficiency, Shopify analytics; comfort building dashboards and turning ambiguity into clear decisions. - Proven ability to use AI for measurable efficiency gains, task automation, website/tool prototyping, or accelerating execution - Cross-functional collaboration: You’ve worked with multiple teams (Creative, Product, Merchandising, etc.) in order to build and deliver on go-to-market plans. - Bias to action and owner mindset. You’ll roll up your sleeves and also manage agencies/partners to outcomes. Nice to have: - Experience in travel/outdoor, bags/luggage, retail, or adjacent categories. - Success launching new products and scaling evergreen SKUs. - Working fluency with Amazon a bonus Tools you’ll likely use here: Shopify, ads managers (Meta/Pinterest/Google/TikTok), WorkMagic, Looker, Google Work Suite, and more! ## About Bespoke Post ## Company Overview - **One-liner**: Bespoke Post is a subscription box and e-commerce retailer that curates high-quality menswear, gear, and lifestyle products from small brands. - **Entity Type**: Private (Series B, $48.9M total funding) - **Headquarters**: New York, New York, United States - **Founded**: 2011 - **Founders**: Rishi Prabhu, Steven Szaronos ## Core Business - **Primary industry**: Retail (e-commerce, subscription commerce) - **Target customers**: B2C – curious, discerning men (and anyone) seeking unique, well-made goods and guidance for a more interesting lifestyle. - **Mission or purpose**: “To cut through the noise so you don’t have to, seek out products with heart and soul, and guide you to lead a more discerning life.” ## Products & Services - **The Monthly Club (Subscription)**: A membership service where subscribers receive a curated box each month featuring products from small brands, with the ability to customize, swap, or skip. - **Bespoke Post Shop**: A standalone e-commerce store offering a wide range of men’s apparel, accessories, travel gear, home bar essentials, watches, and more. - **Personalization & Control**: Members take a style quiz and receive monthly recommendations; they can swap boxes or skip months without charge. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed - **Key Metric**: Annual Revenue ~$8.1M (latest fiscal year); Total Funding $48.9M - **Notable Investors/Partners**: Great Oaks Venture Capital (led seed round), plus 6+ other investors across multiple rounds. Has purchased over $200M worth of goods from small brands. - **Growth Signals**: Over 1.5 million members served; 60 employees across 5 countries; recently posted 3 new roles; yearly job posting growth +50%; workforce distributed across US, Argentina, UK, South Africa, Philippines. ## Competitive Advantages - **Curated discovery model** – blends subscription with a full e-commerce shop, offering a “goods and guidance” experience. - **Deep relationships with small brands** – has spent hundreds of millions with independent makers, creating a unique product pipeline. - **High member control** – flexible subscription (swap/skip) reduces churn and builds loyalty. - **Scrappy, entrepreneurial culture** – enables fast decision-making and direct impact. ## Strategic Focus - **Growth marketing** – actively hiring a Strategist, Growth Marketing to drive customer acquisition. - **Private label & merchandising expansion** – opening roles for Associate E-Commerce Merchandiser and Senior Creative Producer, indicating investment in in-house product development and content. - **Hybrid work model** – balancing remote flexibility with in-office collaboration (2 days/week in NYC). ## Why Work Here - **Culture**: Described as entrepreneurial, scrappy, flexible, and equitable. Employees are encouraged to take ideas and run with them. - **Work environment**: Hybrid – typical time on-site is 2 days a week at the NYC HQ. - **Notable perks**: Company equity, 401k with match, health/dental/vision with FSA, paid parental leave, unlimited vacation, learning budget, free monthly Bespoke Post box plus discounts, regular team social/wellness events. - **Engineering & product culture**: Strong focus on collaboration across marketing, design, product, and tech. Rated 3.8/5 on employer review sites (work-life 3.9, culture 3.6, compensation 3.6). - **Current openings** (as of Sep 2026): Strategist, Growth Marketing; Senior Creative Producer; Associate E-Commerce Merchandiser. ## Sources 1. [bespokepost.com/careers](https://www.bespokepost.com/careers) 2. [linkedin.com/company/bespoke-post](https://linkedin.com/company/bespoke-post) 3. [builtin.com/company/bespoke-post](https://builtin.com/company/bespoke-post) 4. [crunchbase.com/organization/bespoke-post](https://www.crunchbase.com/organization/bespoke-post) 5. [jobs.lever.co/bespokepost](https://jobs.lever.co/bespokepost) ## Other roles at Bespoke Post - [Creative Producer & Project Manager](https://feeny.ai/job/creative-producer-project-manager-bespoke-post-new-york-5bzm6p5vtvv3) — New York, NY - [Associate Merchandise Planner](https://feeny.ai/job/associate-merchandise-planner-bespoke-post-new-york-p4b92xd38jmx) — New York, NY - [Graphic Designer](https://feeny.ai/job/graphic-designer-bespoke-post-new-york-th6nah7w1my3) — New York, NY