---
title: 'Strategy & Marketing Coordinator (Health & Wellness) at Assist World'
canonical: 'https://feeny.ai/job/strategy-marketing-coordinator-health-wellness-assist-world-south-africa-3edde91zctky'
type: 'job'
last_seen: '2026-10-11'
---

# Strategy & Marketing Coordinator (Health & Wellness) at Assist World

- **Company:** Assist World
- **Location:** South Africa
- **Work type:** remote
- **Posted:** 2026-09-28
- **Last confirmed live:** 2026-10-11
- **Apply:** https://jobs.lever.co/assist-world/c511f785-e9e3-44c0-97a8-df22945ef8ea

## Job description

We are hiring on behalf of a sound healing business. We're proud to share that they are thriving and their social media channel operations running smoothly under a dedicated AssistWorld associate.

With this,  they are expanding their digital ecosystem. We are looking for an analytical, creative, and proactive Strategy & Marketing Coordinator to help launch and scale our new digital initiatives.

This will include supporting virtual training programs, online offerings, and a brand-new website membership portal.

You will work directly on cross-channel marketing strategies, funnel optimization, and membership growth to bridge our core offerings with our new digital platforms.

## Key Responsibilities

- Digital Strategy & Funnels: Develop and execute marketing plans to launch virtual training programs and grow subscriber retention for the new website membership portal.

- Campaign & Content Coordination: Work alongside our Social Media Strategist to align promotional campaigns, email marketing, and landing pages with overall business goals.

- Email & Lifecycle Marketing: Plan, write, and deploy targeted email sequences, launch flows, and subscriber retention communications.

- Website & Portal Optimization: Oversee the customer journey across the membership portal and online store, focusing on conversions and user experience.

- Performance & Growth Tracking: Monitor marketing funnel metrics, portal membership growth, and engagement performance to continually refine our strategy.

- Trend & Market Analysis: Stay plugged into the health, wellness, mindfulness, and online education spaces to keep our product positioning authentic and competitive.

## Requirements

- Proven experience in marketing coordination, digital strategy, or growth marketing, ideally within the wellness, e-learning, or subscription space.

- Strong grasp of email marketing, sales funnels, and membership portal growth mechanics.

- Excellent written and verbal command of English.

- Solid organizational skills with the ability to manage multiple digital product launches simultaneously.

- Comfortable analyzing conversion data and translating insights into strategy.

Bonus Skills

- Hands-on experience with membership platforms (e.g., Kajabi, Teachable, WordPress/MemberPress).

- Personal passion for or experience in health, wellness, mindfulness, or sound healing.

Why Join Assist World?

## 100% REMOTE

$50 birthday bonus

$200 testimonial bonus

## NO TRACKER. NO PROBLEM

Important Hiring Note / Eligibility: We are a remote-first team, but due to international payment regulations, we can only hire candidates who can receive payments via Wise (SA, UK, US & PH). Before applying, please ensure Wise operates and supports local bank transfers in your country of residence/bank location.

Regrettably, we cannot proceed with applications from regions where Wise services are unavailable.

## About Assist World

## Company Overview
- **One-liner**: Assist World is a virtual assistant staffing and outsourcing company that matches businesses with vetted remote talent across administrative, sales, customer service, and industry-specific roles.
- **Entity Type**: Private (Bootstrapped)
- **Headquarters**: Las Vegas, Nevada, United States
- **Founded**: 2022
- **Founders**: Cohen Chorabik (CEO & Co-Founder)

## Core Business
- **Primary industry**: Staffing and Recruiting / Virtual Assistant Services
- **Target customers**: B2B — small to medium-sized businesses, real estate firms, legal practices, healthcare providers, e-commerce brands, and growing companies seeking cost-effective, flexible remote support.
- **Mission or purpose statement**: To help businesses build and manage high-performing remote teams without the cost of traditional hiring, saving clients up to 50–70% compared to local hiring.

## Products & Services
- **Virtual Executive Assistant**: AI-powered administrative support including email and calendar management, scheduling, and research.
- **Virtual Administrative Assistant**: General administrative support, data entry, and office management.
- **Accounting Virtual Assistant**: Bookkeeping, payroll, tax support, and financial reporting (expertise in QBO, Ramp & Gust).
- **Customer Support Representative**: Multi-channel customer service, helpdesk management, and client communication.
- **Industry-Specific Assistants**: Specialized roles for Real Estate (lead generation, CRM, marketing), Legal (research, document review, contract management), Healthcare (medical administration), and E-commerce (product listings, SEO, customer service).
- **Social Media & Marketing Manager**: Content creation, audience engagement, ad campaign support, and brand growth.

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: Total Funding — Not disclosed (appears bootstrapped)
- **Notable Investors/Partners**: No major institutional investors identified; operates as a privately held, self-funded entity.
- **Growth Signals**:
  - Headcount grew **247.1% year-over-year** to 39 employees (as of 2026).
  - LinkedIn followers grew **122.2% year-over-year** to ~38,196.
  - Active job postings increased **100% quarter-over-quarter** and **33.3% year-over-year**.
  - Workforce distributed across 9 countries (South Africa, Philippines, United Kingdom, United States, Kenya, Ecuador, Colombia, Canada, Iran).
  - Claims a network of **5,000+ pre-vetted professionals** and a client base across multiple industries.

## Competitive Advantages
- **Cost efficiency**: Clients save 50–70% compared to local hiring, with flexible part-time or full-time engagements and no long-term lock-in contracts.
- **Speed of hiring**: Discovery call to candidate match within 24–48 hours; faster than traditional agencies.
- **Quality of talent**: Only the top 0.5% of applicants are accepted; rigorous vetting process with strong English fluency and timezone alignment.
- **Full-service support**: Dedicated account manager, management dashboard, and 100% satisfaction guarantee (rematch or refund).
- **Global talent pool**: Access to diverse, vetted professionals across time zones, enabling 24/7 coverage.

## Strategic Focus
- **Scale and diversify**: Expanding industry-specific verticals (real estate, legal, healthcare, e-commerce) to capture more niche demand.
- **Technology integration**: Leveraging AI-powered tools (e.g., for executive research and accounting) to enhance assistant productivity and client value.
- **Talent pipeline**: Continuously recruiting top-tier virtual assistants globally, with an emphasis on English fluency, reliability, and U.S. timezone compatibility.
- **Client retention**: Investing in account management and flexible staffing to reduce churn and build long-term partnerships.

## Why Work Here
- **100% remote work**: All roles are fully remote, offering maximum flexibility for global talent.
- **Performance-based compensation**: Pay structures reflect experience, skills, and impact, with biannual bonuses and monthly raffles.
- **Growth opportunities**: Work with high-caliber clients across industries; receive feedback and mentorship to develop professionally.
- **Supportive culture**: Emphasis on transparency, communication, and collaboration — "You’re never just a number."
- **Flexible scheduling**: Part-time (54%) and full-time (45%) options available; ability to align with client time zones (especially U.S. hours).
- **Ideal for**: Organized, proactive, detail-oriented individuals fluent in English, comfortable with Google Workspace, Zoom, Slack, and eager to deliver excellence.

## Sources
1. [assistworld.com](https://assistworld.com/)
2. [jobs.lever.co/assist-world](https://jobs.lever.co/assist-world)
3. [assistworld.com/careers](https://assistworld.com/careers/)
4. [linkedin.com/company/assistworld](https://www.linkedin.com/company/assistworld)
5. [tryremotely.com/company/assist-world](https://tryremotely.com/company/assist-world)

## Other roles at Assist World

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- [Logistics & Routing Coordinator](https://feeny.ai/job/logistics-routing-coordinator-assist-world-south-africa-93md6aj55m3k) — South Africa
- [Collections Specialist / Accounts Receivable](https://feeny.ai/job/collections-specialist-accounts-receivable-assist-world-south-africa-ftmrfwhwycv0) — South Africa
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