---
title: 'Technical Program Manager — AdCloud AI Bidding at Appier'
canonical: 'https://feeny.ai/job/technical-program-manager-adcloud-ai-bidding-appier-taipei-8cn9m349qfsf'
type: 'job'
last_seen: '2026-09-21'
---

# Technical Program Manager — AdCloud AI Bidding at Appier

- **Company:** Appier
- **Location:** Taipei, Taiwan
- **Posted:** 2026-09-18
- **Last confirmed live:** 2026-09-21
- **Apply:** https://job-boards.greenhouse.io/appier/jobs/8213076

## Job description

## About Appier

Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier's mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit[www.appier.com](http://www.appier.com/) for more information.

## About the Role

The AI Bidding team owns the bidding algorithm and campaign optimization behind Appier's programmatic ad platform. We're looking for a TPM to work closely with scientists and serve as the bridge across engineering teams (Scientist, Bidding serving, Creative, Internal Dashboard, Technical support, etc) and drive cross-team technical programs to completion. Business-side communication is primarily routed through the Product Manager, but this role still needs to understand business requirements well enough to translate them into technical scope and trade-offs.

## What You Will Do

- Lead the planning, scheduling, and delivery tracking of cross-team technical programs (e.g., model iteration, algorithm migration, dashboard migration), keeping timelines and priorities aligned
- Clarify technical details with external partners, and translate them into the design of internal technical solutions
- Define and maintain SOPs for experiments, feature rollouts, and migration plans (including rollback planning); coordinate A/B test design and rollout sign-off with internal users
- Run the cross-team working model through acceptance and feasibility reviews, estimation and prioritization rules, and checkpoint cadence, and track them through Jira/BT.
- Write technical documentation and communication materials that make solutions and trade-offs clear to non-technical stakeholders
- Perform basic data queries to validate decisions independently (SQL/spreadsheets)

## Minimum Qualifications

- 3+ years of experience as a Technical PM, ideally in adtech or e-commerce
- Dig into and find the fundamental root cause before proposing solutions
- Experience analyzing pros and cons across solutions
- Experience coordinating across engineering and business-facing teams, with strong stakeholder management skills
- Working SQL/data-analysis skills, able to independently validate data for decision-making
- Familiar with project management tools such as Jira/Confluence

## Preferred Qualifications

- Familiarity with adtech concepts such as attribution, tracking and rendering behavior
- Experience with real-time bidding / DSP systems / user-value prediction or other online serving systems
- Basic Python/PySpark skills to write your own queries
- Fluent in both English and Mandarin, for coordinating with international partners

## #LI-TC1

## About Appier

## Company Overview
- **One-liner**: Appier is an AI-native Agentic AI as a Service (AaaS) company that empowers businesses to turn AI into ROI through cutting-edge AdTech and MarTech solutions.
- **Entity Type**: Public (Tokyo Stock Exchange, ticker 4180)
- **Headquarters**: Taipei, Taiwan (with 17 offices globally including San Francisco)
- **Founded**: 2012
- **Founders**: Chih-Han Yu (CEO), Wan-Ling Lee (COO), Ming-Yu Chen (CSO), Chia-Yung Su (CTO), Che-Hsu Chang (CIO)

## Core Business
- **Primary industry**: AI-powered advertising technology (AdTech) and marketing technology (MarTech)
- **Target customers**: B2B – primarily enterprise and SMB businesses seeking AI-driven marketing automation, customer data platforms, and programmatic advertising
- **Mission**: "Making AI Easy" – helping businesses turn Agentic AI into ROI

## Products & Services
- **Ad Cloud**: Performance-driven advertising platform that automates creative testing, audience targeting, and campaign optimization to maximize ROAS.
- **Personalization Cloud**: Cross-channel customer engagement platform that personalizes every touchpoint using real-time AI adaptation (includes AIQUA).
- **Data Cloud (AIRIS)**: AI-powered Customer Data Platform (CDP) that centralizes, segments, and activates data for unified audience intelligence and real-time decision-making.
- **Other tools**: Aictivate (mobile gamer re-engagement), CrossX (advertising solution), BotBonnie (conversational marketing platform), AdCreative.ai (generative AI creative generation).

## Market Standing
- **Valuation/Cap**: Market capitalization not publicly available in the search results; company is listed on the Tokyo Stock Exchange (Prime section since 2025).
- **Key Metrics**: Total funding raised (estimated from disclosed rounds): ~$142M+ (Series A $6M, Series B1 $23M, Series C $33M, Series D $80M). Annual revenue not disclosed.
- **Notable Investors/Partners**: Sequoia Capital, SoftBank Group, LINE Corporation, NAVER, EDBI, AMTD Group, TGVest Capital, HOPU-ARM Innovation Fund, Temasek’s Pavilion Capital, JAFCO Asia/Investment, UMC Capital, TransLink Capital, MediaTek Ventures, Fontaine Capital, UOB Venture Management.
- **Growth Signals**: Expanded from 4-person start-up to 17 offices globally, serves 1,800+ customers, acquired Woopra (2022), BotBonnie, QGraph, Emin, AdCreative.ai; ranked top ROI-driving ad partner by Singular for two consecutive years; moved to TSE Prime listing in 2025.

## Competitive Advantages
- **Deep AI R&D**: 70% of R&D staff hold PhDs or Master’s degrees in AI/Big Data, with 400+ academic publications.
- **Agentic AI Platform**: Autonomous, adaptive agents for advertising, personalization, and data – built on proprietary machine learning, deep learning, and generative AI.
- **Full-funnel coverage**: Combines AdTech and MarTech in a unified AI-native stack.
- **Global footprint with localised expertise**: Strong presence across APAC, Europe, and US enables cross-border scalability.

## Strategic Focus
- **Agentic AI expansion** – further develop autonomous AI agents across advertising, personalization, and data clouds.
- **Global growth** – strengthen presence in US and European markets following recent acquisitions (AdCreative.ai, Woopra).
- **Generative AI innovation** – incorporate generative AI into creative and campaign workflows.
- **Sustainability & governance** – Received “AA” MSCI ESG rating, integrating ESG into operations.

## Why Work Here
- **Culture**: “H-appier” framework – Hungry (ambitious, fearless), Humble (open-minded, adaptive), Happier (direct communication, diversity & inclusion, growth). Strong emphasis on execution excellence and customer centricity.
- **Remote/Hybrid/Office**: 17 offices globally; specific policy not detailed but positions are likely hybrid/office-based depending on role (many engineering jobs listed in San Francisco, Taipei, etc.).
- **Team**: 642 total employees (Built In estimate); engineering roles heavily weighted in AI/ML.
- **Perks & environment**: “Start a career, not a job” – career growth tools, collaborative environment, celebration of wins.

## Sources
1. [appier.com](https://www.appier.com/en/)
2. [appier.com/about](https://www.appier.com/en/about)
3. [appier.com/career](https://www.appier.com/en/about/career/)
4. [greenhouse.io](http://job-boards.greenhouse.io/appier)
5. [builtin.com](https://builtin.com/company/appier)

## Other roles at Appier

- [Senior Software Engineer, Data Backend (Ad Cloud)](https://feeny.ai/job/senior-software-engineer-data-backend-ad-cloud-appier-taipei-tn2r195tzf5a) — Taipei, Taiwan
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- [Senior Executive Assistant to Global SVP, Head of Sales](https://feeny.ai/job/senior-executive-assistant-to-global-svp-head-of-sales-appier-taipei-sgf6yxxk2zww) — Taipei, Taiwan
- [[Part Time] AI Creative QC Reviewer, Korea](https://feeny.ai/job/part-time-ai-creative-qc-reviewer-korea-appier-seoul-hg4ydvndjgak) — Seoul, South Korea
- [Data Scientist, Analytics - Tokyo,Japan.](https://feeny.ai/job/data-scientist-analytics-tokyo-japan-appier-tokyo-55tbhp1hk5yz) — Tokyo, Japan
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- [Digital Advertising Data Analyst](https://feeny.ai/job/digital-advertising-data-analyst-appier-taipei-hk4zaeyad3j2) — Taipei, Taiwan