---
title: 'Traffic Manager at Equativ'
canonical: 'https://feeny.ai/job/traffic-manager-equativ-mexico-city-67hmmghpe08a'
type: 'job'
last_seen: '2026-09-15'
---

# Traffic Manager at Equativ

- **Company:** Equativ
- **Location:** Mexico City, Mexico
- **Work type:** hybrid
- **Posted:** 2026-07-23
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.lever.co/equativ/485dee50-a8ee-4e3f-b674-3a78ff8bb5c1

## Job description

Equativ is one of the largest and most innovative independent advertising technology (ad tech) platforms globally. By joining our team, you will be part of a company that is transforming the digital advertising landscape, offering transparent and efficient solutions that connect advertisers and publishers. You will work in a dynamic, collaborative environment with cutting-edge technology, where you will have the opportunity to manage large accounts in LATAM and your talent will have a direct impact on the digital ecosystem.

What you'll do:

- Configuration and optimization of advertising campaigns with diverse KPIs on our DSP.
- Creation and monitoring of programmatic deals or connections, ensuring their proper functioning on Maestro, our SSP.
- Training and technical support to clients on our DSP and SSP.
- Strategic coordination with the Supply team to maximize benefits in campaigns and deals.
- Collaboration with internal teams to tailor and develop proposals according to specific client needs.

What you need:

- 2 to 3 years of proven experience as a trafficker or trader in digital advertising.
- Solid understanding of the programmatic buying ecosystem.
- Basic knowledge of Adservers and technical ability to identify and implement tracks, tags, VAST, VPAID, etc.
- Experience in the setup and management of programmatic deals or connections.
- Previous experience working with brands or clients based in LATAM/Mexico.
- Familiarity with DSP platforms such as DV360, Xandr, Amazon DSP, among others.
- Intermediate-advanced English proficiency, essential for understanding and maintaining fluid internal communication with our global teams.
- Experience in customer service and account management.

What we offer:

- Competitive salary.
- 30 days of annual bonus (Aguinaldo).
- Meal vouchers.
- Quarterly bonus based on objectives.
- Major Medical Expenses Insurance (SGMM).
- 15 days of vacation plus a 25% vacation premium (prima vacacional).
- Wellhub subscription for your physical and mental well-being.
- Parking space.
- Optional language courses (English, French, German, or Russian) sponsored by the company.
- Hybrid work model (offices located in Mexico City).

👋 About us Equativ, a leading independent ad platform, brings scale and simplicity to digital advertising.

Following its recent merger with Sharethrough and the acquisition of Kamino Retail, advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes.

With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy.

The company’s global expertise is also backed by a team of over 750 employees across 19 countries.

As a proud recipient of the HappyIndex@Work label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives. Come and lead the charge with us in building a transparent ecosystem based on quality!

---------------------- Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at ta-team@equativ.com

## About Equativ

## Company Overview
- **One-liner**: Equativ is a global, independent end-to-end media platform that provides AI-driven ad tech solutions for advertisers, publishers, broadcasters, and retailers.
- **Entity Type**: Private (Acquired by Bridgepoint in 2023; $406M in total funding)
- **Headquarters**: Paris, France
- **Founded**: 2005 (originally as Smart AdServer)
- **Founders**: Not publicly available (born from within a premium publisher)

## Core Business
- **Primary industry/industries**: Advertising Technology (AdTech), Digital Media, Programmatic Advertising
- **Target customers**: B2B — serving advertisers, publishers, broadcasters, and retailers (50,000+ brands globally)
- **Mission or purpose statement**: To make advertising better and smarter, leading to better marketing results while consumers benefit from an improved and elevated advertising experience. [equativ.com](https://www.equativ.com/company)

## Products & Services
- **Maestro by Equativ**: A unified platform for buyers and sellers offering AI-powered optimization, real-time insights, and cross-channel campaign management with precision and safety.
- **AI-Powered Programmatic Agents**: A suite of tools that automate planning, optimization, reporting, and campaign diagnostics, cutting planning time by up to 40%.
- **Creative Ad Enhancements**: Proprietary technology that automatically enhances standard ad formats (CTV, Video, Display, Native) to boost engagement, comprehension, and conversions, powered by attention and cognitive behavior research.
- **Retail Media Solutions**: Monetization tools for retailers and agencies to drive conversions and reach high-intent shoppers across on-site and off-site channels.
- **CTV Stack**: Comprehensive connected TV offering including server-side ad insertion (SSAI), an ad server, and shoppable formats for a user-centric viewer experience.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company)
- **Key Metric**: Annual Revenue of **€197.1M**; Total Funding of **$406M**
- **Notable Investors/Partners**: Acquired by **Bridgepoint** (2023). Key acquisitions include LiquidM (2019) and Sharethrough.
- **Growth Signals**: Headcount of ~596 (+18.3% YoY, +111 people); global team across 18 countries and 21 offices; serves 50,000+ brands globally. [linkedin.com](https://www.linkedin.com/company/equativ)

## Competitive Advantages
- **Independence & Transparency**: One of the most trusted independent ad tech platforms, operating without the conflicts of ownership by a major walled garden.
- **20+ Year Track Record**: Longevity and deep expertise in the ad ecosystem, having evolved from a premium publisher's internal ad server.
- **Vertically Integrated & Comprehensive**: A single, unified platform covering supply, demand, data, and creative — from ad server to DSP to retail media.
- **Attention-Focused Innovation**: Creative enhancement technology built on research into attention and cognitive behavior, providing a differentiated value proposition.

## Strategic Focus
- **AI and Automation**: Heavy investment in AI-powered agents to streamline campaign management and reduce manual work for buyers and sellers.
- **CTV Expansion**: Building out a comprehensive CTV stack with SSAI, shoppable ads, and enhanced viewability.
- **Retail Media**: Scaling its retail media solution to help retailers and brands monetize inventory and connect with high-intent shoppers.
- **Sustainability**: Offering sustainability-focused offerings as part of its platform.

## Why Work Here
- **Culture & Values**: Emphasizes three core values: **Be Brave** (ownership, trust, continuous improvement), **Be Thoughtful** (work-life balance, DE&I, integrity), and **Be Stronger Together** (collaboration, global programs). [equativ.com](https://www.equativ.com/careers/culture)
- **DE&I**: DEIB is at the forefront of company values, celebrating differences in age, ethnicity, race, religion, and more.
- **Flexible Work**: Flexible work schedules and generous paid time off are offered.
- **Global & Collaborative**: A team of 750+ people across 43 nationalities and 21 countries, with 17 offices globally.
- **Benefits**: Includes career acceleration and global learning opportunities, family-focused leave benefits, country-specific pension plans, and a company-wide Globetrotter program.
- **Engineering & Technical Focus**: 20% of the workforce is in technical roles (142 people), with opportunities for growth in a fast-moving AdTech environment.
- **Work Model**: Promotes a hybrid/office policy with a flexible schedule. [equativ.com](https://www.equativ.com/careers)
- **Headcount & Growth**: 596 employees (+18.3% YoY), indicating a scaling company with room for career advancement. [linkedin.com](https://www.linkedin.com/company/equativ)

## Sources
1. [equativ.com - Company Overview](https://www.equativ.com/company)
2. [equativ.com - Careers](https://www.equativ.com/careers)
3. [equativ.com - Culture](https://www.equativ.com/careers/culture)
4. [linkedin.com - Equativ Company Page](https://www.linkedin.com/company/equativ)
5. [equativ.com - Homepage](https://www.equativ.com/)

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- [Programmatic Customer Success Manager](https://feeny.ai/job/programmatic-customer-success-manager-equativ-new-york-bwqdmad2nbky) — New York, NY
- [SVP, National Sales](https://feeny.ai/job/svp-national-sales-equativ-new-york-47anx6e1891h) — New York, NY
- [VP, Operations and Services](https://feeny.ai/job/vp-operations-and-services-equativ-new-york-wyt1hm1aefnf) — New York, NY
- [Key Account Manager, CTV Supply](https://feeny.ai/job/key-account-manager-ctv-supply-equativ-new-york-4mmjc005by1v) — New York, NY
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