--- title: 'User Acquisition Manager- Web2App at Loora' canonical: 'https://feeny.ai/job/user-acquisition-manager-web2app-loora-remote-phvg2ay083db' type: 'job' last_seen: '2026-10-19' --- # User Acquisition Manager- Web2App at Loora - **Company:** Loora - **Location:** Remote - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-10-17 - **Last confirmed live:** 2026-10-19 - **Apply:** https://jobs.ashbyhq.com/loora/584dba4c-139a-4943-bcf0-4757242d1b1e ## Job description Loora is on a mission to revolutionize education and break down language barriers with its cutting-edge AI, building the first-ever personal AI English tutor. Loora offers its users an AI tutor that is always available to talk about whatever they want, give immediate feedback on English skills, and guide them on their journey to fluency. As we scale globally, we’re looking for a data-driven User Acquisition Manager to manage and lead Google Ads as well as our Web2App engine. You will own the UA strategy, budget, and channel mix to build high-converting web quiz funnels that drive quality users into the mobile app. This is a high-impact role with end-to-end responsibility across web funnels and paid performance channels, cross-functional ownership and a direct line to the company’s growth trajectory. What You’ll Do: - Run and scale campaigns across Google Ads (Search, Demand Gen etc) and other paid channels with a focus on revenue-based goals. - Define and lead the company’s Web2App strategy optimizing quiz-based funnels to drive high-intent users into the app. - Analyze funnel performance end-to-end to identify and eliminate conversion bottlenecks. - Manage $1M+ monthly budgets, optimizing for CAC, LTV, and ROAS. - Collaborate with Product, Data, and Creative teams to ideate, test, and launch growth experiments quickly. - Introduce new ideas, tools, and approaches to continuously improve acquisition efficiency. Requirements: - 4–6 years of hands-on User Acquisition / Performance Marketing experience, with strong focus on Google Ads (Search, Demand Gen) and Web2App funnels. - Proven success managing $1M+ monthly budgets with strong ROAS for subscription-based products. - Deep understanding of web funnels and Web2App conversion flows- advantage - Data-fluent: experienced with AppsFlyer (or similar MMP), GA4 and BI tools. - AI-savvy, comfortable with AI tools and utilizes them in your day to day - Hands-on, curious, and comfortable taking bold bets and learning fast. Fluent in English ## About Loora ## Company Overview - **One-liner**: Loora develops a generative AI English tutor that provides personalized, conversational language learning through real-time feedback on pronunciation, grammar, and accent. - **Entity Type**: Private (Series A) - **Headquarters**: Tel Aviv, Israel - **Founded**: 2020 - **Founders**: Roy Mor (CEO) and Yonti Levin (CTO) ## Core Business - **Primary industry/industries**: E-learning, AI-powered language learning - **Target customers**: B2C (serious English learners, advanced and professional learners); expanding into B2B with a General Manager role - **Mission or purpose statement**: "We believe everyone deserves the opportunity to speak English fluently and that learning English shouldn't be a barrier that holds anyone back from fulfilling their dreams and aspirations." [loora.com](https://www.loora.com/) ## Products & Services - **[Loora AI English Tutor](https://www.loora.com/)**: A mobile app (iOS and Android) featuring a conversational AI tutor built on proprietary large language models. Offers real-time feedback on pronunciation, grammar, and accent; supports Business English modules for interviews, meetings, and presentations; and helps prepare for exams like TOEFL and IELTS. Subscription-based, positioned as more affordable than human tutors. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Total funding of **$21.25 million** across 2 rounds [tracxn.com](https://tracxn.com/d/companies/loora/__9Dvvx9Ty1exWdTHKSrwY4MvEtOcgMSVj7Usu6eyyigw) - **Notable Investors/Partners**: QP Ventures (lead in Series A), Emerge Ventures (lead in Seed round); 5 institutional investors total [builtin.com](https://builtin.com/company/loora) - **Growth Signals**: - 33 employees with **23.1% YoY headcount growth** (+9 people) [linkedin.com](https://il.linkedin.com/company/loora) - Active in 7 countries (Israel, Spain, UK, Portugal, South Africa, Belarus, Poland) - 10 active job postings with **150% quarterly increase** in hiring [linkedin.com](https://il.linkedin.com/company/loora) - Launched Android app in July 2024 to expand access [linkedin.com](https://il.linkedin.com/company/loora) - Hired Yulia Karasik as VP of Marketing in 2024 ## Competitive Advantages - **Proprietary AI**: Uses bespoke, fine-tuned large language models specifically optimized for English conversation, not generic chatbots. - **Deep conversation focus**: Targets advanced and professional learners with complex topic discussion, unlike apps focused on basic vocabulary. - **Real-time feedback loop**: Provides instant, specific coaching on pronunciation, grammar, and accent—mimicking a human tutor. - **Judgment-free environment**: Positions itself as a safe, always-available space for practice, lowering the barrier for shy or busy learners. ## Strategic Focus - **B2B expansion**: Actively hiring a General Manager for B2B, signaling a push into corporate and institutional English training. - **Platform growth**: Building out both iOS and Android channels; increasing marketing spend (hiring User Acquisition Managers). - **Product depth**: Enhancing Business English modules and exam preparation (TOEFL/IELTS) to capture professional and academic segments. ## Why Work Here - **Impact**: As a startup, every role carries significant weight; employees are told "your contributions make a substantial impact on our journey." [loora.com/careers](https://www.loora.com/careers) - **Culture**: Emphasizes "personal accountability" and "ownership" in a mission-driven environment focused on reshaping education. - **Work model**: Hybrid workspace based in Tel Aviv, Israel; employees engage in a combination of remote and on-site work [builtin.com](https://builtin.com/company/loora) - **Team composition**: Small, high-leverage team (33 people) with strong technical DNA (CTO is co-founder, VP R&D, Lead Android Engineer, Staff Backend Developer roles open) - **Perks**: Not explicitly listed, but the company markets itself as a "premium" but affordable alternative—suggests a lean, resourceful startup culture ## Sources 1. [loora.com](https://www.loora.com/) 2. [loora.com/careers](https://www.loora.com/careers) 3. [builtin.com](https://builtin.com/company/loora) 4. [linkedin.com](https://il.linkedin.com/company/loora) 5. [tracxn.com](https://tracxn.com/d/companies/loora/__9Dvvx9Ty1exWdTHKSrwY4MvEtOcgMSVj7Usu6eyyigw) ## Other roles at Loora - [AI Researcher](https://feeny.ai/job/ai-researcher-loora-tel-aviv-w098023696ns) — Tel Aviv, Israel - [Account Executive](https://feeny.ai/job/account-executive-loora-tel-aviv-efbbk0a561b5) — Tel Aviv, Israel - [Product Marketing Lead- B2B](https://feeny.ai/job/product-marketing-lead-b2b-loora-tel-aviv-cb56agwsk4ky) — Tel Aviv, Israel - [Frontend Engineer](https://feeny.ai/job/frontend-engineer-loora-tel-aviv-3zxtb22vsswa) — Tel Aviv, Israel - [Founding Business Development Representative](https://feeny.ai/job/founding-business-development-representative-loora-tel-aviv-xc5w5v1wnx33) — Tel Aviv, Israel