--- title: 'Vice President, Global Sales Middle East & Africa at FreeBalance' canonical: 'https://feeny.ai/job/vice-president-global-sales-middle-east-africa-freebalance-beirut-y7xpgaj3t5z1' type: 'job' last_seen: '2026-09-17' --- # Vice President, Global Sales Middle East & Africa at FreeBalance - **Company:** FreeBalance - **Location:** Beirut, Lebanon - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-09-15 - **Last confirmed live:** 2026-09-17 - **Apply:** https://jobs.lever.co/freebalance.com/4d00c890-677c-4349-9380-781dd1e2adfa ## Job description As Vice President, Global Sales you will report to the President & CEO. You will be responsible for leading new business development and sales activities with the global public sector. The primary responsibility is to lead and direct a distributed sales team to meet or exceed sales revenue, sales profitability, and budgetary objectives. You will be expected to design, implement, and manage a strategic sales plan that expands the FreeBalance footprint in the global Public Financial Management (PFM) advisory, training and solutions market. Main Responsibilities: - Grow and mentor sales team globally - Reach global sales quotas by successfully managing the sales process from plan to close - Coordinate sales activities and strategic initiatives with sales teams - Deliver compelling, customer-centric presentations and proposals to prospects and customers - Present sales and revenue reports and accurate forecasts to the management team - Build and promote strong, long-lasting customer relationships by understanding country context - Manage sales pipelines of new opportunities using customer relationship management tool - Oversee all proposals/tenders and negotiations within FreeBalance’s pricing guidelines - Maintain relationships with key stakeholders, including customers, prospects, and partners - Attend trade shows or conferences as needed - Travel internationally on regular basis - Other duties as assigned Qualifications: - University degree in Computer Science, IT, Accounting, Economics, Commerce, or related field - MBA considered an asset - 10 plus years experience successfully selling advisory services and solutions internationally - Extensive sales, sales management, and sales leadership experience with global public sector - Ability to communicate clearly at senior level meetings with government officials - Strong analytical and organizational skills - Demonstrated background of creative problem solving - Strong personnel development and management skills (mentoring) - Ability to work under deadlines and adaptability to changing client and market demands - Understanding of budgeting and P&L responsibilities - Sales training experience - Excellent verbal and written communication skills in Arabic, French and English - Other languages are considered an asset We thank all applicants for their interest. Only those selected for an interview will be contacted. FreeBalance is an inclusive employer dedicated to building a diverse workforce to increase the representation of the designated groups based on each country’s legislation. We encourage applications from all qualified candidates and will accommodate the needs of applicants under the respective labour law throughout all stages of the recruitment process. ## About FreeBalance ## Company Overview - **One-liner**: FreeBalance provides AI-powered public financial management (PFM) and Government Resource Planning (GRP) software exclusively for governments worldwide. - **Entity Type**: Private (last known funding: Series B in 2002) - **Headquarters**: Ottawa, Ontario, Canada - **Founded**: 1984 - **Founders**: Not publicly available ## Core Business - Primary industries: Public Financial Management (PFM), Government Resource Planning (GRP), digital government transformation - Target customers: National, state, and local governments – B2G (business-to-government), including fragile/post‑conflict states and advanced economies - Mission: Improve citizen wellbeing by helping governments align resources with priorities, build trust, and deliver results through transparent, accountable, and AI‑enabled financial systems ## Products & Services - **FreeBalance Accountability Suite™** – A modular, scalable GRP platform that covers budgeting, commitment accounting, expenditure management, treasury management, procurement, payroll, civil service management, and fiscal transparency portals. Designed exclusively for government needs. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric – Annual Revenue**: ~$19.2 M (latest estimated) | **Total Funding**: $5.6 M (one known Series B round in 2002) - **Notable Investors/Partners**: Not explicitly named; partners include governments in 30+ countries (e.g., South Sudan, Kosovo, Timor‑Leste); signatory of the UN Global Compact - **Growth Signals**: - Headcount grew 20% YoY to ~158 employees (as of latest data) - Platform manages over $425 B in government budgets across 30 countries - Customers achieved average 24.5% improvement in PFM performance (PEFA assessments) - Software costs 225% less than Tier 1 ERP providers over five‑year TCO ## Competitive Advantages - **Exclusive government focus**: Only PFM/GRP solution designed from the ground up for the public sector, with commitment accounting, budget controls, and fiscal transparency built in - **Proven reform track record**: 40‑year history with higher implementation success rates and measurable PEFA improvements - **AI‑native and ethical**: Embedded intelligence with responsible AI frameworks, sovereign data control, and inclusive innovation - **Cost leadership**: Significantly lower total cost of ownership vs. Tier 1 ERP alternatives ## Strategic Focus - Expanding AI‑native capabilities to help governments move from legacy systems to real‑time, data‑driven decision‑making - Deepening PFM reform partnerships in fragile and emerging economies while serving advanced democracies (U.S., Canada) - Strengthening ethical governance and transparency safeguards as a differentiator - Building open ecosystems for sovereign data control and inclusive citizen services ## Why Work Here - **Work that Matters**: Directly contribute to improving governance, reducing corruption, and enhancing citizen wellbeing in countries around the world - **Diverse & Global Team**: 45 nationalities, operations in 25+ countries – emphasis on building local talent - **Continuous Learning**: Exposure to global experts and high‑impact government projects - **Career Variety**: Roles in accounting, finance, IT, software development, consulting, and support - **Remote/Hybrid/Office**: Not explicitly stated, but global distributed team suggests flexibility; corporate head office in Ottawa, Canada ## Sources 1. [freebalance.com – About Us](https://www.freebalance.com/en/about/) 2. [freebalance.com – Careers](https://www.freebalance.com/en/careers/) 3. [linkedin.com – FreeBalance Company Page](https://linkedin.com/company/freebalance) 4. [freebalance.com – Company Overview Brochure PDF](https://www.freebalance.com/wp-content/uploads/2024/01/Company-overview-brochure-Feb-2026-DIGITAL-USE.pdf) 5. 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