---
title: 'Vice President of Franchise Operations at Empower Brands'
canonical: 'https://feeny.ai/job/vice-president-of-franchise-operations-empower-brands-united-states-n2ncnxdy2k8a'
type: 'job'
last_seen: '2026-09-16'
---

# Vice President of Franchise Operations at Empower Brands

- **Company:** Empower Brands
- **Location:** United States
- **Work type:** remote
- **Posted:** 2026-08-25
- **Last confirmed live:** 2026-09-16
- **Apply:** https://job-boards.greenhouse.io/empowerbrands/jobs/5405900008

## Job description

Location: Remote, United States (Preferred locations: Jacksonville, FL or Richmond, VA)

## Role Summary

The Vice President of Operations leads the execution of operational strategy for the Superior Fence & Rail franchise system. This role is responsible for achieving business unit financial objectives, improving franchisee unit economics, and delivering world-class training, coaching, and support. The VP ensures alignment with Empower Brands’ strategic goals while building the infrastructure, talent, and accountability needed to drive sustainable system growth.

## Key Responsibilities

Operational Leadership & Strategy

- Assist in setting strategic direction and aligning brand objectives with Empower Brands’ overall goals
- Provide overall direction and guidance for system-wide operational activities
- Establish and evolve operating policies, standards, and service offerings to strengthen the brand

Franchisee Performance & Support

- Lead the support team in delivering proactive training, coaching, and mentoring to franchisees
- Drive improvements in franchisee performance, unit growth, and profitability
- Oversee onboarding of new franchisees and ensure effective ramp through ongoing reinforcement

Financial Performance & Accountability

- Own achievement of annual budget and EBITDA targets
- Monitor financial performance and ensure alignment with monthly and annual goals
- Ensure appropriate metrics, reporting, and accountability systems are in place

Commercial Division Leadership

- Oversee development and growth of the commercial irrigation division to meet national and regional customer needs
- Ensure alignment between commercial initiatives and broader operational strategy

Sales, Training & Cross-Functional Alignment

- Partner with the Director of Sales & Training to support sales effectiveness and franchisee growth
- Collaborate with Marketing to drive lead generation and revenue opportunities
- Support development and execution of training programs, regional meetings, and annual conventions

## Team Leadership & Development

- Hire, develop, and lead a high-performing team including Franchise Business Coaches and functional leaders
- Build organizational capability to support continued system growth
- Foster a culture of accountability, performance, and franchisee success

Brand Stewardship & Compliance

- Maintain strong knowledge of franchising and industry dynamics to evolve the business model
- Ensure adherence to legal guidelines, brand standards, and ethical business practices
- Build strong relationships with franchisees to support long-term success

Qualifications:

- 10+ years of leadership experience in franchise, multi-unit, or home service based operations
- Proven ability to drive business performance, operational execution, and team development
- Strong financial acumen, including P&L management and KPI-driven decision making
- Demonstrated success in building relationships and influencing performance across a distributed network
- Excellent communication, leadership, and problem-solving skills
- Bachelor’s degree required
- Ability to travel up to 50%

## WHO WE ARE:

Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services: JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Superior Fence and Rail, Bumble Roofing and Canopy Lawn Care. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company’s new website at [EmpowerFranchising.com](https://empowerfranchising.com/).

Note:

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

Empower Brands is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Empower Brands makes hiring decisions based solely on qualifications, merit, and business needs at the time.

## About Empower Brands

## Company Overview
- **One-liner**: Empower Brands is a franchise platform that owns and supports a portfolio of industry-leading commercial and residential service brands across North America.
- **Entity Type**: Private (Privately Held)
- **Headquarters**: Glen Allen, Virginia, United States
- **Founded**: 2022 (formed through the merger of Lynx Franchising and Outdoor Living Brands; individual brand histories date back to 1980)
- **Founders**: Not publicly listed; leadership team includes CEO Scott Zide

## Core Business
- **Primary industry**: Franchise management / Consumer Services (commercial and residential services)
- **Target customers**: Franchisees (B2B) – entrepreneurs and investors looking to operate a franchise; end customers are homeowners and businesses needing restoration, cleaning, outdoor living, and home improvement services.
- **Mission statement**: “To grow world-class brands by unleashing unwavering determination, devotion, and achievement.” [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)

## Products & Services
Empower Brands does not sell a single product but operates a portfolio of ten franchise brands, each offering specific services:

- **Archadeck Outdoor Living** – Design and build custom outdoor living structures (decks, patios, pergolas).
- **Bumble Roofing** – Residential and commercial roofing services.
- **Canopy Lawn Care** – Lawn care and landscaping services.
- **Conserva Irrigation** – Smart irrigation systems and water conservation services.
- **FRSTeam** – Fire, water, and disaster restoration services.
- **JAN-Pro** – Commercial cleaning and janitorial services.
- **Koala Insulation** – Home insulation services.
- **Outdoor Lighting Perspectives** – Custom outdoor lighting design and installation.
- **Superior Fence and Rail** – Fence and railing installation for residential and commercial properties.
- **Wallaby Windows** – Window replacement and installation.

All brands operate under a franchise model where Empower provides support, systems, and processes to franchisees.

## Market Standing
- **Valuation**: Not publicly disclosed (private company)
- **Key Metric**: Total system-wide sales of **$1.6 billion** in fiscal year 2025 (as of September 30, 2025) [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)
- **Notable Investors/Partners**: MidOcean Partners (acquired Lynx Franchising in 2020) [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)
- **Growth Signals**:
  - Acquired Canopy Lawn Care, Koala Insulation, and Wallaby Windows in 2023 [LinkedIn](https://www.linkedin.com/company/empower-franchising)
  - Headcount grew 6.7% year-over-year to 125 employees [LinkedIn](https://www.linkedin.com/company/empower-franchising)
  - Active job postings increased 109.1% year-over-year (23 open positions) [LinkedIn](https://www.linkedin.com/company/empower-franchising)

## Competitive Advantages
- **Portfolio diversification**: Operates ten distinct brands across residential and commercial services, reducing reliance on a single market segment.
- **Proven franchise systems**: Each brand brings decades of operational experience (e.g., FRSTeam founded 1988, Archadeck founded 1980) with established processes for franchisee success.
- **Cross-promotion and co-selling**: Ability to introduce clients to multiple services across brands (e.g., a customer of Outdoor Lighting Perspectives can be offered Conserva Irrigation or Wallaby Windows) [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)
- **Franchisee-first mindset**: Dedicated support teams focused on helping franchisees grow from day one to exit.

## Strategic Focus
- **Foster organic growth**: Drive same-store sales growth with existing franchisees.
- **Expand footprint**: Recruit new franchisees to broaden geographic reach.
- **Acquire additional brands**: Continue adding new brands to the portfolio through acquisition and incubation.
- **Enhance support**: Improve systems, processes, and teams to better serve franchisees [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)

## Why Work Here
- **Culture**: People-first environment built on five core values: People-First, Creators, Genuine, Go-Getters, and Principled. Emphasis on empathy, integrity, and fun [empowerfranchising.com/careers/](https://empowerfranchising.com/careers/)
- **Benefits**: Health insurance, 401k match, company-provided disability, generous time off, tuition reimbursement, leadership training, and lunch-and-learns [empowerfranchising.com/careers/](https://empowerfranchising.com/careers/)
- **Work environment**: Office-based in Glen Allen, VA (no explicit remote/hybrid policy mentioned, but LinkedIn shows headquarters location). The team of 125 fosters a collaborative, franchisee-focused atmosphere.
- **Growth opportunities**: Company is actively growing (headcount up 6.7% YoY, job postings up 109% YoY), offering roles in operations, finance, marketing, IT, HR, and more. Continued learning is supported through conferences and professional development [empowerfranchising.com/careers/](https://empowerfranchising.com/careers/)
- **Leadership**: Experienced executive team with over a century of combined franchise experience [empowerfranchising.com/our-team/](https://empowerfranchising.com/our-team/)

## Sources
1. [empowerfranchising.com/careers/](https://empowerfranchising.com/careers/)
2. [empowerfranchising.com](https://empowerfranchising.com/)
3. [empowerfranchising.com/about-empower-brands/](https://empowerfranchising.com/about-empower-brands/)
4. [LinkedIn](https://www.linkedin.com/company/empower-franchising)
5. [empowerfranchising.com/our-team/](https://empowerfranchising.com/our-team/)

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