--- title: 'Vice President, Sports Business at Orchestra' canonical: 'https://feeny.ai/job/vice-president-sports-business-orchestra-new-york-h0r5prhhd9v4' type: 'job' last_seen: '2026-09-11' --- # Vice President, Sports Business at Orchestra - **Company:** Orchestra - **Location:** New York, NY - **Posted:** 2026-07-02 - **Last confirmed live:** 2026-09-11 - **Apply:** https://job-boards.greenhouse.io/orchestra/jobs/8618193002 ## Job description ## ABOUT BERLINROSEN BerlinRosen is part of Orchestra, a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms [BerlinRosen](https://www.berlinrosen.com/), [Civitas Public Affairs Group](https://www.civitaspublicaffairs.com/), [Derris](http://derris.com/), [Glen Echo Group](https://www.glenechogroup.com/), [Inkhouse](http://inkhouse.com/), [M18](http://m18pr.com/), [Message Lab](https://messagelab.com/), [Onward](https://thisisonward.com/) and [Small Girls PR](https://www.smallgirlspr.com/). It also launched [Brightmode](http://www.brightmode.com/), a talent acquisition firm for communications professionals, and [Versus Media Group](https://www.versusmediagroup.com/), a strategy-first political media team. Learn more at [www.orchestraco.com](https://www.orchestraco.com/). People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow. ## ABOUT THE SPORTS BUSINESS TEAM Orchestra's Sports Business practice is a fast-growing, integrated team of communications professionals who bring a unique campaign-style approach to strategic communications. We are sports junkies who leverage our industry knowledge with decades of combined experience in the sectors that are increasingly intertwined with the business of sports, including real estate, financial services, consumer brands, technology and more. We work with clients across the sports ecosystem, including the MLB, NFL, NBA and NHL, NWSL and Liga MX; professional teams, ownership groups, women’s sports organizations; investment firms, private equity and financial services companies investing in sports; and clients in the rapidly expanding sports gaming and betting sectors. Our team collaborates closely with colleagues across the Orchestra network to deliver creative, high-impact communications strategies that move audiences and shape narratives. ## ABOUT THIS ROLE Orchestra is seeking an experienced communications strategist to join us as an Account Director or Vice President. This person will lead daily client relations, plan and execute day-to-day and long-term project deliverables, support and lead junior staff and conceptualize strategies, pitches and media placements. You will work closely with client leads and internal staff across the Orchestra network, delegating to peers and junior staff and developing and advancing strategy with senior leaders and managing integrated teams that may include digital, influencer, earned media, and public affairs strategists, among other practice areas. This is a great opportunity for someone who is well-plugged in the world of media and  passionate about the business of sports. Role location: This role is based in our New York City office on a hybrid basis. The Sports Business team is in-office 3 per week. ## ACCOUNTABILITIES AND QUALIFICATIONS As an Account Director/Vice President on the Sports Business team you will… - Set and advance the communications strategy for multiple high-profile clients - Manage client communications daily: setting expectations, escalating urgent needs, building and maintaining strong relationships, etc. - Lead account teams to make sure quality of work, goals and deadlines are met with strong ROI - Engage and maintain strong relationships with key reporters - Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points, editorial board memos and communications plans - Mentor and lead staff through consistent feedback, monitoring results and supporting professional growth - Drive business development by contributing to new business opportunities, leading RFP responses and helping cultivate prospective client relationships Essential skills: - A minimum of 7 years of experience in communications: in-house for sports companies, media or journalism; PR agency experience preferred - Deep experience in media relations and a demonstrated interest in professional sports and sports business - Thoughtful people management skills with experience leading diverse and inclusive teams and the ability to support professional growth through individualized techniques - Creative problem-solving approach to strategies with an eye for each client’s unique history and goals: each client has a specific history and goal and your strategies should take their uniqueness into consideration - Exceptional client-service skills that makes each client feel like they’re your highest priority - Strong written and oral communications skills with impeccable editing eyes and can skillfully adapt your presentation style depending on your audience - Expert multi-tasker with the ability to handle multiple assignments at once, work quickly and meet deadlines in a fast-paced environment while paying close attention to details ## WORKING AT ORCHESTRA Salary range (commensurate with experience and skills): - Account Director: $110,000-$130,000 - Vice President: $135,000-$150,000 ## #LI-KB1 #LI-Hybrid Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: [BerlinRosen](https://www.berlinrosen.com/), [Civitas Public Affairs Group](https://www.civitaspublicaffairs.com/), [Derris](http://derris.com/), [Glen Echo Group](https://www.glenechogroup.com/), [Inkhouse](http://inkhouse.com/), [M18](http://m18pr.com/), [Message Lab](https://messagelab.com/), [Onward](https://thisisonward.com/) and [Small Girls PR](https://www.smallgirlspr.com/). It also launched [Brightmode](http://www.brightmode.com/), a talent acquisition firm for communication professionals. Learn more at: [www.orchestraco.com](http://www.orchestraco.com/). To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates. ## About Orchestra ## Company Overview - **One-liner**: Orchestra is a strategic communications and marketing company that combines C-suite advisory, integrated strategy, and multichannel execution to help brands navigate today’s fragmented, fast-moving media landscape. - **Entity Type**: Private (Privately Held – no disclosed funding rounds; formed through mergers and acquisitions) - **Headquarters**: New York, New York, United States - **Founded**: 2024 (as Orchestra; constituent agencies such as BerlinRosen, Derris, Inkhouse have deeper histories) - **Key Leaders**: Jonathan Rosen (CEO), Jesse Derris (President), Ben Worthen (Chief Product Officer) ## Core Business - **Primary industry**: Public Relations and Communications Services (integrated marketing, earned media, public affairs, influencer, SEO, paid media, creative) - **Target customers**: B2B, enterprise, and high-profile organizations (C-suites, brands, nonprofits, policy stakeholders) that need coordinated, advisory-led communications - **Mission/purpose**: “We shape what’s next” – turning uncertainty into action by uniting advisory, strategy, and execution to earn and sustain the right kind of attention. ## Products & Services - **Strategic Advisory & C-Suite Counsel**: Working alongside senior leaders to diagnose problems, clarify what matters (customers, employees, policymakers, investors), and design integrated strategies. - **Integrated Communications Execution**: Coordinated delivery across earned media, content marketing, SEO, influencer, paid media, creative, and public affairs under a single “One Orchestra” model. - **Prompt Fuel 360 (Answer Engine Optimization)**: A repeatable product that optimizes brand visibility on generative AI platforms (e.g., ChatGPT) by combining earned media, technical SEO, owned content, influencer engagement, and analytics. - **Intelligence Infrastructure & AI Automation**: Systems that capture data from hundreds of client engagements, standardize delivery playbooks, and embed AI into workflows to make the entire offering smarter over time. ## Market Standing - **Valuation**: Not disclosed - **Key Metric**: Headcount ~700+ (website claim includes all collective team members; LinkedIn reports 156 employees under the parent entity, with a -68.6% YoY headcount change – likely reflecting restructuring after acquisitions) - **Notable Investors/Partners**: No outside funding disclosed; orchestrated through acquisitions of Civitas Public Affairs Group (Sep 2024) and Small Girls PR (Oct 2024). Constituent agencies include BerlinRosen, Derris, Inkhouse, Glen Echo Group, Brightmode Talent, Antenna Group. - **Growth Signals**: - 35 active job postings (up 3,400% YoY, but down 30% quarterly) - Launch of product organization and Chief Product Officer role (Ben Worthen) - Prompt Fuel 360 already in use across consumer and B2B engagements - Active in 6 countries (USA, Serbia, Spain, UK, Canada, Colombia) - LinkedIn followers: 10,112 (130.8% yearly growth) ## Competitive Advantages - **Integrated “One Orchestra” model**: Breaks down silos between earned, owned, paid, and creative – a structure that competing agencies typically cannot offer within a single P&L. - **Product-driven approach**: Codifying repeatable playbooks and measurement frameworks (e.g., Prompt Fuel 360) that compound knowledge with every engagement, making delivery consistent and scalable. - **AI-first infrastructure**: Process standardized before automation; each automated workflow feeds data back into intelligence systems, creating a learning loop that gets stronger over time. - **Depth of talent**: 700+ advisors, strategists, and storytellers from a diverse set of acquired agencies, covering public affairs, consumer PR, creative, and digital. ## Strategic Focus - **Building the Product organization**: Scaling standardized, repeatable offerings that integrate all disciplines (earned, owned, paid, creative, AI). - **Embedding AI into client delivery**: Moving from foundation-building (AI tools & training) to embedding AI directly into how work is done – with a focus on automation, intelligence, and compound learning. - **Expanding Prompt Fuel 360**: Taking the Answer Engine Optimization product to more clients and refining its measurement framework. - **M&A integration**: Continuing to unify acquired agencies under one operational and cultural umbrella (“One Orchestra”). ## Why Work Here - **Culture**: Positions itself as a place for “changemakers” – people energized by complexity and collaboration across disciplines. Emphasizes curiosity, transparency, and a forward-looking mindset. - **Work model**: Headquarters in New York with offices across North America and Europe. Likely hybrid in-office presence given client-facing nature. Not remote-only but flexible locations. - **Engineering/product culture**: Rapidly building a product organization that values standardization, data, and AI. Offers role of “Account Director, Product” and other innovation-focused positions. - **Perks & environment**: Not detailed explicitly; however, the blog post highlights an “AI-forward” culture where learning and experimentation are encouraged. Large agency network provides exposure to high-profile clients and complex challenges. - **Growth trajectory**: Despite headcount fluctuations, the company is investing in product, AI, and integrated delivery – a signal of ambition to lead the next generation of communications. ## Sources 1. [orchestraco.com](https://www.orchestraco.com/) 2. [orchestraco.com/careers](https://www.orchestraco.com/careers) 3. [linkedin.com/company/orchestraco](https://www.linkedin.com/company/orchestraco) 4. [orchestraco.com/leadership](https://www.orchestraco.com/leadership) 5. [orchestraco.com/insights/what-it-means-to-be-a-product-driven-communications-firm](https://www.orchestraco.com/insights/what-it-means-to-be-a-product-driven-communications-firm) ## Other roles at Orchestra - [Director, Influencer Marketing](https://feeny.ai/job/director-influencer-marketing-orchestra-new-york-k8mm51qc6tm3) — New York, NY / Washington, DC - [Head of Data & Analytics](https://feeny.ai/job/head-of-data-analytics-orchestra-new-york-ny-washington-dc-or-san-francisco-prfhz2aete4n) — New York NY Washington Dc OR San Francisco, CA - [Senior Account Executive, Tech & Lifestyle](https://feeny.ai/job/senior-account-executive-tech-lifestyle-orchestra-new-york-0v1wghbxaes3) — New York, NY - [Account Manager](https://feeny.ai/job/account-manager-orchestra-san-francisco-aqajj8zd01ya) — San Francisco, CA / Seattle, WA / OR San Diego, CA - [Vice President, Arts & Culture](https://feeny.ai/job/vice-president-arts-culture-orchestra-new-york-bbpvn1cbmh41) — New York, NY - [Account Coordinator, Travel & Hospitality](https://feeny.ai/job/account-coordinator-travel-hospitality-orchestra-new-york-anarnxy9zxy3) — New York, NY - [Associate](https://feeny.ai/job/associate-orchestra-boston-hk5666xmcqa8) — Boston, MA / Washington, DC - [Director, Internal Operations, Consumer](https://feeny.ai/job/director-internal-operations-consumer-orchestra-new-york-3qm7tkerg76a) — New York, NY - [Account Coordinator, Real Estate](https://feeny.ai/job/account-coordinator-real-estate-orchestra-new-york-v0x4b1x0k44b) — New York, NY - [Account Director, Public Relations](https://feeny.ai/job/account-director-public-relations-orchestra-seattle-ta98gtsxnn7e) — Seattle, WA