--- title: 'VP, Marketing at Mythic' canonical: 'https://feeny.ai/job/vp-marketing-mythic-palo-alto-v62apd0f3aw9' type: 'job' last_seen: '2026-09-14' --- # VP, Marketing at Mythic - **Company:** Mythic - **Location:** Palo Alto, CA - **Compensation:** $220k–$320k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-07-27 - **Last confirmed live:** 2026-09-14 - **Apply:** https://jobs.lever.co/mythic-ai.com/693eeeae-837c-493e-a7e1-c98aa76fa293 ## Job description Mythic, the leader in energy-efficient high-performance AI computing spanning from the edge to the datacenter, is hiring its first VP of Marketing. This role encompasses  marketing end-to-end — from brand and category narrative through social and web, to the collateral, direct marketing, events and tools that close deals — across four very different buyer worlds: hyperscalers and data center architects, automotive OEMs and Tier 1s, robotics and defense primes, and their respective channels. This is a builder's role: you're standing up the function from scratch — starting with a small team then rapidly hiring and scaling a full marketing operation (brand, product marketing, comms, media relations, demand gen, events, sales enablement) as the business grows — and will personally shape everything from how Mythic defines its category to what a sales rep hands a customer in the room. You'll need to flex message and channel by vertical, with technical credibility, while keeping one coherent brand and technical narrative underneath it all. ## What you'll do - Brand & Narrative: Own overall brand strategy, category positioning, and corporate communications/PR — establishing analog compute-in-memory as the efficient alternative to GPUs with one coherent narrative that stretches across data center, automotive, robotics, and defense. - Product & Vertical Marketing: Translate Mythic's technical differentiation into distinct positioning, proof points, and co-marketing plans for each vertical — data center, automotive, robotics, and defense — in partnership with the CEO and BD leadership. - Demand Gen & Sales Enablement: Build the full-funnel demand engine and own sales enablement end-to-end — battlecards, ROI/TCO tools, case studies, and vertical-specific playbooks — so sales and BD can win against GPUs and competing ASICs in every market. - Team & Operations: Build the marketing organization from the ground up, defining the hiring plan and rapidly recruiting and scaling a full team across brand, product marketing, comms, demand gen, and sales enablement while representing Mythic at industry events, with press, and with industry, tech and financial analysts. ## What you'll bring - 15+ years of marketing experience in semiconductor, AI infrastructure, or deep-tech hardware — ideally including a stint at a company like NVIDIA, Qualcomm, Intel, Arm, or a comparable silicon/infrastructure player. - Demonstrated range across at least two of Mythic's core verticals — data center/hyperscale, automotive, robotics/industrial, or defense/government — and the judgment to know how positioning, channels, and buyers differ across them. - True end-to-end, hands-on experience: you've owned brand and category strategy, product marketing, demand gen, and sales enablement, not just one slice of the funnel — equally comfortable writing a brand narrative and building a competitive battlecard. - Direct experience building a marketing team at a startup and rapidly scaling it — hiring the first several marketers, standing up the function's processes, and expanding headcount. - Proven ability to build a category narrative from scratch, particularly one that needs to explain a genuinely new architecture. - Strong written and verbal storyteller; able to operate as Mythic's de facto external voice alongside the CEO. - Experience with high-stakes corporate communications, including funding rounds, strategic partnerships, and executive positioning, as well as internal comms and crisis comms. - Comfortable in a fast-moving, resource-constrained environment where you'll do strategic and hands-on work in the same week. At Mythic, we foster a collaborative and respectful environment where people can do their best work. We hire smart, capable individuals, provide the tools and support they need, and trust them to deliver. Our team brings a wide range of experiences and perspectives, which we see as a strength in solving hard problems together. We value professionalism, creativity, and integrity, and strive to make Mythic a place where every employee feels they belong and can contribute meaningfully. Mythic is an equal opportunity and affirmative action employer. It ensures equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, veteran status, or any other characteristic protected by law. ## About Mythic ## Company Overview - **One-liner**: Mythic is a semiconductor company developing analog compute-in-memory (CIM) processing units that deliver up to 100x greater energy efficiency for AI inference at the edge, in automotive, and in the data center. - **Entity Type**: Private (Series C; total funding $290.4M as of 2021) - **Headquarters**: Austin, Texas, United States (with offices in Silicon Valley, Vancouver, and Bangalore) - **Founded**: 2012 - **Founders**: Mike Henry, Dave Fick, and Laura Fick (co‑founder and Chief Analog Compute Architect) ## Core Business - **Primary industry**: Semiconductor manufacturing – AI hardware accelerators - **Target customers**: B2B – OEMs and system integrators in automotive, defense, robotics, industrial IoT, and enterprise data centers - **Mission statement**: “Enable a new era of AI performance and innovation by making it easier and more affordable to deploy powerful AI solutions, from the data center to the edge device.” ## Products & Services - **Mythic APU (Analog Processing Unit)**: A chip built on analog compute-in-memory architecture that stores AI model weights inside flash memory and performs computation directly at the source, eliminating the energy wasted by moving data between processor and memory. Delivers up to 100x system‑level performance‑per‑watt‑per‑dollar vs. conventional digital/GPU inference. Available today for edge and enterprise deployments. - **Mythic Software Platform**: A unified hardware/software stack that simplifies deploying AI models on the APU, including compilers, runtimes, and model optimization tools. ## Market Standing - **Valuation / Market Cap**: Not disclosed (private company) - **Key Metric**: $14.1M annual revenue (2026 estimate); $290.4M total funding raised across 8 rounds, including a $70M Series C in 2021 led by Hewlett Packard Enterprise and BlackRock, with earlier rounds led by SBVA (SoftBank) and Valor Equity Partners. - **Notable Investors / Partners**: BlackRock, Hewlett Packard Enterprise, Valor Equity Partners, SBVA (SoftBank). The team includes veterans from NVIDIA, ON Semiconductor, and Luminar. - **Growth Signals**: - Headcount grew 46.4% YoY (to ~42 employees as of 2026). - Acquired Videantis (Jan 2026), a German AI processor company whose silicon is already running in 30 million production vehicles, giving Mythic an instant automotive ADAS footprint. - Active job postings for 18 open roles across hardware, software, and corporate functions. - Expanding into India with a VP of Mythic India and a Bangalore office. ## Competitive Advantages - **Analog Compute-in-Memory**: Eliminates the Von Neumann bottleneck by computing in analog directly where data is stored, achieving up to 100x better energy efficiency than traditional digital or GPU inference. - **Automotive‑Grade from Day One**: The Videantis acquisition provides proven, scalable ADAS/AD platforms already deployed in millions of vehicles, with customers like Bosch, Continental, and Valeo. - **Proven Silicon**: Mythic’s APU is operational and available today, not theoretical. - **Deep Talent Pool**: Team includes experts from NVIDIA, ON Semiconductor, Cisco, and leading chip companies, with a strong mix of analog, digital, and AI expertise. ## Strategic Focus - **Scale the Automotive Business**: Leverage the Videantis acquisition to become a major player in automotive ADAS and autonomous driving compute. - **Expand into Defense and Industrial**: Target high‑reliability, low‑power AI applications in defense, robotics, and industrial IoT. - **Data Center Edge**: Deliver efficient inference for enterprise AI workloads that cannot afford the power cost of traditional GPUs. - **Grow Global Team**: Build out software, hardware, and field engineering teams, particularly in India and the U.S. ## Why Work Here - **Impactful Mission**: Work at the frontier of AI hardware, solving the fundamental energy efficiency problem in AI compute. - **Collaborative, Results‑Focused Culture**: Mythic describes itself as a “collaborative, results‑focused team where everyone has a chance to contribute and lead.” - **Rapid Growth**: 46% YoY headcount growth and a recently acquired company signal strong momentum and career growth opportunities. - **Diverse Technical Challenges**: Roles span chip design, compiler engineering, AI algorithms, firmware, and systems engineering. - **Hybrid/Office Policy**: Some roles are listed as hybrid (e.g., Palo Alto, Austin) or fully on‑site; exact policy varies by position. The company has offices in Austin, Silicon Valley, and Vancouver, with a growing presence in Bangalore. - **Notable Perks**: Not explicitly stated, but working at a well‑funded, pre‑IPO startup in the AI hardware space typically offers equity, competitive compensation, and the chance to shape the future of computing. ## Sources 1. [Mythic Official Website](https://www.mythic.ai/) 2. [Mythic Careers Page (Lever)](https://jobs.lever.co/mythic-ai.com) 3. [Mythic Team Page](https://www.mythic.ai/company) 4. [Mythic LinkedIn Company Profile](https://www.linkedin.com/company/mythic-ai) 5. [Mythic Join Us Page](https://mythic.ai/join-us/) ## Other roles at Mythic - [Principal Camera & Sensor Applications Engineer](https://feeny.ai/job/principal-camera-sensor-applications-engineer-mythic-palo-alto-a9nhp5ykhgfs) — Palo Alto, CA - [EDA / CAD Engineer](https://feeny.ai/job/eda-cad-engineer-mythic-austin-qh2yvm2prd5z) — Austin, TX - [Director, IT & DevOps](https://feeny.ai/job/director-it-devops-mythic-palo-alto-0fseadctweac) — Palo Alto, CA - [System Administrator](https://feeny.ai/job/system-administrator-mythic-hannover-59km42a7bh8t) — Hannover - [Senior NVM Digital Designer](https://feeny.ai/job/senior-nvm-digital-designer-mythic-palo-alto-a7mj1swqer36) — Palo Alto, CA - [Senior Mixed Signal / Memory Circuit Designer](https://feeny.ai/job/senior-mixed-signal-memory-circuit-designer-mythic-palo-alto-4ed9jh7cdyzy) — Palo Alto, CA - [Senior NVM Designer](https://feeny.ai/job/senior-nvm-designer-mythic-palo-alto-s3bjnvzh9evy) — Palo Alto, CA - [Executive Assistant & Office Manager (Bangalore)](https://feeny.ai/job/executive-assistant-office-manager-bangalore-mythic-bengaluru-0nhckgpaxfjh) — Bengaluru, India - [VP, Systems Engineering](https://feeny.ai/job/vp-systems-engineering-mythic-palo-alto-q74kcbvb8adp) — Palo Alto, CA - [Sr. Recruiter](https://feeny.ai/job/sr-recruiter-mythic-palo-alto-fe8rpq7xg9nq) — Palo Alto, CA