---
title: 'VP of Growth at Breakmark'
canonical: 'https://feeny.ai/job/vp-of-growth-breakmark-colombia-1b3x33j4wfrm'
type: 'job'
last_seen: '2026-10-16'
---

# VP of Growth at Breakmark

- **Company:** Breakmark
- **Location:** Colombia
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-09-29
- **Last confirmed live:** 2026-10-16
- **Apply:** https://jobs.ashbyhq.com/breakmark/9e86eda4-43c6-4756-ad46-a36d5115a219

## Job description

VP of Growth — LatAm Fiber/Telecom Scale-up

## About the Company

We're partnering with a fast-growing fiber internet provider reshaping how connectivity is delivered across Latin America — building a customer-first alternative to the traditional telco playbook: faster, more transparent, and genuinely better to deal with. Growth has come from earning subscribers one household at a time. The company recently surpassed 100,000 customers in one LatAm market and is preparing to launch with a major consumer brand partner in a second country, with ambitions to expand across the region. Growth must now become systematic, not just a series of pushes.

## The Role

Reporting to the COO, the VP of Growth will own how the company acquires, converts, and retains customers. The mandate: build a genuinely AI-native growth organization within a physical infrastructure business. The ideal candidate is a product marketer at heart — someone who can define what the brand stands for and why households or small businesses should switch, and who ensures that message resonates everywhere, from a landing page to a WhatsApp reply or a retention call. You should have owned a number, worked closely with a sales team, and know what it takes to make a commercial engine convert. This is a builder's role: the existing sales and marketing function got the company here; now it needs a leader to build a scalable growth system, tell the brand story at scale, efficiently grow a pipeline, and consistently deliver growth. Customers invite this company into their homes to provide an essential service. Earning their trust means building relationships — now, at scale. We're looking for someone who can move the org from field-heavy to primarily digital while retaining the human touch, and scale that engine across Latin America.

## What You'll Own

Product Marketing

- Own positioning, messaging, and value proposition across all segments, cities, and countries
- Drive pricing and packaging strategy — a competitive weapon, not just a cost-plus exercise
- Design go-to-market plans for new offerings and expansions, using a 24–36 month horizon for both B2C and B2B
- Translate customer insight into actionable positioning for the entire commercial org, from landing pages to field sales
- Own the B2B and SMB narrative and roadmap alongside consumer strategy

AI-Native Growth

- Lead the transition from field/direct sales to a digital-first, AI-powered acquisition engine
- Define and build the AI-native capabilities needed for segmentation, acquisition, and retention
- Own the full acquisition funnel — digital, field, and handoff — setting and managing CAC, conversion, and payback targets in partnership with finance
- Define the metrics and accountability structure to make growth performance clear and actionable

Commercial Direction and Enablement

- Set strategic direction for sales and enablement across the company's core markets
- Own the roadmap from field-heavy to digital-first, defining milestones and driving accountability
- Connect marketing, sales, and customer experience to ensure the commercial org operates as a system

Brand and Retention

- Own the brand as the company scales — consistent, distinctive, and "not-a-telco"
- Drive retention and churn strategy in partnership with customer experience
- Orchestrate customer marketing: onboarding, upsell, advocacy, and referral

## Team and Operating Rhythm

- Inherit a marketing, brand, and sales org — and raise its ceiling with strategic clarity, ambition, and AI-native capabilities
- Own the operating rhythm: planning, budget ownership, and performance management across channels and campaigns

## What We're Looking For

- 10+ years in growth or product marketing, at least 5 leading a team
- Deep product marketing expertise: owned positioning, pricing/packaging, and go-to-market launches (not just campaign execution)
- Experience in high-volume B2C categories: subscription, telco, utilities, fintech, or retail
- Experience carrying a revenue or CAC number, with close collaboration with sales teams
- Built AI-powered growth systems — automated funnels, predictive models, intelligent segmentation — and already doing this in practice
- Strong analytical skills — comfortable with funnel data and able to explain CAC/LTV with numbers
- Fluent Spanish and professional English; LatAm-based and bicultural preferred
- Comfortable being hands-on at the leadership level, close enough to know when work isn't landing as intended

We are NOT looking for:

- A CMO focused mostly on brand; this role requires commercial depth
- Someone seeking to manage AI vendors — instead of building AI capability in-house
- Someone needing a stable, well-defined playbook — here, you'll write it
- Exclusive experience in mature markets with established digital acquisition infrastructure

## Why This Role

- Join a business with real traction and real customers, not just a hypothesis
- Genuine scope: marketing, commercial direction, pricing, and brand all under one leader
- Structured handover and onboarding with the outgoing growth leader for context and support
- Direct line to the executive team, with the ability to shape strategy rather than just execute

## About Breakmark

## Company Overview
- **One-liner**: Breakmark is a People Architecture firm that partners with fast-growing startups to design scalable HR strategy, global hiring infrastructure, and talent acquisition processes.
- **Entity Type**: Private (bootstrapped, no funding rounds disclosed)
- **Headquarters**: New York, United States (with team presence in Argentina, Spain, and Ecuador)
- **Founded**: 2025
- **Founders**: Angie Udry (Founder & CEO)

## Core Business
- **Primary industry/industries**: Human Resources Services, HR Technology & Advisory
- **Target customers**: B2B; early-stage to mid-growth startups and scaleups (primarily in technology, fintech, AI, SaaS, and marketplace sectors)
- **Mission or purpose statement**: To help companies build the people systems they need to scale — from first hire to global expansion.

## Products & Services
- **Fractional CHRO / HR Strategy & Advisory**: Senior-level HR thinking (organizational design, compensation frameworks, culture definition, performance management) delivered on a fractional basis.
- **Employer of Record (EOR)**: Allows startups to hire employees internationally without setting up a legal entity; handles payroll, taxes, benefits, and compliance.
- **Contractor of Record (COR)**: Compliant engagement of independent contractors across any jurisdiction, including contracts, payments, and risk mitigation.
- **Talent Acquisition (RPO & Executive Search)**: Full-cycle recruitment, sourcing strategy, executive headhunting, interview frameworks, and offer management for technical and leadership roles.
- **HR Compliance & Policy**: Labor law audits, policy design, and ongoing regulatory protection across jurisdictions.
- **People Operations**: Day-to-day HR support – onboarding, performance management, employee experience.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private, no reported funding)
- **Key Metric**: Total funding — none public; estimated employee headcount of 4 (per LinkedIn)
- **Notable Investors/Partners**: Not disclosed; clients are high-growth startups across LatAm, Europe, US, APAC, and MENA
- **Growth Signals**: LinkedIn following of 6,276 (as of mid-2026); monthly employee growth of +25%; active job postings for roles such as Talent Acquisition Consultant, CEO Office Associate, Engineering Manager, and Financial Controller

## Competitive Advantages
- **Startup-Native**: Built specifically for companies that are still figuring things out and moving fast, unlike traditional HR firms serving large enterprises.
- **Senior-Level Expertise**: Clients work directly with experienced HR professionals (no junior consultants) who have built people programs at high-growth companies.
- **Global Reach with Compliance**: EOR and COR services eliminate legal and administrative barriers to hiring globally, with fast setup (days, not weeks) and full misclassification risk protection.
- **People-First Philosophy**: Recommendations grounded in what is genuinely best for the team, not cookie-cutter solutions.
- **Agile & Scalable**: Adapts as fast as the startup pivots or scales headcount, offering flexible engagement models from fractional CHRO to full RPO.

## Strategic Focus
- **Current priorities**: Expanding global EOR/COR capabilities; deepening talent acquisition offerings for technical and leadership roles; building a remote-first team across the Americas and Europe to serve a diverse international clientele.
- **Direction for growth**: Scaling the People Architecture model to become the go-to HR partner for startups moving from first hire to hundreds of employees, with a particular focus on cross-border expansion.

## Why Work Here
- **Culture highlights**: Collaborative, entrepreneurial, and high-performance culture; opportunity to work directly with founders and executive teams of fast-growing startups.
- **Remote/hybrid/office policy**: Fully remote work environment (as stated in job postings for Talent Acquisition Consultant).
- **Notable perks or engineering culture**: Exposure to some of the fastest-growing startups globally; international and diverse client portfolio; significant professional growth and development opportunities; a chance to shape the people foundations of emerging tech companies.

## Sources
1. [breakmarkhr.com](https://www.breakmarkhr.com/) – Company services, team, and value proposition.
2. [linkedin.com](https://www.linkedin.com/company/breakmarkhr) – Company details, employee count, growth, and recent updates.
3. [tealhq.com](https://www.tealhq.com/job/talent-acquisition-consultant_7ea1a74581f12858fc3a18fcc6b03244a91dc) – Job posting with benefits and role description.
4. [linkedin.com](https://linkedin.com/in/angieudry) – Founder profile and background.
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/breakmark) – Active job postings.

## Other roles at Breakmark

- [Head de Despliegue de Infraestructura de Data Center](https://feeny.ai/job/head-de-despliegue-de-infraestructura-de-data-center-breakmark-colombia-shaawww0ebf4) — Colombia
- [Forward Deploy Engineer NYC](https://feeny.ai/job/forward-deploy-engineer-nyc-breakmark-new-york-c9a1gnwz8skj) — New York, NY
- [Gerente de Operaciones CDMX](https://feeny.ai/job/gerente-de-operaciones-cdmx-breakmark-mexico-wnsbhnw537h2) — Mexico
- [AI Compute Engineer](https://feeny.ai/job/ai-compute-engineer-breakmark-colombia-6vn8cxg9zxe4) — Colombia
- [Head of Risk and Compliance](https://feeny.ai/job/head-of-risk-and-compliance-breakmark-brazil-ppb9ez82jh4s) — Brazil
- [GM Vietnam](https://feeny.ai/job/gm-vietnam-breakmark-vietnam-htyyjm0vn2ds) — Vietnam
- [Head of Network Engineering](https://feeny.ai/job/head-of-network-engineering-breakmark-colombia-js5rjjeszdvm) — Colombia
- [CTO Vietnam](https://feeny.ai/job/cto-vietnam-breakmark-vietnam-mn50a7w053vd) — Vietnam
- [CTO Thailand](https://feeny.ai/job/cto-thailand-breakmark-thailand-yckez25wn1q9) — Thailand
- [CTO Japan](https://feeny.ai/job/cto-japan-breakmark-japan-qvyw6cnssh2e) — Japan