---
title: 'Website Product Manager (m/f/d) at Pliant'
canonical: 'https://feeny.ai/job/website-product-manager-m-f-d-pliant-berlin-b1w02s2bx6xb'
type: 'job'
last_seen: '2026-10-28'
---

# Website Product Manager (m/f/d) at Pliant

- **Company:** Pliant
- **Location:** Berlin, Germany
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-10-28
- **Last confirmed live:** 2026-10-28
- **Apply:** https://jobs.ashbyhq.com/pliant/c1bd7960-0471-4a47-9dc8-18200a445490

## Job description

## ABOUT US

Pliant is a modular B2B payments platform that combines commercial card issuing, payment accounts, FX, and spend management in one system — adapting to existing setups rather than requiring customers to replace them. Businesses across industries such as travel, e-commerce, and insurance use Pliant to manage complex payment workflows with cards, backed by credit lines Pliant underwrites itself. Fintechs and software platforms embed Pliant's payment infrastructure into their own products, from API-based Cards-as-a-Service to fully white-label solutions. Banks use Pliant's Card & Spend OS, the customer-facing interface, on their own infrastructure to run card programs. Founded in 2020 and headquartered in Berlin, Pliant serves 5,000+ businesses and 40+ partners across Europe and the United States. A principal member of Visa and Mastercard, Pliant issues commercial cards in 13 currencies across 32 countries — under its own European e-money license and with licensed partners in the UK and US. Learn more athttp://www.getpliant.com/[www.getpliant.com](http://www.getpliant.com)

## ABOUT THE ROLE

As our Website Product Manager (m/f/d) you will own the website as a product. You will also take ownership of the strategy, roadmap, and prioritization across content, performance, and events requests, with hands-on technical execution and close collaboration across Marketing, Design and Engineering to keep page performance improving.

This role will be in based in Berlin (hybrid).

## WHAT YOU’LL DO

- Own website strategy, roadmap, prioritization (content/performance/events)
- Competitive review, and development of own “website vision”
- Review requests/tickets at intake, incl. rough technical feasibility
- Hands-on: Storyblok components, new pages/templates, basic HTML/CSS
- Technical SEO setup (meta tags, structured data, sitemaps, Core Web Vitals)
- GTM/GA4 tag management (tags, triggers, variables, conversion tracking)
- Conversion-aware: understands funnel/landing page best practices
- Close collaboration with Content, Design, PMM, Engineering (data layer, CI/CD, infra-level SEO) on page performance

## WHAT YOU’LL BRING

- Hands-on experience with Storyblok or a similar headless CMS, including building, updating, and publishing pages
- Technical web literacy to troubleshoot simple issues and brief developers clearly. HTML/CSS knowledge and familiarity with GitHub is a strong plus
- Strong project management skills to coordinate content, design, and performance teams
- Ability to prioritize website improvements based on user needs and business impact
- Experience with analytics, conversion optimization, and A/B testing — owning the overall testing framework/roadmap across teams (performance, content, etc.)
- Working knowledge of technical SEO, accessibility, and website quality assurance
- Demonstrated ownership mentality - commits to deadlines, proactively flags risks, and takes constructive feedback well
- Comfortable scoping technical requests and communicating clearly with engineering on what’s feasible and when

## WHAT WE OFFER

- The opportunity to work in a growing team with big responsibilities that thrives on a strong exchange of knowledge and excellence
- Attractive remuneration
- Your choice of preferred OS, Windows or Mac
- Flat hierarchy and transparent communication in a relaxed, professional atmosphere
- Opportunity to develop your talent in a dynamic team with ambitious goals
- Flexibility and possibility to work remotely
- Monthly mobility benefit
- Wellhub Membership
- Pliant Card with monthly credit to explore the product and enjoy food with colleagues

Pliant is an equal opportunity employer. We welcome applications from people of all backgrounds, identities and abilities, and are committed to an inclusive hiring process. If you need any accommodations during the interview process, please let us know.

At Pliant we use the Ashby AI Criteria to assist with looking over resumes against our job qualifications for this role. All final decisions are made by our Talent Team and Hiring Team.

A human is behind these processes. Ashby does not automatically reject candidates or make final hiring decisions. Our teams review all results and make the final hiring decision with every candidate that applies.

## About Pliant

## Company Overview
- **One-liner**: Pliant provides an API-first, modular B2B credit card platform that enables businesses to issue, manage, and track physical and virtual credit cards while streamlining payment processes and spend controls.
- **Entity Type**: Private (growth stage, backed by multiple venture capital investors)
- **Headquarters**: Berlin, Germany
- **Founded**: 2020
- **Founders**: Malte Rau and Fabian Terner

## Core Business
- **Primary industry**: Fintech – B2B payments, spend management, and card issuance.
- **Target customers**: B2B – businesses of all sizes (SMB to enterprise), banks and financial institutions (via CaaS/BaaS), and developers/API users.
- **Mission or purpose statement**: "Empower companies to grow by providing a smart way to pay that scales with their business." [getpliant.com](https://www.getpliant.com/en-us/about-pliant)

## Products & Services
- **Payment Apps**: Ready-to-use mobile and web applications for issuing cards, managing spend, tracking transactions, and integrating with accounting tools. Ideal for companies that want a full-featured solution out of the box.
- **Pro API**: A fully customizable API for businesses that need to issue cards at scale, automate workflows, and build custom integrations into their finance stack. Supports single-use virtual cards, spend controls, and real-time monitoring.
- **CaaS & BaaS (Card-as-a-Service & Banking-as-a-Service)**: White-label solutions for banks and fintechs to launch their own branded credit card programs, with Pliant handling compliance, card issuance, and processing under its e-money license.
- **Card & Spend OS**: The underlying operating system that powers all products, offering spend control, receipt management, accounting automation, and transaction insights.

## Market Standing
- **Valuation/Market Cap**: Not publicly available.
- **Key Metric**: Total funding amount not publicly disclosed; notable investors include **Alstin Capital**, **Motive Ventures**, **Speedinvest**, **SBI Investment**, **PayPal Ventures**, and **Illuminate Financial**. [getpliant.com](https://www.getpliant.com/en-us/about-pliant)
- **Notable Investors/Partners**: PayPal Ventures, Speedinvest, Alstin Capital, Motive Ventures, SBI Investment, Illuminate Financial.
- **Growth Signals**: 
  - Team of 250+ employees representing 35+ nationalities. [getpliant.com](https://www.getpliant.com/en/careers)
  - Offices in Berlin (HQ), London, New York, Paris, Munich, Vienna, Lisbon, and Helsinki. [getpliant.com](https://www.getpliant.com/en-us/about-pliant)
  - Licensed as an e-money institution (EMI) in the EU and certified ISO/IEC 27001:2022 and PCI DSS. [getpliant.com](https://www.getpliant.com/en)
  - High Glassdoor rating of 4.6/5 (as of Nov 2024). [getpliant.com](https://www.getpliant.com/en/careers)

## Competitive Advantages
- **API-first platform**: Fully programmable card issuance and spend management, enabling deep customization and automation for enterprises and developers.
- **Regulatory moat**: Holds an e-money license and multiple security certifications (ISO 27001, PCI DSS), making it a trusted partner for banks and regulated institutions.
- **Multi-product flexibility**: Offers everything from out-of-the-box apps to white-label CaaS/BaaS, covering a wide range of customer needs in one platform.
- **Real-time data & insights**: Provides granular transaction monitoring, customizable reporting, and seamless integration with accounting and ERP systems.

## Strategic Focus
- Expand geographically (already present across Europe and the US) and deepen partnerships with banks and fintechs through CaaS offerings.
- Continue enhancing the Pro API and automation capabilities to serve high-volume enterprise clients.
- Strengthen compliance and security infrastructure to maintain regulatory advantages.
- Grow headcount across engineering, sales, and data teams to support scaling.

## Why Work Here
- **Culture & values**: Emphasizes agility, kindness, openness, and having fun. Mission-driven team with a flat structure and collaborative environment. [getpliant.com](https://www.getpliant.com/en/careers)
- **Remote/hybrid policy**: Offers home office and remote work opportunities (many roles listed as *EU/UK remote*), plus flexible working hours. [getpliant.com](https://www.getpliant.com/en/careers)
- **Perks**: Learning & development budget, monthly lunch benefit, mobility perk, Bahncard, Wellhub membership, and regular team events.
- **Engineering culture**: 11 cross-functional teams, with visible investment in data, engineering, and product roles. Technology stack includes modern API-first development.
- **Glassdoor rating**: 4.6/5 (as of Nov 2024) – indicative of high employee satisfaction.

## Sources
1. [getpliant.com - Main site](https://www.getpliant.com/en)
2. [getpliant.com - About page](https://www.getpliant.com/en-us/about-pliant)
3. [getpliant.com - Careers page](https://www.getpliant.com/en/careers)
4. [linkedin.com - Pliant company page](https://www.linkedin.com/company/getpliant)
5. [getpliant.com - Careers (alternate)](https://www.getpliant.com/en-us/careers)

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