DualEntry

Head of Marketing at DualEntry (New York, NY)

DualEntry· New York, NY· $300k–$400k·

Role details

Salary
$300k–$400k
Work type
Onsite
Employment
Full-Time
Equity
Yes
Skills
Marketing StrategyBrand DevelopmentCompetitive PositioningMulti-channel CampaignsDemand GenerationContent MarketingWebsite OptimizationConversion Rate OptimizationStartup Marketing Experience
Benefits

Equity Ownership · 15 PTO Days · 12 Public Holidays · Medical Insurance · Dental Insurance · Vision Insurance · Commuter Benefits · 401k Benefits

Summary

The Head of Marketing will drive consistent pipeline growth across key verticals by scaling multi-channel marketing efforts. This role involves owning the marketing function end-to-end, building brand equity, and accelerating buyers conversion through targeted content, paid programs, and website optimization.

Job description

ABOUT DUALENTRY

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.

WHERE YOU'LL CREATE IMPACT

  • Own the marketing function end-to-end, from strategy to execution
  • Build and grow our brand in the market, defining positioning and messaging
  • Drive consistent pipeline growth across key verticals
  • Create targeted content, run paid programs, and optimize our website
  • Generate qualified leads and accelerate buyers through the funnel
  • Lead, mentor, and grow a high-performing marketing team
  • Collaborate cross-functionally with product, sales, and leadership

WHAT SETS YOU UP FOR SUCCESS

  • Hardcore work ethic and high agency
  • 6+ years of senior marketing experience, preferably in high-growth startups
  • Experience scaling marketing through rapid growth phases (Series A → Series D)
  • Strong expertise in marketing strategy, brand development, and competitive positioning
  • Hands-on experience in multi-channel campaigns, demand generation, and content marketing
  • Excellent leadership, communication, and cross-functional collaboration skills

WHY YOU’LL THRIVE HERE

  • Significant equity ownership in one of the top AI companies in the world
  • You’re joining early and will grow with DualEntry
  • Your feedback shapes the product directly
  • High-speed, high-trust environment with high expectations

MEET THE TEAM

  • Jan linkedin.com/janabaza made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness.
  • Ana linkedin.com/anitamarturet took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!

COMPENSATION & BENEFITS

  • Equity: $100,000 - $130,000
  • Base Salary: $300,000 - $400,000
  • Medical, dental & vision insurance
  • One Medical membership
  • Mental health support (Talkspace)
  • Fertility & family-building support (Kindbody)
  • Virtual healthcare (Teladoc Health)
  • 401(k)
  • Commuter benefits
  • Learning & development budget for courses, certifications & language learning
  • Unlimited AI tokens
  • AI skills development & enablement
  • Visa & permanent residence sponsorship
  • Relocation support for employees moving to New York
  • Flexible PTO (27 days, including public holidays)
  • Collaborative, in-office culture with no bureaucracy
  • Snacks, drinks, team events & more

“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come.”

Jan Abaza linkedin.com/, Founding Product Marketing Manager at DualEntry

Why work at DualEntry

  • High-Impact Environment: Described as a "fast-paced team where everyone has the power to own their decisions and get things done." The company emphasizes "moving fast" and having "direct impact" on the product.
  • Compensation & Equity: Offers competitive salaries and equity ownership in one of the fastest-growing AI startups.
  • Benefits: Fully funded medical, dental, and vision insurance (US); 401(k) plan (US); generous PTO.
  • Visa & Green Card Sponsorship: Available for select roles.
  • Culture: High-performance culture with values like "Move fast," "Work hard," "Be relentless," and "Play to win." The company states, "We work hard and work most weekends. It takes enormous effort to outcompete legacy competitors."
  • Tech Stack: Modern tech stacks with heavy use of AI tools and automation.
  • Interview Process: Typically involves an intro call, 3-5 interviews, and a chance to meet the founders.

Application questions